• Title/Summary/Keyword: Content Diversity

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Problems and Directions for Improving Idol Bias in the Domestic Music Market (국내 음악시장에서 두드러진 아이돌 편중 현상의 문제점과 개선방향)

  • Yang, Young-Min;Han, Kyung-Hoon
    • Journal of Korea Entertainment Industry Association
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    • v.15 no.8
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    • pp.1-18
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    • 2021
  • Idol music, which began to gain huge popularity in the domestic music market in the mid-1990s, has become one of the major global contents thanks to the global popularity of K-POP. As a result, the Korean music market continues to grow, forming the world's sixth-largest music market, and domestic music agencies are focusing more on fostering idol groups and producing idol music. The global success of idol music is surprising, but this has resulted in the domestic music market being biased toward idol music. As a result of the study, it was confirmed that there are several problems with the phenomenon of being biased toward similar types of musicians and music content. First, just as trend-oriented cultural contents face the problem of life expectancy all the time, the "Korean Wave" is also forced to think in terms of identity and sustainability. Second, it was observed that only consumers of a certain age may cause cultural alienation of other age groups, and thirdly, various problems such as shrinking creative paths due to the size of the cost required for idol group production and the lifespan of idol musicians' art activities. This paper derives the reality of the domestic idol bias phenomenon through comparative analysis of the English-American music market and the domestic music market, which have had a profound influence on the global music market in popular music history, and verified the theory and results through an expert survey using the Likert scale. In addition, the problems caused by the idol bias phenomenon were considered based on the theory of cultural diversity, and improvement directions were also suggested to solve this problem.

Content-based Korean journal recommendation system using Sentence BERT (Sentence BERT를 이용한 내용 기반 국문 저널추천 시스템)

  • Yongwoo Kim;Daeyoung Kim;Hyunhee Seo;Young-Min Kim
    • Journal of Intelligence and Information Systems
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    • v.29 no.3
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    • pp.37-55
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    • 2023
  • With the development of electronic journals and the emergence of various interdisciplinary studies, the selection of journals for publication has become a new challenge for researchers. Even if a paper is of high quality, it may face rejection due to a mismatch between the paper's topic and the scope of the journal. While research on assisting researchers in journal selection has been actively conducted in English, the same cannot be said for Korean journals. In this study, we propose a system that recommends Korean journals for submission. Firstly, we utilize SBERT (Sentence BERT) to embed abstracts of previously published papers at the document level, compare the similarity between new documents and published papers, and recommend journals accordingly. Next, the order of recommended journals is determined by considering the similarity of abstracts, keywords, and title. Subsequently, journals that are similar to the top recommended journal from previous stage are added by using a dictionary of words constructed for each journal, thereby enhancing recommendation diversity. The recommendation system, built using this approach, achieved a Top-10 accuracy level of 76.6%, and the validity of the recommendation results was confirmed through user feedback. Furthermore, it was found that each step of the proposed framework contributes to improving recommendation accuracy. This study provides a new approach to recommending academic journals in the Korean language, which has not been actively studied before, and it has also practical implications as the proposed framework can be easily applied to services.

The Effect of OTT Service Characteristics on Flow, Satisfaction, and Brand Loyalty of MZ Generation Users : Focusing on Netflix Users in South Korea (OTT 서비스의 특성이 MZ세대 이용자의 몰입 및 만족도와 브랜드 충성도에 미치는 영향 - 국내 넷플릭스 이용자를 중심으로)

  • SeonYoung Jhee;Sang-Lin Han
    • Journal of Service Research and Studies
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    • v.12 no.4
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    • pp.30-49
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    • 2022
  • Recently, as the transition to the untact era due to COVID-19 accelerates, non-face-to-face and non-contact practices have become commonplace, and the OTT (Over-The-Top) service market that provides media content such as movies and broadcast programs through the open Internet is largely expanded and it is receiving great attention from the MZ generation, who are familiar with digital devices and environments. In this study, the effects of OTT service characteristics on MZ generation users' flow, satisfaction and brand loyalty were examined, focusing on Netflix users, one of the representative OTT service brands. In order to carry out this study, a total of 216 people who have used the Netflix OTT service platform were empirically verified by using the survey data of those who have used it for analysis. As a result of the analysis, it was found that among the characteristics of OTT service, contents diversity, convenience, and reliability had a positive (+) effect on flow. Also, flow has a positive (+) effect on satisfaction, and satisfaction has a positive (+) effect on brand loyalty. However, among the characteristics of the OTT service, the recommended service did not have a positive (+) effect on the flow, and the flow did not have a direct positive (+) effect on the brand loyalty. Flow had a positive (+) effect on the brand loyalty through satisfaction. Through this study, it is expected that the market revitalization of the OTT service-related industry and the increasing number of OTT service brands will be able to contribute to the establishment of marketing strategies for the MZ generation consumers, and to provide practical implications.

