• Title/Summary/Keyword: Cosmetics department

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Selection Factors for Distribution Partners for the Market Entry in Southeast Asia

  • Choi, Eun-Mee;Kwon, Lee-Seung;Kwon, Nam-Hee;So, Young-Jin
    • Journal of Distribution Science
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    • v.16 no.5
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    • pp.17-29
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    • 2018
  • Purpose - This study analyzed the success strategy of Korean small & medium cosmetics exporting companies to enter the Southeast Asian market. Research design, data, and methodology - The independent factors are classified into firm capacity, financial factor, institutional factor, and operational factor. The results of the selection of distributor partners of cosmetics related export companies as a were classified as financial performance and non - financial performance. In order to analyze this, 65 Korean small and medium export companies were recruited through structured online questionnaire for 44 days from September 18, 2017 to October 31, 2017. These data were analyzed by frequency analysis, correlation analysis, factor analysis and regression analysis using SPSS. Results - The Cronbach's alpha coefficient was found to be 0.846. Factor analysis between variables revealed that the eigen value exceeded 1 and was considered valid. As a result of the correlation analysis between the variables, the financial factor and the corporate's competence showed the highest correlation with 0.774. Conclusions - Among the factors influencing the financial performance of the exporting firms, the factors influencing the financial performance of the exporting companies are the factors that influence the non - financial performance rather than the financial performance.

A Study on POPs Application Cases in ISM(In-Store Merchandising) for Cosmetics (화장품 ISM(In-Store Merchandising)에 있어서의 POP 활용사례 연구)

  • 권혜숙;홍병숙;김선화
    • Journal of the Korean Society of Costume
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    • v.52 no.6
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    • pp.127-137
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    • 2002
  • The purposes of this study were to compare and analyze application cases of POP(Point of Purchase) in each ISM(In Store Merchandising) for domestic and imported cosmetics. to present basic data for setting up effective marketing strategies according to types of ISM. The results were as follows : 1. In the Department Stores, counselling comers for customers were located at all domestic and imported cosmetics. A small quantify of new release cosmetic items were displayed in order to elevate those added value in most cosmetics floors excepts Estee Lauder. 2. In the Discount Stores, most cosmetic items were displayed in category or in color for customers to choose those easily. 3. In the Cosmetics Specialties. display for show case couldn't be accessible by customers and cosmetic items were disordered because too many itmes from various companies were displayed

The effect of the Interest of Cosmetics on Middle School Girl's Purchase Satisfaction -Purchasing Behavior and Informatization Level as Control Variables- (여중생의 화장품 관심도가 구매만족도에 미치는 영향 -구매행태와 정보화수준을 조절변수로 하여-)

  • Yoon, Jin-Suk;Lee, Jae-Ha
    • Journal of Convergence for Information Technology
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    • v.8 no.2
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    • pp.121-131
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    • 2018
  • The purpose of this study is to analyze whether the cosmetic interest of middle school female students(n=126) is related to purchase satisfaction by using purchase behavior and informatization level as control variables. Based on the research model, three hypotheses were set and statistical tests were conducted. The results of this study are as follows. First, middle school female students used cosmetics from elementary school and cosmetics education was requested from elementary school. Therefore proper early education on cosmetic use is needed. Second, the degree of interest and purchasing behavior of cosmetics was positively correlated with the purchase satisfaction of cosmetics. Third, the purchasing behavior of cosmetics was found to have a more effect on purchase satisfaction than the cosmetics interest. Especially, 'cosmetics purchase behavior' had a moderating effect on purchase satisfaction. Fourth, there was no difference in the average among the grades about cosmetics category(cosmetic interest, purchase behavior, informatization level, purchase satisfaction). This study needs to pay more attention to cosmetics purchasing behavior, which has the greatest effect on the satisfaction of cosmetics purchasing among middle school girls, and suggests that further studies will be continued to expand the range and ages in the future.

Differences in Safety Perceptions of Use According to Cosmetic Information of Women

  • SO, Young-Jin;LEE, Ye-Eun;KWON, Young-Eun;JEON, Ye-Won;KWON, Lee-Seung
    • Journal of Wellbeing Management and Applied Psychology
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    • v.3 no.4
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    • pp.11-20
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    • 2020
  • Purposes: This is a study on the perception of safety in use according to cosmetic information. Research design, data and methodology: As a result of analyzing 324 women in their twenties living in the metropolitan area, the following conclusions were drawn. Results: As a result of measuring the awareness of cosmetic information, the awareness of 'cosmetic-related knowledge' (M=3.52) and 'cosmetic performance' (M=3.43) was high, indicating that information on cosmetic knowledge was actively shared with each other. It was understood that the method of use and effect were properly recognized and that the cosmetics were selected. 'Correct cosmetic storage method' is significant in the factors of interest in cosmetics (p<.001), and 'the harmful ingredients of cosmetics that should be avoided' are significant in the factors of cosmetic information (p<0.05) and the factors of interest in cosmetics (p<0.01). 'Trouble-causing ingredients' showed a statistically significant difference in safety perception in all factors except cosmetic performance factors. Conclusion: There is a need to construct a system that allows consumers to easily purchase cosmetics that are necessary for their skin by schematically or simplifying the information on the usage period and trouble-causing ingredients after opening the cosmetics to be easily understood.

