• Asia Marketing Journal
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• v.12 no.4
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• pp.27-54
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• 2011

This research attempted to present the efficiency of culture marketing to the organizations producing culture-art products and to the companies utilizing art and suggest the practical viewpoints to the culture and art policy agencies. The methodology used was to take an in-depth look at the consumer value cognition and benefits of culture-art products in contemporary consumption culture from a social context by conducting a total of 12 Focus Group Interviews, consisting of 58 males and females in their 10s~50s who can represent culture-art product consumers. The culture-art products refer to the artist's spiritual, actual act of creating or to the end products with economic exchange value. They are also sense goods and merit goods that affect the mental state of consumers. By looking at culture-art products as consumer merit goods, this research examined consumer value cognition of culture-art products based on the characteristics culture-art products. As a result, this research determined that consumers view culture-art products largely as 'aesthetic and sensuous merit goods', 'actual and individual merit goods', and 'social public property'. As 'aesthetic and sensuous merit goods', culture-art products are considered as the products of an artist's creative activities; as 'social public property', culture-art products have a public value in terms of ownership; and as 'actual and individual merit goods', culture-art products act on the spirit and reality of a consumer in terms of consumption. As a result of analyzing the benefits of culture-art products based on the above-mentioned consumer value cognition, it was observed that the benefits of culture-art-product consumption are chiefly divided into 'aesthetic character-oriented', 'social relationships-oriented', and 'individual benefits-oriented' depending on how consumers see culture-art products. A 3-conceptional structures model was constructed according to the relationship between consumer value cognition of culture-art products and the benefits. This research revealed that consumers who pursue the aesthetic value or sense of beauty as the central reason experience culture-art products themselves, enjoy intellectual quests, and pursue their satisfaction by expressing affection for and interests in culture-art products. On the other hand, consumers who pursue social value as the central reason as a means of communication by perceiving culture-art products as a public property of society, pursue sympathy with people close to them through the symbolic power of culture-art product consumption or the joy of self-display. Consumers who perceive art products as spiritual and actual merit goods and pursue consumer value as a central reason want to express their own personality, develop themselves, and differentiate themselves or identify themselves with others in the context of social relations for the ultimate goal of living a happy and satisfied life while pursuing to satisfy imminent and actual necessities as emotional stability and rest. The fact that culture-art product benefits could vary according to how a consumer perceives them implies that consumer value cognition of culture-art products and their benefits significant affect consumers' decision in choosing and consuming various culture-art products. It turned out that such benefits from the consumption of culture-art products reflect the complex contemporary consumption culture of rational consumption, symbolic consumption, experiential consumption, and social reflective consumption. This research identified conceptional structures of consumer value cognition on culture-art products and benefits that can be used for studying and understanding culture-art products consumers who pursue a variety of consumption values. They can also be used by private companies in utilizing art, as well as by national agencies in enhancing the population's quality of life. However, since this research could only conceptually grasp consumer perception of culture-art products and reveal the dimension of classification due to its own limitations arising from characteristic investigation, quantitative data on the benefits of culture-art product consumers should be measured in future studies through a quantitative investigation, while using the value cognition of culture-art products and the individual characteristics of consumers as variables based on this research.

• The Journal of Information Systems
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• v.16 no.1
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• pp.1-21
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• 2007

신용평점을 위한 부도예측의 분류 문제를 다루는데 있어서 통계적 판별분석 및 인공신경망 및 유전자알고리즘 등을 이용한 데이터 마이닝의 방법들이 일반적으로 고려되어왔다. 이 연구에서는 수리계획법을 응용하여 classification gap을 고려한 이단계 수리계획 접근방법을 신용평가에 적용하는 방법론을 제안하여 수리계획법을 통한 신용평가모형 구축의 가능성을 제시한다. 1단계에서는 선형계획법을 이용해서 대출 신청자에게 대출을 허가할 것 인지의 여부를 결정하게 되는 대출 심사 filtering으로의 적용단계이고, 2단계에서는 정수계획법을 이용하여 오분류 비용이 최소가 되도록 하는 판별점수를 찾는 과정으로 모형을 구성한다. 개인 대출 신청자의 데이터(German Credit Data)에 대하여 피셔의 선형 판별함수, 로지스틱 회귀모형 및 기존의 수리계획 기법들과의 비교를 통해서 제안된 모델의 성능을 평가한다. 이단계 수리계획 접근법의 평가 결과를 통하여 신용평가모형에의 적용가능성을 기존 통계적인 접근방법 및 수리계획 접근법과 비교하여 제시하고 있다.

• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.10
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• pp.1412-1423
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• 2002

The purpose of this study is to objectively explain the visual sensibility of clothing torture that satisfies the consumer's sensibility. The photo stimuli on clothing texture are divided into hard, soft transparent and brilliant. For the study of image 38 kinds of costume samples is used. The Study was measured by using Semantic Differential method. The subjects were 410 females in twenties. The data were analyzed by factor analysis, ANOVA, MDS and regression analysis. Data were analyzed by SPSS. The major findings of this research were as follows: 1. As a result of the factor analysis,5 factors of visual sensibility were consist of high qualities, touches, looks, lightness, and warmness or coolness.2. There were significant difference in visual sensibility based on classification of clothing texture.3. The clothing texture was classified as thin-full, flat-lumpy. 4. As a result of the regression analysis, preferences of consumers can be connected directly with buying behavior and satisfaction can be closely related with preferences and positive buying behavior.