Branding for TV Channel Focusing on Well-being Lifestyle of Green Consumers (그린 소비자를 위한 웰빙 라이프 스타일 채널 브랜드 제안)

  • Kim, Ye Ji;Paik, Jin Kyung
    • Design Convergence Study
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    • v.15 no.3
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    • pp.117-131
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    • 2016
  • The introduction of comprehensive programming channels has led to a diversity in the viewers' tastes and excessive competition between TV channels. Demand for channels on well-being is also increasing, due to the well-being and green consumption trends. This study conducted a case study on domestic and international channel branding strategies as well as an analysis on Korean channels focusing on well-being and lifestyle and found that there are no TV channels which provides comprehensive well-being information on food, clothing and housing at the moment in Korea. This study further discovered that information on such topics are currently provided in a tidbit fashion via educational or entertainment programs. Therefore, this study presented strategies for a well-being lifestyle channel brand and designed the brand mark and a station ID for the channel. This study conducted a survey targeting 50 men and women over 20 who have participated in environment-related projects for an objective verification of the channel brand strategies and design. The survey showed that the respondents were generally positive towards the necessity of the channel and of the content presented by this researcher. Some of the respondents, however, pointed out that the readability of the brand mark needs to be improved. This was reflected in the improved design and a survey comparing the two designs showed positive results. The results of this study will contribute to the launch of a well-being lifestyle channel targeting green consumers in the future.

The Identification of Females Fans Identify with the Male Beauty Influencers in SNS - Focusing on Jacques Lacan's Gaze (SNS에 남성 뷰티 인플루언서를 향한 여성 팬의 동일시 - 라캉의 응시 이론을 중심으로)

  • LI LINGJIE
    • Trans-
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    • v.15
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    • pp.57-79
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    • 2023
  • This study aims to explore the strategies and effects of SNS images used by four popular male beauty influencers to gain identification with their female fans. The research selected four male beauty influencers, namely Li Jiaqi, Jeffree Star, James Charles, and Bretman Rock, with a high number of subscribers on Instagram, YouTube, and TikTok as of July 21, 2023. By observing the content they posted on SNS, the study analyzed the types, characteristics, and relevance of male beauty influencer images with their female fans using Lacan's gaze theory. Additionally, concepts related to gaze, such as the mirror stage, the screen, and objet petit a, were supplemented to conduct an in-depth analysis of the characteristics of male beauty influencer images and the motivations of female viewers. The study results suggest that male beauty influencers can maintain an intimate relationship, referred to as 'girl-friendship,' with their female fans through the identification formed by the homogeneity within the feminized mirror images. Furthermore, male beauty influencers can transform female viewers from being seen as objects to seeing them as subjects by presenting images that embrace diversity in gender identity, challenging the traditional notions of societal gender norms. Therefore, the images of male beauty influencers not only challenge gender stereotypes but also cater to the demands for independence and equality of modern young women, promote understanding of feminine gaze, and explore the potential for democratization and inclusivity on social media platforms from a new perspective.

Evaluation of Bio-Chemical Restoration Index at the Creation Site of Ecological Environmental Zone in Coastal Area (연안생태환경공간 조성지의 생물-화학적 복원지수 평가)

  • Lee, In-Cheol;Yi, Byung Ho;Park, So Young;Ryu, Cheong Ro
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.28 no.1B
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    • pp.161-168
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    • 2008
  • The ecological environmental zones in coastal area, like tidal flat and salt marsh, were gradually decreased due to large scale of coastal development projects, reclamation and so on. Therefore, the development of artificial tidal flat and salt marsh has been emphasized in coastal area as mitigation concept and studies on related this background has performed. But studies on the quantitative evaluation for degree of restoration were insufficient. In this paper, as a fundamental study for evaluation of restoration on the creation of ecological environmental zones in coastal area, it was conducted that the monitoring and experiment for bio-chemical factors (bio-diversity, population and biomass of macro-benthos, survival ratio of reed, the number of heterotrophic bacteria and physico-chemical characteristics such as COD, IL, TN, TP and pH) using a in-situ pilot plant of tidal flat (Zone. P1) and salt marsh (Zone. P2), which was distinguished by content of dredged soil, in Jinudo, Nakdong estuary. From results of this study, the restoration index (RI), for evaluation concerning degree of restoration on the creation of ecological environmental zones in coastal area, was suggested and quantitative evaluation was performed using a restoration index (RI).

