• Title/Summary/Keyword: Color plan Strategy

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A Study on Product Planning of Knitwear Commodity (니트웨어 상품 기획의 실제적 연구)

  • Lee, In-Suk;Cho, Kyu-Hwa
    • Journal of Fashion Business
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    • v.12 no.1
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    • pp.1-15
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    • 2008
  • This study aims to consolidate the qualitative growth of knit design thru the creation of high value-added brand and design, in the state of active trend for competitive promotion of professional knit brand, by collapsing the border line between the knitwear market and the woven one. In accordance with the market situation of increasing a demand of knitwear products, I wish to awaken the importance of knit design thru this study, to survey domestic knit brand products and their planning directions and to plan for the high value-added knitwear products, thru presenting the problems of knit industry and developing knitwear design. This study is focused on showing process of planning and items developed personally by me in charge of developing products practically at the job site of knit industry. From the stage of planning for goods, I suggested the 2007 s/s goods of M company as a strategy of distinctiveness caused by the problems with rival companies, and also proposed a method conducted by the actual business. Setting up M company's s/s concept of the year 2007, I suggested a plan of quantity, time of forwarding, color, fabrics, etc. as well as the process and schedule thru order, and based on the above result, I made a planning for 2007 s/s knitwear for middle-aged women.

The Analysis of Industrial Difference in Skill Requirement for IT Personnel (정보기술 인력의 정보기술 스킬 요건 분석연구)

  • Oh, Seunng Hee;Park, Sang Hyeok;Cho, Nam Jae
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.9 no.3
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    • pp.187-194
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    • 2013
  • Being in era of the digital economy, the impact of IT on our economy more and more increased. Along with this effect, IT becomes origin of predominance of competition in every category of industry. Regarding new trends in industry, companies have to mutate their IT skill set. Every industry has their color and environment of IT and uncertainty is different. For a company, it is most important to plan own strategy with strategy view on industrial environment. The idea of this study is to find the difference of Skill Requirement in every category of industry by find what are the most important jobs and skills of IT in every industry. We set skills by categorized curriculum of specialized IT education center, then with IT specialist, checked and retouched the results and surveyed with IT people in every industry on skill set and job of IT. The result of this study can gives the idea to who design curriculum and build educational contents that would fulfill the need of field. Also, this study would be meaningful that it opens the field of study of skill requirement in Korea.

A Classifying Model of Korean Fashion Brands for Global Strategy Development (글로벌화 전략 제안을 위한 국내 패션 브랜드의 분류체계에 관한 연구)

  • Choo, Ho-Jung;Choi, Mi-Young
    • Fashion & Textile Research Journal
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    • v.9 no.5
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    • pp.516-527
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    • 2007
  • This study was designed to make a proposal of a classifying model of Korean fashion brands as the first step in a long-term research plan developing a globalization roadmap for Korean fashion industry. On the basis of ownership advantages of a brand which included firm level attributes and brand level characteristics, fashion brands were classified into eight types. The proposed model was expected to provide an efficient and meaningful framework in developing global strategies both for academic and practical purposes. The model proposed four major categories of fashion brands including manufacturer brands, designer brands, retailer brands, and non-brands. Manufacturer brands were further classified into three groups of conglomerate fashion brands, fashion brands, and sports-specialized brands. Non-brands included small/very small-sized manufacturer non-brands, small/very small-sized non-brands, and OEM/ODM exporters. The classifying dimensions, brand type characteristics, and the globalization approach were discussed. Methods to test the reliability and validity of classifying were also discussed in the text.

