• Title/Summary/Keyword: Complaint behavior

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A Study on Clothing Complaining Behavior : Taxonomy Cause and Type (의복불평행동에 관한 연구 -의복 불평행동의 분류법과 원인, 유형을 중심으로-)

  • 홍금희
    • Journal of the Korean Society of Clothing and Textiles
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    • v.23 no.1
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    • pp.90-110
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    • 1999
  • Understanding consumer complaining behaviors plays a key role in post-purchase satisfaction customer retention and long-term customer relationships. This research was conducted to empirically investigate 1) the taxonomy of complaining behavior 2) causes and types of clothing complaining behavior according to sex. The subjects compoed of 250 male and 358 female consuemrs. Data were colleted through questionnaires employing the critical incident methodology. The findings indicated that clothing complaining behavior was fitted well into Singh(1998)'s three-factor model(i. e. voice/private / third-party complaining behaviors) these factors explained 53% of the total variances 75.1% of male and 65.2% of female group complained of poor instruental performance. The types of complaining behaviors were no action negative word-of-mouth to friends and associates n order. Most dissatisfied consumers didn't assert positive consumer's right. Marketer should increase the accessibility of their complaint receiving mechanisms to passive customers.

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A Study on the Effects of Internet Shopping Mall Dissatisfaction Factors on Complaint Behavior and Intention to Use Arbitration System (인터넷 쇼핑몰 불만족 요인이 불평행동과 중재제도 이용의도에 미치는 영향에 관한 연구)

  • Lee, Jae-Hak;Park, Hee-Chul
    • Journal of Arbitration Studies
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    • v.30 no.2
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    • pp.145-164
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    • 2020
  • With the development of the Internet, e-commerce is rapidly developing, and e-commerce through the Internet has become a major distribution channel for selling products and services to consumers and buyers. However, as Internet shopping develops, consumer dissatisfaction and conflict are increasing. In this regard, this study examined how consumer dissatisfaction caused by using an Internet shopping mall, which is currently taking the core position in commerce activities, leads to consumer complaints, and how these complaints affect the necessity and intention to use the arbitration system. As a result of the study, the following implications were obtained. First, it will be necessary to remove the root cause of consumer complaints by continuously monitoring consumer complaints, rather than staying at passive consumer complaints such as defective product exchange and damage compensation for dissatisfaction with Internet shopping malls. Second, it can be said that the function of the arbitration system is required to protect the rights and interests of consumers using the Internet shopping mall and to actively improve the problems in the event of a damage situation or a problem situation. Lastly, academia's continuous research will be needed, and governments and related organizations will need to continuously provide and promote information to users of Internet shopping malls.

The Effects of Perceived Justice According to Type of Consumer Complaints in the Internet Open Market (인터넷 오픈마켓에서의 소비자 불만유형에 따른 공정성지각 효과의 비교)

  • Im, Jung-Eun;Lee, Jin-Hwa
    • Journal of the Korean Society of Clothing and Textiles
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    • v.34 no.4
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    • pp.563-574
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    • 2010
  • This study focused on the consumer post-complaint behavior in the Internet open market due to the rapid growth of Internet fashion markets and increased consumer dissatisfaction that has increased post complaint behavior. This study identifies the effect of perceived justice on consumer trust and repurchase intention, it then compares the effects of perceived justice on consumer trust and repurchase intention among the different types of dissatisfied groups. The respondents were 369 consumers who experienced dissatisfaction in the Internet open market. The data were analyzed by factor analysis, path analysis, ANOVA, cluster analysis using SPSS win 12.0 and Amos 7.0. In the research model, three components of perceived justice: distributive justice, procedural justice, and interactional justice have significant effects on trust. Trust has a positive effect on repurchase intention. Dissatisfied consumers were clustered into three types of those dissatisfied with 1) shopping mall/shipping, 2) service, and 3) products. The consumer groups classified by the types of dissatisfaction showed different effects of perceived justice on trust and repurchase intention in the Internet open market.

