• 제목/요약/키워드: China context

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외국상표 의류에 대한 소비자 쇼핑성향 연구(I) -의복관여, 자민족중심주의, 원산지효과와의 관련을 중심으로- (Consumer Shopping. Orientation toward Foreign Brands (I) - in the context of clothing involvement, ethnocentrism and country-of-origin effects -)

  • 안소현;이경희
    • 한국의류학회지
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    • 제21권3호
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    • pp.559-570
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    • 1997
  • The purpose of this study was to investigate consumer shopping orientation toward foreign brands in the context of clothing involvement, ethnocentrism, country-of-orion effects and demograpic variables. But in this paper, to begin with, shopping orientation was studyed in connection with ethnocentrism and country-of-orion effects. The questionnaire was distributed to 300 female consumers over twenties living in pusan area and finally 213 data sets were used for statistical analysis.8y factor analysis,5 shopping orientation factors were identified: following to foreign brands, desire for flaunt, preference to domestics, favor to foreign brands and country-of-orion consciousness. By univariate analysis, consumer's disposition of ethnocentrism was studyed and consumers were divided into 3 groups according to disposition of ethnocentrism through fast cluster analysis. Resurts reveled that Korean consumers have strong ethnocenterism. And country-of-orion effects were studyed. Consumers are favorable toward foreign brands and products, especially toward Italy and France goods, except Hongkong and China goods nevertheless strong ethnocentrisuL As a result of canonical correlation analysis about shopping orientation factors and ethnocenterism revealed that ethnocenterism correlated negatively with one factor (following to foreign brands) and positively with another (preference to domestics).

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汉语教学中带"得"字的程度补语与情态补语 - 结合四种韩国现行汉语教材的考察

  • 유철
    • 중국학논총
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    • 제66호
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    • pp.105-126
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    • 2020
  • Complement is a special grammatical phenomenon in Chinese. There is no complement in Korean, so complement teaching is a difficulty. There are some similarities between the degree complement with "de" and the modality complement. For a long time, there has been a phenomenon of fuzzy classification in the academic circle, which also affects the teaching of Chinese as a foreign language. There are several different views on these two kinds of complements in the current textbooks. This makes students and teachers feel very confused. From the perspective of Chinese teaching, the author analyzes the characteristics, classification and grammatical significance of these two kinds of complements, and investigates the four sets of current teaching materials. It is found that: some teaching materials are confused in terms of terms and classification; some teaching materials are not fully reproduced in terms of knowledge points; the students are prone to have partial errors, and the situation of the clutch words with modal complements is ignored by most teaching materials. Some textbooks overemphasize Verb Copying in the arrangement of modal complements. Most textbooks are lack of context. The author puts forward some teaching suggestions. In class, teachers should concentrate on speaking and practicing, and focus on the types of errors that students are prone to make. The textbooks should be arranged according to the outline, the two kinds of "similar" complements should be clearly classified, the context should be added appropriately, and the textbooks compiled in South Korea can be nationalized. Students should listen carefully, participate in classroom activities and interact with teachers. Ask for advice in case of any problem you don't understand..

수학 교실에서 동아시아 수학사 활용하기 (Using History of East Asian Mathematics in Mathematics Classroom)

  • 정해남
    • 한국수학사학회지
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    • 제35권5호
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    • pp.131-146
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    • 2022
  • This study is to find out how to use the materials of East Asian history in mathematics classroom. Although the use of the history of mathematics in classroom is gradually considered advantageous, the usage is mainly limited to Western mathematics history. As a result, students tend to misunderstand mathematics as a preexisting thing in Western Europe. To fix this trend, it is necessary to deal with more East Asian history of mathematics in mathematics classrooms. These activities will be more effective if they are organized in the context of students' real life or include experiential activities and discussions. Here, the study suggests a way to utilize the mathematical ideas of Bāguà and Liùshísìguà, which are easily encountered in everyday life, and some concepts presented in 『Nine Chapter』 of China and 『GuSuRyak』 of Joseon. Through this activity, it is also important for students to understand mathematics in a more everyday context, and to recognize that the modern mathematics culture has been formed by interacting and influencing each other, not by the east and the west.

