• 보건의료산업학회지
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• 제7권2호
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• pp.69-79
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• 2013

The purpose of this research is study how housewives dispose unused medications in a household and produce basic research data that can be used to establish efficient recycling and handling of unused medications. Data collection was done using proportional sampling and survey was done in February, 2011. The unused medications in household consist of "tablets(58.4%)", "ointment(31.3%)" and "eyewash(22.7%)". The main way of disposing unused medications was "standard garbage bag(74.1%)". The ideal way of disposing unused medications was "returning to the pharmacy(57.9%)". Only 39.2% of people recognize about unused medications disposal system. In order to establish recycling and treatment of unused medications, it is necessary to create laws and regulations related to unused medications and allocate budget to actively promote the program to public. Most importantly, we must induce doctors and pharmacies to participate in the campaign and there should be laws to require them to explain to their patients how to recycle and treat unused medications when they give prescription and make preparation to them.

• Asian Journal of Business Environment
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• 제5권1호
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• pp.5-11
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• 2015

Purpose - This study aims to explore the influence of combining "non-halal" labels with visual and textual warning labels on cigarette packages to induce the intention to quit smoking and boost the stop-smoking campaign. Research design, data, and methodology - This study examines"non-halal" labeling on cigarette packages using an experimental method. A total of 120 smokers, aged 18-23, were chosen from among Universitas Indonesia students. Data obtained were analyzed using ANOVA and T-Test. Results - The use of a "non-halal" label as a warning on cigarette packages is more effective to influence Muslim smokers to quit smoking. The results also suggest that "non-halal" labels more effectively increase intentions to quit smoking when use din combination with textual-visual labels. Conclusions - The study found that the addition of "non-halal" labels in textual or textual-visual warning labels on cigarette packages would significantly increase the intention of Moslems smokers to quit smoking. These results support previous research findings, that if cigarettes are labeled as "non-halal" (haram) products for Moslem teenagers, it will induce them to quit smoking.

• 지역사회간호학회지
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• 제15권4호
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• pp.517-527
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• 2004

Purpose: This research is to find a solution for educational work on high blood pressure control in public health centers by analyzing their current status. Method: It analyzed data from 133 public health centers that had been doing educational work on high blood pressure, through a questionnaire. Also, it developed recommendations by converging opinions from an expert group made of 25 people with nominal group technique. Result: The educational methods of public health centers did not make any approach to get to the goal of the work. The mass media education and campaign activities for the general public had just temporary and passive propensities. In education for patients, it did not use appropriate methods to present management techniques for diagnosis process of patients, medication management, self monitoring BP, and risk factors. Pocket book for monitoring high blood pressure was not focused on self-recording for self-management. The expert group recommended that educational materials for adults should be developed focusing on treatments and observance of risk factors through daily living, and those for children should be focused on basic understanding about diseases, and life style. Conclusion: Presenting direction and strategy of fundamental education work is needed for public health centers by giving them standard educational guidelines of managing high blood pressure nationally, and it is desirable that fundamental frameworks of educational materials should be developed and distributed by professional groups nationally.

• 보건의료산업학회지
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• 제3권1호
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• pp.66-77
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• 2009

This study was carried out to find out the of attitude and knowledge to blood donors in college and University students to provide basic data necessary for managing current blood donation system. The data were collected from 844 students from september 8 to 21, 2008 by using a self-administered questionnaire. The results were as follows: The major demographic characteristics were female 55.8% and the age group of 20-24s 60.5%, no religion 43.5%, blood type A 34.8% and so on. The major motivation for blood donation were to obtain a blood donation certificate to knowing necessary to blood donation 27.1%, take a voluntary service scored and souvenir 18.7%, and worthwhile and pride 9.9%. The experience the blood donation was 53.8%(male 69.2%, female 41.6%) of participants. Students who had more knowledge and desirable attitude about blood donation experienced more blood donations. It is important to clarify factors affecting blood donation practice and to encourage the public education and campaign which enable public has accurate knowledge and positive attitude about blood donation.

