• Title/Summary/Keyword: Cognitive stimulus

Search Result 154, Processing Time 0.02 seconds

An Experimental Study for Letter Size Perception (문자의 크기지각에 대한 실험연구)

  • Kim, Hyeon-Jeong;Paik, Jun-Kyung
    • Archives of design research
    • /
    • v.19 no.5 s.67
    • /
    • pp.181-190
    • /
    • 2006
  • This study was designed to investigate how the size perception of letters is influenced by its relation to the ground, visual angle, physical size, letter space and cognitive direction. As a stimulus, a word in the Numeral and Hangul respectively were used in Experiments I and II. Fifty four different configurations consisting of two grounds, three visual angles and nine physical sizes were used as test patterns in Experiment I, and one hundred and eight different configurations consisting of two ground, three directions, two letter spaces and nine physical sizes were used in Experiment II. Subjects were asked to make magnitude estimates for perceived size of test patterns in both Experiments I and II. The results imply that the ground and visual angle affected the perceived size of the Numeral as a focal figure. We found that in Experiment I, the perceived size of the focal letter was clearly underestimated when the rate of physical size was larger than the real size which was a hundred(as the size of standard stimulus), and it was overestimated when the rate of physical size was smaller than a hundred. It was found that the effect of Delboeuf illusion influenced the perceived size of letter. The result of Experiment II shows that the ground, physical size, letter space and the cognitive direction affected the perceived size of Hangul as a focal figure. These findings suggest that size illusion of letters is caused by the size relationship (contrast or assimilation) between a letter perceived as figure and its ground.

  • PDF

Impacts of Perceived Innovativeness of Convenience Store on Consumer Brand Engagement and Store Loyalty (편의점의 혁신성이 인지적 인게지먼트와 정서적 인게이지먼트, 그리고 점포충성도에 미치는 영향)

  • LEE, Young-Eun;LEE, Yong-Ki
    • The Korean Journal of Franchise Management
    • /
    • v.13 no.1
    • /
    • pp.35-46
    • /
    • 2022
  • Purpose: With the rapid changes in the technical development and the trend of consumption trend, the convenience store industry is facing an unprecedented competitive situation in the consumption environment where the boundary between online and offline is broken due to the stagnation of offline distribution channels and the spread of online shopping. The biggest innovation strategy of the major convenience store brands in recent years are introducing the O2O (Online to Offline) platform and presenting new products and services beyond the boundaries of online and offline to transform themselves into Omni Channel stores. The study is designed to analyze the effect of innovativeness of convenience store as a stimulus in O2O platform which customers perceive on store loyalty, the final response to external stimuli, through customer engagement with convenience store brands. Specifically, the innovativeness of convenience stores was divided into types of core activities in corporate marketing and focused on innovations in services, products(proposals), promotions and experiences. Research design, data, and methodology: Various hypotheses have been developed to achieve this research purpose. The data were collected from 1,128 questionnaires the age between 15 and 60 who had experience using retail store apps and delivery apps and were analyzed using SPSS 22.0 and SmartPLS 3.3.7 program. Measurement model analysis was carried out to assess convergent and discriminant validity. Also, common method bias was tested using the values of VIF (variance inflation factor). The hypotheses were tested using structural equation modeling with SmartPLS 3.3.7 program. Results: First, service innovation has a positive effect on cognitive engagement. Second, product, promotion and experience innovation have a positive effect on cognitive and affective engagement. Third, cognitive influences affective engagement. Finally, both cognitive and affective engagement affect store loyalty, but affective engagement has a stronger effect on store loyalty than cognitive engagement. Conclusions: All four types of innovation and cognitive engagement have a positive effect on emotional engagement, which has a stronger effect on store loyalty than cognitive engagement. Thus, while innovation can build loyalty through emotional engagement, innovation strategies must be designed and pursued with caution in terms of impact through cognitive engagement may not achieve the planned goals.

The Role of Binocular Disparity at Color-Motion Binding (색채-운동 속성 결합에서의 양안시차의 역할)

  • Li, Hyung-Chul O.
    • Korean Journal of Cognitive Science
    • /
    • v.18 no.1
    • /
    • pp.69-90
    • /
    • 2007
  • The purpose of the present research was to examine whether the visual system importantly use binocular disparity information in color-motion binding. Wu, Kanai and Shimojo (2004) reported an illusory color-motion binding which was observed in the peripheral visual area when observers fixated on the central area of visual stimulus. We have found that illusory rotor-motion binding was not observed at the situation where binocular disparity was available but was where it was not available. These results imply that the visual system uses binocular disparity information when it binds rotor and motion and that the binding process occurs after binocular disparity information is processed.

