• 제목/요약/키워드: Consulting Results Utilization

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컨설팅 특성 요인이 중소기업의 경영성과에 미치는 영향 - 정부지원 컨설팅을 중심으로 - (Effects of Consulting Characteristics on SMEs Management Performance -focusing on government supported consulting-)

  • 송거영;홍정완;유연우
    • 디지털융복합연구
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    • 제12권7호
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    • pp.205-215
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    • 2014
  • 본 연구는 중소기업을 대상으로 하는 정부지원 컨설팅에 있어 수요자 및 공급자 특성 요인이 경영성과에 미치는 영향을 확인하고자 진행하였다. 정부지원 컨설팅을 경험한 중소기업을 대상으로 설문조사를 실시한 후 분석하였으며 연구 결과는 다음과 같다. 첫째, 수요자인 중소기업의 컨설팅에 대한 인지도는 컨설팅결과활용도에 정(+)의 영향을 미치는 것으로 나타났으나, 조직문화는 컨설팅결과활용도에 영향을 미치지 않는 것으로 나타났다. 둘째, 공급자 특성인 컨설턴트역량은 컨설팅서비스품질에 정(+)의 영향을 미치는 것으로 나타났으나, 정부지원정책은 컨설팅서비스품질에 영향을 미치지 않는 것으로 나타났다. 셋째, 수요자 특성인 컨설팅결과활용도와 공급자 특성인 컨설팅서비스품질은 모두 경영성과에 정(+)의 영향을 미치는 것으로 나타났다. 본 연구 결과는 정부의 중소기업 컨설팅지원 사업에 있어 컨설팅에 대한 이해도 및 컨설팅 결과물의 활용도 향상과 컨설턴트역량 강화를 위한 제도적 지원을 추진할 필요가 있음을 시사하고 있으며, 중소기업에 대한 컨설팅지원 사업에 있어 공급자 측면 뿐 아니라 수요자 측면을 고려한 정책 방향성을 제시하였다는데 의의가 있다.

Impact of Competency of Consulting Company on Business Performance: Focus on Franchise Companies

  • CHO, Young-Re;KIM, Moon-Myoung;SEO, Min-Gyo
    • 한국프랜차이즈경영연구
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    • 제11권2호
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    • pp.7-15
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    • 2020
  • Purpose - The purpose of this study was to structurally verify how the competency of consulting company affects the business performance of consulting client firms through consulting achievement and consulting utilization. It aims to provide information for successful consulting and suggest strategic measures to improve consulting performance. Research design, data, and methodology - This study examines the structural relationship between competency of consulting company, consulting performance, and performance of consulting client firms. In this model, competency of consulting company consists of three sub-dimensions such as reputation, ability to perform business, and expertise. For these purposes, research model and hypotheses were developed. This survey was conduct ed for employees of companies that have experienced consulting in the past year. A total of 195 were used for this study. The data were analyzed using frequency analysis, confirmatory factor analysis, correlation analysis, and SEM with SPSS 18.0 and Amos 18.0 statistical program. Result - The results of this study are as follows. First, reputation, ability to perform business and expertise, which are sub-dimensions of consulting competence, was found to have positive effect on consulting achievements and also found to have a positive effect on utilization. Second, consulting performance was found to have positive effects on business performance of consulting client firms. It means that the management's willingness to utilize consulting results and the achievements of consulting performance have a positive effect on the company's management performance. Conclusions - Consulting firms need to perform customer-oriented consulting by accurately recognizing what management consulting is required by the client firms. The academic significance of this study was that the research was conducted through structural empirical analysis, not only from the relationship of competency of consulting company to consulting performance, but also to the relationship of business performance of client firms. In addition, the practical implication of this study is that clients can actively utilize the results of consulting to lead business performance.

어업경영컨설팅 체제 구축방안 : 유관기관 사례연구를 중심으로 (An Establishing of Fisheries Management Consulting System : focused on the case study of similar organizations)

  • 황진욱
    • 수산경영론집
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    • 제41권2호
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    • pp.153-174
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    • 2010
  • This study is aimed to analyze the establishing of fisheries management consulting system by case study of similar organizations. For a gradual extension of new technology of fisheries, National Fisheries Research and Development Institute(NFRDI) has launched fisheries consulting project including management in 2010. Fisheries management consulting needs practical and theoretical background regarding its standardization of process, systematization. To achieve this, fisheries management consulting system has to follow farm management consulting system by means of benchmarking. In order to analyze farm management consulting system, I investigated its role organizations(MIFAFF, RDA, KFRI), farm consulting guide. And also, it was conducted to investigated establishing of fisheries management consulting system through development of standard management consulting table and consulting indicators. The research results showed that the realm of fisheries management consulting should be redefined and systematized apposite to the case of fisheries actual conditions. In recent years, to enhance improvement of the fisheries income, there is need to be focused on the efficient utilization of fisheries management consulting system. It is expected that fisheries management consulting system be main issue in fisheries industry.

