• International Journal of Quality Innovation
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• 제10권2호
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• pp.43-56
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• 2009

Many companies are trying to acquire innovative technologies and relevant knowledge by sending R&D work overseas. Although recent research has been focusing on the aspects that motivate MNCs to establish offshore R&D facilities, such as cost reduction and market expansion, little is known about external or circumstantial factors influencing the performance of global R&D activities. Searching for enhancers of offshore R&D facilities, we investigated the relationships between the performance of offshore R&D and the technological capabilities of a parent company, its home country, and its R&D hosting country. Both patent data of ED and the ED R&D scoreboard of 134 overseas R&D labs from 46 MNCs, dating from the period of 2003 to 2005, are used in the analysis. The same time period is applied in calculating the RTA of each country. Regression analysis results support our main hypothesis that the technological capabilities of the parent company and the hosting country positively affect the performance of overseas R&D.

• 한국의류산업학회지
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• 제22권2호
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• pp.192-201
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• 2020

This study examined the relationship between Korean male consumers' perceptions of marketing promotion investment such as advertising expenditure and celebrity endorsement are the brand equity elements. It also compared if there were differences on this research model and two groups that selected Korean or foreign country-of-brand-origin in fashion product purchasing. Online survey responses from 414 Korean men in their 20s-30s were analyzed using confirmatory factor analysis (CFA) and structural equation modeling analysis (SEM). Perceptions of advertising expenditures were found to be positively related to brand association in only the group that selected Korean country-of-brand-origin. The results showed a non-significant effect of perceptions for advertising expenditures on perceived product quality in both groups that selected Korean or foreign country-of-brand-origin. The results indicated that celebrity endorsement had a significant effect on brand association for the two male consumer groups. The results also demonstrated that the relationship of celebrity endorsement and perceived quality was significant in only a group that selected Korean country-of-brand-origin. The results also revealed that the effect of brand association and perceived product quality on brand preference was significant in both male consumer groups. This study has useful managerial implications for enhancing the effectiveness of investment in advertising activities.

• 한국산학기술학회논문지
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• 제15권5호
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• pp.2732-2742
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• 2014

지난 수십년간 외국인직접투자의 역할은 증가하여 왔다. 특히, 동아시아와 BRICs는 외국인직접투자를 통해 급속한 경제발전을 이룩하였다. 그럼에도 불구하고 많은 개발도상국들은 빈곤에서 벗어나지 못하고 있는 실정이다. 이에 본 논문은 외국인직접투자와 개발도상국의 경제적 성과를 살펴보고자 1990년부터 2011년 기간 동안 88개 개발도상국을 대상으로 외국인직접투자를 명시적으로 포함하는 확장된 신고전학파적 솔로우 모형을 이용하여 분석하고자 한다. 분석결과, 외국인직접투자는 개발도상국의 경제적 성과에 유의하게 기여한다는 결론을 얻을 수 있었다.

• 아태비즈니스연구
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• 제10권4호
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• pp.119-135
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• 2019

This study analyzes the effects of trade globalization and financial globalization on consumption classified by type(durable, quasi-durable, non-durable and service). On the other hand, trade globalization and financial globalization were decomposed into OECD common factor, regional factors, and the idiosyncratic country-specific factors by time-varying dynamic factor analysis. The characteristics of OECD common factor, regional factors, and the idiosyncratic country-specific factors of trade and financial globalization were analyzed. Furthermore, the influences of these factors on consumption by type were analyzed. The analysis shows that globalization has negative effects on consumption. In particular, we found out that the idiosyncratic country-specific factor of Korea in trade and financial globalization had a statistically significant negative effect on consumption. We can infer that the globalization affecting consumption can be attributed to the idiosyncratic country-specific factor, which is economic choice rather than uncontrollable global trend. Accordingly, to solve the sluggish consumption problem caused by globalization, it is necessary to require not only domestic consumption expansion policies but also the efforts to resolve economic polarization problems to be able to stimulate consumption.

• 무역학회지
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• 제45권4호
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• pp.65-81
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• 2020

Under New Climate Regime, countries are trying to enhance environmental regulations to meet international standards. This study is designed to examine the relationship between the relative level of environmental regulation of the importing countries and the export performance at the industrial level. Panel data from 2009 to 2018 was established for 12 top export industries and empirical analysis was conducted. For the analysis method, panel OLS, Hausman-Taylor, and panel GLS were used based on the results of the Hausman verification. The dependent variable is the export performance of each industry. As the independent variables, the relative level of environmental regulation, GDP per capita of the importing country, exchange rate, FTA agreement, and physical distance from the importing country were used. Results show that the relative level of environmental regulation has a negative effect on export performance of semiconductors, displays, special machines, general machines, electric appliances, and home appliances. On the other hand, there are no relationship between the relative level of environmental regulation of the importing country and export performance of automobile, petroleum refining, petrochemical, shipbuilding, and communication equipment industries.

