• Title/Summary/Keyword: Channel management

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Effects of Omni-channel Service Characteristics on Utilitarian/Hedonic Shopping Value and Reuse Intention (옴니채널 서비스 특성이 실용적·쾌락적 쇼핑가치 지각과 재이용의도에 미치는 영향)

  • Shin, Jong-Kuk;Oh, Mi-Ok
    • Journal of Digital Convergence
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    • v.15 no.10
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    • pp.183-191
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    • 2017
  • This study tries to explain the relationships among omni-channel service characteristics, utilitarian/hedonic shopping value, and reuse intention. We derive instant connectivity, localization, consistency, integration, privacy risk as omni-channel service characteristics from previous studies and collect data from 190 omni-channel service users. The major findings are as follows. First, localization, consistency, and privacy risk have a significant effect on utilitarian shopping value but no significant effect on hedonic shopping value. Second, instant connectivity and integration have a positive effect on both utilitarian and hedonic value. Third, utilitarian and hedonic shopping value have a positive effect on reuse intention. This study extends the scope of omni-channel consumer behaviors by focusing on multi-dimensionality of shopping value. The results of this research can provide useful implications for practitioners to build successful strategies on omni-channel service.

PERFORMANCE OF MYOPIC POLICY FOR MULTI-CHANNEL DYNAMIC SPECTRUM ACCESS NETWORKS

  • Lee, Yutae
    • East Asian mathematical journal
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    • v.30 no.1
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    • pp.23-29
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    • 2014
  • To solve inefficient spectrum usage problem under current static spectrum management policy, various kinds of dynamic spectrum access strategies have appeared. Myopic policy, which maximizes immediate throughput, is a simple and robust strategy with reduced complexity. In this paper, we present a simple mathematical model to evaluate the saturation throughput and medium access delay of a myopic policy in the presence of multiple channels.

Rules-Driven Processing for Sales Leads (Rule Database를 활용한 가망수요 정보 규칙 관리)

  • 김도형;강명철
    • Proceedings of the Korean Information Science Society Conference
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    • 2003.04a
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    • pp.785-787
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    • 2003
  • 오늘날 기업의 판매형태는 Channel Partner를 통한 간접판매가 50%이상을 점유하고 점차 증가 추세에 있다. 이러한 판매형태를 지원하고 기업의 이익 극대화를 위해 Internet 기술을 이용한 가망 수요정보의 효율적 관리가 중요한 이슈로서 대두되고 있다. 본 논문은 Web을 통해 포착된 Sales Leads를 Channel Partner들을 통해 실제 판매로 연결시켜주는 기능을 담당하는 Lead Management 시스템 (LM)의 기능을 Rule기반으로 구축하여 Dynamic Market에 신속하게 대응함으로써 Vendor 와 Partner간의 상호 Win-Win 결과를 얻을 수 있는 방안을 제공하고자 한다.

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Performance Enhancement of Differential Power Analysis Attack with Signal Companding Methods (신호 압신법을 이용한 차분전력분석 공격성능 향상)

  • Ryoo, Jeong-Choon;Han, Dong-Guk;Kim, Sung-Kyoung;Kim, Hee-Seok;Kim, Tae-Hyun;Lee, Sang-Jin
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.18 no.2
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    • pp.39-47
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    • 2008
  • Among previous Side Channel Analysis (SCA) methods, Differential Power Analysis (DPA) based on the statistical characteristics of collected signals has been known as an efficient attack for uncovering secret key of cryptosystems. However, the attack performance of this method is affected very much by the temporal misalignment and noise of collected side channel signals. In this paper, we propose a new method to surmount the noise problem in DPA. The performance of the proposed method is then evaluated while analyzing the power consumption signals of Micro-controller chips during a DES operation. Its performance is then compared to that of the original DPA in the time and frequency domains. When we compare the experimental results with respect to the needed number of traces to uncover the secret key, our proposed method shows the performance enhancement 33% in the time domain and 50% in the frequency domain.

A Novel Calibration Method Using Zadoff-Chu Sequence and Its FPGA Implementation (Zadoff-Chu sequence를 이용한 실시간 Calibration 알고리즘과 FPGA 구현)

  • Jang, Jae Hyun;Sun, Tiefeng;Yang, Hyun Wook;Choi, Seung Won
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.9 no.3
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    • pp.59-65
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    • 2013
  • This paper presents a novel calibration method for a base station system adopting an antenna array. The proposed technique utilizes Zadoff-Chu sequence, which is included in the LTE pilot signal periodically, in order to compute the phase characteristic of each antenna channel. As the Zadoff-Chu sequence exhibits an excellent autocorrelation characteristic, it is possible for the receiving base station to retrieve the Zadoff-Chu sequence transmitted from each mobile terminal. In addition, we can obtain the phase characteristic of each antenna channel, which is the ultimate goal of the calibration procedure. The proposed calibration algorithm has been implemented using an FPGA (Field Programmable Gate Array). We have applied the proposed algorithm to an array consisting of 2 antenna elements for simplicity. the phase value implied to the first and second antenna path is very accurately calculated from the proposed procedure. From the experimental test, the proposed method provides accurate calibration results.

