• Title/Summary/Keyword: CRM system model

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An Integrated Data Mining Model for Customer Relationship Management (고객관계관리를 위한 통합 데이터마이닝 모형 연구)

  • Song, In-Young;Yi, Tae-Seok;Shin, Ki-Jeong;Kim, Kyung-Chang
    • Journal of Intelligence and Information Systems
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    • v.13 no.3
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    • pp.83-99
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    • 2007
  • Nowadays, the advancement of digital information technology resulting in the increased interest of the management and the use of information has given stimulus to the research on the use and management of information. In this paper, we propose an integrated data mining model that can provide the necessary information and interface to users of scientific information portal service according to their respective classification groups. The integrated model classifies users from log files automatically collected by the web server based on users' behavioral patterns. By classifying the existing users of the web site, which provides information service, and analyzing their patterns, we proposed a web site utilization methodology that provides dynamic interface and user oriented site operating policy. In addition, we believe that our research can provide continuous web site user support, as well as provide information service according to user classification groups.

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Effect of abutment superimposition process of dental model scanner on final virtual model (치과용 모형 스캐너의 지대치 중첩 과정이 최종 가상 모형에 미치는 영향)

  • Yu, Beom-Young;Son, Keunbada;Lee, Kyu-Bok
    • The Journal of Korean Academy of Prosthodontics
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    • v.57 no.3
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    • pp.203-210
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    • 2019
  • Purpose: The purpose of this study was to verify the effect of the abutment superimposition process on the final virtual model in the scanning process of single and 3-units bridge model using a dental model scanner. Materials and methods: A gypsum model for single and 3-unit bridges was manufactured for evaluating. And working casts with removable dies were made using Pindex system. A dental model scanner (3Shape E1 scanner) was used to obtain CAD reference model (CRM) and CAD test model (CTM). The CRM was scanned without removing after dividing the abutments in the working cast. Then, CTM was scanned with separated from the divided abutments and superimposed on the CRM (n=20). Finally, three-dimensional analysis software (Geomagic control X) was used to analyze the root mean square (RMS) and Mann-Whitney U test was used for statistical analysis (${\alpha}=.05$). Results: The RMS mean abutment for single full crown preparation was $10.93{\mu}m$ and the RMS average abutment for 3 unit bridge preparation was $6.9{\mu}m$. The RMS mean of the two groups showed statistically significant differences (P<.001). In addition, errors of positive and negative of two groups averaged $9.83{\mu}m$, $-6.79{\mu}m$ and 3-units bridge abutment $6.22{\mu}m$, $-3.3{\mu}m$, respectively. The mean values of the errors of positive and negative of two groups were all statistically significantly lower in 3-unit bridge abutments (P<.001). Conclusion: Although the number of abutments increased during the scan process of the working cast with removable dies, the error due to the superimposition of abutments did not increase. There was also a significantly higher error in single abutments, but within the range of clinically acceptable scan accuracy.

Comparative study of two CAD software programs on consistency between custom abutment design and the output (두 가지 CAD software의 맞춤형 지대주 디자인과 출력물 일치도 비교)

  • Lim, Hyun-Mi;Lee, Kyu-Bok;Lee, Wan-Sun;Son, KeunBaDa
    • Journal of Dental Rehabilitation and Applied Science
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    • v.34 no.3
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    • pp.157-166
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    • 2018
  • Purpose: This study was aimed to compare the consistency between the custom abutment design and the output in two CAD software programs. Materials and Methods: Customized abutments were designed by using 3Shape Dental System CAD software and Delta9 CAD software on a plaster model with implants (CRM STL file). After milling of the designed abutments, the abutments were scanned with a contact method scanner (Test STL file). We overlaid the Test STL file with each CRM STL file by using inspection software, and then compared the milling reproducibility by measuring the output error of the specimens from each CAD software program. Results: The Delta9 showed better milling reproducibility than 3Shape when comparing the milling errors obtained with a full scan of all specimens (P < .05) and also when comparing the axial wall region specifically according to the axial angle. With 0.9 mm marginal radius, the Delta9 showed better consistency between the design and the output than 3Shape (P < .05). While, anti-rotation form had no significant difference in error between the two systems. When cumulative errors were compared, the Delta9 showed better milling reproducibility in almost cases (P < .05). Conclusion: Delta9 showed a significantly smaller error for most of the abutment design options. This means that it is possible to facilitate generation of printouts with reliable reproducibility and high precision with respect to the planned design.

