• Title/Summary/Keyword: Consumer's Behavior

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Analysis of U.S. Pension Plans and Participants′ Behavior

  • Bae, Mi-Kyeong;Lee, Seung-Sin
    • International Journal of Human Ecology
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    • v.5 no.1
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    • pp.97-115
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    • 2004
  • This paper first introduces the U. S. pension system and its current trends. Then the following two sections discuss the research on worker behavior of defined contribution plans, a popular pension plan available for American workers in recent years, and the adequacy of retirement income among American people. The last section is a summary. This paper reviews the trend of the U. S. pension system, research on worker's behavior of defined contribution retirement plans, and studies on retirement income adequacy. These themes may have common or different features in other countries, such as Korea. This paper provides helpful information for private and public policy makers and researchers of these topics in Korea to advance their understanding of pension and retirement behavior and facilitate effective policy making of pensions and retirement.

Determinants of Household Water Conservation: The Role of Consumers' Water Value Perception and Reasoned Action (소비자의 가치 인식과 합리적 행위에 기반한 가정에서의 물 절약 행동에 관한 연구)

  • Oh, Eunji;Lee, Jiwon;Shin, M. Minsuk
    • Journal of Korean Society for Quality Management
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    • v.49 no.2
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    • pp.171-181
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    • 2021
  • Purpose: This study aims to identify effective ways to induce water resources conservation for general water consumers. Methods: In order to find the core factors to motivate water saving behavior for general consumers, this study utilized the theory of reasoned action which is well known as one of the most frequently used theory in consumer's green behavior analysis. Results: Among six hypothesized relationships in the research model four were proved to be statistically significant. The relationship between attitude toward water savings and the water saving behavior was found to be significant but only through the behavioral intention. Conclusion: Consumers with positive attitude on water conservation will practice water saving behavior with behavioral intention. However, consumers only with high knowledge on water conservation naturally and habitually practice water saving behavior without recognizing the intention to save the water. Thus, both positive attitude on the water conservation and subjective norm must be satisfied since the two factors tend to lead to actual green behavior using different psychological routes.

The Effects of Consumption Value and Consumer Trust on Crowdfunding Participation Intention

  • SHIN, Myoung-Ho;LEE, Young-Min
    • Journal of Distribution Science
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    • v.18 no.6
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    • pp.93-101
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    • 2020
  • Purpose: While crowdfunding functions as a purchasing behavior, it is different from other purchasing behavior. It derives from non-existed idea and leads to production and purchase through continuous idea development with participants and participants' support is a proxy for future sales. This study researches on consumption value, customer's trust and consumer's innovativeness to reveal which constructs of consumption value and customer's trust should be considered. Research design, data, and methodology: Crowdfunding participation intentions were examined using consumer's consumption value and trust of platforms as independent variables, and consumer innovation as a control variable. A total of 175 surveys were used for analysis. The hypothesis was tested using hierarchical regression analysis. Results: The results showed economic, epistemic value and ability, benevolence consumer trust to have a significant effect in crowdfunding participation intentions. The moderating effect of innovation was shown to be significant in only economic value and benevolence. Conclusions: The economic and hedonic value of consumers should be emphasized, as well as the evaluation level of the project itself. Moreover, technology or system safety, competency, and product specific information, as well as user benefits for their ideas are core elements in attracting new participants.

A Study on Consumer's Value Systems and Clothing Behavior (소비자 가치 체계와 의복행동에 관한 연구)

  • 류은정;임숙자
    • Journal of the Korean Society of Clothing and Textiles
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    • v.22 no.6
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    • pp.749-759
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    • 1998
  • The purpose of this study is to identify the consumer's value systems and to clarify how it influence on clothing behaviors. Values defined as fundamental goals of the consumer's behavior The value systems are composed of personal values, clothing benefits, clothing attributes. The Means-End theory provided the framework to assess consumer's value systems. This study was carried out in theoretical and empirical ways. The Questionaire was administered to 645 women in thief twenties living in Seoul during the April, 1997. The results of empirical study were as follows: First, the dimensions of personal values were composed of accomplishment, pleasure and humanity-oriented value Clothing benefits were classified into psychological and functional benefits. Psychological benefits were composed of expressive pleasure, individuality-persuit, brand value-persuit, harmony, social recognition. Functional benefits were composed of cotilfortability, practicality, quality-oriented, economic benefits. Clothing attributes were classified into the design attributes and the physical attributes. Second, consumer groups were classified into three groups by three dimensions of personal values. Third, the significant differences among the classified value groups was founded in the clothing benefits, the clothing attributes and the clothing involvement. Fourth, the demographic characteristics like income, education have influenced on the consumer value systems.

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The Effect of Perception and Attitude Toward Consumer Complaint Behavior

  • Halim, Rizal Edy;Christian, Filipus
    • Journal of Distribution Science
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    • v.11 no.9
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    • pp.17-24
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    • 2013
  • Purpose - The objective of the paper is to describe the relationship between consumer perceptions and attitudes of complaints against the behavior of their complaint. Research design, data, methodology - The study explore the process of complain intention which mediated by perceptual process and attitudinal behavior. Structural equation modeling used in this study is aim to describe the relationship simultaneously. The two samples failure (high vs. low level services) will be compared using analysis of variance. Results - The study found that the higher the alienation, the lower the perceived value of consumer complaint and the higher likelihood of successful perceived consumer complaint. The study also found the more positive the prior complaint experience, the more positive attitude toward complaining, the higher the perceived value of complaint and the higher the likelihood of successful perceived complaint. Furthermore, the perceived value of customer's complaint affect positive intention and perceived consumer likelihood of successful complaint increases intention complaint. Conclusions - The findings of this study show that the effect of a number of personal antecedents such as alienation; prior complaint experience and controllability will vary toward the complaint intention. Furthermore, the attitudinal and perceptual factors play a partial mediation role for that relationship.

