• 제목/요약/키워드: Cultural Taste

검색결과 174건 처리시간 0.031초

문화예술 취향 레퍼토리 구조 연구 (The Structure of Taste Repertoires for Cultural Arts)

  • 전범수
    • 한국콘텐츠학회논문지
    • /
    • 제12권6호
    • /
    • pp.201-210
    • /
    • 2012
  • 본 연구는 기존 텔레비전 연구에서 활용된 레퍼토리 개념을 통해 문화예술 콘텐츠를 선택하는 방식을 구체적으로 탐색했다. 본 연구의 주요 결과는 다음과 같다. 첫째, 문화예술 분야 레퍼토리 비율을 개인별 문화 서비스 레퍼토리로 환산하여 계산한 결과, 레퍼토리 1은 평균 1.66개, 레퍼토리 2는 평균 4.27개로 나타났다. 이들 레퍼토리는 영화 취향을 중심으로 수직적으로 구성되어 있다. 둘째, 인구사회 요인별로 레퍼토리 개수를 살펴본 결과, 레퍼토리 1의 경우에는 성별, 연령, 소득 모두에서 집단 간 차이가 유의미한 것으로 나타났다. 레퍼토리 2도 유사하게 차이가 나타났다. 셋째, 레퍼토리가 전혀 없는 응답자와 1개 이상인 응답자를 구분하는 요인으로 연극, 영화, 뮤지컬 등의 취향이 중요한 역할을 차지하는 것으로 나타났다. 본 연구를 통해 응답자들이 갖고 있는 레퍼토리는 대체적으로 영화와 연극 등 대중문화 중심적인 것으로 나타났다. 반면, 클래식이나 무용, 미술전시회 등의 순수 문화예술 분야에 대한 취향은 응답자별로 분산되는 것으로 나타났다. 반면, 레퍼토리 2를 분석할 때, 순수 문화예술 분야에 대한 취향 정도가 적지 않은 만큼 적극적인 마케팅 및 홍보가 뒷받침된다면 시장을 확대할 수 있는 가능성이 높을 것으로 판단된다.

글로벌 SPA브랜드에 나타난 국가별 미적 취향에 관한 연구 (A Study of the National Aesthetic Tastes in Global SPA Brands)

  • 서성은;김민자
    • 복식
    • /
    • 제62권8호
    • /
    • pp.28-44
    • /
    • 2012
  • The aim of this research is to examine the tendency of national tastes reflected in global SPA brands based on the theories of Gans' taste culture and Bourdieu's cultural capital. In this study, the leading global SPA brands such as H&M, ZARA, GAP and UNIQLO can be considered as a representative taste culture as well as an icon of popular culture in the $21^{st}$ century global fashion and also the aesthetic taste of each brand differentiated from their national aesthetic values based on socio-cultural backgrounds. H&M represents fashionableness, practicality and environmental friendliness based on naturalism, democratic humanism, and functional practicality of Sweden. ZARA emerges as the most trend oriented brand as well as customer centered on the basis of cultural diversity, passion and glamorous artistic sensibility of Spain. GAP shows American iconic style, which is the functional sports casual wear, originated from American leisure culture and mass production. Lastly, UNIQLO represents high-tech functionalism and practical simplicity based on Japanese delicate workmanship and simple, concise lifestyle while relatively does not much follow the fashion forward trends. Consequently, the national taste has been proved as a solid foundation to identify each global brand. This should be the key component also applied to Korean global brands for developing their concepts and strategies more successfully based on our own national aesthetic taste.

사회계층에 따른 문화적 환경이 취향과 가치관 형성에 미치는 영향 (The Impact which An cultural environment along a social stratum has on Clothes taste and Sense of value Formation)

  • 김연희
    • 한국의상디자인학회지
    • /
    • 제4권3호
    • /
    • pp.89-95
    • /
    • 2002
  • Object of this study presents marketing of new market segmentation as what I classify a social stratum, and analyze sense of value about each social class clothes and a taste, but is. The study way used a questionnaire as an investigation study way, and I did execution from September to October in 1999, and the investigation object picked up an any table with the woman university student who lived in Seoul and did investigation, and analysis targeted total 550 people. I used a measurement item of economic capital and cultural capital as a classification item of a social stratum and selected a dwelling, a kind of property, an annual salary of parents as an index of economic capital. Presentation held an occupation of parents, scholarship, culture activity as an index of cultural capital. It is social stratum structure an occupation arranges in 12 job categories by, for your reference, I do a social orbit of the P. Bourdieu which is a French sociologist and an index of inheritance cultural capital, and having set up eight phases of evaluation, and to do a Y, Cultural Capital with X with economic capital. Sense of value about clothes and attitude selected social value, aesthetic appreciation enemy value, authority a few value in sense of value of the 6 type that E. Spranger(1922) presented, and a proposal did type in 3 about clothes. The measurement way used a 11 question item and measured I with five phases of Likert-type criteria and executed factors analysis by main ingredient analysis and varimax revolution law. I named a more than inherent 1 with the liver which was social man, aesthetic appreciation enemy man, an authority enemy with a basis. The results are as follows : People of the group which they belong to the same social class, and there is have a similar taste and select a similar product, and scholarship and an occupation of parents please lay a taste of children and sense of value, a hierarchical difference of attitude too and do it.

