• Journal of Information Technology Services
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• v.20 no.5
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• pp.43-54
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• 2021

Currently, citizens' expectations and concerns on utilizing artificial intelligence (AI) technologies in the public sector are widening with the rapid digital transformation. Furthermore the level of global acceptance on the AI and other intelligent digital technologies is augmenting with the needs of non-face-to-face types of public services more than ever due to the unforeseen and unpredictable pandemic, COVID-19. Thus, this study intended to empirically examine what policy directions for the public should be considered to provide well-designed services as well as to promote the evidence-based public policies in terms of Al speaker technology as a non-contact smart city service. Based on the survey of senior citizens' perceptions on AI (AI Speaker technology), this study conducted structure equation modeling analyses to identify whether technology acceptance models on to the varied dependent variables such as actual use, perception, attitude, and brand royalty. The Results of the empirical analyses showed that AI increased the positive level of citizens' perception, attitude and brand royalty on non-contact public services (smart city services) which are becoming more crucial for developing AI oriented government and providing intelligent public services effectively. In addition, theoretical and practical implications are discussed for understanding the changes of public service in the post-corona.

• Journal of Distribution Science
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• v.11 no.1
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• pp.35-44
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• 2013

Purpose - This study aims to (a) analyze local citizens' perception of a local company, the Gwangyang Steel and Iron Company (GSIC); (b) compare the perception toward the local company with that of national citizens' perceptions towards many other unspecified companies, which were surveyed biannually by The Korea Chamber of Commerce and Industry (KCCI); and (c) analyze how such companies evaluate perceptions towards them, in relation to citizens' socioeconomic position, such as their education status. Research design, data, methodology - The data were collected using a questionnaire, which was given to a sample of local citizens in cities. To test the hypotheses, factor analyses, a t-test, and an ANOVA were conducted. The total number of respondents was 1798. The data gathered from the respondents of the sample were analyzed using SPSS Win 19.0 software. Perception towards the company was evaluated on the corporate favorite index (CFI). The CFI index shows how positive citizens feel towards a company. It is calculated using five leading factors, consisting of the following: contribution to the economy, productivity, international competitiveness, social contribution, and ethical management. The higher the level of positive feelings exhibited, the closer the index will come to 100. Results - As a result of the analysis, the CFI index towards the GSIC stood at 67.3. The CFI index towards the company is 16.5 points higher than that of the index towards the many other unspecified companies, which were surveyed by the bi-annual KCCI study in the first half of 2011. The other five indexes stood as follows: contribution to the economy, productivity, social contribution, and ethical management was 69.2, 71.2, 64.6, and 58.6, respectively. These indexes are 18.3, 4.6, 27.6, and 35.6, respectively, higher than those found by the KCCI study. However, international competitiveness is 73.0 (9.8 points lower than that of the KCCI study). This survey thus shows that the CFI of the local citizens towards the global company GSIC is very high when compared with the CFI index towards the many other unspecified companies that was determined by the KCCI survey. Conclusions - This survey shows that local citizens have high expectations of economic activity, increasing working opportunities, and regional cooperation projects from the local company, GSIC. In addition, the CFI index towards GSIC evaluates results depending on the respondent's relationship with the company, and their educational status. Respondents, whose family or relatives were working as employees of GSIC, have relatively positive perceptions of GSIC, and respondents with a relatively higher educational status also share positive perceptions. Local citizens expect the profit-making of the company to operate in accordance with management activities, and at the same time, they expect that the wealth generated by the company will return to wider society.

• Asian Journal of Atmospheric Environment
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• v.8 no.3
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• pp.140-153
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• 2014

