• Management Science and Financial Engineering
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• v.16 no.3
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• pp.49-70
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• 2010

Customer population management models can be classified into three categories: the first category includes the models that analyze the customer population at cohort level; the second one deals with the customer population at aggregate level; the third one has interest in the interactions among the customer populations in the competitive market. Our study proposes a model that can analyze the dynamics of customer population in consumer-durables market at aggregate level. The dynamics of customer population includes the retention curves from the purchase or at a specific duration time, the duration time expectancy at a specific duration time, and customer population growth or decline including net replacement rate, intrinsic rate of increase, and the generation time of customer population. For this study, we adopt mathematical ecology models, redefine them, and restructure interdisciplinary models to analyze the dynamics of customer population at aggregate level. We use the data of previous research on dynamic customer population management at cohort level to compare its results with those of ours and to demonstrate the useful analytical effects which the precious research cannot provide for marketers.

• Journal of Information Technology Applications and Management
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• v.25 no.2
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• pp.73-90
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• 2018

Despite of increasing studies for product recommendation, the recommendation of product repurchase timing has not yet been studied actively. This study aims to propose deep neural network models usingsimple purchase history data to predict the repurchase timing of each customer and compare performances of the models from the perspective of prediction quality, including expected ROI of promotion, variability of precision and recall, and diversity of target selection for promotion. As an experiment result, a recurrent neural network (RNN) model showed higher promotion ROI and the smaller variability compared to MLP and other models. The proposed model can be used to develop a CRM system that can offer SMS or app-based promotionsto the customer at the right time. This model can also be used to increase sales for product repurchase businesses by balancing the level of ordersas well as inducing repurchases by customers.

• The Journal of Advanced Prosthodontics
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• v.12 no.6
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• pp.361-368
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• 2020

PURPOSE. The present study aimed to evaluate the accuracy of a desktop scanner and intraoral scanners based on the volumetric dimensions of a complete arch. MATERIALS AND METHODS. Seven reference models were fabricated based on the volumetric dimensions of complete arch (70%, 80%, 90%, 100%, 110%, 120%, and 130%). The reference models were digitized using an industrial scanner (Solutionix C500; MEDIT) for the fabrication of a computer-aided design (CAD) reference model (CRM). The reference models were digitized using three intraoral scanners (CS3600, Trios3, and i500) and one desktop scanner (E1) to fabricate a CAD test model (CTM). CRM and CTM were then superimposed using inspection software, and 3D analysis was conducted. For statistical analysis, one-way analysis of variance was used to verify the difference in accuracy based on the volumetric dimensions of the complete arch and the accuracy based on the scanners, and the differences among the groups were analyzed using the Tukey HSD test as a post-hoc test (α=.05). RESULTS. The three different scanners showed a significant difference in accuracy based on the volumetric dimensions of the complete arch (P<.05), but the desktop scanner did not show a significant difference in accuracy based on the volumetric dimensions of the complete arch (P=.808). CONCLUSION. The accuracy of the intraoral scanners was dependent on the volumetric dimensions of the complete arch, but the volumetric dimensions of the complete arch had no effect on the accuracy of the desktop scanner. Additionally, depending on the type of intraoral scanners, the accuracy differed according to the volumetric dimensions of the complete arch.

• Korean Management Science Review
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• v.19 no.1
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• pp.189-196
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• 2002

Data clustering is often one of the first steps in data mining analysis. It Identifies groups of related objects that can be used as a starling point for exploring further relationships. This technique supports the development of population segmentation models, such as demographic-based customer segmentation. This paper Purpose to present the development of two phase hierarchical clustering algorithm for group formation. Applications of the algorithm for product-customer group formation in customer relationahip management are also discussed. As a result of computer simulations, suggested algorithm outperforms single link method and k-means clustering.

• Journal of Advanced Navigation Technology
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• v.27 no.5
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• pp.528-533
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• 2023

Airlines tried to introduce training programs in connection with practical work in order to provide more effective education and training. To this end, airlines have been conducting evidence-based training(EBT) to strengthen the practical capabilities of aviation personnel and enhance safety culture. Airlines can systematically evaluate the capabilities and practical capabilities of aviation personnel by analyzing operational data and case studies for effective EBT model development. In addition, EBT models can be constructed by applying technical methods such as crew resource management (CRM) and a holistic approach that includes human factors. Due to the introduction of EBT, airlines will establish diagnostic and feedback systems for pilots' practical work, provide personalized education, and establish an education and training system that verifies the effectiveness of education through educational outcomes.