  • PDF

풍류의 장, 안의삼동(安義三洞) 누정(樓亭)과 선비문화의 현대적 활용 (Modern application of Nu-jung, a place of taste for the arts, of Aneuisamdong and the culture of classical scholar)

  • 김형석;심우경
    • 헤리티지:역사와 과학
    • /
    • 제48권2호
    • /
    • pp.48-63
    • /
    • 2015
  • 본 연구는 안의삼동의 누정을 중심으로 우리나라 누정에 대한 관심을 환기시키고 그 활용방안을 모색해 보고자 하는 목적에서 출발 하였으며, 누정이라는 물리적 공간을 매개로 선조들의 풍류문화와 선비문화를 활용하여 누정의 활성화 방안을 제시하고자 하였다. 누정을 활성화하기 위한 구체적인 방법으로는 풍류와 선비문화의 주요 소재인 바둑을 이용하여 활용하는 방안과 누정의 운치를 더해주는 프로그램을 기획함으로써 활용도를 높이는 방안을 제시하였다. 바둑이라는 소재를 누정이라는 공간으로 옮겨 옴으로써 풍류와 선비문화의 체험은 물론이고 지역 홍보 및 경제적 효과까지 기대할 수 있는 방안으로 제시하였으며, 정적인 공간인 누정에서 풍류 선비문화의 소재를 '달'이라는 매개체와 접목하여 야간 프로그램, 1박 2일 프로그램, 맞춤형 프로그램 등을 기획하여 시행하는 방안이다. 이상의 방안은 전국에 산재한 누정에 대부분 적용할 수 있는 방안으로 그만큼 우리나라에 누정이 많다는 말이 되고, 동시에 문화재 활용을 위한 콘텐츠가 풍부하다는 것으로 해석할 수 있다. 이제는 이러한 콘텐츠를 다양한 학문분야와의 연계를 통해 어떻게 개발하여 활용할 것인가가 문화재 관리에 있어서 중요한 부분이 될 것이다. 단순히 문화재를 이용하는 수준에서 벗어나 문화원형에 대한 가치를 이해함으로써 보다 수준 높은 활용이 이루어질 수 있다. 이를 위해서는 학제간의 지속적인 연구를 통해 문화재 보존이 뒷받침 되어야 할 것이다.

An Investigation into the Relationship between Metaverse Usage Patterns and Cultural Tastes: A Study of Avatar Formation among Generation Z

  • Hyun Ah Park;Kyung Han You
    • KSII Transactions on Internet and Information Systems (TIIS)
    • /
    • 제18권6호
    • /
    • pp.1675-1691
    • /
    • 2024
  • The metaverse is an emerging interactive domain that enables people to participate in an array of activities utilizing cutting-edge technologies. Generation Z perceives no substantial distinction between their virtual and actual identities, regarding the virtual world as an extension of reality. As an attempt to apply Bourdieu's theory of cultural taste and cultural capital to the area of the metaverse avatar, investigates the impact of users' cultural tastes on the avatars they create and experience in the metaverse. The research employed both focus group interviews and individual in-depth interviews with users of Generation Z. The study demonstrated that Generation Z users exhibit unrestricted engagement in the metaverse, although their behavior is significantly affected by their economic situation. One's cultural tastes, influenced by diverse interactions with their parents, greatly impact how they engage in cultural activities in the metaverse. Three categories were identified from the perception of avatars: Idealized Self-Representation Avatars, Atypical Self-Representation Avatars, and Integrated Self-Representation Avatars. Perceiving avatars as an extension of the self was associated with higher cultural capital. Participants held divergent perspectives on the metaverse, with certain individuals regarding it as a realm of imagination or a limitless arena for activities.