• 한국식생활문화학회지
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• 제23권6호
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• pp.729-736
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• 2008

The study sought ways to promote the global recognition of Korean food items. The Korean cuisine is one of the healthiest and well-balanced in the world. But, in contrast to countries including the United States, France, China, Japan, Thailand and Australia that have adopted food promotion and marketing strategies, Korea lacks a similar strategy. Development of indigenous sauces by Korean food manufacturers and processors is one route in the promotion of Korean cuisine. Korean restaurant franchising could also aid in export of Korean food items. The food manufacturing/processing sectors must work in concert with the Korean government to globalize the Korean cuisine. Brand chefs, Korean cuisine seminars and promotional efforts in foreign countries and foreign cooking schools (such as the 'Taste Korea' campaign) are prudent actions.

• 안보군사학연구
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• 통권1호
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• pp.71-111
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• 2003

The key lessons of the very complex modern war can be dangerously misleading to the outsiders. The efforts trying to draw lessons learned from the Iraq War (OIF : Operation Iraqi Freedom) may be biased by the view of point by Americans, because most of war episodes have been come from the Western media coverage. More serious bias can be committed thanks to the differences of warfighting doctrines and military technology between US forces and ROK forces. However, OIF-fought allied commanders and outside military experts said this campaign exemplified 21st-century warfare: swift, agile and decisive, employing overpowering technology to bring relentless violence to bear in many places at once. Even though the campaign evolved differently than anticipated, allied forces regrouped and regained the initiative remarkably quickly, thanks in large part to a new command flexibility, tied to new technology that made possible the more rapid sharing of data. These factors permitted "new air-land dynamic". The things that compel that are good sensors networked with good intelligence disseminated through a robust networking system, which then yields speed. Speed turns out to be a very important factor for conducting "Rapid Decisive Operations" relied on joint "Mass of Effects". ROK forces facing the heaviest ground threat in the world may learn more from Cold War era-typed US Army 3rd Infantry Division (3ID), which operating considerably beyond existing doctrine. 3ID flew its personnel into Kuwait to meet up with equipment already located in the region as pre-positioned stock. During OIF, the division conducted continuous offensive operations over 230km deep battlespace for 21 days. The lessons learned for ROK army to prepare tomorrow's war may be found from 3ID in its training, command and control, task organization, firepower and battlespace management, and logistics.

• 디지털융복합연구
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• 제16권5호
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• pp.199-206
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• 2018

본 논문은 공익광고캠페인에서 청중의 호감적 태도와 정서적 몰입 간의 관계를 매개하는 자기조절체계의 효과를 다루었다. 이를 위해 먼저 여러 유형의 정서적 유인가를 지닌 공익캠페인을 자극으로 선정하고 이들 공익캠페인에 대한 평가와 실천의도를 측정하였다. 연구 참여자는 70명의 대학생이었고 평균 연령은 22.49(SD=3.22)이었다. 연구결과, 공익캠페인에 대한 호감도는 정서적 몰입에 긍정적 영향을 주고, 정서적 몰입은 다시 캠페인 실천의도에 영향을 주었다. 특히 본 연구결과는 향상 초점 체계는 캠페인에 대한 호감도와 몰입의 관계를 유의미하게 매개하는 반면, 방어 초점 체계는 호감도와 몰입의 관계를 매개하는 효과가 상대적으로 미약한 것으로 나타났다. 본 연구의 결과는 사회적 이슈를 설득할 목적의 공익캠페인이 청중에게 성취감과 자기향상의 열망과 같은 긍정적 메시지를 전달할 때 효과적일 수 있음을 시사한다.