An Analysis of Complaining Behavior of Public Library Users (공공도서관 이용자의 불평행동에 관한 연구)

  • 오동근
    • Journal of Korean Library and Information Science Society
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    • v.32 no.3
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    • pp.1-29
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    • 2001
  • This study is to investigate extensively the complaint responses of the public library users, as an example of the complaining behaviors of the clients in not-for-profit organization. It selects and analyzes empirically some of the antecedents of the complaining behaviors including attitude toward complaining, cost of the complaining, likelihood of success, of success, product, external attributions and loyalty, and complaint responses including exit, voice(redress seeking), negative word-of-mouth and third party complaints, of the public library users, based on the theoretical backgrounds. It also examines the free use as a new variable of antecedents for not-for-profit organizations. Final data through questionaries are obtained from 515 unsatisfied adult public library users in Taegu, 456 of them analysed with SPSS 10.0 for Windows.

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An Empirical Study on Key Factors Affecting Churn Behavior with the Voices of Contact Center Customers (고객센터 상담내용 분석을 통한 이탈 요인에 관한 실증 연구)

  • Jang, Moonkyoung;Yoo, Byungjoon;Lee, Jaehwan
    • The Journal of Society for e-Business Studies
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    • v.22 no.4
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    • pp.141-158
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    • 2017
  • Along with IT development, customers are getting more easily to express their opinions using various IT channels. In this situation, complaint management is a pressing issue for companies to acquire and maintain loyal customers with low cost. Most of previous studies have investigated customer complaint information by quantitative variables such as demographic information, transaction information, or complaint frequency, but studies focusing on qualitative aspects of complaint information are limited. Therefore, this paper considers the possibility for customers to leave even when they complain occasionally or briefly. This paper analyzes the quantitive aspects as well as the qualitative aspects using sentiment analysis with Exit-voice theory. The dataset contains 268,364 inquiries of 46,235 customers obtained from a contact center of a private security company in Korea. This paper carries out logistic regression and the results imply that the customers's explicit response and their implicit sentiment have different effect on customers leave. This study is expected to provide useful suggestions for the effective complaint management.

Consumer Satisfaction/Dissatisfaction and Complaining Behavior of Clothing Cable TV Rome Shoppers (케이블 TV 홈쇼핑을 통한 의류 구매시 소비자 만족/불만족 및 불평행동 연구)

  • 유혜경;김희라
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.6
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    • pp.1143-1154
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    • 2001
  • This research aimed to examine consumer's expectancy disconformation related to purchase satisfaction/dissatisfaction and post-purchase behavior in cable TV home shopping. A total of 700 questionnaires were randomly sent to cable TV home shoppers and 172 copies were used in final analysis. Frequency analysis. correlation analysis, analysis of variance, regression analysis, path analysis, and multinominal logit were used. The expectancy discoformation on \"fitting\" and \"how well the clothes suits oneself\" were significantly related to the complaint behavior of return and refund. TV home shoppers tended to express their complaints by requesting the home shopping company or the manufacture company for a compensation rather than express privately such as warning friends, stop buying and boycotting the item. The significant variables that would influence consumers to seek refund rather than exchange were purchase satisfaction, request of compensation to the company, overall expectancy disconformation and expectancy disconformation on decoration and details and suiting oneself.

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The Influence of Customer Emotional Response by Failure of Performing Arts Service on Consumer Complaint Behavior (공연예술 서비스 실패에 따른 고객감정반응이 소비자 불평행동에 미치는 영향)

  • Kwon, Hyeog In;Lee, Ji Eun;Baek, Bo Hyun
    • The Journal of the Korea Contents Association
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    • v.21 no.5
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    • pp.182-199
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    • 2021
  • This study was designed by paying attention to the negative aspects of the performing arts service. As interest in performing arts increases, various studies on services are being conducted in the performing arts field as well. However, although research on the positive side of performing arts services is steadily increasing, research on the negative side is insufficient. In this study, the limitations of existing studies were supplemented and the study was conducted by applying the Stimulus-Organism-Response (S-O-R) model for empirical research. The effect of failure of performing arts service as a stimulus variable on the response to complaint behavior through negative emotion as an organism was verified. As a result of the analysis, it was found that among the factors of failure in performing arts services, performance works and personal services had a significant influence on negative emotions. In addition, the influence of negative emotions on public and private complaints was confirmed. Lastly, this study will have academic significance in that it analyzed consumers by converting the factors of service failure of performing arts into variables.