A Study on the Evaluation of Clothing Pattern Image by the Personality Type (성격유형에 따른 복식문양 이미지 평가에 관한 연구)

  • 남기선;한명숙
    • The Research Journal of the Costume Culture
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    • v.12 no.1
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    • pp.59-72
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    • 2004
  • The objectives of this study were to investigate the perceptions of Korean female university students for clothing pattern tendency and structural element of clothing pattern image dimension and to find how individual personality type influence the preferred clothing pattern characteristics. For this study, a questionnaire was designed and sent to 600 female university students of Daejeon, Seoul and metropolitan area. The tool used in this study was MBTI(The Myers-Briggs Type Indicator) Form G Korean version and for the analysis of data SPSS 10.0 package were used. 10 representative patterns for this study were floral, dot, stripe, check, animal, abstract & artistic, geometric, vegetable & leaf, paisely, patchwork pattern. The data were analyzed by factor analysis, arithmetic mean, One-Way ANOVA, x²-test. The major findings were as follows: Clothing pattern image dimension perceived by Korean female university students for 10 representative patterns were basic form, deluxe, specialty, and cultural dimension. Among them, basic form and deluxe dimension were major dimensions. In basic form dimension, dot pattern score was high indicating female students perceive it as light, comfortable, clean, cool and simple pattern image. In deluxe dimension, floral pattern scored high and in specialty dimension, abstract and artistic pattern scored high among other pattern image. In cultural dimension, geometric pattern and check pattern scored high. Based on other detailed analysis results, It is concluded that the personality type greatly influence clothing pattern evaluation. For example, in case of color combination of patchwork pattern, there was a difference in color preference depend on a personality type such as sensing(S) or intuition(N). Therefore, sensing personality type preferred adjacent color combination than contrast color combination. Detailed marketing strategy is necessary in planning textile design of merchandise plan.

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Proposal of Muscular Strength Improvement Application Design for the Elderly : Focusing on the Case of S city (노인층의 근력향상 애플리케이션을 위한 디자인 제안 : S시 사례를 중심으로)

  • Cho, Yeong Ran;Choi, Min Joo;Paik, Jin Kyung
    • Journal of Korea Multimedia Society
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    • v.25 no.7
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    • pp.953-963
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    • 2022
  • We suggest the development of a mobile muscular savings account application as a more effective and consistent strategy to avoid sarcopenia, one of the elderly diseases, based on the researcher's experience conducting a handwritten 'muscle saving account' in the S city of the metropolitan area. The analysis of currently existent healthcare-related applications shows that muscle strength improvement and maintenance applications are needed to improve easy use and access without burden for elderly users because there are many functions, and it can be difficult for the elderly to use the application. A survey of participants who used handwritten 'muscle savings accounts' was conducted before the design development to measure user satisfaction. Based on this, the suggested application's design is similar to the handwritten type, functionalities are modified for easy usage by the elderly, and information is intuitively comprehended and presented properly using color contrast and Sans serif font. We plan to conduct a survey of the elderly who did not participate in the project as part of follow-up research, and afterward continue the research on the development of customized applications optimized for the prevention of sarcopenia in the elderly for muscle strength improvement and maintenance based on the results.

A study on the analysis of Industrial difference in Skill & Job Requirements for IT Personnel (정보기술 인력의 스킬 및 직무요건 분석연구 : -산업간 차이에 대한 분석을 중심으로-)

  • 조남재;오승희
    • Proceedings of the Korea Society of Information Technology Applications Conference
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    • 2002.06a
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    • pp.123-135
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    • 2002
  • Being in era of the digital economy, the influence of IT that effects on our economy is getting greater. Along with this effect, IT becomes origin of predominance of competition in every category of industry. Regarding new trends in industry, how companies mutate their IT skill become important factor. Every industry has their own color and environment of IT and uncertainty is different. For a company, It is most important to plan own strategy with strategic view on industrial environment. The idea of this study is to find the difference of Skill Requirement and Job Requirement in every category of industry by find what are the most important jobs and skills of IT in every industry and to analyze the results. The second idea is to find what kinds of skill are required in every sector of job. Base on the analyzed data, we classified the uncertainty in every industry by Duncan′s "classification of environment", and extracted some pattern within the skill and job in industry that found in our study by applying OIP model. We set skills by categorized curriculum of specialized IT education center, then with IT specialist, checked and retouched the results and surveyed with IT people in every industry on skill set and job of IT. The summery of this study is as follow : 1. Importance of IT skill is differentiated in each industry. It shows that IT skills, which requested in a field are differentiated by uncertainty of environment that comes from the character of industry. 2. Importance of IT job differs by the fields of industry. It shows as IT skills are differentiated, the importance of job that apply these skills is differentiated. 3. As the character of each job that work on is diversified, the importance of skills are diversified in each field of jobs. The Result of this study can give the idea to who designs curriculum and builds educational contentsthat would fulfill the need of fields. Also this study would be meaningful that it opens the field of study of skill requirement in Korea.