The extreme heat watch and warnings (EHWW) which is constructed as a part of the climate change adaptation took effect in the summer of 2008, but active response actions failed to be taken because of low perception among citizens. Therefore, a survey investigation targeting citizens residing in Busan and the Gyeongnam province was conducted in order to know the perception regarding EHWW issued by the Korea Meteorological Administration, to identify the main media through which information is acquired, and to propose an improvement measures which may enhance the usefulness and the degree of satisfaction of weather information. The results are as follows; The perception regarding EHWW was not very high as it remained at 59.8% in terms of percentile. Although the statistical significance was not fulfilled in the categories of gender or occupation, significant differences did exist among age groups. The main medium through which citizens acquired information regarding EHWW was the television, which was followed in order by the internet, acquaintances, short message service (SMS), radio, newspapers, the 131 weather hotline, and other media. The usefulness of EHWW was somewhat high (67.2%), and female students were found to utilize the information to a higher degree than male students. The statistics on the level of satisfaction regarding the weather information (65.4%) revealed that most respondents were satisfied. Housewives, professional, and the elder age groups exhibited great satisfaction, leading to the conclusions that the level of perception and interest regarding to the special weather reports (SWR) have an impact on satisfaction of SWR.

• Journal of Environmental Science International
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• v.6 no.6
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• pp.551-562
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• 1997

Nine districts in Seoul were chosen randomly and a questionnaire containing 23 questions was distributed to survey the perception of noise pollution by the citizens. The results were primarily analyzed to understand the perception of Seoul citizen as a whole, and then analyzed according to 4 demographic variables -district area, age, gender and occupation -to see if there were any possible relation between nonnoise variables and noise annoyance. Actual noise level data measured by the city government were used to compare quantified noise level with the surveyed people's perception. It was found that people consider road traffic noise to be the naix source of noise pollution In Seoul and that most people have experienced annoyance in everyday life. Also it was verified that the responsibility for noise control should be on both city government and the individuals, but It was generally considered that very little effort Is actually put Into solong norse pollution from both groups. From the survey, It could be analyzed that domographic variables do affect people In the awareness of noise pollution, and that one's sensitifty and annoyance due to noise increase as one ages. From the study, It was concluded that noise pollution Is not considered currently as a hazardous problem to most Seoul citizens, however specific noise reduction policies, especially regarding road traffic noise, should be put Into practice In the near future.

• Journal of Korean society of Dental Hygiene
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• v.12 no.4
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• pp.801-815
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• 2012

Objectives : To obtain necessary fundamental data for the development of oral health improvement programs for senior citizens in the manner of investigating the Status of their oral health. Methods : Data were collected from 346 senior citizens aged 65 years or older who had lived in Seoul and Gyeonggido province, Republic of Korea. This study was conducted for 3 months from April 2011 to June 2011. Excluding those obtained from 34 respondents who gave inadequate responses to given questions, the data from 312 respondents were analyzed. Results : 1. The number of senior citizens who chose 'Sometimes' to as an answer to the question about the self-perception of their own oral conditions such as mastication, swallowing, gingiva hemorrhage, dry mouth, and/or oral malodor was the largest. As an answer to the question about the presence of interpersonal avoidance, 'No' accounted for the largest proportion. The number of respondents choosing gingiva treatment regarding the perception of the necessity for medical interventions was the largest. 2. In regard to the knowledge of oral health care, the percentage of correct answers was the highest for 'I brush my tooth before each meal' ($0.69{\pm}0.156$), while the lowest percentage of correct answers was seen for 'Gingival diseases can be improved by medications' ($0.33{\pm}0.472$). Conclusions : Based upon the above mentioned results, the author conclude that developing relevant national programs and support policies at a national level as well as implementing proactive and systematic home-visiting oral health programs at the levels of local autonomous entities or communities will lead to significant improvements in senior citizens' oral health and QoL (quality of life).

• Korean Journal of Legislative Studies
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• v.25 no.2
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• pp.141-177
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• 2019

This paper explains cross-national variation of CPI(corruption perception index) centering on legal culture. By critically reviewing previous researches on effects of British common law system on corruption, we define legal culture as citizens' perception of their legal system. Specifically, measuring legal culture with respect to courts fairness and courts accessibility, we test two hypotheses on effects of legal culture on corruption. A cross-national comparison of 78 countries with OLS regression analyses reveals that courts fairness tends to lower the level of corruption while courts accessibility does not have a significant effect on corruption. Based on this result, we suggest policy implications for judicial reform as well as anti-corruption measure, which puts more emphasis on reforming legal practice that hinders courts fairness than increasing legal service supply. In addition, as the essence of legal culture lies in citizens' shared perception of the legal system, we argue that a broad and solid citizens' consciousness of fair and equitable legal procedures is indispensable in preventing corruption.