• International Commerce and Information Review
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• v.9 no.4
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• pp.21-40
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• 2007

This study is trying to classify and analyse the Internet shopping mall related studies from 1997 to 2006 in order to provide comprehensive view about Internet shopping mall. Another aim of this study is to give the future research themes around this area through consideration of needed research parts. First, we summarise the related terms, definitions and classification of Internet shopping mall itself. Then we classify the studies into two groups - researches about company behavior and researches about consumer behavior. We review the studies of each categories and classify them into more detail area. Finally we attempt to give integrated frameworks of each categories.

• Fashion, Industry and Education
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• v.14 no.2
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• pp.24-34
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• 2016

This research examined two decades of the U.S. used clothing exports to the world. All countries (209) were classified into four groups based on the level of economic development. Between 1996 and 2012, U.S. used clothing exports shifted away from low-income economies to high-income economies. For the first time, our research demonstrated that the majority of used clothing discarded by American consumers is exported to high-income economies instead of poorest nations of the world. Next, used clothing exports and imports by volume and value in seven high-income countries were analyzed. The high-income countries not only exported but also imported significant amount of used clothing, which indicates a growing demand for worn apparel in developed nations. The demand might be at least partially attributed to the popular vintage clothing trend and increasing consumer environmentalism. Implications regarding development and implementation of a new classification system of worn clothing and recommendations for future research are presented.

• Journal of Family Resource Management and Policy Review
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• v.7 no.1
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• pp.1-22
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• 2003

The purpose of this study is to classify the subjects according to their lifestyles and analyze the art consumption behavior of them that are classified. Data were obtained form 390 people over 20 years of age. Factor analysis was used for examining dimensions of lifestyles and cluster analysis for classifying the type of lifestyles. This study found three different types of lifestyles, i.e., the conspicuous consumption-oriented type, the economical future-oriented type and the progressive leisure-oriented type. There are significant differences in art consumption behavior as well as socio-economic characteristics of the subjects among three types of lifestyles.

• Journal of the Korean Home Economics Association
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• v.37 no.12 s.142
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• pp.179-192
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• 1999

Thesedays, Home Economic in Korea is faced with the danger of a discord caused by the outer pressure of reorganization in the process educational reformation. The first purpose of this study was to examine the characteristics of the informatized society and the changes of families lived in the informatized society. The second was to assert to strengthen Home Economics in the informatized society. Ultimately we suggested an integrative and interdisciplinary model about Home Economics from the ecological and informative perspective. This model consist with three parts: Human development(Child studies, Gerontology, & Adolescent studies) and family studies division(Family relation studies, family resource management studies, & Consumer studies) Environmental division(Clothing and Textiles, Food and Nutrition, & Housing) and HEIS(Home Economics Information System). This classification is correspond with the one Human-Behavioral Environment and Human-Constructed Environment of Ecological theory.

• The Korean Journal of Applied Statistics
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• v.21 no.6
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• pp.969-980
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• 2008

This paper presents the comparison of four methods, linear, quadratic, canonical and non-parametric discriminant analyses to discriminate the consumers' taste grade with sensory variables, such as tenderness, juiciness, flavor, and overall acceptability based on Consumer Sensory Survey. The classification ability of each method is measured and compared by the resubstitution error rate.

• Journal of the Korean Home Economics Association
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• v.41 no.4
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• pp.101-110
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• 2003

The effective construction for ready-made clothes is one of the central concerns of both consumer and manufactures in today's apparel industry. So in order to reduce the burden of stocks and increase clothing fitness, systematic information on typical body size and somatotypes is essential. This study was performed to provide fundamental data on junior-high school girls' somatotype by classifying the lower body somatotype and analyzing the characteristics of each somatotype. The subject were 236 Korean junior-high school girls. The subject were directly measured anthropometrically and indirectly analyzed photographically. By direct measurement, 5 factors were extracted through factor analysis and the subject were classified into 4 duster as their lower body front silhouette. By indirect measurement, 5 factors ore extracted through factor analysis and the subject were classified into 3 cluster as their lower body side silhouette. After combining the body types of the front and the side silhouette, we selected 4 basic body types out of combination.

• Journal of Family Resource Management and Policy Review
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• v.8 no.2
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• pp.43-60
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• 2004

The purpose of this study is to examine characteristics of unpaid family workers in family-owned businesses and to determine factors associated with their job satisfaction. Analyses of unpaid family workers from whom Korea Labor and Income Panel Study(KLIP) gathered data in 2000 were used to accomplish this. According to these analyses, the important factors in predicting job satisfaction are the age of unpaid family worker, household income, hours of work in a week size of family-owned business, and job classification.