• Proceedings of the KGS Conference
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• 2004.11a
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• pp.10-10
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• 2004

• The Journal of the Korea Contents Association
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• v.13 no.10
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• pp.565-573
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• 2013

Uncertainty in large-scale tourism development is the main reason of the delay on the project. The purpose of this study is to identify the status and effect of this large-scale tourism development project. Huge amount of funds has to be invested prior to the development of this project and with high uncertainty of successful development, the procedure is the most important factor of this project. Therefore, under the basis of these assumptions, we operated a PLS regression analysis to see any factors that has influence during the procedure of the project. The result of the PLS regression analysis resulted that among all of the factors, the participation and role of regional community is the highest priority. In order to lead large-scale tourism development to success is to listen to the ideas of various project-related personnels and form a public - private partnership for evaluation of the project.

• The Journal of the Korea institute of electronic communication sciences
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• v.7 no.2
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• pp.365-373
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• 2012

Culture is the essential requisite to improve the resource of city competitiveness and the quality of life. The modern society hope to make the city, more regional and able to be expressed creativity, combining with culture industries for the purpose continuous economic growth and regeneration city. This development industry of cultural city constructed employment and the production of income due to the operations by infra-construction. And It inspired civic awareness about Cultural History. In addition, It presented the effective direction of national aspects caused by improving the identity and the value of ethnicity, culture.

• Journal of Sport and Applied Science
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• v.4 no.2
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• pp.31-43
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• 2020

Purpose: The purpose of this study is to provide fundamental information for professional sports and economy activation of cities, to explore mutual cooperative constructive relationship, and to investigate the Impact of Korean professional volleyball teams brand personality on city brand equity. Research design, data, and methodology: The study collected 500 survey responses and analyzed 478 surveys except for 22 which did not complete all items. For analyzing data, frequency, reliability, exploratory factor analysis, t-test, One-Way ANOVA, correlation, Multiple Regression were computed. Results: First, in difference in brand personality and city brand equity, due to gender, age, region of fan, significant difference were shown statistically in team image by gender, in honesty, interest and obdurability of brand personality by age, and in local community contribution, development possibility and sports facility of team image. Also, all factors show significant difference in region of fan. Second, regarding the impact of brand personality on city brand equity, honesty and capacity were shown to affect every factor of city brand equity, interest affected city image, and obdurability affected city perception. Conclusion: Professional teams need to develop win-win relationship with local community and seek to build positve image towards community fans via distinctive strategies for positioning.

• Journal of Korean Society of Rural Planning
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• v.20 no.1
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• pp.135-145
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• 2014

This research analyzed the effects of satisfaction factors of rural experience of city dwellers. The main research results are summarized as follows. The selection attributes for the rural experience of urbanites were divided into their interests into the programs, variety of the programs and convenience of the facilities. According to the multiple regression analysis, interests into the programs had impacts on the level of satisfaction. The types of rural tourism had statistical relevance with people's interests into the programs, convenience of the facilities and variety of the programs. In addition, those at the age of 40 to 50 reported higher satisfaction in their interests of the programs and convenience of the facilities among the general attributes of the respondents. In occupation, office workers had higher satisfaction in their interests into the programs while homemakers were more satisfied than others in convenience of the facilities and variety of the programs. When it comes to the monthly family income, those in the group who earn 2 to 3 million won a month had higher satisfaction in terms of convenience of the facilities and variety of the programs.

• The Journal of Fisheries Business Administration
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• v.48 no.1
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• pp.73-87
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• 2017

The purpose of this study is to investigate the fishery perception and recreation fishing demand level of coastal waters ranch with the case in Tongyeong city's Bijin-do Yongcho-do, Juk-do. The study conducts a survey of 27 fishermen and 113 recreation fishing tourists from September 26 to November 21, 2016. The major results of this study are as follows. First, the survey of fishery perception level suggests that the increase of fishery resources by Tongyeong-si coastal waters ranch project contributes to the rising income of fishermen, decreased fishing cost, and increased the number of tourists. Second, the survey of recreation fishing tourists's demand level suggests that a beautiful view, fish populations, kindness of residents, fishing point information, charter information, and the convenience of transportation are highly praised and highly regarded. However, links to nearby tourism, lodging facilities, and food information that can increase the income of fishermen is poorly praised. Therefore, this study suggests that a careful marine policy with fishery resource creation should be followed for marine fishing village tourism consumer's benefits in order to increase fishing village's income.

