• Title/Summary/Keyword: Competitive Port Model

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Efficiency Analysis of Total Logistics Provider (종합물류기업의 경쟁력 분석)

  • Park, Hong-Gyun
    • Journal of Korea Port Economic Association
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    • v.27 no.2
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    • pp.261-273
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    • 2011
  • Mega-corporations are emerging as a result of M&As (mergers and acquisitions) in the logistics industry. The global logistics market has progressed in a continuously competitive manner. Global logistics corporations provide integrated set of services, from production to disposal in order to manage the process efficiently throughout the diverse regions of the world. To advance into an total integrated logistics provider, the corporation must have professional knowledge in logistics and information technology which are necessary to deliver effective integrated logistics solutions. The government has integrated the logistics corporations both horizontally and vertically with the aim to foster logistics corporations possessing global competitiveness. Six years have passed since the implementation of the comprehensive (total) logistics industry certification system in pursuit of making Korea the hub for the Northeast Asian logistics market. This study compares and analyzes the efficiency of nine mega integrated logistics providers by applying the CCR model and BCC model. Each of the nine corporations is subject to certification as integrated logistics corporations. In Korea, nine corporations are certified individually as integrated logistics corporations out of the 31 logistics providers. The analysis showed that the Glovis was the most efficient integrated logistics provider reaching 100% in efficiency and displayed the highest efficiency for six consecutive years from 2005 to 2010. The study also found that the Glovis will be able to maintain 100% in efficiency rate, even though the input are increased over six times as many as those of 2010.

An Empirical Study on the Effect of Information Sharing Level on Supply Chain Integration between Companies and Corporate's Performance (기업 간 정보공유수준이 공급사슬통합과 기업성과에 미치는 영향에 관한 실증연구)

  • Kim, Hyun-Chung;Lee, Choong-Bae
    • Journal of Korea Port Economic Association
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    • v.36 no.1
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    • pp.141-164
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    • 2020
  • With business environments around the world facing uncertainty and complexity, companies have focused on supply chain management as one of the essential elements in securing a competitive advantage. Successful supply chain management requires internal efforts to strengthen the core competencies of the company and the integration of individual functions in the supply chain. This study aims to investigate the effect of information sharing between companies on supply chain integration and corporate performance. The research hypothesis established in previous studies was analyzed using structural equation modeling. A total of 723 questionnaire responses were used to test the hypotheses of this study. We found that the integration and sharing of information between companies have a great influence on supply chain integration, which has positive effects on corporate performance at the operational and strategic levels, including finance, market share, and customer satisfaction. The integration of supply chains via information integration and sharing between companies can promote the flow of information, services, goods, and money. Therefore, if information is disconnected between actors in the supply chain, it will lead to negative effects on the management of the entire supply chain. On the other hand, if supply chain actors can share information efficiently in real time on one platform, they can expect to optimize the entire supply chain. Information sharing and integration at the strategic and operational levels play a vital role in supply chain integration, which contributes to achieving a company's performance targets and enhancing its competitiveness.

Efficiency Analysis for Certified Integrated Logistics Warehousing firms Using DEA (DEA를 이용한 종합물류인증기업의 효율성 분석 : 물류창고업종을 중심으로)

  • Kang, Da-Yeon;Lee, Ki-Se
    • Journal of Navigation and Port Research
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    • v.43 no.4
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    • pp.256-263
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    • 2019
  • The trade volume of Northeast Asian countries is increasing and with the advent of the 4th revolutionary era, minimizing the logistics costs of firm is becoming an important competitive factor. With respect to this, in 2006, the government introduced a certified Integrated logistics firm system to improve the competitiveness of local logistics firms and reduce the logistics costs of firms. They argued that the certified Integrated logistics firm system increased the reliability of logistics firms and increased the efficiency of the logistics industry. On the other side, they argue that the system puts a burden on firms and becomes a big business-oriented market consolidation. This study analyzed the efficiency of Warehousing firms using DEA model. The CCR, BBC efficiency and RTS (return to scale) of 15 Warehousing firms were evaluated. This study also suggested the Warehousing firms which can be benchmarked based on analyzed information.