기업의 성공적인 SNS 도입 전략 (Adoption Strategy for Social Network Service in Enterprise)

  • 서윤교;김주완;조소연
    • 경영정보학연구
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    • 제13권3호
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    • pp.1-14
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    • 2011
  • 최근 몇 년 사이 전 세계적으로 SNS(Social Network Service)가 확산되면서 일반 기업에서의 SNS 활용도는 점차적으로 증가하는 추세이다. 초기에 자사 제품 및 서비스의 단순 홍보에서 벗어나 최근에는 사내 구성원의 소통의 도구, 고객 서비스 및 제품 개발 등 다양한 분야로 활용 범위가 확대되고 있다. 본 연구는 SNS 에코시스템에서 민간 기업들의 SNS 활용 차원의 가치 사슬의 본원적 활동과 지원적 활동으로 구분하여 관련 사례를 살펴본다. 본 연구의 결론으로 기업들의 가치 사슬 지원 SNS 사례 조사/분석 결과와 여러 민간 기업의 연구소에서 제시한 기업 SNS 활용의 고려 사항을 종합하여 민간 기업들의 SNS 도입을 위한 전략적 고려 사항을 제시하고자 한다.

컨설팅 신청동기가 품질지각과 결과활용도간의 경로에 미치는 영향 - 정부지원 융복합 컨설팅을 중심으로 - (The Effect of Application Motive for Consulting upon the Path between Quality Perception and Use of Results - focusing on government supported convergence consulting -)

  • 윤정혜;김정렬;유연우
    • 디지털융복합연구
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    • 제13권5호
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    • pp.129-137
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    • 2015
  • 본 연구는 정부지원 중소기업 융복합 컨설팅에 있어 컨설팅 신청동기가 품질지각과 결과활용도간의 경로에 미치는 영향을 확인하고자 진행하였다. 정부지원 컨설팅을 경험한 중소기업을 대상으로 설문조사를 실시하여 구조방정식모형분석 등을 실시하였으며 연구 결과는 다음과 같다. 첫째, 컨설턴트수행품질과 정부지원품질에 대한 지각은 컨설팅결과품질에 대한 지각에 정(+)의 영향을 미치는 것으로 나타났다. 둘째, 컨설턴트수행품질에 대한 지각은 컨설팅결과활용도에 정(+)의 영향을 미치는 것으로 나타났다. 셋째, 정부지원품질에 대한 지각은 컨설팅결과활용도에 영향을 미치지 않는 것으로 나타났다. 넷째, 컨설팅결과품질에 대한 지각은 컨설팅결과활용도에 정(+)의 영향을 미치는 것으로 나타났다. 다섯째, 컨설팅에 대한 비자발적 신청집단과 자발적 신청집단간의 경로에는 차이가 있는 것으로 나타났다. 본 연구 결과는 컨설턴트역량, 정부지원제도, 컨설팅에 대한 자발적 신청을 강화할 필요가 있음을 시사하고 있다.

초등 예비 교사들의 탐구 수업 지도 전문성 향상을 위한 수업 컨설팅의 적용 (Application of Instruction Consulting to Improve the Elementary Preservice Teachers' Professionalism for Inquiry-based Classes)

  • 박재근;노석구
    • 한국초등과학교육학회지:초등과학교육
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    • 제30권2호
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    • pp.152-161
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    • 2011
  • The purpose of this study is to diagnose difficulties and problems that the preservice teachers experience when teaching inquiry-based classes in elementary science and to improve their professionalism through prescriptive instruction consulting utilizing PDRE (preparation, diagnosis, reflective implementation, evaluation) model. The result of this study was as follows. First, preservice teachers considered themselves to be lack of scientific knowledge, but this study confirmed that the application of instruction consulting improved their understandings in scientific concepts and principles and corrected their misconceptions. Second, preservice teachers experienced difficulties in variables that might influence the results of experiments, cautions for the experiments and unexpected results of experiments, and this consulting allowed them to gain instruction ability to cope with such circumstances and solve problems effectively. Third, preservice teachers experienced difficulties in applying instructional model into their classes and preparing lesson plans, but consulting actually made limited but positive changes in their abilities. However, from a longer-term perspective, quantitative increase in their teaching opportunities, the development and distribution of example manuals, and the utilization of various class materials provided by the assistant centers for teaching and learning should be achieved side by side.

