• Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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• v.6 no.9
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• pp.59-70
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• 2016

The rapid development of the Chinese version of Twitter, the groom Weibo has become an important communication means for Chinese SNS users to obtain and share information. As a result, in China, the phenomenon of the power shift has emerged from the traditional opinion leaders to SNS opinion leasers. The relationship analysis of demographic variables of the Chinese SNS users and their Information on the relationship between keywords was made by utilizing the centrality analysis using Social Network Program NetMiner. China's SNS opinion leaders have general interest in daily activities with their families or friends rather than in social issues. And in case of SNS opinion leaders of high betweenness centrality, it was analyzed that general users was a key mediator role that organically out lead to the adjacent information. These properties are not independent of demographic variables, such as professional, therefore, the demographic characteristics of SNS opinion leaders showed a significant effect on the parameters of betweenness centrality. This study analyzed the characteristics of SNS users, especially opinion leaders in China by looking at the aspects of Chinese social phenomenon in terms of information. Through this study, we expect to provide basic information about the social characteristics of China through collective communication.

• Journal of the Korean Society for Library and Information Science
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• v.57 no.2
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• pp.151-178
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• 2023

The purpose of this study is to investigate the effect of school library reading classes on the convergence literacy of adolescents based on the convergence reading education model. To achieve this, elements of convergence education for future-oriented competence were derived from the level of reading education based on previous studies and literature, and the effectiveness of education was measured by conducting a convergence literacy test targeting 50 general high school students. In this study, reading classes and tests were conducted over 12 sessions from April 2022 to November 2022, and the study participants were divided into two groups, and convergence reading education and self-reading education were applied respectively. The analysis results of this study are as follows. First, It was verified that there was a significant difference in the promotion of convergent literacy of adolescents according to the method of reading education. Second, it was verified that convergence reading education had a significant effect on convergence literacy of adolescents such as convergence, creativity, self-direction and communication ability. Third, as a result of verifying whether learning motivation plays a mediating role in convergence reading education influencing convergent literacy, learning motivation played a partial mediating role and had an indirect effect on creativity, self-direction, and communication ability between convergence reading education and convergence literacy, but showed no significant mediating effect on convergence ability.

• Journal of Digital Convergence
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• v.9 no.5
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• pp.99-111
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• 2011

Nowadays, the rapid progress and worldwide use of smart-media(SNS) has resulted in coming of the smart media convergence age. In practice, however, the effectiveness of smart media convergence society is limited by the difficulties of using it, which include accessibility, waiting for loading, clutter, old information, privacy risks, expensive communication, etc. The conquest of these difficulties must be policy target of broadcasting and telecommunication for high quality of communication life. From this perspective, this paper proposes a new policy of broadcasting and telecommunication based on the dynamic quality of life for the smart media convergence society. This smart convergence policy will not promote only the development and production of smart media contents but also its stable supply and it will secure the accessibility and privacy. In conclusion, this paper reveals that the components of quality of life are important elements of broadcasting and communication policies which will eventually lead to the popular use of smart media and enhance its quality.

• Journal of Satellite, Information and Communications
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• v.6 no.2
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• pp.15-19
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• 2011

The T-DMB(Terrestrial Digital Multimedia Broadcasting) which was developed by the convergence of digital broadcasting technology and communication technology provides us with very good quality of music like CD, and provides TV services in a super express train like the KTX whose velocity is over 300 Km per hour. The T-DMB is diffusing toward the world as a technology which is be able to provide the various convergent services of broadcasting and communication through mobile phone, PDA, dedicated terminal, and so on. A business model needed for the diffusion of the T-DMB toward the world was established and utilized to expand the T-DMB into Vietnam in the paper. In addition, this paper describes not only some predicting methods for the technological valuation of the T-DMB Total Solution, but also a case study on the marketing related to establishing the T-DMB system in order to provide the paid services in Vietnam. Finally, A couple of business models needed to globally expand the T-DMB have been provided.

• Journal of Digital Convergence
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• v.16 no.12
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• pp.579-591
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• 2018

The purpose of this research is to increase an understanding of social media users and construct a strategic, administrative foundation to measure the efficiency of communicating with them by validly classifying components of social media users' value expectation(VE). Reviewing prior research, in-depth interviews as qualitative research, pre-test and main survey as quantitative research are conducted. The result of quantitative research shows that social media users' VE was categorized in terms of utilitarian, hedonic, relational, self-evident, ethical, system functional, participative, self-ostentatious, and self-hiding perspectives. The significance of this study is as follows: 1) It views communication, psychology, marketing, media and etc. related fields from an integrated perspective. 2) It segments and categorizes social media users' VE from a practical perspective. 3) It contributes to constructing a foundation to predict, confirm, and manage social media users' attitudes from an administrative perspective. Thus, this research will aid future research on social media users' attitude using the constructed VE components as variables and future research that uses this as a basis to find media effects.