• Journal of Korean society of Dental Hygiene
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• v.13 no.5
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• pp.797-805
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• 2013

Objectives : The purpose of the present study was to obtain the data for oral health improvement and promotion programs for the elderly people. Methods : Subjects were 382 elderly people over 65 years old living in Seoul and Gyeonggi-do for more than 3 months from May to July 2012. Except 23 incomplete answers, 359 data were analyzed. Results : 1. By five point Likert scale, mean was 3.71 points. Self-perception of the oral health condition was 2.60 points. 2. Correlation analysis revealed that oral health education needs, self perception of the oral condition, and variables showed significantly weak negative relation(r=-0.215, p<0.001). Conclusions : It is necessary to develop continuing oral health education programs at the levels of elderly people in the nursing homes.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.13 no.8
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• pp.3570-3577
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• 2012

Researches on the danger of nuclear power generation, the foundation of the development of national industry and one of the energy sources, as perceived by ordinary citizens, are very important to social acceptance of nuclear power generation. Accordingly, this study intends to understand how ordinary citizens perceive the social risk of nuclear power generation and radiation, and their misconceptions, and to propose ways to improve such perceptions. To achieve these goals, this study analyzed the perceptions of 251 ordinary citizens. The analysis showed that ordinary citizens have vague anxiety and suspicion about the safety of nuclear power generation, and little trust in government-affiliated organizations. The younger they were, the more influential they thought corporations and industries were. The result of this study suggests that the misconceptions of ordinary citizens should be corrected by professors and scientists in university research institutions they trust the most, and their intrinsic perceptions should be changed accordingly.

• Journal of the Korean Society of Environmental Restoration Technology
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• v.23 no.6
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• pp.75-85
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• 2020

The purpose of this study was to investigate the citizens' perception of urban ecosystem and urban ecosystem education to find out how to plan and create an effective urban ecosystem and how to utilize urban ecosystem education and educational media according to age groups. To this end, an online survey of 416 Suwon citizens was conducted, and based on the responses of the respondents, cross-analysis, multiple-response analysis, and correlation analysis were conducted using the IBM SPSS Statistics Statistical Program. The study found that fewer respondents showed a high understanding of urban ecosystem concepts compared to those who recognized the importance of environmental issues. Nevertheless, most of the respondents were aware of the importance of preserving and protecting the urban ecosystem and responded positively to the inconvenience. In addition, most of the respondents were aware of the need for urban ecosystem education and were found to have different preferred information media depending on age. It has been confirmed that the establishment of facilities such as ecological learning centers and seasonal environmental schools is the top priority among all age groups. Citizens are also aware of the importance of preserving and protecting the urban ecosystem and the need for education, but it is deemed necessary to supplement it because effective urban ecosystem conservation and protection plans and systematic education are not provided that citizens can sympathize with. In addition, it is deemed that various measures should be presented in selecting responsible organizations and educational media that host the education for effective education and promotion of urban ecosystem education according to conduct urban ecosystem education.

• Korean journal of communication and information
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• v.39
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• pp.178-223
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• 2007

The polarization of public opinion by regionalism is one of biggest problems in Korean society. This study attempts to examine the polarization of public opinion between two typical cities representing regionalism and explore the factors influencing on the polarization. The results show that the polarization of public opinion is based on the perceived public opinion rather than the real public opinion. The polarization of public opinion is greater with regional issue than national issue. In general, citizens of Pusan have a conservative bias in estimating other Pusan citizens' opinion and a liberal bias in estimating Gwangju citizens' opinion, whereas citizens of Gwangju have a looking-glass perception in estimating other Gwangju citizens' opinion and a conservative bias in estimating Pusan citizens' opinion. There are no significant differences of the real public opinion and the perceived opinion across three generations. But within each generation, the tendency of public opinion polarization is found between regions and is not shown to change over generations. Regression analyses show that individual's opinion and region are highly predictable variables that explain the perceived public opinion and the perception bias such as false consensus and pluralistic ignorance.