  • PDF

Factor Analysis on Behavior Change Mechanisms in Self-help Smoking Cessation (흡연행위의 자조적 변화기전에 대한 요인분석)

  • 오현수;김영란
    • Journal of Korean Academy of Nursing
    • /
    • v.26 no.3
    • /
    • pp.678-687
    • /
    • 1996
  • Smoking is considered to be one of the important risk factors associated with various health problems. Thirty seven million people in America quit smoking in the past decade, with 90% quitting on their own(Americal Heart Association, 1986). According to McAlister(1975), 70% of smokers reported that they adopted a self-help smoking cessation approach rather than a formal treatment program. In our country, although, auccessful exsmokers have used, are not available, concerns about smoking cessation have increased, recently, due to changes in social and political attitudes to health promotion. This study was conducted to help smokers who had made a decision to adopt a self-helf smoking cessation approach instead of depending on a formal treatment program. It provided a structurd way for sucessful smoking cessation by identifying change mechanism factors which have been commonly used by smokers. The subjects selected for this study were 155 university students between 20 and 29. Years of age the results from the analysis of the collected data showed that seven factors in the self-help change processes significant, and they are named, Stimulus Control, Self-Determination, Information Management, Reinforcement Management, Helpful Relationships, Dramatic Relief, and Cognitive Restructuring. All of the factors except Self-Determination represent the same change mechanisms which are proposed by Prochaska et at.(1988). Self-Determination uniformly includes items belonging to various change processes. Therefore, it might be an transitional factor including strategies related to both cognitive and behavioral dimensions. In spite of this, noted that one item which gives meaning of Self-Determination shows the highest factor loading, it is named Self-Determination.

  • PDF

Digital Olfactory Based Dementia Screening and Cognitive Enhancer Content (후각 바이오 정보 기반 치매 가상증강콘텐츠 기술 동향)

  • Choi, J.W.;Chang, S.J.;Bang, J.H.;Lee, H.R.;Kim, J.S.
    • Electronics and Telecommunications Trends
    • /
    • v.34 no.4
    • /
    • pp.89-97
    • /
    • 2019
  • The olfactory bio technology is largely based on its corresponding recognition technology and smell stimulus that acquires, analyzes, and processes volatile organic compounds present in chemical molecules, which are present in the breath or air evoked by an electronic nose artificially imitating the human biological nose. The olfactory bio technology is also based on a scent display technology that automatically diverges various digital flavors based on aesthetics, concentration, duration, and intensity information required to enhance the sensibility using a computer. Recently, attempts have been made to apply noninvasive screening of dementia by sensing, analyzing, encoding, and transmitting bio information obtained through an olfactory interface, both domestically and externally; further, the olfactory medical content technology has been applied to delay or reduce the onset of dementia. In this study, we will focus on early screening of dementia using olfactory biology information and dementia cognitive enhancer content that delays or reduces the onset of dementia.

From Trauma To growth: Posttraumatic Growth Clock (외상 후 병리에서 성장으로: 외상 후 성장 시계)

  • Lee, Hong-Seock
    • Korean Journal of Cognitive Science
    • /
    • v.27 no.4
    • /
    • pp.501-539
    • /
    • 2016
  • The human mind is a self-evolving system that develops along a multidimensional hierarchical pathway in response to traumatic stimulus. In absence of trauma, a mind integrated in conflict-free state is called monistic. When the monistic mind responses to a traumatic stimulus, a response polarity forms toward stimulus polarity within the mind, turning it into a bipartite structure. Dialectical interaction between the two opposites, originating from their incompatibility, creates a new third polarity in the upper dimension. Thereby, the mind turns into a trinity structure. When the interaction among the three polarities becomes optimized, the plasticity of the mind gets maximized into the "far-from-equilibrium state," and the function of three polarities is synchronized. Through this recalibration, the mind returns back to its monistic structure. If the mind with the recurred monistic structure responds to another traumatic stimulus, this cycle of hierarchical transformation repeats itself in this cyclical and fractal growth process through synchronization of basic trinity system. Applying this concept to the process of post-traumatic growth (PTG), this paper explores how the mind transforms traumatic experiences into PTG and proposes a 'PTG Clock' that shows a fundamental sequence in the development of the human mind. The PTG Clock consists of seven hierarchical phases, and each of the first six phases has two opposite sub-phases: shocked/numbed, feared/intrusive, paranoid/avoidant, obsessional/explosive, dependent/depressive, and meaningless/searching for meaning. The seventh, the synchronization phase, completes one cycle of the mind's transformation, realizing a grand trinity system, where the mind synchronizes its biological, social, and existential dimensions. At that point, the mind becomes more susceptible to not only the stimulus of its own traumatic experience but also the pain of others. Thereby, the PTG Clock sets out on a journey to another cycle of transformation in higher dimensions. The validity of this transformational process for the PTG Clock will be examined by comparing it to Horowitz's theory of stress response syndrome.