A Study on the Elderly's User Experience by Using Virtual Reality (가상현실 기기를 활용한 고령자 사용자 경험에 관한 연구)

  • Lee, Jong-Sik;Lee, Kang-Nyeon
    • Journal of the Korea Knowledge Information Technology Society
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    • v.13 no.3
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    • pp.305-317
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    • 2018
  • This study is about the elderly people's use and experience of Virtual Reality (VR) in order to enhance their quality of life. Leisure is main activity of the elderly. As a result, the quality and diversity of leisure affects the quality of the elderly people's life. VR services including video contents could provide them with advanced and interesting experiences. Across the world, population aging becomes one of the most important problems in each society. The social and economic burden of aging is serious challenge to sustainability welfare of the world, including S. Korea. The authors used virtual reality devices to conduct experiments on 99 aged 50 to 90 (men's average age : 75 and women's average age : 70.8). Through the survey, major variants were measured such as system quality, present sense, enjoyment, intent to reuse, and awareness of advanced technology. Multiple regression analyses with the presence as a dependent variable resulted in a sense of closeness (t = 5.381, p <. 01) and a sense of clarity (t = 4.494, p <. 01). The presence of an independent variant had significant effects on pleasure (t = 4.312, p <. 01) and significant effects on the intent to reuse (t = 3.323,).Therefore, it can be interpreted that the higher the sense of existence, the more pleasure and the intent to reuse it. As a result, the possibility of using VR devices and content to enjoy leisure activities can be found in this study even if the elderly group is unfamiliar with IT devices.

Physical Environment Characteristics and Vegetation Structure of Natural Habitats of Pimpinella brachycarpa, Edible and Medicinal Plants (식·약용식물 참나물 자생지의 환경특성 및 식생구조)

  • Dae Hui Jeong;Yong Hwan Son;Hae Yun Kwon;Young Ki Kim
    • Korean Journal of Plant Resources
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    • v.37 no.2
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    • pp.137-148
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    • 2024
  • The purpose of this study is to investigate the weather, soil characteristics, and location environment of Pimpinella brachycarpa natural habitats in order to gather the essential information for the conservation of these habitats. P. brachycarpa are distributed throughout Korea and are mainly found to grow in shady and humid areas between 500 and 1,200 m above sea level. The average annual temperature in Mt. Duta was 13.1℃, and the average annual precipitation in Mt. Jungwon was 1,509 mm, which was higher than in other regions. The pH ranged from 4.42 to 4.97, indicating slight acidity. The total N content ranged from 0.18% to 0.68%, and the available P ranged from 13.43 to 531.56 mg/kg, demonstrating notable regional variations. The species diversity index (H') was highest at Mt. Ilwol, measuring 1.713. The evenness (J') ranged from 0.983 to 0.993, and the dominance (D') ranged from 0.007 to 0.017. The similarity index was very low, averaging 24.86%, and it was divided into communities of Wilson's elm (Ulmus davidiana var. japonica) and communities of Korean maple (Acer pseudo-siebodianum).

The impact of entrepreneurship education on middle-aged and older people starting their own business (창업 교육이 중장년 창업에 미치는 영향)

  • Hwa-Hee Kim;Dong-Il Kim
    • Journal of Digital Convergence
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    • v.22 no.1
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    • pp.33-38
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    • 2024
  • In recent years, as more and more middle-aged people who worked at companies are retiring, they are becoming interested in starting their own businesses, and the rate of middle-aged people starting businesses is increasing. The purpose of this study was to analyze the quality and satisfaction of educational services and trust in educational institutions in providing entrepreneurship education to prospective entrepreneurs over the age of 40 who want to start a business, and to analyze the impact of entrepreneurship education on entrepreneurship in the future. Afterwards, the goal is to establish an education strategy to improve the quality of entrepreneurship education. To achieve the purpose of the study, a hypothesis was established and an empirical analysis was conducted on educated prospective entrepreneurs and retirees over 40 years of age. As a result of the analysis, it was confirmed that confidence and reliability ultimately influence the factors that increase satisfaction with entrepreneurship education for middle-aged and older people. Satisfaction was found to play a meaningful role in trust. The research points out that entrepreneurship education institutions should provide education centered on the trainees rather than entrepreneurship education centered on support organizations. Moreover, due to the diversity of education, not only the content and method of education but also the education of employees working in supporting organizations is important.

A Study on the Development of AI Utilization Guide Components at a Christian University (기독교대학의 AI활용가이드 구성요소 개발 연구)

  • Sungwon Kam;Minho Kim
    • Journal of Christian Education in Korea
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    • v.77
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    • pp.171-201
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    • 2024
  • Purpose of Research : Since ChatGPT's 2022 release, the educational sector faces mixed reactions to generative AI, sparking innovation but raising concerns about student cognition and communication. While Christian colleges employ AI reflecting their values, secular institutions stress ethical usage. This study explores ethical AI use in these settings, aiming to integrate findings into educational practices. Research content and method : Analyzing AI use and ethics guidelines from 50 domestic and international universities, differences between Christian and secular institutions were explored. Data was categorized, conceptualized via open coding, and components were identified through axial coding. The importance of components for Christian colleges' AI guides was assessed based on the initial data and previous research, leading to the development of tailored AI utilization components for Christian universities. Conclusion : Studies revealed secular institutions have six AI guide components, while Christian colleges found seven in both utilization and ethics guides, focusing on truthfulness, responsibility, and diversity. Emphasizing the need for ethical AI use in Christian colleges, the findings advocate developing AI ethics guidelines to aid marginalized groups and establish a new educational paradigm through further research.