• Title/Summary/Keyword: Convergence media

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Understanding the Adoption of T-Commerce in Telecommunications-Broadcasting Convergence Environment (통신 방송 융합 환경에서의 T-Commerce 수용 모델에 관한 연구)

  • Ahn, JoongHo;Kim, Eunjin;Park, Chulwoo
    • Knowledge Management Research
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    • v.10 no.2
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    • pp.15-33
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    • 2009
  • Telecommunications-broadcasting convergence in the domain of IT is a representative phenomenon that is expected to provide the saturated existing markets with a new source of profit. Especially, T-Commerce combines familiarity of TV and immediacy of the Internet which are expected to cover all the users familiar with each media and expand the existing commercial transactions. Telecommunications-broadcasting convergence in Korea, however, is focusing on technical and regulatory aspects so that research on the real users is not up to the mark yet. This is the most fundamental problem in hampering growth in the corresponding service and market. Thus, we are proposing an adoption model on T-Commerce to rapidly expand the convergence service through understanding the potential users. Perceived utilitarian and hedonic values, perceived interactivity, media substitution and personal innovativeness have been examined as the factors influencing the users' intention to adopt a new convergence service. As a result of empirical analysis, it is verified that perceived utilitarian and hedonic values and personal innovativeness directly influenced the users' intention to adopt whereas perceived interactivity had indirect affect on them. T-Commerce service providers should not only emphasize on the benefit that the older media could not provide the users with, but also provide them with more pleasure and entertaining experience during the course of satisfying the users' needs to distinguish T-Commerce from the other existing media.

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Chaos-Theoretical Approach to Media Convergence on Internet Media (인터넷미디어 중심의 매체융합 현상에 대한 카오스 이론적 접근)

  • Lee, Keun-Yong
    • Korean journal of communication and information
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    • v.19
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    • pp.185-211
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    • 2002
  • Media convergence is prevalent all over the world, and is expected to change our lives dramatically in near future. Chaos theory is a new emerging theoretical approach to various social phenomena including organization management, economic system, stock market fluctuation, and so on. This thesis is intended to explain media convergence phenomena centered on internet media using basic concepts of chaos theory such as self-organization, co-evolution, and feedback loop. The implications of this tentative study are that we can apply chaos theory to media convergence as other social or natural phenomena, and that maintaining chaos state of media system is useful for accelerating creativities, and that developing media system as an organic system to cooperate with other relevant systems is helpful for promoting life qualities, and that establishing moral order or root value is desirable for implementing communicatopia.

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Effect of teenager media usage control in the era of media convergence (미디어 융합 시대에 청소년 미디어 이용 통제의 효과)

  • Lee, Hwan-Soo
    • Journal of Digital Convergence
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    • v.13 no.7
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    • pp.359-366
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    • 2015
  • The media addiction of teenagers became a social problem in the era of media convergence. With the national efforts, parents has limited their children's media usage for proper parenting. However, current media environment where personalized media devices such as smartphone and tablet PC are common raises questions about whether the problems of media addiction can be solved with previous approaches. Thus, this study examines how the parental controls to teens' media usage affect their media usage and emotions. According to the results that analyzed 884 teens' responses, the parental controls did not affect their usage. On the other hand, it was appeared that excessive parental controls stimulated to teens' negative emotions. These results show that parental controls are not longer effective in current media environment, which implies that new efforts from their family or government are required in order to prevent teens' media addiction.

Mobile Rich Media Technologies: Current Status and Future Directions

  • Song, Jae-Yeon;Lee, Byoung-Dai
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.5 no.2
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    • pp.359-373
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    • 2011
  • Demand for rich media services is rapidly increasing and, as a result, several technologies are competing to deliver rich media services to mobile, resource-constrained devices. In this paper, we explore the existing rich media technologies and analyze their key features. In addition, in order to accommodate the new requirements introduced by emerging service models, such as service convergence, these technologies must evolve from their current status. We examine how the community intends to achieve this.

