• Title/Summary/Keyword: Consulting to Small and medium sized Enterprises

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A Study on the Problems and Implications of Export Environment of Small and Medium Enterprises in Korea (우리나라 중소기업 수출환경의 문제점과 시사점에 관한 연구)

  • Lee, Joon-Ho;Kim, Tae-Hwan
    • Journal of Convergence for Information Technology
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    • v.8 no.4
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    • pp.225-230
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    • 2018
  • Despite a quantitative increase in the export of small and medium sized businesses due to various policies supporting export that have been continually promoted by the government, the majority of export growth has been centered around conglomerates. As research has shown that export companies are superior in terms of job creation and growth compared to domestic companies, the conversion of domestic companies to export companies will not only result in job creation and increase in exports, but it will also enable the improvement of such companies. It is therefore important to support the export of small and medium sized businesses and maintain their status as export companies with supporting policies. The purpose of this study is to analyze the present state of the export environment of Korean and foreign small and medium sized businesses in order to elicit ideas for establishing strategies for the promotion of export and maintaining the status as an export company.

A Study on the Successful Technology Transfer for Small and Medium-sized Enterprises (중소기업의 성공적인 기술이전 방안에 관한 연구)

  • Joo, Seok-Jeong;Hong, Soon-Goo;Park, Soon-Hyoung
    • Journal of Korea Society of Industrial Information Systems
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    • v.15 no.1
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    • pp.73-83
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    • 2010
  • The importance of technology transfer in SMEs has become more important as a way of securing technological competitiveness in the global market. However, it is difficult for SMEs to develop their own technology and not to be ready for acceptance of technology transfer as well. In addition, SMEs have difficulties securing technological competitiveness due to the low frequency of successful commercialization from transferred technology. Thus, this study aims to provide a successful technology transfer plan with understanding the current situation in the Technology Transfer Support Project for small and medium-sized enterprises in Korea. To this end, the survey and interviews on SMEs that participated in the "Technology Transfer Support Project" by TIPA (Korea Technology and Information Promotion Agency for SMEs) in 2006 were conducted. The results indicate that (1) it is important to develop technology that was considered needs and sales for end-users, (2) completed technology should be transferred, (3) continuous research on market trends is essential during the technology development, and (4) continuous marketing activities are critical for a successful technology transfer. For policy makers, we suggest a implementation of "a consulting system" to provide a comprehensive consulting on technology transfer to SMEs.

A Study on the Establishment of Smart Factory through the Environmental Factors and Absorption Capacity of Small and Medium Businesses (중소기업의 환경요인과 흡수역량을 통한 Smart Factory 구축 연구)

  • Jin, Sung-Ok;Seo, Young Wook
    • Journal of Convergence for Information Technology
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    • v.9 no.7
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    • pp.67-77
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    • 2019
  • Many small and medium-sized enterprises are deploying Smart Factory without due consideration of the circumstances in which the entity is in or outside of the entity, such as environmental changes and the capabilities of its members. Therefore, utilization and effectiveness are also low after deployment. This study verifies 'the establishment of a Smart Factory through the environmental factors and absorption capabilities of small businesses' through empirical research. The survey was received by people working for small and medium-sized companies that have established Smart Factory. The results of the study showed that first, environmental factors within and outside the company had a positive effect on the absorption capacity within the company. Second, the absorption capacity within a company has had a positive effect on the deployment of a Smart Factory. Based on the above proof, it has been proved to be effective if the core areas of the Smart Factory are built on the basis of the company's internal and external environmental factors and absorption capabilities when constructing Smart Factory in small businesses. In the future, we will study the achievements of smart factory construction.