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A Survey of the preference of the Turk for Korean Kimchi (한국전통 김치의 다양화 및 세계화를 위한 터키인의 기호도 조사연구)

  • Lee, Myung-Ki;Jang, Dai-Ja;Rhee, Kyoung-Kae;Kim, Dong-Soo;Moon, Sung-Won
    • Journal of the Korean Society of Food Culture
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    • v.22 no.6
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    • pp.690-695
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    • 2007
  • This research aimed to Kimchi to be well known in the World, which to be international food on the each nation and each people, each religion cultural area, with having done Kimchi adaptation plan for localization. Among the plan, Kimchi utilization ways with the localization strategy in Turkish dietary life were investigated to the Kimchi preference, improvement points on Turkish view, for the Turkey person it would be able to apply in Turkish food culture, and the results are as follows. 1. According to sex of Chinese cabbage Kimchi preference, men ($M=3.75\;{\pm}\;0.89$) appeared higher than women ($M=3.62\;{\pm}\;0.88$). Color or appearance preference after Chinese cabbage Kimchi taste was investigated in order that red > burnish felt > transparent > yellow, and the smell preference which was hot($M=4.64\;{\pm}\;1.37$) appeared highest. A hot taste felt most intensely, and it was investigated in order that aftertaste> salty taste > sourness > off flavor taste > fermented fish source taste > sweetness> carbonic acid by the followings. For the feeling of texture of Kimchi, the crunch was higher than durable tough(it was visible the consider difference of the sex 2. That the Korean Kimchi hit to a palatable taste, against 109 people (72.2%) answered suitable appetite to this taste, and the reason which was in order of that hot tasty > appearance > chewing texture > red > fermented flavor was investigated. Did not hit to a taste 42 people (27.8%) answer back, with the reason that was investigated in order of hot tasty > appearance > red > fermented flavor > chewing texture. The hot tasty of Kimchi was commonly presented that hit and did not hit to appetite taste against people. 3. Among the Turkish food, similar foods for Kimchi were answered in order of Lahana Tursu (44.2 %) > Kapuska (25.9 %) > Lahana Prasa (11.1%), and similar food category were that Chinese cabbage or various vegetables to be pickling food and to be dressing salad with salt and vinegar. The accompanied or garnished Turkich food category for Kimchi were answered in order of cooking meat (34.1%)> steamed cooking rice (22.7%)> cooking fish (17.0%)> cooking soybean (14.2%). This result was same tendency with steamed cooking rice accompaniment for Kimchi in Korea and Turkey, and could be applied a new main menu like meat cooking and fish cooking dish which matched and accompanied with Kimchi.

Characteristics That Affect Japanese Consumer Preferences for Chrysanthemum (국화 수출 확대를 위한 일본 소비자의 상품 선호도 분석)