Can Vietnam Become The Next Tiger? Confucianism and Economic Development in the Southeast Asian Context

  • Fei, Huang
    • 수완나부미
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    • 제6권2호
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    • pp.65-84
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    • 2014
  • Asia-Pacific Confucian Capitalism is comparable to Atlantic Protestant Capitalism in terms of economic success, as most economies influenced by Confucian culture in East Asia and Southeast Asia are economically well-off in the past 50 years, save for Vietnam. This paper seeks to determine whether Vietnam can follow the path of development of the other Confucian economies, especially in the context of globalization and upcoming regional integration. In the paper, I will use an analytic framework derived from Weber and Huntington to examine the cultural dimension of Vietnam's economic development. In the domestic field, I argue that the core values of Confucianism continue to contribute to the development in Vietnam in many ways; yet one critical element needs to be tapped: the political culture of strong leadership and efficient bureaucracy. Confucian values for development may be compromised by pushing for democratization too early in Vietnam. On a positive note, Confucianism for Vietnam is instrumental in its regional integration into Southeast Asia since it is integrative rather than exclusive. Vietnam's cultural similarity with China may however lead to too much passive learning and conflicts. In conclusion, Confucianism is a valuable asset for Vietnam's economic development, but challenges have to be addressed in order for Vietnam to become the next tiger.

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UGC as a New Digital Promotion in the Metaverse Context

  • Huimin XU
    • 산경연구논집
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    • 제14권10호
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    • pp.11-22
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    • 2023
  • Purpose: This study aims to investigate how brand-related user-generated content (UGC) influences consumers' brand attitude and behavioral intention in the context of the Metaverse, and the mediating role of virtual brand experience, perceived information usefulness, perceived interactivity, and attitude toward advertising. Research design, data and methodology: The study was conducted using a survey with 239 questionnaires from frequent social media users in China and hypothesis testing through AMOS 26.0 structural equation modeling. Results: The findings suggest that (1) brand-related UGC positively influences brand attitude and behavioral intention through virtual brand experience, perceived information usefulness, perceived interactivity, and attitude toward advertising. (2) The study identified the fully-mediated effects of virtual brand experience, perceived information usefulness, perceived interactivity, and attitude toward advertising in the impact of brand-related UGC on brand attitude and behavioral intention. (3) The mediating pathway with the most significant impact on behavioral intention was the virtual brand experience and attitude toward the advertising, followed by the effect of the virtual brand experience, perceived information usefulness, and perceived interactivity on brand attitude. Conclusions: This study presents UGC as a new type of digital promotion that can positively impact the effectiveness of brand advertising in the Metaverse.

Comparative Study on the Trust and Purchase Intention of Korean and Chinese Consumers by Web Design Factors of Open Market Websites

  • Choi, Yean;Lee, Yu-Ri
    • International Journal of Costume and Fashion
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    • 제12권1호
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    • pp.65-82
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    • 2012
  • This study examines open market websites of Korea and China and identifies differences in the web design factors so as to verify how the design factors affect consumers' trust and purchase intention in the open market websites. Two hundred consumers, respectively in Korea and China, filled out survey questionnaires. According to the survey result, design factors of open market websites of both countries consisted of context, contents, communities, communication, connectivity and commercial transaction; and trust-building factors were comprised of customer services, product perception and security perception. This study found that there was no significant difference in the design factors of open market websites between the two countries, but trust levels in accordance with design factors and purchase intention in accordance with trust level differed by country. Therefore, this result would help Korean companies targeting Chinese consumers understand that there are differences between Korean and Chinese consumers in their trust level and purchase intention in accordance with open market website designs; encourage Korean online shopping malls to move to the Chinese market; and provide rich insights into developing marketing plans based on the different web design factors of Korean and Chinese open markets.

An Efficient and Stable Congestion Control Scheme with Neighbor Feedback for Cluster Wireless Sensor Networks

  • Hu, Xi;Guo, Wei
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제10권9호
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    • pp.4342-4366
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    • 2016
  • Congestion control in Cluster Wireless Sensor Networks (CWSNs) has drawn widespread attention and research interests. The increasing number of nodes and scale of networks cause more complex congestion control and management. Active Queue Management (AQM) is one of the major congestion control approaches in CWSNs, and Random Early Detection (RED) algorithm is commonly used to achieve high utilization in AQM. However, traditional RED algorithm depends exclusively on source-side control, which is insufficient to maintain efficiency and state stability. Specifically, when congestion occurs, deficiency of feedback will hinder the instability of the system. In this paper, we adopt the Additive-Increase Multiplicative-Decrease (AIMD) adjustment scheme and propose an improved RED algorithm by using neighbor feedback and scheduling scheme. The congestion control model is presented, which is a linear system with a non-linear feedback, and modeled by Lur'e type system. In the context of delayed Lur'e dynamical network, we adopt the concept of cluster synchronization and show that the congestion controlled system is able to achieve cluster synchronization. Sufficient conditions are derived by applying Lyapunov-Krasovskii functionals. Numerical examples are investigated to validate the effectiveness of the congestion control algorithm and the stability of the network.