• 한국항행학회논문지
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• 제15권5호
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• pp.714-721
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• 2011

본 논문에서는 전자파방해(EMI) 발생 위치 추적을 위한 관리프로그램을 개발하여 전자파방해(EMI) 발생시 현장을 신속하게 탐색할 수 있으며, 또한 전자파방해(EMI)로 인한 항공기 사고 관련 분석 자료와 전자파방해(EMI)발생 현장인 1000개의 RF 업체 위치자료와 전파환경 스펙트럼 분석 및 오디오 자료등을 데이터베이스화 하여 비교자료로 활용하므로써 신속한 원인분석과 정확한 위치 추적으로 전자파방해(EMI)를 일소할 수 있게 되었고, 또한 상시 모니터링 시스템을 구축하여 24시간 감시를 통하여 전자파방해(EMI) 발생을 예방하고 있다. 따라서 항공기 사고 방지를 위하여 양질의 항공전파를 제공할 수 있었다. 또한 항공기 탑승객을 상대로 정기적으로 항공주파수 보호 및 항공기 기내 전자 기기(PED) 사용으로 인한 야기 될수 있는 전자파방해(EMI)방지 안전문화 캠페인를 펼쳐 항공주파수를 안전하게 보호할 수 있었고, 또한 최악의 항공기 사고를 예방할 수 있는 기반을 마련 할 수 있었다.

• 아태비즈니스연구
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• 제15권1호
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• pp.131-143
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• 2024

Purpose - The purpose of this study was to analyze cases of big data-driven business in the financial industry, focusing on organizational structure and business processes using big data in banking industry. Design/methodology/approach - This study used a case study approach. To this end, cases of two banks implementing big data-driven business were collected and analyzed. Findings - There are two things in common between the two cases. One is that the central tasks for big data-driven business are performed by a centralized organization. The other is that the role distribution and work collaboration between the headquarters and business departments are well established. On the other hand, there are two differences between the two banks. One marketing campaign is led by the headquarters and the other marketing campaign is led by the business departments. The two banks differ in how they carry out marketing campaigns and how they carry out big data-related tasks. Research implications or Originality - When banks plan and implement big data-driven business, the common aspects of the two banks analyzed through this case study can be fully referenced when creating an organization and process. In addition, it will be necessary to create an organizational structure and work process that best fit the special situation considering the company's environment or capabilities.

• 디지털융복합연구
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• 제18권7호
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• pp.389-395
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• 2020

여권신장 광미국 및 유럽에서는 여권신장 광고, 즉 펨버타이징 광고 캠페인이 활발한 반면 국내에서는 찾아 보기 힘들다. 따라서 본 연구에서는 사례분석이라는 방법론을 통해 미국 및 유럽에서 집행된 펨버타이징 광고 캠페인들을 분석했다. 사례분석 방법은 광고 및 기타 학문분야에서도 사용되는 방법으로, 특히 트렌드를 살피는데 도움이 된다. 본 연구는 사례분석 결과, 글로벌 펨버타이징 광고 캠페인은 여성인권의 다양한 측면, 즉 미(美)에 대한 새로운 관점, 평등, 교육, 리더십, 가정폭력 등 여성들이 직면한 사회적 이슈들을 광고라는 형식으로 사회의 인식의 변화, 남성들의 인식의 변화를 목적으로 집행되고 있다는 것을 밝혀냈다. 글로벌 기업들을 업종별로 분류해 보면, 소비재로부터, IT 및 전자기업, 자동차, 금융, 장난감, 비영리단체/공공기관, 그리고 언론에 이르기까지 다양하다 또한, 여성 소비자들뿐만 아니라 남성들을 타깃으로 한 광고 캠페인들 역시 집행되고 있으며, 여성 소비재를 기업들뿐만 아니라 일반 기업들, 그리고 비영리단체 및 공공기관 역시 펨버타이징 광고 캠페인을 집행하고 있다는 사실도 나타났다. 본 연구 결과는 글로벌 기업들이 어떠한 과정을 거쳐, 어떠한 주제로 광고전략을 계획하고, 크리에이티브에 적용하는지를 분석해 향후 국내 기업들이 펨버타이징을 고려할 때 방향성에 도움을 줄 수 있다.