• Korean Journal of Remote Sensing
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• v.31 no.2
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• pp.77-83
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• 2015

Leaf water content is one of important indicators that shows states of vegetation. It is important to monitor vegetation water content using remote sensing for forest management. In this study, we investigated the degree of water stress in Korean peninsula with Normalized Difference Water Index (NDWI) to study the water content of vegetation canopy. We calculated the NDWI using SPOT/VEGETATION S10 channel data over forest from 1999 to 2013. We calculated Simple Moving Average (SMA) to remove temporal noises of NDWI in time series, and used standardized anomaly to investigate temporal changes. We classified the NDWI anomalies into three scales (low, moderate, and high) in order to monitor intuitively. We also investigated suitability of the NDWI as an evaluation criterion about water stress of vegetation canopy by comparing and verifying forest fires damaged area over 150 ha. Consequently, huge forest fire occurred 24 times during the study period. Also, negative anomalies appeared in every forest fire location and their neighboring areas. In particular, we found huge forest fires where NDWI anomalies were in 'high' scale.

• Korean Journal of Agricultural and Forest Meteorology
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• v.3 no.4
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• pp.215-219
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• 2001

Land surface parameterization schemes for atmospheric models as well as decision support tools for ecosystem management require a frequent updating of land cover classification data for regional to global scales. Rice paddies have not been treated independently from other agricultural land classes in many classification systems, despite their atmospheric and ecological significance. A simple but improved method over conventional land cover classification schemes for rice paddy is suggested. Normalized difference vegetation index (NDVI) was calculated for the land area of South Korea at a 1km by 1 km resolution from the visible and the near-infrared channel reflectances of NOAA-AVHRR (Advanced Very High Resolution Radiometer). Monthly composite images of daily maximum NDVI were prepared for May and August, and used to classify 4 major land cover classes : urban, farmland, forests and water body. Among the pixels classified as "forests" in August, those classified as "water body" in May were assigned a "rice paddy" class. The distribution pattern of "rice paddy" pixels was very similar to the reported rice acreage of 1,455 Myons, which is the smallest administrative land unit in Korea. The correlation coefficient between the estimated and the reported acreage of Myons was 0.7, while 0.5 was calculated from the USGS classification.calculated from the USGS classification.

• Journal of Environmental Impact Assessment
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• v.26 no.3
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• pp.181-194
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• 2017

While over 90 percent of fishways are made up with concrete material, nature-like fishways are started to be established as a form of small stream using natural materials. Recently, the central government in collaboration with a university has proposed a 'Standard Model of Nature-like Fishway' with a purpose to provide as a national design standard of nature-like fishway. This study aims to criticize the proposed design model of nature-like fishway and to propose improvements by examining other international cases. As a result, we found problems and limitations of the proposed design model due to the lack of research and experience about making nature-like fishway in Korea. Especially, for designing bypass nature-like fishway we found the lack of studies about structure management strategies, establishment of rocks or pebbles inside the stream, and natural materials. In this sense, more studies about nature-like fishway design adaptable to our environment need to be conducted. In addition, since the proposed design standard for nature-like fishway has been created based on the limited examination of existing domestic cases, it is desirable to improve the design standard on the basis of hydrological and biological research so that they could be adapted effectively to regional and local contexts.

• Science of Emotion and Sensibility
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• v.11 no.1
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• pp.57-68
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• 2008

With the shift of consumer’s spending behaviors further into emotionally-driven purchases, the role of brand is becoming even more important, which in turn, expands design’s role in the brand image strategy. The contact point between the consumers and the brand is the primary channel for building strong brand image through experience. Therefore, it is critical to comprehensively plan and manage the consumer contact point for any brand. Given the changing market conditions, the objective of this study is to define and structure an integrated design development and management system for building successful brand image. In order to do so, the research analyzed the characters of brand image, the conditions for consumer experience and the roles of emotion. The analysis into the correlation between images and emotion process model yields three natures of an image. The image 1) is based on empirical decisions, 2) expresses and conveys emotional aspects and 3) builds mental values through a sense of sympathy. Through case studies of successful designs that meet all three characteristics, the roles of a brand icon in building strong brand image and the needs for integrated design approach for implementation are defined. The methods for integrated design include 1) providing a focal point through brand image positioning, 2) utilizing visual themes based on brand image plot, 3) building a Total Identity Program to holistically manage brand images and 4) developing brand icons for brand image reinforcement.