온라인 퍼스널 이미지 컨설팅 프로그램의 컨텐츠 현황 분석 (Analysis of On-line Personal Image Consulting Program Contents)

  • 김리라;정수인;김유정;김영인
    • 복식
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    • 제62권4호
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    • pp.58-68
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    • 2012
  • Personal image concerns a person's talent, expertise, as well as the internal and external image. It is a core value that differentiates one individual from another. As personal branding via personal image management has become more important, there is a fast-growing number of online systems that provide self-test programs to analyze one's style and habits and also provide expert advice for not only styles but lifestyles as well. This study develops a systematic and objective personal image consulting system and offers basic information for the research of personal image making. For that purpose, the study attempts to examine the present state of global companies that use online image consulting programs and analyze their digital content. The results are as follows: 1) two domestic companies, Colorz and Atzine, and seven foreign companies, notably Covet and Boutique, were brisk in business; 2) two types of personal image-diagnosis programs - Visual search and Virtual matching - are now in operation; and 3) mobile applications exist as an evolved personal image-diagnosis program. With an increased interest in such programs, various companies at home and abroad are establishing systematic and scientific analysis systems, which are needed for personal image-making online. Under these circumstances, domestic companies are also urged to enhance levels of image-diagnosis content and actual commercialization and utilization, to develop programs that enable objectified, systematic personal image-making. To this end, the results of this study may serve as a helpful tool to consider future directions.

Effects of the Characteristics of Founders and Governmental Support on Start-up Performance through Entrepreneurship and Network

  • PARK, Hee-Sang;SEO, Young-Wook;KIM, Gyu-Bae
    • 융합경영연구
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    • 제7권4호
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    • pp.20-32
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    • 2019
  • Purpose - There have been many studies regarding the preceding factors required for success of start-up. The purpose of this study is to verify one of the paths by which the individual characteristics of founders and governmental support lead to enhanced start-up performance, via entrepreneurship and network building. Research design, data, methodology - Data for this study was collected from surveys of 332 founders throughout South Korea, and statistical analyses of this data were performed using SPSS 22.0 and Smart PLS 2.0. To verify our hypothesis, path analysis was performed using a structural equation model. Results -The variables, entrepreneurial self-esteem and experience were found to have positive effects on the entrepreneurship and networks. Secondly, governmental support did not have significant positive effect on entrepreneurship, but it did have positive effect on networking. Thirdly, entrepreneurship and networking were confirmed to have positive effects on both the utilization of opportunities and financial performance, which are variables indicating start-up performance. Conclusion - Although founder's characteristics are important for success of start-up, it is also critically important to actively utilize governmental support. Notably, many founders suffer from inadequate networks. They would be able to enhance their start-up performance by utilizing various governmental support programs to reinforce their network capabilities.

디지털융복합시대, FTA활용도 향상을 위한 중소기업의 원산지전문인력 양성방안 (A Study on the Training Plans of SMEs' Origin Management Specialist for the Improvement of FTA Utilization in the Digital Convergence Era)

  • 한상옥
    • 디지털융복합연구
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    • 제14권12호
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    • pp.55-63
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    • 2016
  • FTA와 비즈니스 모델이 상호 얽히고 있는 융복합산업환경에서 최근 FTA는 두 국가의 협정을 넘어 경제권역간의 소위 Mega FTA의 양상을 띠고 있다. 한국은 52개국과 15건의 FTA가 발효됨으로써 미국뿐만 아니라 ASEAN, OECD 회원국 대부분과 모두 FTA 네트워크를 완성하여 이제는 이러한 FTA를 활용하는 것이 한국 경제의 성과를 결정하는 시점에 와 있다. 본 논문은 FTA 활용에 대한 선행연구 검토와 중소기업의 FTA 활용현황과 문제점을 분석하고, FTA 활용도 향상을 위한 중소기업의 원산지관리전문인력 양성방안으로 효과적인 원산지관리 지원체계 구축, FTA 원산지관리 역량강화, FTA 지원제도의 운용 내실화, 원산지관리 담당자의 실무역량 강화 등을 모색함으로써 디지털융복합시대 향후 FTA 활용정책에 시사점을 제공하고자 한다.

Integrative Analysis on Service Quality and User Satisfaction of Wired and Mobile Internet: A Case Study in Korea

  • Cho, Sung-Bin;Sung, Min-Je
    • Management Science and Financial Engineering
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    • 제13권2호
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    • pp.79-97
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    • 2007
  • This paper investigates the relationship of service quality and user satisfaction in the wired and mobile Internet services based on the integrative framework of both systems. Given a moderate level of reliability and validity, the commonly driven dimensions for measuring service quality include responsiveness, assurance, empathy, convenience, usefulness, and diversity. User satisfaction is measurable by the dimensions of communication/entertainment, finance/economics, location/geography, and information/consulting. We apply the MANOVA tests to evaluate whether each of the service quality dimensions has an overall influence on user satisfaction. Next, multiple regression analyses are conducted to check if unique positive effect exists between each combination of service quality dimensions and user satisfaction dimensions. The results show that service quality must be taken care of with respect to the assurance dimension in order to enhance customer satisfaction in the dimensions of location/geography, which will contribute to increasing the utilization of mobile service. For improving user satisfaction in the dimension of information/consulting, service quality must be supported with respect to assurance and empathy in the mobile Internet market, in addition to diversity, which is the only significant service quality in the wired Internet service.