• Journal of Korea Planning Association
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• v.53 no.6
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• pp.87-99
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• 2018

The purpose of this study is to analyze the impact of municipal sustainability policy efforts on citywide $CO_2$ emissions. 25 cities in the U.S.A., which offer data on $CO_2$ emissions and are included in the top 50 largest cities in the U.S.A. according to its estimated population, were selected as study cities. This study utilizes the Sustainable Cities Seriously Index of Portney and selects data for the index at the city level. For analysis, this study employs correlation analysis, and OLS regression analysis. The results show that each city has around 30 sustainability policies and emits $12.76tCO_2$ per year on average. In addition, when the number of sustainability policies increases by one, the amount of $CO_2$ per capita decreases by $0.7tCO_2$. This means that the more cities employ sustainability policies, the less $CO_2$ those cities emit. The results of this study support the idea that active efforts on behalf of municipal governments toward the development of sustainability policies are needed to handle citywide $CO_2$ emissions.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.8
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• pp.181-189
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• 2021

The COVID-19 pandemic has impacted the tourism industry due to the resulting travel restrictions as well as a slump in demand among travelers. The tourism industry has been massively affected by the spread of coronavirus, as many countries have introduced travel restrictions in an attempt to contain its spread. In Vietnam, the government has largely been credited for the country's success in keeping COVID-19 transmission rates under control. Early awareness of the pandemic, appropriate, drastic, and people-centric measures, as well as public support, are the main factors behind the success of Vietnam. In that context, it is observed that people's travel demand has bounced back and this research will examine factors driving the public's travel intention in the post-crisis (pandemic) period. The survey was conducted on the Internet using questionnaires designed in the Google platform. Data was collected from April 16 to May 31, 2020, from 154 Vietnamese participants. Research findings demonstrate 4 direct and indirect determinants of travel intention. The strongest effects come from perceived behavioral control which is influenced by subjective well-being. Perceived risk negatively correlates with Self-efficacy and subjective well-being. Conducted in the context of post-COVID-19, the research implies that once the pandemic has been controlled, perceived risks, although still exist, insignificantly influence the public's travel intention.

• Asia-Pacific Journal of Business
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• v.14 no.4
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• pp.343-356
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• 2023

Purpose - This study attempted to predict short-term transportation demand using trains and getting off at Gangchon Station. Through this, we present numerical data necessary for future tourist inflow policies in the Gangchon area of Chuncheon and present related implications. Design/methodology/approach - This study collected and analyzed transportation demand data from Gangchon Station using the Gyeongchun Line and ITX-Cheongchun Train from January 2014 to August 2023. Winters exponential smoothing model and ARIMA model were used to reflect the trend and seasonality of the raw data. Findings - First, transportation demand using trains to get off at Gangchon Station in Chuncheon City is expected to show a continuous increase from 2020 until the forecast period is 2024. Second, the number of passengers getting off at Gangchon Station was found to be highest in May and October. Research implications or Originality - As transportation networks are improving nationwide and people's leisure culture is changing, the number of tourists visiting the Gangchon area in Chuncheon City is continuously decreasing. Therefore, in this study, a time series model was used to predict short-term transportation demand alighting at Gangchon Station. In order to calculate more accurate forecasts, we compared models to find an appropriate model and presented forecasts.

• Journal of the Korean Society of Clothing and Textiles
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• v.25 no.2
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• pp.303-314
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• 2001

The purposes of this study were 1) to identify different sub-segments of tourism market in Cheju island based on fashion image of clothing souvenir and 2) to provide manufactures with useful information for developing cultural fashion goods related to Cheju island. The data were collected via a self-administered questionnaire from 192 female tourist(20-59 years old) in Cheju and analyzed by factor analysis, cluster analysis, one-way ANOVA and $\chi$$^2$-test. Six factors of fashion image were found image were found and labeled as: Sexy/feminine, wild/mannish, easy/simple, Cheju, ecology, natural image. Four factors of benefit sought were also identified: Practicality/economic-value, fashionability/preference of design, reputation and souvenir-value. Three groups were identified based on fashion image sought: Image of primitive nature(G1: 37.7%), image of nature in the city(G2: 20.1%), sexy/feminine image(G3: 42.2%). There were significant differences among sub-groups in age, fashion innovation, benefit sought and intention of buying Gal-ot. Younger females(20-30 ages) were included more in group 1 than group 2 while older females(40-50 ages) were included more in group 2. Group 1 had a higher score of fashion innovation comparing group 3. Group 1 had the highest scores on practicality/economic-value and souvenir-value. However, group 2 placed the highest importance on reputation as well as practicality/economic-value and group 3 had the lowest scores on all types of benefit. Group 1 and group 2 had intention of buying Gal-ot more than group 1. Based on the results of this study, manufactures may implement target marketing strategies on group 1 which sought the image of primitive nature and group 2 which sought the image of nature in the city.