Implementation of Morning-Call System based on the Multi-point Group Communication (다자간 그룹 통신 기반의 모닝콜 시스템 구현)

  • Ryu, Ho-Dong;Kim, Woo-In;Kim, Hee-Yong;Park, Ki-Hong;Lee, Yang Sun
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2015.10a
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    • pp.954-957
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    • 2015
  • In this paper, the android platform based on the morning call system using multi-point group communication is proposed. Implemented multi-point group communication was applied by fusing a variety of techniques such as JAVA NIO, JSP, MySQL, DBMS Pool, GCM and JSON. Some experiments are conducted so as to verify the proposed method, and as a result, morning-call application based multi-point group communication is well performed.

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Design and Development Shooting Game base on Rhythm under Unity System (유니티 환경에서 리듬기반 슈팅 게임 설계 및 개발)

  • Kim, Min-Woo;Jeong, Sang-Woo;Jang, Cheol-Young;Sim, Kyu-Bo;Song, Teuk Seob
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2016.05a
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    • pp.797-799
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    • 2016
  • It is difficult for user to use arcade shooting games because patten of the missiles patterns are not dynamic. And users are hard to access to high level because spped of missiles is very fast. In this paper, we propose rhythm based shooting game. The game give us pleasant environment and use can play the game easily.

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A Study on Alternative Reality Game Storytelling (대체현실게임(ARG)의 스토리텔링 연구 -<노르망디의 이방인>을 중심으로-)

  • Nam, Seung-Hee
    • Journal of Korea Game Society
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    • v.9 no.2
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    • pp.41-50
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    • 2009
  • The convergence paradigm that appears with the integrated media environment has effect on digital storytelling using digital technology, then 'Trans-media storytelling' which is a new form of digital storytelling makes gradual expand its scope. This study focused on the Alternative Reality Game which adopt trans-media storytelling in the game genre. This paper interpreted the idea of ARG on comparing different forms of ARG and existing games and the distinctive features of ARG storytelling which is blurring the line between real and virtual on the Simulation theory. This is a valuable study for understanding the new storytelling form within the media convergence and developing the digital storytelling in the future.

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Converged Study of Influencing Consumer Factors on Hologram Media Experience (홀로그램 미디어와 경험을 유도하는 소비자 성격과 동기의 융합연구)

  • Chin, HongKun;Kim, Min-Jung
    • Journal of the Korea Convergence Society
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    • v.8 no.1
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    • pp.149-154
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    • 2017
  • The purpose of this study is to investigate the possibility of Hologram media as Advertising media in terms of comsumer communication. First, Motivation and Personality Traits was set variables that drive consumer media experience and, also examined the impact on eWOM and Purchase Intention structurally. As the result, it Found that Intrinsic and Social motivation of consumers have a positive impact on the media experience, eWOM and PI. In the case of Personality Triats, Openness to the motivation, Openness and Extraversion had an impact of positive to the degree of eWOM. Furthermore, eWOM influence on PI positively. This result can be considered the need for the Media MIX Strategy or IMC.

Estimation of Incoherent Scattered Field by Multiple Scatterers in Random Media

  • Seo, Dong-Wook;Lee, Jae-Ho;Lee, Hyung Soo
    • ETRI Journal
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    • v.38 no.1
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    • pp.141-148
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    • 2016
  • This paper proposes a method to estimate directly the incoherent scattered intensity and radar cross section (RCS) from the effective permittivity of a random media. The proposed method is derived from the original concept of incoherent scattering. The incoherent scattered field is expressed as a simple formula. Therefore, to reduce computation time, the proposed method can estimate the incoherent scattered intensity and RCS of a random media. To verify the potential of the proposed method for the desired applications, we conducted a Monte-Carlo analysis using the method of moments; we characterized the accuracy of the proposed method using the normalized mean square error (NMSE). In addition, several medium parameters, such as the density of scatterers and analysis volume, were studied to understand their effect on the scattering characteristics of a random media. The results of the Monte-Carlo analysis show good agreement with those of the proposed method, and the NMSE values of the proposed method and Monte-Carlo analysis are relatively small at less than 0.05.