Musculoskeletal Symptoms and Its Related Factors among Male Workers in a Nonferrous Manufacturing Industry (비철금속제조업 생산직 남성 근로자들의 근골격계 자각증상과 관련요인)

  • Jeong, Yeon-Ok;Cho, Young-Chae
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.13 no.8
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    • pp.3552-3560
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    • 2012
  • This study was conducted to find out the complaint rate of musculo-skeletal disorder and its related factors from male manufacturing workers at a nonferrous manufacturing industry. As for the research subjects, 302 workers selected from a nonferrous manufacturer located in Daejeon City, and as for the collection of data, a standardized anonymous questionnaire survey were conducted from May 1, 2011 to June 30, 2011. As a results, the complaint rate of musculo-skeletal disorders by each body part, the symptom of shoulders was 42.7%, the highest rate, followed by the waist, 36.8%, the neck and the hand/wrist/finger, 30.5% respectively, the leg and foot, 30.1% and arm/elbow, 20.9%. The complaint rate of musculo-skeletal disorder for the sociodemographic characteristics was significantly high as survey participants' age and BMI were low and in the group having low subjective health condition. The complaint rate of musculo-skeletal disorder for the health-related behavior characteristics was significantly high in the group having been absent from work due for diseases, in the group having received outpatient services, in the group having been hospitalized for treatment, in the group not having a regular exercise and in the group having insufficient sleeping hours. Finally, the complaint rate of musculo-skeletal disorder for the job-related characteristics was significantly high in the group suffering from the physical burden of their work, in the group working while bending at the waist and in the group carrying out repetitive tasks.

Gap: A Study on the Influence of New Measurement Method on Consumers' Decision Making

  • Yang, Hoe-Chang;Cho, Hee-Young;Kim, Young-Ei
    • Journal of Distribution Science
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    • v.15 no.1
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    • pp.51-56
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    • 2017
  • Purpose - The study verified the effects of consumers' knowledge perception upon word-of-mouth intention and purchase intention of consumers who were exposed to a lot of information, and examined consumer's behavior from multi-dimensional points of view. Research design, data, and methodology - The study conducted the test of difference between consumer's cognition on importance and satisfaction of HMR product by gap of HMR (Home Meal Replacement) product for IPA analysis. The consumer's reliability and words-of-mouth were measured by the questionnaire method with 4 questions according to Likert 7-point scale. Conversion into z-score removed the difference of variables. Results - The causal relation model for importance, satisfaction and gap, not relying upon multi-dimensional scaling and others, could construct causal relation model to give implications. Difference (d) of the products could lessen consumer's reliability to increase consumer's knowledge perception, word-of-mouth intention, knowledge perception, and purchase intention. Therefore, enterprises should make an effort to lessen consumers' complaint for the products and to elevate consumers' reliability. Enterprises also try to give consumers exact information and to promote purchase intention. Conclusions - Difference (d) of consumers' complaint and/or disappointment decreased consumers' reliability to increase knowledge perception. Enterprises should supply consumers with products according to their requirements to minimize the gap and to give them proper information.

Complaining Behavior and Its Antecedents of Academic Library Users (대학도서관이용자 불평행동의 영향요인에 관한 실증적 연구 - 대구경북지역 대학생이용자를 중심으로 -)

  • Oh, Dong-Geun
    • Journal of the Korean Society for Library and Information Science
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    • v.36 no.4
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    • pp.123-145
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    • 2002
  • This study Is to investigate extensively the complaint responses of the academic library users, with a special regard to those in Daegu Metropolitan City and in Kyungpook Province. It selects and analyzes empirically some of the antecedents of the complaining behaviors including perceived severity of dissatisfaction, perception of free un, attitude toward complaining, cost of the complaining, likelihood of success, product/service importance, external attributions and loyalty : and complaint responses including exit, voice(redress seeking), negative word-of-mouth and third party complaints, of the academic library users, based on the theoretical backgrounds. Final data through questionaries are obtained from 582 unsatisfied academic library users in 5 universities in those areas, 542 of them analysed with SPSS 11.0 for Windows.