Investment Treaty Arbitration Policy in Australia, New Zealand and Korea?

  • Nottage, Luke
    • 한국중재학회지:중재연구
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    • 제25권3호
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    • pp.185-226
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    • 2015
  • As in some developing countries and more recently some developed countries worldwide and in the Asian region, Australia has faced significant internal opposition and public debate especially over treaty-based investor-state dispute settlement (ISDS). As outlined in Part II(1), concerns have re-emerged and escalated since the first-ever claim was brought against Australia regarding its tobacco plain packaging legislation, in 2011 by Philip Morris Asia under an old BIT with Hong Kong. However, Australia signed bilateral FTAs with Korea in 2014 and with China in 2015, including ISDS protections, prompting several sets of parliamentary inquiries (Part II(2)). Australia's close trading partner, New Zealand, had already concluded an FTA with China in 2008 that included more expansive ISDS-backed investor protections. In 2015, the New Zealand Parliament has been debating ratification of its own FTA with Korea, with ISDS also now attracting growing scrutiny, as elaborated in Part III below. In both bilateral FTA negotiations, the present Korean government seems to have reverted to a strong preference for concluding investment agreements with extensive ISDS protections, despite public and parliamentary debate around 2011 in the context of ratifying its FTA with the United States. As mentioned briefly in the concluding Part IV, Korea's stance has significant implications for the future trajectory of treaty-based ISDS - and indeed international arbitration more generally - in the Asia-Pacific region, and perhaps even globally.

New analytical solutions to water wave diffraction by vertical truncated cylinders

  • Li, Ai-jun;Liu, Yong
    • International Journal of Naval Architecture and Ocean Engineering
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    • 제11권2호
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    • pp.952-969
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    • 2019
  • This study develops new analytical solutions to water wave diffraction by vertical truncated cylinders in the context of linear potential theory. Three typical truncated surface-piercing cylinders, a submerged bottom-standing cylinder and a submerged floating cylinder are examined. The analytical solutions utilize the multi-term Galerkin method, which is able to model the cube-root singularity of fluid velocity near the edges of the truncated cylinders by expanding the fluid velocity into a set of basis function involving the Gegenbauer polynomials. The convergence of the present analytical solution is rapid, and a few truncated numbers in the series of the basis function can yield results of six-figure accuracy for wave forces and moments. The present solutions are in good agreement with those by a higher-order BEM (boundary element method) model. Comparisons between present results and experimental results in literature and results by Froude-Krylov theory are conducted. The variation of wave forces and moments with different parameters are presented. This study not only gives a new analytical approach to wave diffraction by truncated cylinders but also provides a reliable benchmark for numerical investigations of wave diffraction by structures.

Deduplication and Exploitability Determination of UAF Vulnerability Samples by Fast Clustering

  • Peng, Jianshan;Zhang, Mi;Wang, Qingxian
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제10권10호
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    • pp.4933-4956
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    • 2016
  • Use-After-Free (UAF) is a common lethal form of software vulnerability. By using tools such as Web Browser Fuzzing, a large amount of samples containing UAF vulnerabilities can be generated. To evaluate the threat level of vulnerability or to patch the vulnerabilities, automatic deduplication and exploitability determination should be carried out for these samples. There are some problems existing in current methods, including inadequate pertinence, lack of depth and precision of analysis, high time cost, and low accuracy. In this paper, in terms of key dangling pointer and crash context, we analyze four properties of similar samples of UAF vulnerability, explore the method of extracting and calculate clustering eigenvalues from these samples, perform clustering by fast search and find of density peaks on a large number of vulnerability samples. Samples were divided into different UAF vulnerability categories according to the clustering results, and the exploitability of these UAF vulnerabilities was determined by observing the shape of class cluster. Experimental results showed that the approach was applicable to the deduplication and exploitability determination of a large amount of UAF vulnerability samples, with high accuracy and low performance cost.