취미 도야의 방식과 이를 통한 인성의 교화 및 문화발전의 가능성: 칸트의 『판단력비판』 §§32-33 부정적 취미판단의사례 분석을 중심으로 (The Method of the Cultivation of Taste and the Possibility of the Edification of Personality & the Cultural Development Through It: The Approach to Analyzing the Examples of the Judgment of Negative Taste in Kant's Critique of Judgment(§§32-33))

  • 양희진
    • 철학연구
    • /
    • 제117호
    • /
    • pp.139-167
    • /
    • 2017
  • 본 논문은 취미의 자발적인 도야가 어떻게 가능하고, 도야된 취미를 갖는 것이 왜 성품의 교화와 문화 발전을 위해 필요한지 그 이유를 밝힌다. 이는 취미가 자신의 판정을 항상 '쾌'로 반성하는 것과 관련이 있다. 취미는 자신의 판정의 타당성을 검사할 때마다 보편타당한 근거를 발견하는데, 이러한 '발견의 기쁨'이 취미를 자발적으로 도야하게 만드는 것이다. 도덕적 성품을 갖기 위해서는 자신의 행위의 도덕성을 스스로 평가해 보는 훈련이 필요하고, 시대를 대표해 계승할 만한 작품을 선별하기 위해서는 높은 안목이 필요하다. 그러나 우리는 작품의 미를 평가하면서 이러한 자율적 사고를 즐겁게 습관화할 수 있다. 본론에서는 이 같은 사실을 칸트가 <연역>에서 제시한 세 가지 부정적 취미판단의 사례를 통해 규명하려고 한다. 칸트에 따르면 부정적 취미판단은 현재 아름다운 작품이 불쾌감을 준다는 뜻이지만, 이를 통해 주장하는 것은 취미가 도야되었다는 것이다. 필자는 세 가지 사례에서 드러난 취미의 반성 방식을 '버티기', '결함 지적하기', '스스로 번복하기'라는 도야방식으로 정식화한다.(2장) 그리고 이를 통해 이러한 취미의 도야 방식은 이성이 도덕적 관심을 갖도록 자극함으로써 인성의 교화에 영향을 줄 수 있다는 점에서(3장) 그리고 문화 계승의 산물을 취미가 직접 심사한다는 점에서 취미의 도야가 필요함을 역설한다.(4장) 본론 마지막 장에서는 이것이 어떻게 가능한지를 규명하기 위해, 취미의 반성방식을 좀 더 근원적으로 탐색해본다.(5장) 특별히 실러의 '유희충동' 개념을 빌려 그 이유를 밝히는데, 그의 설명은 취미의 발견의 기쁨이 주는 역동성을 이해하는데 도움을 주기 때문이다. 취미는 대립하는 마음의 활동에서 서로의 활동을 '추동'하는 근거를 발견하고, 이러한 자기 활동에 스스로 고무되는 특징이 있다. 말하자면 취미는 작품이 불만족스러운 상황에서도 유희충동을 '만들어내기' 때문에, 즐겁게 앞의 두 과제를 감당하도록 마음을 촉진하는 것이다. 결론에서는 그런 의미에서 취미에 의한 유희충동은 창작을 통해 극대화된다고 보고, 창작하는 예술가처럼 이를 직접 체험할 수 있어야 함을 밝힌다.(6장)

패션문화상품 개발을 위한 전통 여성 수식의 디자인 선호도 연구 (A Study on Design Preference about Traditional Feminine Head Ornament for Development of Fashion Cultural Products)

  • 권진;김선영
    • 복식
    • /
    • 제62권4호
    • /
    • pp.69-80
    • /
    • 2012
  • This research aims at the contribution to globalize and modernize the traditional Korean image by comprehending the taste of design that domestic college students have for traditional feminine head ornaments and subsequently elaborate the development of cultural products that are related to these decorative objects. In regards to this research method, the examination on the traditional feminine ornaments was followed through a review of literature and precedent studies and a survey was conducted on the preference about them. After the adoption of final valid responses, an analytical method, PASW 18.0, was used for frequency analysis, technical analysis, reliability, and regression analysis. The results were as follows. First, in the category of tendency analysis for the application of traditional feminine headpiece in fashion cultural products, it was revealed that a taste for the design that meet the satisfaction for both trend and practicability was prominently prevalent. Also, the design that express the individual characteristic was taken as a preferred option. Second, in the preference for the design of traditional feminine headpieces in fashion cultural products, the result indicated that the modern type was preferred in the form of re-creation as long as those products deform the tradition. As for the selective taste for patterns, their preference came in the order of plant, animal, and geometry-abstract types. Especially, for the case of plant and animal patterns, the reinterpreted design of modernized shapes were opted rather than a simply recopied format of the conventional type of the feminist head ornament. Third, for the category of item selection to apply the feminine head ornament in order to design the fashion cultural products, it turned out that people preferred the application to accessory rather than clothing. Lastly, it was found that rarity, harmony with other fashion goods, pattern, and design should be considered when the traditional motif was used for cultural products.