• Korean Journal of Environmental Biology
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• v.17 no.3
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• pp.337-344
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• 1999

This study was carried out to investigate the influence of spa sewage on water quality and chemical contents in the paddy soil along stream from 1997 to 1998. Concentration of $PO_4, SO_4, Cl, NH_{4}, Ca, Na$ and COD in the spa sewage were lower than standard for agricultural usage, and were lowered as the sewage flew to the into stream. The concentration of $SO_4$in spa sewage was over the criteria for agricultural usage in the inlet, but was lower than criteria for agricultural usage by inlet of non polluted stream water. Concentration of pollutants in the sediment of water channel were the highest in the inlet site. There were no pollutants accumulation in the paddy soil where spa sewage was irrigated. It may be resulted from nutrients uptake of rice plant and self purification of paddy soil. On the while, considering electric conductivity and nitrate in spa sewage, this results suggest that long-term irrigation of the spa sewage may be required general management with some decreasing fertilization.

• Journal of the Korean Geographical Society
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• v.42 no.3 s.120
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• pp.344-354
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• 2007

Estuarine wetlands for 33 watersheds in the Han River estuary were delineated on topographic maps from the 1910s, 1970s, and 2000s. Then, these data were used to address the issue of spatial distribution and temporal variation. Watershed characteristics such as drainage density, location, watershed size, slope, and elevation were identified for each watershed to determine the relationship between watershed characteristics and spatial distribution of estuarine wetlands. The analysis of estuarine wetlands indicated that wetlands in the estuary had declined gradually between the 1910s and the 1970s, although most wetlands were lost since the 1970s mainly caused by the large development projects related to urban expansion in metropolitan Seoul. The sediment composition and formation processes of the wetlands differed with watershed location; mud flats dominate in the lower part of the estuary, and relatively more sandy and emergent-plant wetlands occur near the main channel and tributaries of the Han River. Relatively more estuary wetlands occur in large watersheds, which have high slopes and low elevations. Estuarine wetlands have been lost dramatically in the densely populated watershed regions (i.e., Han River Seoul, Han River Goyang, West Han River), while relatively more wetlands have remained in undeveloped regions, including the Lower Imjin River and Lower Han River. In particular, anthropogenic disturbance has played an important role in the loss of wetland through the conversion of wetland into agricultural and developed land.

• Journal of Distribution Science
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• v.16 no.8
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• pp.79-89
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• 2018

Purpose - This research aims to investigate the factors that influence consumer's overseas online shopping behavior. Consumers adopt overseas online shopping as a new buying way and more and more consumers prefer overseas online shopping than traditional shopping ways. Consumers' behaviors in this shopping experience can be different from other shopping experiences. With the increase of overseas online shopping, we need to find antecedents and results of overseas online shopping. Especially there would be positive or negative factors which influence overseas online shopping motivation. To find the relationship, this study examines self-efficacy and impulsivity as major factors which influence overseas online shopping. We also suggest that several attitude factors increase self-efficacy and it is positively related to customer satisfaction. On the other hand, we assume that overseas online shopping factors influence impulsivity of buying and it will decrease customer satisfaction. Research design, data, and methodology - This empirical study data were collected from Korean people who experience overseas online shopping. The subjects for this study were confined to shoppers who used overseas online shopping within the past six months. A total of 267 responses were gathered. SPSS 23.0, PLS 2.0 software were used in the data analysis. Descriptive statistics were used to show sample characteristics. We examined reliability, validity test for constructs. All measurement items used seven-point scales(1= very strong disagree, 7 = very strongly agree) drawn from previously published papers. Partial Least Square method was applied to find the relationship between antecedent factors and dependent factors and hypotheses were estimated. Results - Results show that perceived superiority, perceived ease of use, perceived transaction safety, perceived behavioral control positively affect self-efficacy. Self-efficacy influences positively to consumer's post purchase satisfaction. Perceived monetary benefit and perceived uniqueness motivated impulse buying. This can make consumer's post purchase dissatisfaction. Conclusions - This paper attempted to confirm the existence of both the positive and negative faces of overseas online shopping. The result reveals that self-efficacy is a major factor which may increase satisfaction in the overseas online shopping. Usually, we can think monetary benefit and uniqueness of products motivate overseas online shopping. But it can also intrigue impulse buying and negatively affect customer relationship. Therefore companies should provide enough products information to their potential customers and they might apply adequate processes such as recommendation, comparing systems to build long term relationship with their customers.