A Study on Consulting Performance and Intelligibility according to the Consulting Key Activity Index. - Focusing on Government Supported Convergence Consulting (컨설팅 주요활동지수에 따른 컨설팅 성과 및 이해도에 관한 연구)

  • Lee, Chang-jae;You, Yen-yoo;Jeon, Joo-Sang
    • Journal of the Korea Convergence Society
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    • v.9 no.10
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    • pp.285-291
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    • 2018
  • The purpose of this study is to identify the effects of consulting participation level, consulting specialty, and consulting capability on consulting intelligibility and consulting performance for Small Medium-sized Enterprises (SMEs).This study performed statistical analysis such as AMOS 22.0 to conduct exploratory factor analysis and measurement model in order to identify interrelationship among the consulting participation level, consulting intelligibility and consulting performance. The results of our study are as follow. Firstly and secondly consulting participation level, consulting specialty and consultant capability has positive effect on consulting performance and consulting intelligibility. Thirdly, consulting intelligibility has non positive effect on consulting performance. According to this survey, it is important to make good consulting performance through consulting participation level, specialty and capability. But the consulting intelligibility is not effected on consulting performance.

Empirical Analysis on Small and Medium Sized Exporting Company's Utilization Motivation and performance of SNS Marketing (중소수출기업의 SNS 마케팅 활용동기 및 성과에 대한 실증분석)

  • Kim, Jong-Hwan;Nam, Kyung-Doo;Lee, Jin-Woo
    • International Commerce and Information Review
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    • v.15 no.3
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    • pp.111-133
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    • 2013
  • The purpose of this study is to evaluate the effect that the utilization motivation of SNS (Social Network Service) marketing affects on the export performance of medium small sized exporting enterprises (MSEE) directly and indirectly. This study is to investigate the effects of the export marketing environment of MSEE onto the motivation of SNS application and then it proposes a model which evaluates the performance of SNS marketing. In this study, for data collection and analysis questionnaire, survey was conducted for MSEE participated in trade exhibitions sponsored by COEX and used TradeSOS consulting services of Korea International Trade Association. The results showed that MSEE utilized SNS for cost reduction.

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A Study on the Influence of Smart Factory Key Factors on Management Performance through Internal Environmental Factors in Small and Medium Businesses (중소기업에서 내부 환경요인을 통한 Smart Factory 핵심요인이 경영성과에 미치는 영향 연구)

  • Jin, Sung-Ok;Seo, Young Wook
    • Journal of Digital Convergence
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    • v.17 no.7
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    • pp.115-124
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    • 2019
  • This study is an empirical study of 'the effect of the key factors of Smart Factory on management performance through internal environmental factors in small and medium enterprises'. The purpose of the research is to verify that the implementation of a Smart Factory affects the performance of management and contribute to the continued development of the company, and to suggest the national policy of expanding the deployment of a Smart Factory. The procedures were surveyed by working-level officials of small and medium-sized manufacturing companies with a Smart Factory and statistically analyzed with the SPSS and SMART PLS. The results of the study showed that first, the environmental factors within the company had a positive effect on the key components of the Smart Factory. Second, the key factor in Smart Factory has had a positive impact on management performance. The above evidence shows that the key factors in smart factory considering the environmental factors of an enterprise affect its management performance, thus laying the theoretical foundation for the performance of smart factory construction. In the future, we will study how to build a Smart Factory.

Payment Settlement Framework for Exporting Real-Time Online Financial Solution (실시간 온라인 금융솔루션 수출을 위한 지급결제프레임워크)

  • Bae, Huynki;Ahn, Yunji;Park, Kwangho
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.40 no.4
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    • pp.55-66
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    • 2017
  • Korean small and medium sized software companies have tried to export their solutions or services to overseas markets. In 2016, exports of the software industry increased by 6.0% from the previous year, and the value added of the industry was 2.2 times higher than that of the manufacturing industry. From a long-term perspective, it is important to secure a global competitive advantage in order to sustain the export high value-added of the software industry. The obstacles to entry into the overseas market of small to medium enterprises are as follows: first, difficulty in product development and localization of marketing; second, lack of investment for overseas expansion; and finally, competitiveness of software technology. In particular, To overcome such obstacles, Korean small and medium sized software companies should increase the technical perfection and secure software export competitiveness. The paper presents a payment settlement framework enabling adaptive reuse and semiautomatic development of global payment settlement services. The quantitative and qualitative evaluation results are presented with domestic and overseas case studies as follows: Firstly, semi-automatic development is realized successfully by applying the framework. Secondly, it is possible to maintain consistent quality of software and to deliver maintenance services without relying on the internal human resources. Thirdly, it is possible to reduce the project duration of the same development cope to less than 50% by applying the framework. Finally, because it is based on BPMN 2.0, which is a high level design diagram, it is expected that it will be easy to implement through components connection and reduce difficulties in technology transfer and localization. Also, at the time of runtime operation, it will be effective to understand the design idea easily and to carry out additional developments without human resource who participated in the initial project.

