• Journal of Navigation and Port Research
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• v.32 no.7
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• pp.561-568
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• 2008

Due to the rapid changes in world trade and shipping environment, today's ports face ever-increasing competition, from adjacent competing ports. To this reason, port service quality has been recognized as an important strategy to take competitive advantage for those competition. In general, service quality has effect on customer loyalty, and customer loyalty is the resource to sustain competitive advantage which service providers or service producers. By improving customer loyalty, companies can get more benefits and added value. However, this causality qf port service quality has not been clearly identified. Thus, various empirical studies in relation to port service quality are needed. The aim of this study is to analyze the effect of perceived port service quality on customer satisfaction and loyalty. To achieve this aim, we established 8 hypotheses based on SERVPERF in order to test correlations of 5 dimensions of port service, port service quality, customer satisfaction, and customer loyalty. From the result of the hypothesis testing, we found that customer satisfaction and port service quality do not affect customer loyalty in spite of high effect of port service on customer satisfaction.

• Journal of Navigation and Port Research
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• v.37 no.3
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• pp.321-327
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• 2013

As the market of express delivery services expands rapidly, delivery service companies are exposed to severe competition. As a result of the surplus of delivery companies, they are struggling with remaining competitive at a reasonable price with appropriate level of customer satisfaction. To cope with competition pressures, a strategic alliance is suggested as an effective solution to the challenges faced by small and medium enterprises (SMEs) in express delivery services. Therefore, this study suggests a combined optimization and simulation approach to the reconfiguration of an express delivery service network for strategic alliance with respect to strategy partnership of closing/keeping service centers among companies involved and adjustments of their cutoff times. An illustrative numerical example is presented to demonstrate the practicality and efficiency of the approach.

• The Journal of the Korea Contents Association
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• v.16 no.6
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• pp.293-304
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• 2016

This study is a thesis on motion infographics design trend analysis of the domestic and international Competition award-winning works. The design processes of motion infographic which belongs to information design are divided into information architecture and information visualization. The award-winning works were analyzed by Design elements considered in each design processes. The analysis results showed that the similarity seen between the domestic and international are meaningful for understanding how to communicate by motion infographics and the usefulness of the methods. At the same time, the difference between them showed that the two sides recognized motion infographic differently and the domestic works have the lack of diversity and the uniformity of expression. The results provide information used to further establish strategy of design motion infographics in business and education.

• International Commerce and Information Review
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• v.4 no.2
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• pp.187-199
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• 2002

Global economy these days is characterized with an unlimited competition due to Globalization and Information Age. Expansion of E-business accelerates informationized and globalized society and also intensifies market competition. As a result, global economy gradually develops to knowledge-based economy, and Business Service Industry becomes essential to the production increase in the manufacturing industry as well as its high added value comes into the spotlight as one of rapidly growing business industry. Business Service Industry has not yet been academically established, however, it may be defined as the industry of which production is a mediating service in the production process rather than in the final consumption. The export of the manufacturing industry has traditionally played mainstream role in Korea where economic development has been centered on the manufacturing export. However, as with increasing emphasis on the role of service sector and highly developed industrial field in the national economy, not only the relationships between manufacturing industry and service industry becomes rapidly more involved, but also the importance of highly competitive service industry becomes emphasized in accordance with open global economy after WTO system takes off. Now it is time we come to the realization that service is in the center of national competitive power as a result of global door open in all service industry.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.11 no.12
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• pp.5729-5744
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• 2017

Vehicular Ad Hoc Networks (VANET) in the large-scale road section usually have typical characteristics of large number of vehicles and unevenly distribution over geographic spaces. These two inherent characteristics lead to the unsatisfactory performance of VANETs. This poor performance is mainly due to fragile communication link and low dissemination efficiency. We propose a novel routing mechanism to address the issue in the paper, which includes a competition-based routing discovery with priority metrics and a local routing repair strategy. In the routing discovery stage, the algorithm uses adaptive scheme to select a stable route by the priorities of routing metrics, which are the length of each hop, as well as the residual lifetime of each link. Comparisons of different ratios over link length and link stability further show outstanding improvements. In the routing repair process, upstream and downstream nodes also compete for the right to establish repair process and to remain as a member of the active route after repair. Our simulation results confirm the improved performance of the proposed algorithm.