• 한국태양에너지학회:학술대회논문집
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• 한국태양에너지학회 2011년도 추계학술발표대회 논문집
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• pp.124-129
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• 2011

Since the horizontal global radiation and cloud cover are a main factor for designing any solar energy system, it is necessary to evaluate its characteristics all over the country. The work presented here are the investigation of horizontal global radiation and cloud cover in Korea. The data utilized in the investigation consist of horizontal global radiation and cloud cover collected for 27 years(1982.12~2008.12) at measuring stations across the country. The analysis shows that the annual-average daily horizontal global radiation is $3.61kWh/m^2$ and the annual-average daily cloud cover is 5.1 in Korea. We also constructed the contour map of cloud cover in Korea by interpolating actually measured data across the country.

• Journal of information and communication convergence engineering
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• 제3권2호
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• pp.101-104
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• 2005

Recently advanced countries are making every effort to promote the efficiency of electric power production and supply, to deal with the environmental problems, and to develop the new energy. In particular, they are driving forward to develop various technologies for electric power in mid-long term, that are technology for building infrastructure of power transportation, establishing service network for account management using electronic technologies, elevating economic productivity by innovative electronic technologies, control-ling the discharge of global warming gas, using clean efficient energy, and so forth. However, power technology of Korea lagged behind than technology of advanced countries. Also, resources for developing power technology are limited in our country. Therefore, it is necessary to improve the efficiency of R&D investment. For it, our country must compare and analyze with technologies of advanced countries which are taking competitive advantage in the main future energy. Through comparative analysis, limited R&D resources of our country must be concentrated on technologies that can secure competitive advantage from now on.

• 무역학회지
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• 제45권2호
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• pp.137-155
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• 2020

The purpose of this study is to examine the antecedents and consequences of host country managers (HCMs)' acculturative stress in multinational corporation (MNC) subsidiaries in Korea. We suggest that HCMs' national identification (NI) positively and organizational identification (OI) negatively influence on the HCMs' acculturative stress. In addition, we propose that HCMs' OI negatively moderate the relationship between HCMs' NI and acculturative stress. Moreover, we hypothesize a negative relationship between HCMs' acculturative stress and work engagement. To test these hypotheses, we performed hierarchical regression analysis and mediation analysis of 643 HCMs in 60 MNC subsidiaries that originate from 11 countries. Results of analyses revealed that all the hypotheses were supported except H1 (positive relationship between HCMs' NI and acculturative stress). The present findings provide theoretical and managerial implications, and we provide suggestion for future research.

• 통상정보연구
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• 제14권1호
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• pp.23-46
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• 2012

한국의 대 베트남 교역 확대도 한국의 투자 증가에 기인하며 특히 한국으로부터 수입은 대부분 중간재로서 베트남의 수출과 고용에 크게 기여하고 있다. 최근 양국 정상은 2015년까지 교역액 200억 달러를 달성하기 위해 노력하기로 합의하기도 하였다(kotra.or.kr). 이처럼 한국과 베트남의 투자 및 교역의 증가는 계속되고 있는 상황에서 베트남에서 생산되는 제품이 한국 국내 시장에 계속 증가하여 베트남 제품에 대한 한국 소비자들의 인식 또한 점차 개선되고 있다고 볼 수 있다. 본 연구는 한국 소비자가 베트남 제품을 구매할 때, 베트남에 대한 국가 이미지 또는 베트남 제품에 대한 이미지가 베트남 제품을 구매할 때 어떠한 영향을 미칠 것인가에 대해 실증적으로 연구하고자 한다. 분석결과 베트남 정치적 이미지에 따른 베트남산 원산지 효과는 부정적으로 나타났다. 이는 베트남이 개방을 하였다하더라고 공산주의 체제를 유지하고 있기 때문이기도 하다. 그리고 또한 사회적 이미지가 원산지 효과에 미치는 영향도 부정적 효과를 가지고 있다. 그러나 문화적 이미지, 경제적 이미지, 국제적 이미지에 따른 베트남 원산지 효과는 유의하게 나타났다. 그리고 이와 같은 원산지 효과가 베트남 제품의 재구매 의도에도 유의하게 나타났음을 알 수 있다.

• 디지털융복합연구
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• 제10권4호
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• pp.119-128
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• 2012

스마트폰의 등장과 소셜미디어의 급속한 확산으로 패러다임이 전환되면서 정치, 경제, 사회, 문화에 많은 분야에 영향을 미치고 있다. 소셜미디어는 적은 비용으로 최대의 효과를 볼 수 있다는 장점 때문에 새로운 소통의 도구로서 주목을 받고 있다. 지식기반경제로의 이행이 가속화되면서 국가이미지가 국가경쟁력의 핵심 원천으로 인식되고 있다. 국가이미지에 영향을 미치는 요인들을 파악하는 것이 매우 중요하다. 이에 본 연구에서는 선행연구에서 제시된 요인들을 살펴보고 국가이미지에 영향을 미치는 요인들을 분석하였다. 또한 현재 많이 활용되고 있는 소셜미디어가 국가이미지와 구매의도에 유의미한 영향을 미칠 것이라는 가정하에 소셜미디어의 특성을 변수로 추가하여 분석하였다. 분석결과 소셜미디어가 국가이미지에 유의한 영향을 미치는 것으로 나타났다.