Brand Equity and Purchase Intention: The Fashion Market in China (상표자산이 구매의도에 미치는 영향: 중국패션시장에서)

  • Lee, Dong-Hae;Choi, Young-Ro
    • Journal of Distribution Science
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    • v.13 no.7
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    • pp.85-90
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    • 2015
  • Purpose - Global trends play a part to change the structure of the fashion industry. In particular, companies attempting to conduct innovative marketing centering on such products as SPA brands are growing into global companies. SPA stands for "Specialty Store Retailer of Private Label Apparel", meaning its activities are fully integrated from manufacturing through sales, including material procurement design, product, distribution, inventory management, and final sales. For this reason, more understanding of individual corporate profitability is very sensitive to consumer's attitudinal changes. The effects that corporate marketing activities on customer lifetime value through brand attitude were analyzed based on a structural equation model. Rust suggested value equity, brand equity, and relationship equity as customer equity driver. The study examines Chinese consumer because China is the fastest growing fashion market in the world. Research design, data, and methodology - The survey targeted Chinese college student age 20s. Only respondents who had purchased SPA brands in the past year were included for this research. A total of 303, except for 47 missing data of 350 distributed questionnaires were included in this research. The questionnaire is consists of six part to measure value, brand, relationship equity, attitude toward brand, purchase intention and demographic characteristics. This research conducted exploratory factor analysis and reliability test. To verify research hypotheses, structural equation model test was conducted. As for customer equity, diversified models in consideration of the scope of acquisition data, a method of collection of data, influencing factor, and predictability were suggested based on a net present value model. However, the history of customer equity study is relatively short, and sufficient empirical analyses have not been conducted, so more integrated analysis is required. In this study, the concept of driver suggested by Rust was applied to figure out the effects that consumer's attitude has on customer equity. The customer equity driver suggested by them consists of brand equity, value equity, and relationship equity. Results - This study reveals that value equity and brand equity have a positive influence on relationship equity. And, relationship equity has a positive influence on purchase intention through brand attitude. However, value equity and brand equity do not influence on brand attitude. Conclusion - The results of this research generated following implications. First, SPA brands need to take advantage of their value equity such as perceived low price and up-to-date fashion style to attract Chinese young consumer. Second, strong brand equity promises dominants position in the competitive market. As Chinese fashion market grows rapidly, SPA brands can consider branding strategy such as flagship store and celebrity marketing enhancing brand image. Third, the core concept of customer equity strategy is to maintain a relationship with their expecting and existing customers. The relationship equity is built by brand equity and value equity. When SPA brands serves product and service meet with individual customers, customers have intimacy to the brands.

A Study on the Determination of Tramp Freight Rates (부정기선 운임율의 결정에 관한 이론적 고찰)

  • 이종인
    • Journal of the Korean Institute of Navigation
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    • v.4 no.2
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    • pp.45-79
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    • 1980
  • The aim of this paper is to analyze the mechanics of price formation in the tramp shipping. For the purpose of this study, the main characteristics of tramp freight rates and the market is examined, and a brief examination of the nature ofthe costs of operation is given which are essential for the understanding of the functioning of shipping firms as well as for the understanding of developments in the tramp freight market. The demand and supply relationships in the market is also analysed in detail. Tramp shipping is an industry that has a market which functions under conditions that are not dissimilar to the theoretical model of perfect competition. However, it does notmean that tramp shipping market is a perfectly competitive market. It is apparent that this realworld competitive system has its imperfections, which means that the market for tramp shipping is near to being a perfectly competitive market on an internaitonal scale and it is freight are therefore subjext to the laws of supply and demand. In theory, the minimum freight rate in the short term is that at which the lowest cost vessels will lay-up in preference to operating, and is equal to the variable costs minus lay-up costs; and this would imply that in all times except those of full employment for ships there is a tendency for newer low-cost, and, probably, faster vessels to be driving the older high-cost vessels in the breaker's yards. In this case, shipowners may be reluctant to lay-up their ships becasue of obligations to crews, or because they would lose credibility with shippers or financiers, or simply because of lost prestige. Mainly, however, the decision is made on strictly economic grounds. When, for example, the total operating costs minus the likely freight earnings are greater than the cost of taking the ship out of service, maintaining it, and recommissioning it, then a ship may be considered for laying-up; shipowners will, in other words, run the ships at freight earnings below operating costs by as much as the cost of laying them up. As described above, the freight rates fixed on the tramp shipping market are subject to the laws of supply and demand. In other words, the basic properties of supply and demand are of significance so far as price or rate fluctuations in the tramp freight market are concerned. In connection with the same of the demand for tramp shipping services, the following points should be brone in mind: (a) That the magnitude of demand for sea transport of dry cargoes in general and for tramp shipping services in particular is increasing in the long run. (b) That owning to external factors, the demand for tramp shipping services is capable of varying sharphy at a given going of time. (c) The demad for the industry's services tends to be price inelastic in the short run. On the other hand the demand for the services offered by the individual shipping firm tends as a rule to be infinitely price elastic. In the meantime, the properties of the supply of the tramp shipping facilities are that it cannot expand or contract in the short run. Also, that in the long run there is a time-lag between entrepreneurs' decision to expand their fleets and the actual time of delivery of the new vessels. Thus, supply is inelastic and not capable of responding to demand and price changes at a given period of time. In conclusion, it can be safely stated that short-run changes in freight rates are a direct result of variations in the magnitude of demand for tramp shipping facilities, whilest the average level of freight rates is brought down to relatively low levels over prolonged periods of time.

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