• Journal of Distribution Science
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• v.14 no.4
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• pp.47-53
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• 2016

Purpose - The objective of this study is to investigate the dynamic relationships among Advertising Cost (AD), Newly Registered Users(NRU), and Buying Users(BU) of Social Network Game(SNG). SNG is getting pervasive mainly due to the rapid growth of mobile game and Social Network Service(SNS). It would be helpful for marketing researchers interested in SNG and related practitioners to understand the changes in AD, NRU, and BU with time as well as the effects on one another in mutual and dynamic way. Research Design, Data, and Methodology - Necessary data were collected from Social Network Game(SNG) company. AD, NRU, and BU are endogenous variables, but new event such as launching (event) and holidays(holiday) are exogenous dummy variables. Vector Auto regression (VAR) model is generally used to examine and capture the dynamic relationships among endogenous variables. VAR model can easily capture dynamic and endogenous relationships among time-series variables. Vector Auto regression with Exogenous variables(VARX) is a model in which exogenous variables are added to VAR. To investigate this study, VARX is applied. Result - By estimating the VARX model, the author finds that the past periods' NRU affect negatively and significantly the present AD, and past periods' BU have a positive and significant impact on the increase of AD. In addition, the author shows that the past periods' AD and BU have a positive and significant effect on the increase of NRU, and the past periods' AD affect positively and significantly BU. While the impact of AD on NRU happens after 3 or 4 days (carryover effect), that of AD on BU comes about within just 1 or 2 days (immediate effect). The effect of BU on NRU can be considered as word of mouth (WOM effect). Therefore, SNG companies can obtain not only the growth of revenue but also the increase of NRU by increasing BU. Through those results, the author can also find that there are significant interactions between endogenous variables. Conclusion - This study intends to investigate endogenous and dynamic relationships between AD, NRU, and BU. They also give managerial implications to practitioners for SNS and SNG firms. Through this study, it is found that there exist significant interactions and dynamic relationships between those three endogenous variables. The results of this study can have meaningful implications for practitioners and researchers of SNG. This research is unique in that it deals with "actual" field data and intend to find "actual" relationships among variables unlike other related existing studies which intend to investigate psychological factors affecting the intention of game usage and the intention of purchasing game items. This study is also meaningful by showing that the increase of BU can be a good strategy for "killing birds with one stone" (i.e., revenue growth and NRU increase). Although there are some limitations related with future research topics, this research contributes to the current research on SNG marketing in the above mentioned ways.

• Analytical Science and Technology
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• v.19 no.2
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• pp.155-162
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• 2006

In this study, a series of experiments were conducted using a standard solution containing ${\alpha}$ and ${\beta}$-endosulfan to follow the removal effect of residual pesticides on soil and aqueous solution. An analytical method for residual pesticides was established by a gas chromatography equipped Ultra II[$(30m{\times}0.25mm(ID){\times}0.25{\mu}m$] capillary column and a ${\mu}$-electron capture detector(${\mu}$-ECD). Recovery rates of residual pesticides for soil samples were 96-100%. The amount of ${\alpha}$ and ${\beta}$-endosulfan that was spread in the soil was checked for various period of time. It indicated that the amount was reduced to 73 and 61%, respectively. When the water spread amount increased from 10 to 100 mL, ${\alpha}$-endosulfan was eliminated from 45 to 85% and while ${\beta}$-endosulfan from 44 to 88%. Removal rates of ${\alpha}$-endosulfan and ${\beta}$-endosulfan were 99% and 98% respectively within 30 minutes. It was assumed that the organic salts and strong alkali elements contained in the pesticide degradator hydrolyzed the residual pesticide.

