Journal of Navigation and Port Research (한국항해항만학회지)

Korean Institute of Navigation and Port Research (한국항해항만학회)
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A Combined Optimization/Simulation Approach to the Reconfiguration of Express Delivery Service Network for Strategic Alliance

전략적 제휴를 고려한 택배 서비스 네트워크 재설계를 위한 최적화/시뮬레이션 반복기법의 적용

  • Ko, Chang-Seong (Department of Industrial & Management Engineering, Kyungsung University) ;
  • Kim, Hong-Bae (Department of Industrial & Management Engineering, Kyungsung University) ;
  • Ko, Hyun-Jeung (Department of Logistics, Kunsan National University)
  • Received : 2013.03.13
  • Accepted : 2013.05.27
  • Published : 2013.06.30
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Abstract

As the market of express delivery services expands rapidly, delivery service companies are exposed to severe competition. As a result of the surplus of delivery companies, they are struggling with remaining competitive at a reasonable price with appropriate level of customer satisfaction. To cope with competition pressures, a strategic alliance is suggested as an effective solution to the challenges faced by small and medium enterprises (SMEs) in express delivery services. Therefore, this study suggests a combined optimization and simulation approach to the reconfiguration of an express delivery service network for strategic alliance with respect to strategy partnership of closing/keeping service centers among companies involved and adjustments of their cutoff times. An illustrative numerical example is presented to demonstrate the practicality and efficiency of the approach.

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References

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