• Journal of Internet Computing and Services
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• v.16 no.2
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• pp.99-107
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• 2015

In this era of smart convergent environment wherein all industries are converged on ICT infrastructure and industries and cultures come together, the information and communication construction business is becoming more important. For the information and communication construction business to continue growing, it is very important to ensure that technical manpower is stably supplied. To date, however, there has been no theoretically methodical analysis of manpower supply and demand in the information and communications construction business. The need for the analysis of manpower supply and demand has become even more important after the government announced the road map for the development of construction business in December 2014 to seek measures to strengthen the human resources capacity based on the mid- to long-term manpower supply and demand analysis. As such, this study developed the manpower supply and demand forecast model for the information and communications construction business and presented the result of manpower supply and demand analysis. The analysis suggested that an overdemand situation would arise since the number of graduates of technical colleges decreased beginning 2007 because of fewer students entering technical colleges and due to the restructuring and reform of departments. In conclusion, it cited the need for the reeducation of existing manpower, continuous upgrading of professional development in the information and communications construction business, and provision of various policy incentives.

• Convergence Security Journal
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• v.14 no.3_1
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• pp.11-19
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• 2014

As both medical and IT technologies advance, convergent medical technologies such as implantable medical devices are receiving a lot of attentions from the research and medical appliance market. On the other hand, such a new medical service is facing several new security threats including patient privacy breach since the service is based on the wireless communication. Especially, the new security threat could induce the patient's life threatening accident, so that more secure measures should be provided. In this paper, a variety of security threats associated with the implantable medical devices are pinpointed and a new security mechanism against such threats is proposed.

• Journal of the Korea Convergence Society
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• v.6 no.6
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• pp.81-86
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• 2015

The threats to privacy and security have received increasing attention as ubiquitous healthcare applications over the Internet become more prevalent, mobile and universal. In particular, we address the communication security issues of access sharing of health information resources in the ubiquitous healthcare environment. The proposed scheme resolves the sender and data authentication problem in information systems and group communications. We propose a novel key management scheme for generating and distributing cryptographic keys to constituent users to provide form of data encryption method for certain types of data concerning resource constraints for secure communications in the ubiquitous healthcare domains.

• Journal of the Institute of Electronics and Information Engineers
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• v.49 no.12
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• pp.20-26
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• 2012

The newly introduced model of a STTC-based Distributed Wireless Communication System (DWCS) can provide the capability of joint control of the signals at multiple cells. This paper has considered the virtual cell systems: the Dual Virtual Cell (DVC), and also proposes DVC employment strategy based on DWCS network. The considered system constructs DVC by using antenna selection method. Also, for multi-user high-rate data transmission, the proposed system introduces multiple antenna technology to get a spatial and temporal diversity gain and exploits space-time trellis codes known as STTC to increase a spectral efficiency.

• Asia-Pacific Journal of Business
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• v.3 no.2
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• pp.8-15
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• 2012

Mobile Entertainment is the new era in mobile communication. Mobile Entertainment service is a combination of games, music, videos, chatting and telecommunication which has created a wide market in India. There is a variation between male and female customers towards Mobile Entertainment services. This study is aimed at analyzing gender impact of attitude, subjective norm, perceived behaviour control intention and behaviour towards mobile entertainment services. The Theory of planned Behaviour (TPB) provided a framework. Total 566 male and 376 female mobile users of different age groups participated in the research. The data analysis was conducted in three-stages. First, reliability tests were performed. Upon satisfactory results, confirmatory factor analysis (CFA) is used to analysis convergent, concurrent and discriminant validity of the model. Once the model was validated Structural Equation Model (SEM) Multi-group analysis is used to find the impact of gender behaviour towards Mobile entertainment services. The results of the study confirmed that the model is viable in predicting variation in gender impact on mobile entertainment services. The findings have revealed that attitude, perceived behaviour control and intention has a significant impact on behaviour to use mobile entertainment but subjective norm has no significant impact on behaviour to use mobile entertainment.