  • Lim, Jin Hee;Seo, Ji Yeon;Shim, Myung Syun
    • Horticultural Science & Technology
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    • v.31 no.5
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    • pp.640-647
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    • 2013
  • This study was conducted to provide exportation strategy by surveying on preference of Japanese consumers on cut chrysanthemum exported. The survey was conducted two times by a local survey company in Japan, and the surveys were conducted largely on chrysanthemums for casual flowers and the altar. After departmentalizing Japanese consumers per groups the result were analyzed through conjoint and cluster methods, flower colors and shape were used relatively higher rate for selection criteria of flowers in every group in the case of casual flowers. Group 1 comprised of 60 year-old housewives who reside in a small city with high school diploma and annual income less than 300 million yen, and group 2 of 40 year-old housewives who are small city residents with high school diplomas and annual income of 300 million yen show higher rate of use in flower shape than colors. Another group 3 whose members are 50 year-old housewives, small city residents with high school diplomas and annual income of 600 million yen showed higher rate of use colors than the shape for selection criteria of flowers. The consumption characteristics according to the ages of the consumers showed a pronounced tendency. The 40-50 year-old housewives preferred single flowers packed with other flowers, and the 60 year-old housewives double flowers packed with only chrysanthemums. In flower color, the 50-60 year-old housewives preferred white and yellow flowers, and the 40 year-old housewives pink and yellow flowers. Therefore, there are needs for development strategy of new products considering the consumption characteristics of flower shape and color according to the ages of consumer. After analyzing the chrysanthemums for altar by departmentalization of Japanese consumers, every group showed relative higher rate of use for flower shape for selection criteria of flowers. According to the analysis on the consumption characteristics, group 1 which is comprised of 30-40 year-old housewives who reside in small city with high school diplomas and income less than 300 million yen, and the group 2 of 20 year-old housewives who reside in small city with college diplomas and annual income less than 300 million yen. They are very sensitive to the price of the products while the group 3 of 50 year-old housewives who reside in small city with high school diplomas and annual income less than 300 million yen are insensitive to the price. The 30-50 year-old housewives preferred white and pink flowers, and the 20 year-old housewives yellow and pink flowers. In flower shape, the 50 year-old housewives preferred anemone shape, the 30-40 year-old housewives double shape, and the 20 year-old housewives pompon shapes. Therefore, the white, double flowers for the 30-40 year-old housewives and the yellow, pompon flowers for the 20 year-old housewives are needed to be created at the lowest cost, while the white, anemone flowers are needed to created at higher cost with high quality. In light of these results, it is considered that we should understand the types of purchasing products through consumption characteristics of Japanese consumers. Also we should plan, create market-oriented and consumer-oriented products, and should export them in order to expand more exportation.

Earthquake Monitoring : Future Strategy (지진관측 : 미래 발전 전략)

  • Chi, Heon-Cheol;Park, Jung-Ho;Kim, Geun-Young;Shin, Jin-Soo;Shin, In-Cheul;Lim, In-Seub;Jeong, Byung-Sun;Sheen, Dong-Hoon
    • Geophysics and Geophysical Exploration
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    • v.13 no.3
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    • pp.268-276
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    • 2010
  • Earthquake Hazard Mitigation Law was activated into force on March 2009. By the law, the obligation to monitor the effect of earthquake on the facilities was extended to many organizations such as gas company and local governments. Based on the estimation of National Emergency Management Agency (NEMA), the number of free-surface acceleration stations would be expanded to more than 400. The advent of internet protocol and the more simplified operation have allowed the quick and easy installation of seismic stations. In addition, the dynamic range of seismic instruments has been continuously improved enough to evaluate damage intensity and to alert alarm directly for earthquake hazard mitigation. For direct visualization of damage intensity and area, Real Time Intensity COlor Mapping (RTICOM) is explained in detail. RTICOM would be used to retrieve the essential information for damage evaluation, Peak Ground Acceleration (PGA). Destructive earthquake damage is usually due to surface waves which just follow S wave. The peak amplitude of surface wave would be pre-estimated from the amplitude and frequency content of first arrival P wave. Earthquake Early Warning (EEW) system is conventionally defined to estimate local magnitude from P wave. The status of EEW is reviewed and the application of EEW to Odesan earthquake is exampled with ShakeMap in order to make clear its appearance. In the sense of rapidity, the earthquake announcement of Korea Meteorological Agency (KMA) might be dramatically improved by the adaption of EEW. In order to realize hazard mitigation, EEW should be applied to the local crucial facilities such as nuclear power plants and fragile semi-conduct plant. The distributed EEW is introduced with the application example of Uljin earthquake. Not only Nation-wide but also locally distributed EEW applications, all relevant information is needed to be shared in real time. The plan of extension of Korea Integrated Seismic System (KISS) is briefly explained in order to future cooperation of data sharing and utilization.