Literature Review on the Service Quality in KSQM for 50 Years (품질경영학회 50주년 특별호: 서비스품질 분야 연구 리뷰)

  • Kim, Youn Sung
    • Journal of Korean Society for Quality Management
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    • v.44 no.2
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    • pp.265-276
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    • 2016
  • Purpose: This paper reviews the papers on service quality issues which are published in the Journal of the Korean Society for Quality Management (KSQM) since 1965. The literature review is purposed to survey a variety of service quality issues for several categories in terms of industry as well as research model. Methods: By use of the double diamond design process model 71 papers are analyzed 4 stages which are discover, define, develop and deliver. And all of service quality issues are classified into 4 categories: service factory, mass service, service shop and professional service by the service process matrix typology. Results: According to this review, there are several features of research trends. There are 'from physical service to information-intensive service pattern' and 'from private sector to public sector pattern'. And the Kano model has been a steady-selling model to measure the service quality as like a SERVQUAL. Another meaningful issue was a convergency of the research method and tools such as BSC, CRM, AHP, DEA, Information System, Systgem Dynamics and 6 Sigma. Conclusion: The review paper is expected to provide future direction to improve service quality theories and applications. There are three future research topics: Application area, measurement model and research purpose.

Location-based Advertisement Recommendation Model for Customer Relationship Management under the Mobile Communication Environment (이동통신 환경 하에서의 고객관계관리를 위한 지역광고 추천 모형)

  • Ahn, Hyun-Chul;Han, In-Goo;Kim, Kyoung-Jae
    • Asia pacific journal of information systems
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    • v.16 no.4
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    • pp.239-254
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    • 2006
  • Location-based advertising or application has been one of the drivers of third-generation mobile operators' marketing efforts in the past few years. As a result, many studies on location-based marketing or advertising have been proposed for recent several years. However, these approaches have two common shortcomings. First. most of them just suggested the theoretical architectures, which were too abstract to apply it to the real-world cases. Second, many of these approaches only consider service provider (seller) rather than customers (buyers). Thus, the prior approaches fit to the automated sales or advertising rather than the implementation of CRM. To mitigate these limitations, this study presents a novel advertisement recommendation model for mobile users. We call our model MAR-CF (Mobile Advertisement Recommender using Collaborative Filtering). Our proposed model is based on traditional CF algorithm, but we adopt the multi-dimensional personalization model to conventional CF for enabling location-based advertising for mobile users. Thus, MAR-CF is designed to make recommendation results for mobile users by considering location, time, and needs type. To validate the usefulness of our recommendation model. we collect the real-world data for mobile advertisements, and perform an empirical validation. Experimental results show that MAR-CF generates more accurate prediction results than other comparative models.

Version Management of Business Processes Managed by BPM (BPM에서 관리되는 업무 프로세스의 버전관리)

  • Cho, Eunmi;Bae, Hyerim
    • Journal of Korean Institute of Industrial Engineers
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    • v.32 no.2
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    • pp.126-132
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    • 2006
  • Recently, business environments have been changing quickly. To establish competitive advantage, most enterprises have been using information systems such as Enterprise Resource Planning (ERP), Supply Chain Management (SCM) and Customer Relationship Management (CRM). Many consider Business Process Management (BPM) a new innovative solution for enterprise-wide processes. As the BPM system is used more widely and matures, new techniques and functions will be developed by commercial vendors. However, they mainly focus on correctly executing process models, and user convenience has not been considered. In this paper, we have developed a new method of designing business processes, which provides users with an easy modeling interface. The method is based on version management. Version management of a process enables a history of the process model to be recorded. In order to prevent wasted storage, not all of the process versions are stored. An initial version and changes to each process are stored by automatically detecting changes. Our method enhances the convenience of the modeling business processes and thus helps the process designer. A prototype system is presented to verify the effectiveness of our method.

Using GAs to Support Feature Weighting and Instance Selection in CBR for CRM

  • Ahn, Hyun-Chul;Kim, Kyoung-Jae;Han, In-Goo
    • Proceedings of the Korea Inteligent Information System Society Conference
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    • 2005.11a
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    • pp.516-525
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    • 2005
  • Case-based reasoning (CBR) has been widely used in various areas due to its convenience and strength in complex problem solving. Generally, in order to obtain successful results from CBR, effective retrieval of useful prior cases for the given problem is essential. However, designing a good matching and retrieval mechanism for CBR systems is still a controversial research issue. Most prior studies have tried to optimize the weights of the features or selection process of appropriate instances. But, these approaches have been performed independently until now. Simultaneous optimization of these components may lead to better performance than in naive models. In particular, there have been few attempts to simultaneously optimize the weight of the features and selection of the instances for CBR. Here we suggest a simultaneous optimization model of these components using a genetic algorithm (GA). We apply it to a customer classification model which utilizes demographic characteristics of customers as inputs to predict their buying behavior for a specific product. Experimental results show that simultaneously optimized CBR may improve the classification accuracy and outperform various optimized models of CBR as well as other classification models including logistic regression, multiple discriminant analysis, artificial neural networks and support vector machines.