• The Journal of Industrial Distribution & Business
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• v.9 no.7
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• pp.43-52
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• 2018

Purpose - The main purpose of this paper is to examine the effect of children's age on maternal labor supply in Korea using survival analysis. Specifically, we focus on the career re-interruption of women having children under age 12, which has rarely been studied in the existing literature. Research design, data, and methodology - We use micro data from the Korea Labor and Income Panel Study (KLIPS) surveyed from 1998 to 2016. Instead of using a pre-school child dummy or the number of young children as an explanatory variable, 9 children's age dummies are included to capture the effect of nurturing 0 to 9 years old children. This study estimates the hazard of a woman's exiting the labor market after her first experience of the career interruption, rather than the hazard of the first career interruption itself. A Cox proportional hazard model is applied to numerically capture the impact of children's age on behavioral changes in maternal labor supply. The sample used in this analysis is women between 15 and 54 years old. Most of all, we restrict the sample to women who had at least a child between 0 and 12 years old at the time of quitting their jobs. Results - The Cox proportional hazard model estimates show a strong negative effect of a 0-year-old child on maternal labor supply. Mothers with newborns have a high hazard ratio of labor force exit after the re-entry. The hazard of women with infants is three times higher than those with children aged 10 to 18. Additionally, the results show that not only newborns, but also children in the age of school-entry have a negative impact on their mother's labor supply. Conclusions - The findings reveal that children's ages need to be properly expanded and included when analyzing the effect of children and their ages on married women's labor supply, especially on women's career re-interruption. A large negative effect of 7-year-old children on maternal labor supply found here indicates that supporting mothers with school age children as well as pre-school children is necessary to prevent mothers from leaving the labor market.

• World Technopolis Review
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• v.7 no.1
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• pp.15-43
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• 2018

The lack of appropriate performance appraisal and evaluation of incubatees of technology incubation programmes in relation to entrepreneurship development in Nigeria is a major gap that needs to be bridged. This study examined the effect of selected technology incubation programme variables such as training, financing and marketing on entrepreneurship development in Nigeria. A closed-ended questionnaire was used for data collection from the quota-sampled population of the six (6) geo-political zones of Nigeria. Descriptive statistics were used to analyse the data while multiple regression was used to test the hypotheses. The results revealed that technology incubation training has a significant effect on entrepreneurial ability in Nigeria; there is a significant and positive effect of technology incubation financing on entrepreneurial funding portfolio; there is no significant impact of technology incubation marketing programme on entrepreneurial turnover; and technology incubation has no significant impact on entrepreneurial propensity. The study recommended that the National Board for Technology Incubation (NBTI) expand the training modules to capture pre, post and virtual incubatees; to facilitate access to risk funds, cheap capital and encourage establishment of venture capital; to improve on its marketing programme to encompass all marketing needs of incubatees beyond trade-fair participation. However, trade-fairs participation has a significant but limited effect on entrepreneurial turnover, while a technology incubation programme has no significant impact on entrepreneurial propensity, as only six (6) out of the twenty-nine (29) respondents started new venture from the incubation centers which are industrial training students and staff of the incubatees.

• The Journal of Fisheries Business Administration
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• v.36 no.1 s.67
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• pp.121-138
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• 2005

This study was conducted to investigate the economic effect of the release of seed flounder to the central area of the West Sea, which was analyzed into both direct and indirect effects. The results showed that based on the data collected from partial area, the economic effect of flounder seed release reached 6.97 times, average catch proportion was 32.27$\%$, and recapture rate was 11.26$\%$, suggesting that economic effect was very high. In addition, it was observed that the recapture rate was greatly higher than 2.05$\%$, that of Break-Even-Point. It was noted that the increased catch by the release of seed flounder resulted in the increase in commission of sales and the increase in sports fishing. Another economic effect observed were diverse including the increase in income of fishing village, elevated spirit to proper management of fisheries resources, maintaining of willingness to live in fishing village through activation of local fishing village, prevention of illegal fishing including capture of juvenile fish, and the increase in the supply of sea food of high quality. It is emphasized that although the investigation was conducted in the same area, the results will vary by size at release, time at release and other factors. Finally, there is a need to expand species and area of study for more active economic analysis incorporating natural sciences.