Classification Activity Thoughts of Elementary Sixth Grade Pupils about Artificial and Natural Stimulus (초등학교 6학년의 인공자극과 자연자극에 대한 분류 사고)

  • Choi, Hyun-Dong;Yang, Il-Ho;Kwon, Chi-Soon
    • Journal of The Korean Association For Science Education
    • /
    • v.26 no.1
    • /
    • pp.40-48
    • /
    • 2006
  • The purpose of this study was to investigate 6th grade pupil's thoughts during classification activities. Two suitable tools in classification activity achievement were developed to achieve this purpose. The first was an artificial stimulus card in which the attribute was prominent; and the other a natural stimulus card in which the attribute was less prominent. Participants of the study were 8 6th grade pupils from D elementary school in Yeongdeungpo-gu, Seoul. Data were collected from interviews with the pupils, the pupil's recordings of classification, the investigator's observation of pupil's actions, and video recordings of the pupil's subject classification process. Results found in this study were as following. First, when doing classification 6th grade pupils considered attribute observation, attribute estimation, preliminary inspection, criteria selection, and sample identification. Second, 6th grade pupil classification thought process was found to be repetitive, passing through the steps of attribute observation, attribute estimation, preliminary inspection, criteria selection, and lastly, sample identification. Third, 6th grade pupils took advantage of cognitive economic efficiency. Study findings also revealed guidance for the teaching and learning of scientific classification. First, once teachers understand the classification thought process of students, more effective classification guidance will be possible. Second, it is necessary that guidance fit each step of the classification thought process.

Whole body hypoxic preconditioning-mediated multiorgan protection in db/db mice via nitric oxide-BDNF-GSK-3β-Nrf2 signaling pathway

  • Li, Yuefang;Huang, Yan;Cheng, Xi;He, Youjun;Hu, Xin
    • The Korean Journal of Physiology and Pharmacology
    • /
    • v.25 no.4
    • /
    • pp.281-296
    • /
    • 2021
  • The beneficial effects of hypoxic preconditioning are abolished in the diabetes. The present study was designed to investigate the protective effects and mechanisms of repeated episodes of whole body hypoxic preconditioning (WBHP) in db/db mice. The protective effects of preconditioning were explored on diabetes-induced vascular dysfunction, cognitive impairment and ischemia-reperfusion (IR)-induced increase in myocardial injury. Sixteen-week old db/db (diabetic) and C57BL/6 (non-diabetic) mice were employed. There was a significant impairment in cognitive function (Morris Water Maze test), endothelial function (acetylcholine-induced relaxation in aortic rings) and a significant increase in IR-induced heart injury (Langendorff apparatus) in db/db mice. WBHP stimulus was given by exposing mice to four alternate cycles of low (8%) and normal air O2 for 10 min each. A single episode of WBHP failed to produce protection; however, two and three episodes of WBHP significantly produced beneficial effects on the heart, brain and blood vessels. There was a significant increase in the levels of brain-derived neurotrophic factor (BDNF) and nitric oxide (NO) in response to 3 episodes of WBHP. Moreover, pretreatment with the BDNF receptor, TrkB antagonist (ANA-12) and NO synthase inhibitor (L-NAME) attenuated the protective effects imparted by three episodes of WBHP. These pharmacological agents abolished WBHP-induced restoration of p-GSK-3β/GSK-3β ratio and Nrf2 levels in IR-subjected hearts. It is concluded that repeated episodes of WHBP attenuate cognitive impairment, vascular dysfunction and enhancement in IR-induced myocardial injury in diabetic mice be due to increase in NO and BDNF levels that may eventually activate GSK-3β and Nrf2 signaling pathway to confer protection.

Classification System of EEG Signals for Mental Action (정신활동에 의한 EEG신호의 분류시스템)

  • 김민수;김기열;정대영;서희돈
    • Proceedings of the IEEK Conference
    • /
    • 2003.07c
    • /
    • pp.2875-2878
    • /
    • 2003
  • In this paper, we propose an EEG-based mental state prediction method during a mental tasks. In the experimental task, a subject goes through the process of responding to visual stimulus, understanding the given problem, controlling hand motions, and hitting a key. Considering the subject's varying brain activities, we model subjects' mental states with defining selection time. EEG signals from four subjects were recorded while they performed three mental tasks. Feature vectors defined by these representations were classified with a standard, feed-forward neural network trained via the error back-propagation algorithm. We expect that the proposed detection method can be a basic technology for brain-computer interface by combining with left/right hand movement or cognitive decision discrimination methods.

  • PDF

The Cognition, Balance, and Quality of Life in the Elderly (노인의 인지기능과 균형능력 및 삶의 질)

  • Park, Mi-Jung
    • Journal of Korean Biological Nursing Science
    • /
    • v.13 no.2
    • /
    • pp.185-192
    • /
    • 2011
  • Purpose: The purpose of this study was to investigate the cognition, balance, quality of life and the correlation of these variables in the elderly. Methods: This study was a descriptive survey research. The samples were 86 and variables were measured by structured questionnaire and physical balance movements. The data were analyzed with %, t-test, ${\chi}^2$-test, ANOVA, Pearson correlation by SPSS ver. 19.0 for windows. Results: The cognition score was 24.02 which means within normal limits. The balance score was 11.83 and the score of QOL was 82.67 which were similar to other research results. There were significant differences in the balance (p<.001) and the QOL (p=.004) by the cognition level. A significant correlation among the cognition, balance and the QOL was observed. Conclusion: The cognition was closely related with the balance and the QOL. The cognitive stimulus and the balance exercise could help the improvement of QOL in the elderly.