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A study on the portal model of collaborative commerce (협력상거래 포탈 모형 구축에 관한 연구)

  • 안요찬;임창인;서중석
    • Proceedings of the Korea Society for Industrial Systems Conference
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    • 2003.11a
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    • pp.353-367
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    • 2003
  • 본 연구에서는 중소기업들이 중견기업으로 성장할 때까지 필요로 하는 경영, 자금, 기술, 마케팅, 물류 등 Total Solution 차원의 중소기업지원시스템 중 마케팅ㆍ유통과 관련 협력상거래(collaborative commerce)라는 개념을 도입하여 오프라인과 온라인이 결합되어 대전ㆍ충남 중소기업간의 협력, 제휴를 지원하고, 나아가 대기업, 학계, 벤처캐피탈들이 참여하여 교류할 수 있는 정보공유와 만남의 장을 제공함으로써, 협력상거래 포탈 사이트를 구축하기 위한 이론적 모형을 제시ㆍ구축하고자 한다. 협력상거래 포탈의 기술적 정의는 중소기업간에 인터넷을 통하여 마케팅ㆍ유통과 관련한 기업핵심정보와 비즈니스 프로세스를 공유함으로써 효율적인 협업 전자상거래를 가능하게 하는 모든 기술적 요소의 집합이라 할 수 있다. 협력상거래 포탈의 협업적 프레임워크 기능 요구사항은 \circled1Integration of product & process information, \circled2Extensibility and flexibility of framework, \circled3Platform independence, \circled4Interdependence and modularity of services, \circled5Interoperability among services, \circled6Accessibility of legacy system(ERP, SCM, CRM) 등이다.

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The comparison of accuracy on three-unit fixed dental prosthesis made with CAD/CAM milling machines (치과 캐드캠 밀링장비에 따른 3본브릿지의 정확도 비교)

  • Bae, So-Yeon;Park, Jin-Young;Kim, Ji-Hwan;Kim, Hae-Young;Kim, Myung-Bae;Kim, Woong-Chul
    • Journal of Technologic Dentistry
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    • v.37 no.1
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    • pp.9-15
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    • 2015
  • Purpose: The purpose of this study was to compare the accuracy of the maxillary three-unit fixed dental prosthesis (FDPs) made using two CAD/CAM milling machines : DCM Group(Dentaim CAD/CAM milling machine), WCM Group(Wieland CAD/CAM milling machine). Methods: Each of 10 duplicate models was scanned by blue light scanner(Identica, Medit, Korea), and the three-unit FDPs (STL file) was designed using DelcamCAD. A total of 20 three-unit FDPs was fabricated, comprising 2 groups of 10 specimens each (shrinkage ratio is 1:1). The first three-unit FDPs STL file was used as a CAD reference model (CRM). Obtained STL files by scanning the inner surface of three-unit FDPs were convened into the point clouds-ASC II files. Discrepancies between the point clouds and CRM were measured by superimposition software. Statistical methods to analyze the data were used non-parametric method. The mean (SD) values were compared by a Mann-Whitney U-test. Type one error rate was set at 0.05. Results: WCM group had small discrepancies with $2.17{\mu}m$ of mean value compared to $4.44{\mu}m$ in DCM group. The accuracy values between the two groups showed a sratistically significant difference (Table 2, p<.05). Conclusion: The accuracy of the three-unit fixed dental prosthesis(FDPs) made of two CAD/CAM milling machines were statistically different. Accuracy with which the prosthesis made of WCM group was superior.

A Data Migration Model and Case Study for Building Management System of Science and Technology Contents (과학기술정보콘텐츠 통합관리시스템 구축을 위한 데이터 마이그레이션 모델 수립 및 적용 사례)

  • Shin, Sung-Ho;Lee, Min-Ho;Lee, Won-Goo;Yoon, Hwa-Mook;Sung, Won-Kyung;Kim, Kwang-Young
    • Journal of the Korea Society of Computer and Information
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    • v.16 no.11
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    • pp.123-135
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    • 2011
  • The domestic market of database in Korea is estimated to be over 3.663 trillion won. The data migration is getting to be more important along with the continuous growth of the database industry. g-CRM and private recommending function are examples of the service that can be given through coupling among customer database, product database, geographic information database, and others. The core infrastructure is also the database which is integrated, perfect, and reliable. There are not enough researches on efficient way of data migration and integrating process and investigation of migrated data though trends of database in IT environment as above. In connection with this issue, we have made a model for data migration on scientific and technological contents and suggest the result of data migration process adapting that model. In addition, we verified migration's exhaustiveness, migration's consistency, and migration's coherence for investigation of migrated data and database. From the result, we conclude data migration based on proper model has a significant influence on the database consistency and the data values correctness and is essential to maintain high qualified database.