A Convergence Study on the Current Use Status according to Women Users' Perception on Medicinal Herb Cosmetics (여성소비자의 한방화장품 인식에 따른 사용실태 융합 연구)

  • Jo, Su-Mi;Bae, Se-Ji;Kang, Eun-Ju
    • Journal of Convergence for Information Technology
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    • v.8 no.1
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    • pp.27-36
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    • 2018
  • This study aims to investigate the status of using medicinal herb cosmetics targeting women who had experiences of using medicinal herb cosmetics and present basic data for future development of medicinal herb cosmetics that can satisfy the needs of future customers and convergence marketing strategies. For the purposes, this study conducted a frequency test and a chi-square test (${\chi}^2$) on the 351 copies of responses obtained from a survey targeting adult women to identify the use status according to perceptions on medicinal herb cosmetics. As a result, the followings were presented: As the subjects were older, they preferred medicinal herb cosmetics and intended to keep purchasing it. Customers had more confidence in the medicinal herb cosmetics when the cosmetics were good-quality. In respect to efficacy difference according to prices, the subjects who believed that there was difference in efficacy according to prices were more satisfied with the medicinal herb cosmetics and purchased products of higher price. Such results indicate it is suggested that medicinal herb cosmetics would develop further when cosmetic products that can satisfy their need are developed.

Urinary Concentrations of Benzophenones in University Students and Association with Cosmetics Habits (대학생들의 화장습관에 따른 소변 중 벤조페논 농도 비교)

  • Oh, Seungeun;Ho, Sungwook;Kim, Hyunsuk;Lee, Sehoon;Park, Nayeon;Kho, Younglim
    • Journal of Environmental Health Sciences
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    • v.39 no.6
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    • pp.505-512
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    • 2013
  • Objectives: Ultraviolet (UV) radiation may cause skin cancer, photo-ageing, erythema, and sunburn. Benzophenone (BP) is commonly used to protect skin from UV radiation. In Korea, sunscreen, sunblock, socalled 'blemish balm' (BB) and 'color correcting' (CC) creams, and foundation may contain from 0.5 to 5% benzophenone in order to protect skin from UV radiation. The purpose of this study is to understand the levels of benzophenone derivatives in urine among a group of university students and identify the contribution of cosmetics use. Methods: Forty volunteers (20 women and 20 men) were asked about skin type, frequency of use of cosmetics, and recognition of related health effects, etc. in a survey. Subjects were divided into several subgroups and were compared for concentration of benzophenone-1 (BP-1) and benzophenone-3 (BP-3). Their urine was pretreated with enzyme hydrolysis and solid phase extraction. Determinations of BP-1 and BP-3 in the urine were made with LC-MS/MS. Results: Among the study subjects, 82.5% used basic cosmetics at least once per day, and 77.5% used sunscreens at least once per day. The concentrations of BP-1 and BP-3 of the males were 4.36 ng/mL and 9.16 ng/mL, respectively. Those of the females were 3.98 ng/mL and 5.07 ng/mL, respectively. The use of cosmetics was positively related to urinary benzophenone levels. Conclusions: BP-1 and BP-3 were widely detected among the university students. Cosmetic use was identified as a potential source. Implications of such exposure deserve further investigation.

A Study on the Actual Condition of Using Low-priced Cosmetics and on the Purchasing Behavior in Female Undergraduates (여대생들의 저가 화장품에 대한 사용실태 및 구매행동에 관한 연구)

  • Kim, Ju-Duck
    • Journal of the Society of Cosmetic Scientists of Korea
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    • v.37 no.2
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    • pp.177-189
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    • 2011
  • Women starts to make up after high school graduation. They have low economic power. But they select cosmetics by themselves and have high demand. Therefore, they can be major customers of low-priced cosmetics and it can be regarded as independent cosmetics market. Thus, this study analyzes the purchasing propensity of lowpriced cosmetics in female undergraduates, who are main targets of low-priced cosmetics, satisfies the more customers desire through further segmenting the targets, suggests a continuous developmental plan for low-priced cosmetics through securing potential customers and segmenting market, and analyzes and typologizes female undergraduates lifestyle. The aim is to grasp the actual condition of using the low-priced cosmetics and the satisfaction with purchase, and to utilize it as basic date of inducing right consumption culture of female undergraduates. For this study, 305 reliable questionnaires are analyzed from the total 320 questionnaires and spss win 15.0 program was used. The results were as follows. About 90.1 percent of female undergraduates had experience using low-priced cosmetics and standard of priority selection was the quality of low-priced cosmetics. The main reason not to use was low price image.

