• Journal of Distribution Science
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• v.14 no.11
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• pp.91-102
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• 2016

Purpose - The objectives of this study are as follows. First, it aims to suggest an analysis model that has integrated the relationship between the two factors and export performance and conduct an empirical analysis of the factors. Second, the study seeks to analyze the mediating effect by setting direct channel governance as a specific activity to connect market orientation, a cultural asset, to export performance. Third, through these analyses, the study intends to apply the relationship between market orientation and direct channel governance that the existing studies have failed to observe comprehensively on SMEs in Korea. Based on these analyses, the study expects to expand the discussion of previous researches by analyzing the mediating effect of direct channel governance. Research design, data, and methodology - This study developed a model that has integrated market orientation, direct channel governance, and export performance. It established 7 hypotheses including the mediating effect of direct channel governance. Market orientation was consisted of customer orientation and competitor orientation, and 4 latent variables were measured by 18 questions. LISREL, an analysis tool of structural equation model, was used for hypothesis test and there were 183 sample for analysis. Results - The analysis results showed that customer orientation has a positive influence on direct channel governance, but competitor orientation did not have a statistically significant effect. On the contrary, export performance showed an opposite result. That is, customer orientation did not have any influence but competitor orientation had a significant influence on export performance. It was also confirmed that there was a significant influence in the relationship between channel governance and export performance. According to the analysis of mediating effect, direct channel governance had a full mediating effect between customer orientation and export performance. Conclusions - The study results demonstrated that it is important to build a direct channel governance on the export SMEs in Korea, especially since the direct channel governance complements the influence of customer orientation that does not directly influence export performance among market orientation activities. This implies that Korean export SMEs must strive to build an effective direct channel governance.

• Journal of Industrial Technology
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• v.22 no.A
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• pp.219-228
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• 2002

The divided channel is not often used on the river and when the installation is for the controlling of the flow quantity. The determination of the channel size is not a easy task. Model tests are examined to confirm the variation of distribution rate by the method of the channel installation and the position of the structure and the adjustment of numerical simulation is executed by the comparing of the results. This study is to execute numerical model according to installation of divided channel by using AQUADYN program, the 2nd dimension numerical model, and HEC-RAS program, the 1st dimension numerical model, by the shape of divided channel. Also, it compares with difference by method about each case.

• The Transactions of the Korean Institute of Electrical Engineers D
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• v.54 no.1
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• pp.56-60
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• 2005

In the power-line communication(PLC) systems, the power line is a wired medium. However, the power line channel has the multi-path fading characteristics like the wireless channel in the wireless communication systems because it has the signal reflection and divergence by the impedance mismatching between many branch lines and loads. So the analysis of the multi-path characteristics is very important, and it has been doing by the several measurement methods for the impulse response between the transmitter and the receiver. PN sequence method has originally been used as a wideband impulse response measurement mettled for wireless channel, but it is recently being applied to not only the wireless channel but also the wired channel like the power line channel. This method is more useful and effective for the long distance communication channel like the medium voltage power distribution line with the multi-paths[1]. In this thesis, we have measured impulse response for the medium voltage power distribution line channel by the wideband measurement method using PN sequence, analytically studied the measured data and presented the results.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.17 no.6
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• pp.59-68
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• 2017

Random process plays a major role in wireless communication system to analytically derive the probability distribution function of the various statistical distribution. In this paper, we derive the decreasing function of the exponential distribution under the given condition which is expressed as wireless channel condition. The probability distribution function of Gaussian, Laplacian, Rayleigh and Nakagami distribution are also derived. Extensive simulation results of these statistical distributions are provided to prove that random process has a significant role in the wireless communications. In addition, the Rayleigh and Rician channels show specific examples of visible distance communication and invisible distance channel environment. This paper is motivated by that we assume a block fading channel model, where the channel is constant during a transmission block and changes independently between consecutive transmission block, can achieve a better performance in high SNR regime with i.i.d channel. This algorithm for realizing these transforms can be applied to the Kronecker MIMO channel.

• The Journal of Fisheries Business Administration
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• v.46 no.3
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• pp.143-161
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• 2015

This study presents a comparative analysis on mackerel distribution process and price formation process, and investigation of price and margin between traditional markets and Large-scale discount store distribution channel. Through this, the study investigated distribution efficiency of each channel, and examined whether a difference of distribution efficiency leads to a difference of performance through the investigation of a difference of function and role between members of a wholesale market and vendor of Large scale discount store. The following are the results of this study. As a consequence of investigating supply and sum by distribution channel of mackerel, it appeared that mackerels shipped from port market are distributed into 9 consumption sites(Wholesale market, Large scale discount store, Institutional Food Service, etc.). In the comparison of distribution efficiency between traditional retail store and Large scale discount store 52.0% margin is formed in traditional retail store distribution channel and 43.1% margin is formed in Large scale discount store, and a distribution cost rate consists of 19.4% cost in a traditional retail store for fishery products and 18.1% cost in a Large-scale discount store. To analyze a difference of performance, the study examine a difference of role and function between vendor and Wholesale market company, wholesaler and middleman. Wholesale market company and middleman of wholesale market for consumer have slightly high or similar score in collection function, sorting function, evaluation function and financial function which are traditional and original. However, it was confirmed that vendor has a better score in other functions, that is, newly-demanded functions(ex : market frontier function, product development function, Integral Distribution Function, etc.).