The Effect of Management Consulting Service Characteristics on Business Performance through Absorption Capacity and Innovation Willingness of SMEs (경영컨설팅서비스특성이 중소기업의 흡수역량과 혁신의지를 통하여 경영성과에 미치는 영향분석)

  • Park, Jun-Hyun;Seo, Young-Wook
    • Journal of Digital Convergence
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    • v.18 no.10
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    • pp.163-173
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    • 2020
  • This study examinined the casual relationship between consulting service characteristics and management performance based on absorption capacity and innovative willingness in order to find out the factors of effective consulting In an age of infinite competition. 131 questionnaires were used to test 8 hypotheses using SPSS 22.0 and SmartPLS(3.3.2). Results are as follows: expertise and consultant knowledge among consulting service characteristics had a significant positive impact on management performance through the company's absorption capacity and innovative willingness. However, the consultant's attitude had no significant effect. This study suggests the necessary of factors that can enhance the consulting effectiveness. We would like to consider and analyze the psychological variables that can enhance the various attributes and management performance of consulting in future research.

A Study on the cooperation activation among business: Focused on Leadership, Absorptive Capacity (기업 간 협업 활성화 방안에 대한 연구 : 리더십과 흡수역량을 중심으로)

  • Jeun, Hyang-Ok;Hyun, Byung-Hwang
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.10
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    • pp.189-198
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    • 2016
  • In recent years, the global financial crisis has worsened the economic environment for small and medium-sized businesses. A great number of South Korean enterprises are having various managerial difficulties, such as insufficient funds, shortage of manpower and lack of market information. To overcome these difficulties, many experts have suggested plans to encourage cooperation among small businesses, and such cooperation has provided diverse services to complement the insufficient capabilities of the individual companies. In spite of the efforts made by government to incite cooperation, however, the businesses themselves have displayed a lack of willingness to such cooperation. Cooperation requires a series of complicated and interdependent processes and, thus, governmental support alone cannot guarantee the necessary willingness to cooperate among small businesses. This research empirically analyzed how cooperative and creative leaderships influence the willingness to cooperate among corporate members. We also empirically studied how relationships among corporate members vary in accordance with their absorptive capacity.

The Perception of Corporate Management Experts on Corporate Counseling A Study on Marketing Mix for Revitalization (기업상담에 대한 기업경영 전문가의 인식과 활성화를 위한 마케팅믹스 연구)

  • Na, Sang-Hun;Shin, Dong-Yeol
    • Industry Promotion Research
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    • v.7 no.3
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    • pp.1-8
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    • 2022
  • Many companies are operating and introducing the research results that corporate counseling contributes to corporate profits and improves the effective welfare of workers. This study was conducted targeting business management experts. As a research question, first, is there a difference in perception among business management experts about business counseling? Second, what is an important marketing 7P mix for revitalizing corporate counseling? Third, there will be differences in the importance of the 7P mix for marketing among business management experts. The results of the quantitative study are as follows. First, business management experts had a positive perception about the intention and necessity of corporate counseling, and marketing was higher than production management by field. The consultation model prefers an external model, and medium-sized enterprises and small and medium-sized enterprises are selected as target companies, and service and manufacturing industries are selected as target industries. The topics are recognized as interpersonal relationships and job stress. Second, price mix, product mix, people mix, and process mix are recognized as important marketing mixes, but companies consider the price mix the most important. Third, there was a difference between corporate management experts in the promotion mix and process, and marketing recognized the promotion mix as important and the process mix was important for financial management. However, there is no difference in the mixes by field except for this, so it can be said that the perception of the marketing mix is similar. Through this study, it is meaningful to present the implications of the marketing mix for awareness and activation of corporate counseling from the corporate point of view.