The Effect of Consumer Value and Unethicality on the Type of Consumer Complaint Behaviors (소비자 가치와 비윤리성에 따른 소비자 불평행동 유형)

  • Lee, Youngae;Lim, Su-Ji
    • Korean Journal of Human Ecology
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    • v.22 no.2
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    • pp.267-282
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    • 2013
  • This study analyzed the effect of consumer value and unethicality on the type of consumer complaint behaviors. Despite the obvious importance of the research on consumer complaint behaviors focused on consumer's inherent personality, there is relatively little work done. The purpose of this study is to analyze the determinants of consumer complaint behaviors in order to improve consumers' well-being and develop the market condition. The 1,050 respondents are finally analyzed using the descriptive statistics, factor analysis, and multinominal logit model. Consumer value and unethicality are significant effect on the type of consumer complaint behaviors such as no action, private action only, public action only, and both private and action. The orientation of achievement and pleasure among consumers' value is associated with the higher level of complaint behaviors compared with no action. In terms of consumers' unethicality, no harm unethicality is associated with the types of each consumer complaint behavior except no action. On the other hand, both proactive and passive unethicality increase the possibility of no action. The policy implications of the consumer education are suggested as well as the directions of customer management strategies in the business sector.

Evaluation of consumer life by consumers' purchase behavior style (소비자의 구매행동유형에 따른 소비생활평가)

  • Huh Kyungok
    • Journal of Family Resource Management and Policy Review
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    • v.9 no.1
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    • pp.95-111
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    • 2005
  • This study utilized representative data and categorized consumer groups by the style of purchase behavior, and examined the differences in consumers' evaluation for their consumption life and socio-demographic variables. The results of this study are summarized below First, the level of satisfaction for consumption life and evaluation of consumption level were in medium. The evaluation for society's consumption behavior was negative and did not agree that consumers' own behaviors are rational, but others' are conspicuous. The trend of consumers' conspicuous behavior and fashion-focused behavior were severe, but consumers' rationality was low. Second, males were more likely to be in rationality, but females were in both rationality and fashion-focused behaviors. Single consumers were more likely to follow fashion-based behavior, but married consumers prefer name-brand products and more likely to show conspicuous consumption. Low education was more related with convenience-focused behavior and rationality, but high education was more related with fashion-focused behavior and irrationality. Young consumers were more likely to show fashion-focused behavior, but old consumers follow convenience-focused behavior. Third, the level of satisfaction for consumption life was the highest in rational consumers, but low in consumers focused on name-brand products and on conspicuous consumption. The evaluation of consumption level was low in rational consumers and consumers focused on convenience, but high in consumers focused on name-brand products and on fashion. Rational consumers were more likely to evaluate society's consumption behavior negatively, and consumers focused on convenience were more likely to disagree for the discrepance in the evaluation of consumption behavior between consumers themselves and others.

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The Effect of Consumer Time Perception on the Information Search Behavior (소비자 시간지각이 정보탐색행동에 미치는 영향 -가전제품을 중심으로-)

  • 정순희
    • Journal of Families and Better Life
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    • v.15 no.2
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    • pp.33-44
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    • 1997
  • The purpose of this study was to investigate the relationship between time perception and information search behavior of consumers. Data were obtained from 380 married people living in Seoul: 141 men and 239 women. Time perception was identified in two ways: one with time pressure and the other with time inclination, Information search behavior divided into three parts: search time search activity and content search. The results of this research indicated that there were significant relationship between consumer's time perception and each of information search behavior. The results of this study can be attributed to develop the efficient information search be attributed to dvelop the efficient information search behavior of consumers and to understand time perception variables related the consumer search behavior.

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Research for the Consumer's Damage in Electronic Commerce (전자상거래에서의 소비자 피해에 관한 연구)

  • Chang Hyun-Sun
    • Journal of Family Resource Management and Policy Review
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    • v.9 no.4
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    • pp.41-61
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    • 2005
  • As e-commerce is expanding rapidly, the consumer's damage in the e-commerce is also dramatically increased. This research was mainly focused on the consumer's damage experiences through the e-commerce, the consumer's behavior's when they were confronted with troubles, and the way to handle their damages in the e-commerce. Main findings are as follows. 1) More than $90\%$ of respondents answered that they had experienced troubles at least once out of 49 troubles listed in the questionnaire. 2) Most consumers did complain their damages actively and tried to obtain proper cure from the seller. 3) Normally, they were used to adjust their purchasing behaviors to avoid the problems rather than actively taking advantage of the official authorities or private consumer organizations to solve the problems.

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The Study on the Factors Affecting Consumer's Buying Behavior Under The E-commerce Environment. (전자상거래의 소비자 구매행위에 영향을 미치는 요인에 관한 실증연구)

  • Han, Kyung-Il;Son, Won-Il
    • Journal of Global Scholars of Marketing Science
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    • v.7
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    • pp.321-337
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    • 2001
  • The Purpose of this study is to empirically examine the factors that affect the consumer's buying behavior under the e-commerce environment. In order to achieve this goal, vendor characteristics, securities of transaction, concern for privacy, shopping orientation and perceived channel utilities were used as independent variables. Findings of study indicated that the concerns for abusing individual information, perceived securities of transaction, consumer's recreational orientation, consumer's convenience orientation, perceived distribution channel are the robust predictors of buying behavior of internet users.

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