CNN based IEEE 802.11 WLAN frame format detection (CNN 기반의 IEEE 802.11 WLAN 프레임 포맷 검출)

  • Kim, Minjae;Ahn, Heungseop;Choi, Seungwon
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.16 no.2
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    • pp.27-33
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    • 2020
  • Backward compatibility is one of the key issues for radio equipment supporting IEEE 802.11, the typical wireless local area networks (WLANs) communication protocol. For a successful packet decoding with the backward compatibility, the frame format detection is a core precondition. This paper presents a novel frame format detection method based on a deep learning procedure for WLANs affiliated with IEEE 802.11. Considering that the detection performance of conventional methods is degraded mainly due to the poor performances in the symbol synchronization and/or channel estimation in low signal-to-noise-ratio environments, we propose a novel detection method based on convolutional neural network (CNN) that replaces the entire conventional detection procedures. The proposed deep learning network provides a robust detection directly from the receive data. Through extensive computer simulations performed in the multipath fading channel environments (modeled by Project IEEE 802.11 Task Group ac), the proposed method exhibits superb improvement in the frame format detection compared to the conventional method.

Virtual Path Routing Optimization in ATM Network (ATM 망의 가상경로 루팅 최적화)

  • 박구현
    • Journal of the Korean Operations Research and Management Science Society
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    • v.20 no.1
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    • pp.35-54
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    • 1995
  • Routing in ATM network is set up by combination of both virtual path routing and virtual channel routing. While virtual channel is similar concept to virtual circuit of data networks, virtual path is a special concept which is not used in traditional data networks. Virtual path can rearrange in structure and size by simply changing virtual path routing tables and giving the network the capability to eash allocate network resources according to the demand needs. This paper provides reconfiguration models of virtual path network which give the bandwidth of link and the routing path for each traffic class. The reconfiguration models are network optimization problems of multicommodity network flow type. The numerical examples are also included.

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Optimal Time Slot and Channel Allocation for CDMA/TDD Systems with Unbalanced Multimedia Traffic (불균형 멀티미디어 트래픽을 갖는 CDMA/TDD 이동통신시스템을 위한 최적 타임슬롯/채널 운용체계)

  • 장근녕;김동우
    • Journal of the Korean Operations Research and Management Science Society
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    • v.26 no.4
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    • pp.125-132
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    • 2001
  • Traffic unbalance between uplink and downlink is one of the most notable characteristics in the next generation cellular mobile systems which provide multimedia services such as voice and video telephony, high-speed internet access, and mobile computing, etc. The CDMA/TDD system with unbalanced slot allocation between two links is a good solution for the traffic unbalance in this paper, we formulate the time slot and channel allocation problem for the CDMA/TDD systems in general multicell environments, which is to maximize the system capacity under the given traffic unbalance, and solve that problem by simulated annealing technique. Computational experiments show that the proposed scheme yields a good performance.

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The influence of SNS content quality on users' adoption behavior and WOM (SNS상의 콘텐츠품질이 사용자의 수용태도와 구전활동에 미치는 영향)

  • Lee, Jiwon;Kang, Inwon;Jung, Sungwoon
    • Knowledge Management Research
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    • v.12 no.5
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    • pp.1-10
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    • 2011
  • Forming a network, through Social Network Services (SNS), among a group of people who share the same hobby or interests could increase the information sharing among the members at an exponential rate. Moreover, SNS users' behavior extends beyond the traditional introverted consumption behavior to a proactive behavior by owning or actively sharing product information. For firms, such proactive consumer behavior translates into marketing effects such as the word of mouth (WOM) effect. Therefore, SNSs are accepted not only as a communications channel between firms and consumers but also as marketing channel, suggesting the possibility of a new revenue source. In this context, we will explore into the factors of SNS contents which conserve firms' image and product information, and effects of the factors on consumer attitude and WOM.

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Two phase algorithm for frequency assignment in cellular mobile systems with maximal distance of channel interference

  • Kim, Sehun;Kim, Seong-Lyun
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 1994.04a
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    • pp.291-300
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    • 1994
  • In this paper we consider the frequency assignment problem (FAP) in a cellular mobile communication system which has a maximal distance of channel interference. This special structure is observed in most cellular systems. To handle the considered FAP, we use the pattern approach which fits naturally to the problem. Based on this approach, we are able to formulate the considered FAP into a manageable optimization problem and propose a two phase heuristic algorithm for the problem. Computational experiments show that our algorithm performs much better in both solution quality and computational time than the recently developed algorithms for FAP. Since the considered FAP well reflects most cellular systems, our algorithm can be applied to many practical situations.