오리엔탈리즘 이전 동서문화 교류의 환경변화와 패션 (The Environmental Changes and Fashion in East-West Cultural Exchange Before Orientalism)

  • 이금희
    • 패션비즈니스
    • /
    • 제23권1호
    • /
    • pp.127-144
    • /
    • 2019
  • The purpose of this study is to clarify the phenomenon and characteristics of fashion in before Orientalism by examining the environmental changes and factors of East - West cultural exchange from the 16th century to the 18th century. To this end, this study examines the development of political and diplomatic relations, the growth of economy and trade, the investment of culture and arts, and the development of industry and technology. The research method used was the analysis of previous literature research and visual data. The result were as follows; the characteristics and phenomena in fashion in before Orientalism were symbolism as a privileged whole, applying to special clothing area, variety and splendor of fabrics, change of costume design, and a trend of exotic taste. Before Orientalism, the perspective of Orient in Europe can be seen as having the positive aspects cause of developing fashion and a negative aspect coming from an incorrect understanding and a bias.

Whitman's Strategy of Cultural Independence through Reterritorialization and Deterritorialization

  • Jang, Jeong U
    • 영어영문학
    • /
    • 제55권3호
    • /
    • pp.497-515
    • /
    • 2009
  • Culture as a source of identity, as Edward Said says, can be a battleground on which various political and ideological causes engage one another. It is not mere individual cultivation or private possession, but a program for social cohesion. Sensitively aware that a national culture should be independent from Europe, Walt Whitman enacts a new form of literature by placing different cultural values against Old World tradition. His interest in autochthonous culture originates from his deep concern about national consciousness. He believes that literary taste directed toward highly-ornamented elite culture is an obstacle to cultural unification of a nation. In order to represent American culture of the common people, Whitman incorporates a lot of cultural material into his poetry. Since he believes that America has many respectable writers at home, he urges people to adjust to their own taste instead of running after foreign authors. Whitman differentiated his poetry from previous literary models by disrupting the established literary norms and reconfiguring cultural values on the basis of American ways of life. In his comment on other poets, he concentrates on the originality and nativity of poetry. By claiming that words have characteristics of nativity, independence, and individuality, he envisions American literature to be distinguished from British literature in literary materials as well as in language. Whitman s language is composed of a vast number of words that can fully portray the nation. He works over language materials in two ways: reterritorialization and deterritorialization. Not only does his literary language become subversive of the established literary language, but also makes it possible to express strength and intensity in feeling.

20세기 후반 패션에 나타난 절충주의적 경향;Andy Warhol Look을 중심으로 (A Study on Eclectic Trend Expressed in the late 20th Century′s Fashion -with the main point of Andy Warhol′s Look-)

  • 양희영;양숙희
    • 한국의류학회지
    • /
    • 제24권4호
    • /
    • pp.538-548
    • /
    • 2000
  • A study analyzes the eclectic trend shown in Andy Warhol look to explain the pluralistic aspect which is expressed in the late 20th century's fashion. Eclecticism is a trial to dismantle the barriers between pure art and popular art, high culture and low culture. This pursues harmonious accommodation and coexistence of all areas without being confined in the conventional lofty taste or high art. This thesis studies the characteristic aspects of the eclectic trend by classifying this trend into sell culture, mass media and fashion around the Andy Warhol look. The sexual eclectic trend in Warhol look is bisexual one shown in clubland and the world of modeling and supplies fashion with abundant expression and ambiguity. Warhol established cultural eclecticism by compounding high cultural factors and low cultural factors. broke up the boundary between street fashion and high fashion and escaped from the fixed idea on materials and design. Also he generalized and democratized specialty or nobility conventional paintings had possessed through introducing repetition and mediocrity and fully utilized every kind of mass media, Hollywood movie stars and daily necessaries in producing works. Andy Warhol who asserted‘Business Art’that was the mixed form of artistry and commercialism had creative and futuristic taste and proposed the direction to develop current fashion and art where the concept of economy is importantly brought into relief.

  • PDF