• Journal of Distribution Science
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• v.2 no.1
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• pp.63-97
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• 2004

Nowadays port has changed so rapidly as other economic variables. The main issues of these changes are classified with some problems such as the progress of containerization and enlargement of ship size and its speed, the introduction and expansion of EDI system, and the inducement of private capital in port development. Therefore, the competition among ports is severer than before, especially in container cargos. Almost all ports try to strengthen their competitive power and enlarge their port performance and throughput through many kinds of efforts and strategies. Port marketing is important approach and methods in order to make understand port and make call on their ports, of course, realizing the importance of port for the regional economics and employment generation. In this paper, the various marketing concepts are redefined and applied in terms of port and shipping service with which marketing is not so much popular and familiar. After many diagnoses and investigations are executed with special logistical viewpoints and attention, this paper suggests some countermeasures of port marketing in the angles of 4Ps. The strategies and countermeasures are classified in 3 stages according to their broadness and specificity. The privatization of port and port competition need the renovation and rationalization of traditional port activities and old port operation customs. Although this paper suggest many ideas with focusing Busan port, these ideas will be used in other ports. I think it is necessary further study concerned this topics and some limitations which this paper contains.

• Journal of Korea Society of Digital Industry and Information Management
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• v.12 no.2
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• pp.87-102
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• 2016

The customer requirements are constantly changing in the hyper-competition and competition is becoming increasingly intensified. In order to ensure the competitive advantage in the industry should focus on the management activities to enhance customer satisfaction. High quality means pleasing customers, not just protecting them from annoyances. It is due to continuous and requires the establishment of a quality management system that meets the characteristics and systematization need to manage a stable quality and productivity, which should be done in a company-wide quality management activities. The purpose of this study is to identify a suitable organizational diagnostic model for considering to adopt ISO 9001 quality management systems. We used the three-round delphi techniques on a panel of 30 experts. A total of 26 assessment indicators were developed through this panel. First, it is important to evaluate the strategy about quality. Second, it is important to evaluate the systems about periodically communicating quality agenda. Third, it is important to evaluate the responsibility of overall business process. In conclusion, this study empirically shows how firms can develop an organizational diagnostic model to increase their quality management systems.

• Journal of the Korean Society for Industrial and Applied Mathematics
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• v.11 no.2
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• pp.41-47
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• 2007

A fine segmentation algorithm is proposed for extracting objects in an image, which have both weak boundaries and highly non-convex shapes. The image has simple background colors or simple object colors. Two concepts, geometric attraction-driven flow (GADF) and edge-regions are combined to detect boundaries of objects in a sub-pixel resolution. The main strategy to segment the boundaries is to construct initial curves close to objects by using edge-regions and then to make a curve evolution in GADF. Since the initial curves are close to objects regardless of shapes, highly non-convex shapes are easily detected and dependence on initial curves in boundary-based segmentation algorithms is naturally removed. Weak boundaries are also detected because the orientation of GADF is obtained regardless of the strength of boundaries. For a fine segmentation, we additionally propose a local region competition algorithm to detect perceptible boundaries which are used for the extraction of objects without visual loss of detailed shapes. We have successfully accomplished the fine segmentation of objects from images taken in the studio and aphids from images of soybean leaves.

• Journal of the Korean Society of Clothing and Textiles
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• v.28 no.2
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• pp.212-223
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• 2004

The purpose of this study is 1) to identify Chinese environment for investment and apparel market, 2) to analyze the current situations of Korean fashion brands＇entry to Chinese market, 3) to analyze the marketing strategies to China according to product category, and 4) to identify merits and problems of Chinese market. For data collection, secondary resources were collected, and the telephone interview with merchandisers were implemented with brand managers. Twenty-one fashion brands were included for the study. Results of the study were as followed： 1) China was a big potential apparel market due to its rapid economic growth. Apparel purchase behavior and clothing preference of Chinese consumers were various by regional groups. 2) The motives of entry to China were to competition in domestic markets, saving raw material cost. The entry modes to China were direct export, license and regional manufacturing system. 3) Marketing strategies were to pursue high quality branding, high pricing and placing strategies with high-class department stores. Also star marketing were used with ＂Han Rue＂. Also various promotion strategies were implemented such as fashion show and unique VMD. 4) The merits of Chinese market were high potential market for export, close proximity, cultural similarity and Han-Ryu syndrome. Problems of Chinese market for export were lack of experts on Chinese market, fierce competition in China, and unstable economic policies.

• Journal of the Korean Society of Costume
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• v.58 no.9
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• pp.99-113
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• 2008

This paper provides the foundation to settle the new paradigm in the beauty industry service quality by confirming the beauty industry service quality influence on customer satisfaction and loyalty through the actual verification. The scale of this study for measurement of beauty industry service quality is confirmed through the certification of reliability and feasibility with questionnaire investigation after confirmation of contents and preliminary feasibility. The dimensions and items for measurement of beauty industry service quality are selected with service ability(6), tangible(4), responsiveness(3), reliability(2), conveniency(2). And it is confirmed that the level of service quality is changing unlike a beauty-shop facility or cost recognized traditionally as a key factor to occupy the higher position in competition of beauty-shops. This thesis presents the important point of current issue about kinds of strategy which beauty industry should establish in providing the beauty industry service for occupying higher position in keen competition.