• Journal of Korean Society for Quality Management
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• v.37 no.2
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• pp.1-11
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• 2009

Recently, many companies have been very interested in CRM(Customer Relationship Management). Most companies have been also considering the contact center as a key CRM channel, because it is a contact point between customers and companies. It turns out that the contact center handles over 70% of all customer-company interactions and the success or failure of a company can be determined by the customer satisfaction with contact center experiences. Despite of the strategic importance of the contact center, there has been few empirical study on the efficiency of contact center operations in the literature. One of the main purposes of this study is to evaluate the efficiency of contact centers so as to not only identify the current status of contact center operations, but also suggest ways to improve operational efficiency. For this purpose, we apply a non-parametric efficiency measurement method, DEA (Data Envelopment Analysis), to 57 domestic contact centers in order to compare their relative efficiency. It is expected that the measurement methods suggested in this study can be applied to various issues such as service KS certification, outsourcing service management, and the productivity analysis of service personnel.

• Korean Journal of Artificial Intelligence
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• v.5 no.1
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• pp.10-17
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• 2017

This study is the first attempt to raise face recognition ability through machine learning algorithm and apply to CRM's information gathering, analysis and application. In other words, through face recognition of VIP customer in distribution field, we can proceed more prompt and subdivided customized services. The interest in machine learning, which is used to implement artificial intelligence, has increased, and it has become an age to automate it by using machine learning beyond the way that a person directly models an object recognition process. Among them, Deep Learning is evaluated as an advanced technology that shows amazing performance in various fields, and is applied to various fields of image recognition. Face recognition, which is widely used in real life, has been developed to recognize criminals' faces and catch criminals. In this study, two image analysis models, TF-SLIM and Inception-V3, which are likely to be used for criminal face recognition, were selected, analyzed, and implemented. As an evaluation criterion, the image recognition model was evaluated based on the accuracy of the face recognition program which is already being commercialized. In this experiment, it was evaluated that the recognition accuracy was good when the accuracy of the image classification was more than 90%. A limit of our study which is a way to raise face recognition is left as a further research subjects.

• Journal of Intelligence and Information Systems
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• v.11 no.3
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• pp.69-81
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• 2005

As the competition in business becomes severe, companies are focusing their capacity on customer relationship management (CRM) for survival. One of the important issues in CRM is to build a purchase prediction model, which classifies customers into either purchasing or non-purchasing groups. Until now, various techniques for building purchase prediction models have been proposed. However, they have been criticized because their performances are generally low, or it requires much effort to build and maintain them. Thus, in this study, we propose the support vector machine (SVM) a tool for building a purchase prediction model. The SVM is known as the technique that not only produces accurate prediction results but also enables training with the small sample size. To validate the usefulness of SVM, we apply it and some of other comparative techniques to a real-world purchase prediction case. Experimental results show that SVM outperforms all the comparative models including logistic regression and artificial neural networks.

• Journal of Korea Multimedia Society
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• v.6 no.5
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• pp.909-920
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• 2003

Nowadays, IT for CRM has been growing and developed rapidly. Typical techniques are statistical analysis tools, on-line multidimensional analytical processing (OLAP) tools, and data mining algorithms (such neural networks, decision trees, and association rules). Among customer data, web log data is very important and to use these data efficiently, applying OLAP technology to analyze multi-dimensionally. To make OLAP cube, we have to precalculate multidimensional summary results in order to get fast response. But as the number of dimensions and sparse cells increases, data explosion occurs seriously and the performance of OLAP decreases. In this paper, we presented why the web log data sparsity occurs and then what kinds of sparsity patterns generate in the two and t.he three dimensions for OLAP. Based on this research, we set up the multidimensional data models and query models for benchmark with each sparsity patterns. Finally, we evaluated the performance of three OLAP systems (MS SQL 2000 Analysis Service, Oracle Express and C-MOLAP).

• Journal of Science Education
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• v.41 no.3
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• pp.426-446
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• 2017

The purpose of this study was to analyze undergraduate students' reasoning for solving a problem about a rock and investigate the roles and importance of critical evidence (CE) and critical resource models (CRMs) in abductive reasoning. Participants were 20 senior undergraduate students enrolled in a science major course in a university of education. They were asked to abductively infer geologic processes of sedimentary rocks having a lot of holes and represent them with models. Their reasoning were analyzed according to a scheme for modeling-based abductive reasoning. As a result, successful student reasoning was characterized by using a diversity of grains and lots of holes as CE, activating the sedimentary rock formation and weathering as CRMs, and combining the CRMs into a scientifically sound explanatory model (SSEM). By contrast, in the reasoning unsuccessful in proposing a SSEM, students activated the igneous rock (basalt) formation and deposition as resource models (RMs) based on the evidence of the holes in the rocks and diverse grains, respectively, and used the RMs to construct their own explanatory models (EMs). It was suggested that to construct SSEMs to solve earth scientific problems about rocks, students need to know what could be CE in a particular problem situation, take an integrative or systemic approach to a rock problem, use multiple RMs, and evaluate RMs or EMs in light of evidence.