• Journal of the Society of Naval Architects of Korea
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• v.48 no.6
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• pp.581-591
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• 2011

This paper describes the air compressibility effect in the CFD simulation of water impact load prediction. In order to consider the air compressibility effect, two sets of governing equations are employed, namely the incompressible Navier-stokes equations and compressible Navier-Stokes equations that describe general compressible gas flow. In order to describe violent motion of free surface, volume-of-fluid method is utilized. The role of air compressibility is presented by the comparative study of water impact load obtained from two different air models, i.e. the compressible and incompressible air. For both cases, water is considered as incompressible media. Compressible air model shows oscillatory behavior of pressure on the solid surface that may attribute to the air-cushion effect. Incompressible air model showed no such oscillatory behavior in the pressure history. This study also showed that the CFD simulation can capture the formation of air pockets enclosed by water and solid surface, which may be the location where the air compressibility effect is dominant.

• Transactions of the Korean Society of Mechanical Engineers B
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• v.26 no.8
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• pp.1069-1076
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• 2002

Contamination particles in a hard disk drive can cause serious problems including slider crash and thermal asperities. A recirculation filter is typically installed in the hard disk drive to remove the particles. Measurements and theoretical predictions of particle concentration decay with the filter are carried out for a commercially available HDD. Especially, the effect of disk rotational speed on the particle capture efficiency is investigated. Results show that filter efficiency is higher for higher disk rotational speed.

• Journal of the Korea Institute of Military Science and Technology
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• v.10 no.1
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• pp.130-143
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• 2007

Using steady state aerodynamic theories, it has been claimed that insects and birds cannot fly. To make matters worse, insects and birds fly at low Reynolds numbers. Therefore, a recurring theme in the literature is the importance of understanding unsteady aerodynamic effect and how the vortices behave when they separate from the moving surface that created them. In flapping flight, birds and insects can modify wing beat amplitude, stroke angle, wing planform area, angle of attack, and to a lesser extent flapping frequency to optimize the generation of lift force. Some birds are thought to employ two different gaits(a vortex ring gait and a continuous vortex gait) and unsteady aerodynamic effect(Clap and fling, Delayed stall, Wake capture and Rotational Circulation) in flapping flight. Leading edge vortices may produce an increase in lift. The trailing edge vortex could be an important component in gliding flight. Tip vortices in hovering support the body weight of the hummingbirds. Thus, this study investigated how insects and birds generate lift at low Reynolds numbers. This research is written to further that as yet incomplete understanding.

• The Korean Journal of Applied Statistics
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• v.31 no.2
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• pp.205-216
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• 2018

This paper is concerned with volatility computations for high frequency time series. A threshold-asymmetric realized volatility (T-RV) is suggested to capture a leverage effect. The T-RV is compared with various conventional volatility computations including standard realized volatility, GARCH-type volatilities, historical volatility and exponentially weighted moving average volatility. High frequency KOSPI data are analyzed for illustration.

• Structural Engineering and Mechanics
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• v.65 no.4
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• pp.465-476
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• 2018

This article investigates buckling behavior of a multi-phase nanocrystalline nanobeam resting on Winkler-Pasternak foundation in the framework of nonlocal couple stress elasticity and a higher order refined beam model. In this model, the essential measures to describe the real material structure of nanocrystalline nanobeams and the size effects were incorporated. This non-classical nanobeam model contains couple stress effect to capture grains micro-rotations. Moreover, the nonlocal elasticity theory is employed to study the nonlocal and long-range interactions between the particles. The present model can degenerate into the classical model if the nonlocal parameter, and couple stress effects are omitted. Hamilton's principle is employed to derive the governing equations and the related boundary conditions which are solved applying an analytical approach. The buckling loads are compared with those of nonlocal couple stress-based beams. It is showed that buckling loads of a nanocrystalline nanobeam depend on the grain size, grain rotations, porosities, interface, elastic foundation, shear deformation, surface effect, nonlocality and boundary conditions.