• Journal of Korean Society of Transportation
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• v.28 no.6
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• pp.133-146
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• 2010

The objective of this study is to develop a supply chain-based freight distribution channel choice model considering shippers' logistics behaviors which will be used for freight demand estimation. For this purpose, this study utilized the distribution channel data of the petrochemical and automobile industries collected by KTDB center. The distribution channel choice models for these industries were developed by including transport mode, time, cost, and shipment size. It was found that the multinomial logit model with transport cost, time and shipment size is the best, and as shipment increases, bigger transport mode is preferred. Generally direct distribution channel with small truck was preferred over the one using distribution center and/or big truck.

• Journal of Distribution Science
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• v.21 no.6
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• pp.13-20
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• 2023

Purpose: This research explores the development of music business distribution channels to attract potential customers based on the current and prior literature. As a result, the research will provide solutions for practitioners in the music distribution channel how they create effective channel in new industry phase which has experienced significant changes due to technological advancement and consumer behavior. Research design, data, and methodology: To obtain textual data in the literature storage, the author conducted content analysis. Even though there are numerous textual resources, selecting only high-quality text data that is only peer-reviewed journal articles and books consistently indicate a high degree of reliability and validity to keep the advantage form content analysis approach. Results: The present study figured out that there are five strategies to attract potential consumers in the music distribution channel, such as (1) 'Marketing Mix', (2) 'Streaming Platforms and Online Music Stores', (3) 'Brick and Mortar Stores and Concerts, and Events', (4) 'Platforms Exclusives and Limited-Edition Merchandise', and 'Partnerships and collaborations. Conclusions: In sum, the practitioners need to consider include building relationships with the fans, studying and understanding their target market, utilizing multiple available distribution channels, embracing new technologies, and analyzing the effectiveness of the adopted distribution channels.

• Korean Management Science Review
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• v.22 no.1
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• pp.149-165
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• 2005

From the growth of internet technology, many e-commerce principles have been Introduced In airline industry. The computer reservation systems(CRS) has been considered as the first real-time business application and the earliest examples of e-commerce. in airlines, the early e-business activity was to build the web site for providing flight Information to customers. Recently, many airlines are expanding the capability of the web site for selling tickets on the web to make use of the cheaper distribution channel. In this paper, we focus on the impacts of airline e-business being implemented in airline distribution channels. Using the conjoint analysis, we suggest a model for estimating the change of market sales for each distribution channel. With the empirical survey, we can find some implications on the e-business strategy and the effective internet marketing tools for airlines.

• Korean Management Science Review
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• v.17 no.3
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• pp.73-95
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• 2000

In Korea, the distribution channel for agricultural products is notorious for its complexity and ineffectiveness. In this sense, the Agricultural Cooperative has tried to clarify the distribution channel and reduce its length. However, there still exist much room for improvements. The Internet shopping mall specific for agricultural product, therefore, is drawing much attention because it can reduce the length of distribution channel drastically and improve effectiveness from the distribution perspective. To test the validity of such Internet-driven shopping mall, we gathered questionnaire data from the Internet based Hannaro Shopping Mall which is run directly by the Agricultural Cooperative. We performed experiments respectively for the two groups of operating personnel and consumers. Experimental results showed that several important factors can be identified which are significant statistically and deemed to have meaningful relationship with performance variables. Our results also showed that the Internet shopping mall has a great potential for improving the effectiveness of the distribution channel of the agricultural products.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2004.10a
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• pp.99-115
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• 2004

From the growth of Internet technology, many e-commerce principles have been introduced in airline industry. The computer reservation systems(CRS) is the first real-time business application and considered as the earliest examples of e-commerce. In airlines, the early e-business activity was to build the web site for providing flight information to customers. Recently, many airlines are expanding the capability of the web site for selling tickets on the web to make use of the cheaper distribution channel. In this paper, we focus on the impacts of airline e-business being implemented in airline distribution channels. Using the conjoint analysis, we suggest a model for estimating the change of market sales for each distribution channel. With the empirical survey, we can find some implications on the e-business strategy and the effective internet marketing tools for airlines.