• Journal of the Korean Electrochemical Society
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• v.10 no.4
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• pp.306-310
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• 2007

Characteristics of GDL (Gas Diffusion Layer) mainly determine the gas diffusion and water removal in a cell, thereby changing the performance and affecting durability of PEFC. To optimize the water management and understand the two phase flow in a GDL, it is important to study the behaviors of GDL micro structure under the real operating condition. In the clamped condition of cell, the GDL beneath the rib is more compressed than beneath the channel. Many researches on physical, electrochemical, mechanical behaviors of gas diffusion layer has been conducted. However, changes in surface properties under clamped condition have rarely studied. In present study, the morphology of broken connections of carbon fibers and detachment of PTFE coatings on the fibers were shown from the microscopic observations. In addition, changes in wetting properties of GDL by compression were investigated by using XPS and liquid uptake methods. The hydrophobic characteristics of GDL surface beneath the rib of the flow field plate are changed due to the deformation of micro structure.

• Journal of Digital Convergence
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• v.12 no.10
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• pp.223-233
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• 2014

Even though the features of the products are almost identical, customers' reactions to each product are quite different depending on the brand image. The purpose of this study is to verify the effects of smart phone's brand images on customer's satisfaction and loyalty and compare the differences between user groups of the Galaxy and iPhone, two representative brands of smart phone. In order to do this, their brand images were classified into functional, symbolic and experiential brand images, and customer's loyalty was also classified into attitudinal and behavioral ones to empirically confirm the influence of those factors. The findings showed that functional and experiential brand images had a positive effect on their level of satisfaction, while symbolic brand images did not have a significant effect on it. Furthermore, it was found that the satisfaction level had a significant effect on attitudinal and behavioral loyalty, and attitudinal loyalty also had a significant effect on behavioral loyalty. Finally, a multiple group analysis of the user groups of Galaxy and iPhone determined that there was a statistically significant difference in the channel between customer satisfaction and attitudinal loyalty.

• Journal of Digital Convergence
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• v.11 no.7
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• pp.237-242
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• 2013

When abdomen and pelvic were scanned with 128 channel MDCT, the gonadal exposure dose was measured with and without gonadal shield and the obtained images were evaluated. As a result, during abdominal MDCT scan, the gonadal exposure dose was measured $16.5{\pm}0.5$ mGy when the gonad shield was not used, and it was $7.5{\pm}0.3$ mGy when the large gonad shield($650m^2$) was used, which showed the effect of reduction in the gonadal exposure dose by 54%. During pelvic MDCT scan, the gonadal exposure dose was $9.5{\pm}0.3$ mGy when the gonad shield was not used, and it was $2.8{\pm}0.2$ mGy when the large gonard shield($650m^2$) was used, which showed the effect of reduction in the gonadal exposure dose by 70%. The images were obtained when using the gonad shield and when not using it during MDCT scan, and as a result of analyzing them with 5-point Likert scale, in the abdominal image, it was 4.1 points irrespective of whether using the gonad shield or not. And also, in pelvic scan, it was 1.2 points when the gonad shield was used, and 4.1 points when it was not used. With the results above, it is considered that during the abdominal 128-MDCT scan, by using the gonad shield, the images should be obtained without being degraded and the exposure dose must be reduced.