A Study on the Use of Cosmetics by Male Consumers in South Korea, China, and Japan and the Direction for Development (한국, 중국, 일본 남성 소비자의 화장품 사용 실태와 발전방향에 대한 연구)

  • Kim, Kyoung-Bin;Ju, Hyun-Young;Song, Yu-Xin;Zhang, Jia-Yu;Kim, Gyu-Ri
    • Journal of Convergence for Information Technology
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    • v.12 no.4
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    • pp.303-315
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    • 2022
  • This study compared and analyzed Japan and China, two major competitors to Korea, in the male cosmetics market, which has been shifted dramatically by the outbreak of COVID-19, with implications for the ASEAN market in mind. Questionnaire copies collected from 300 men in Generation MZ living in Korea, China, and Japan were used for analysis, and SPSS 21.0 was used to conduct a statistical analysis of the collected questionnaires. The following are this study's results: First, this study identified their purchase behaviors. The average amount of money the male respondents spent on buying cosmetics was below KRW 30,000 in Korea, China, and Japan. Functionality and texture ranked as top factors contributing to cosmetics purchases in all the three countries. Second, with regard to brands preferred by the respondents, Korea and China were open to foreign brands, while Japan mostly preferred its domestic brands. Functionality and texture ranked as top factors contributing to cosmetics purchase in all the three countries. Second, with regard to brands preferred by the respondents, Korea and China were open to foreign brands, while Japan mostly preferred its domestic brands. Third, this study found changes in the use of cosmetics since the outbreak of COVID-19. The respondents' biggest skin concern since COVID-19 was acne in Korea and Japan and increased sebum excretion in China. Concerns about sebum were commonly ranked high across the three countries. Based on these results, this study is suggested as a reference to improve the export competitiveness of Korean male cosmetics in the ASEAN market.

Black Rice (Oryza sativa L. var. japonica) Hydrolyzed Peptides Induce Expression of Hyaluronan Synthase 2 Gene in HaCaT Keratinocytes

  • Sim, Gwan-Sub;Lee, Dong-Hwan;Kim, Jin-Hwa;An, Sung-Kwan;Choe, Tae-Boo;Kwon, Tae-Jong;Pyo, Hyeong-Bae;Lee, Bum-Chun
    • Journal of Microbiology and Biotechnology
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    • v.17 no.2
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    • pp.271-279
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    • 2007
  • Black rice (Oryza sativa L. var. japonica) has been used in folk medicine in Asia. To understand the effects of black rice hydrolyzed peptides (BRP) from germinated black rice, we assessed the expression levels of about 20,000 transcripts in BRP-treated HaCaT keratinocytes using human 1A oligo microarray analysis. As a result, the BRP treatment showed a differential expression ratio of more than 2-fold: 745 were activated and 1,011 were repressed. One of the most interesting findings was a 2-fold increase in hyaluronan synthase 2 (HAS2) gene expression by BRP. Semiquantitative RT-PCR showed that BRP increased HAS2 mRNA in dose-dependent manners. ELISA showed that BRP effectively increased hyaluronan (HA) production in HaCaT keratinocytes.

A Study on Shopping Orientation, Information Source, Store Image of Consumers according to the Distribution Channels of Cosmetics (화장품 유통경로에 따른 소비자 쇼핑성향, 정보원, 점포이미지에 관한 연구)

  • 선정희;유태순
    • Journal of the Korean Society of Clothing and Textiles
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    • v.28 no.5
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    • pp.559-569
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    • 2004
  • The present study attempts to identify the differences in consumer information source, shopping orientation, and store image in the purchase of cosmetics in adult women at the age of 20 or more according to the distributions channels: department stores, specialty stores, discount stores and direct mails. From October 3 to 13, a survey was conducted to 1,200 adult women who visited each channel and who would understand the purpose of this study and complete the questionnaire. 300 sheets were distributed to each of the channels under investigation, and a total of 1,116 questionaaires were used in the final analysis. Using the statistical package, SPSS WIN 10.0, factor analysis, ANOVA, and Duncan's post-hoc test were carried out. The result are as follows: 1. There was a difference in the demographical characteristics of the consumers according to the distribution channels for cosmetics. 2. There was a differen co in the shopping orientations of the consumers according to the distribution channels for cosmetics. 3. There was a difference in the information sources of the consumers according to the distribution channels for cosmetics. 4. There was a difference in the store images perceived by the consumers according to the distribution channels for cosmetics.