• 제목/요약/키워드: Business success

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Determinants of E-invoice Adoption: Empirical Evidence from Vietnam

  • NGUYEN, Anh Huu;NGUYEN, Thao Phuong;DANG, Giang Tra Thi
    • The Journal of Asian Finance, Economics and Business
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    • 제7권7호
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    • pp.311-321
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    • 2020
  • This paper aims to investigate the effect of the factors on the e-invoice at its infant stage of adoption in the context of Vietnam. Data were collected by using a questionnaire delivered to 318 participants who are managers and accountants of companies in Vietnam from June to September 2019. The statistical methods approaches are employed to address the research issues including Cronbach's Alpha testing, Explanatory Factor Analysis (EFA), and Confirmation Factor Analysis (CFA). Then, Structural Equation Modeling (SEM) is employed to assess the proposed hypotheses model of e-invoice adoption in Vietnam. The research findings showed that direct factors have a statistically significant impact on the e-invoice adoption towards behavior, and perceived behavioral control. Perceived usefulness and perceived ease-of-use positively affect attitude towards the behavior. These factors, in turn, are impacted by perceived compatibility. Based on the research results, some practicable suggestions are proposed in order to boost the number of Vietnamese enterprises voluntarily adopting e-invoice. This study indicates the important impacts of the user's attitude and perception about control ability on intention to use. In addition, some key intuitive recommendations were proposed aiming to improve the success of the e-invoice adoption of enterprises in the context of Vietnam.

인터넷 의류제품 쇼핑 시 기업-소비자 간 상호작용성이 관계의 질과 관계성과에 미치는 영향 (The Effect of Interactivity on Relationship Quality and Performance in Internet Apparel Product Shopping)

  • 배강미;박재옥
    • 한국의류학회지
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    • 제34권9호
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    • pp.1538-1545
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    • 2010
  • Relationship marketing can be one of the most efficient strategies that enable a company to achieve business success in the marketing environment of tough competition and the desire of consumers for diverse products. Using relationship marketing instead of mass marketing can help a company increase profits. For. proper research in relationship marketing, it is indispensable to study interactivity. This study investigates the effects of interactivity on relationship marketing. The results are as follow: The enterprise-consumer interactivity had a significantly positive effect on relationship quality (trust, satisfaction, and commitment). Especially enterprise-consumer interactivity appeared as the most positive effect on satisfaction and customization benefit appeared to be the most positive effect on trust. The enterprise-consumer interactivity had a significantly positive effect on relationship performance (long-term relationship orientation, repurchase intention, and word of mouth). Especially, enterprise-consumer interactivity appeared as the most positive effect on long-term relationship orientation. Internet shopping malls should enhance the interaction between the company and customers with the feedback system to share important information, and maintain a reliable technological environment. The company can deal with customer requirements by supplying proper products and content. The findings of this study provide both industry and academic researchers with a guide to increase customer satisfaction in the relationship marketing process.

Performance Evaluation Index of TRM: A Korean Case for SMEs

  • Park, SunYoung;Son, JongKu;Seo, JuHwan;Seo, Jinny
    • Asian Journal of Innovation and Policy
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    • 제2권1호
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    • pp.63-96
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    • 2013
  • There is the need for performance evaluation and the identification of key success factors for utilizing technology roadmaps (TRM), but relevant research does not yet exists in this field. In Korea, the Small and Medium Business Administration has implemented the "Support Program for the Individual Company Technology Roadmaps" to promote the establishment of technology development strategies by SMEs. This study developed the framework and indices for performance analysis, designed and implemented survey for TRM performance analysis, and analyzed TRM performance of the companies that have participated in the above program from 2008 to 2011. This study compared the supported 97 companies and 102 companies not supported and analyzed quantitative and qualitative performance and satisfaction levels among the supported companies to compare low-performance companies and high-performance companies. This study aims to examine the KSF of TRM in terms of input and process. Also we suggested significant insights into the performance of TRM in terms of output.

A Study on the National Spatial Data Infrastructure of U.S.A

  • Koh, June-Hwan
    • 한국측량학회지
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    • 제25권6_1호
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    • pp.485-497
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    • 2007
  • By the rapid development of Information Communication Technology (ICT) and Geo-spatial Technology (GT) and the increased usage of spatial data for planning and infrastructure management, the National Geographic Information System (NGIS) for more efficient and effective utilization of spatial information has been developed by the central government in Korea since 1995. NGIS is the base of Spatial Data Infrastructure (SDI). SDI is developed as one of National Information Infrastructures (NII). Among the hierarchy of SDI, National Spatial Data Infrastructure (NSDI) has very important role in the success of SDI development. Many research articles show that the USA's NSDI initiatives, development strategy have been strongly influenced all over the world. In these viewpoints, to propose the future directions of Korean NGIS, the development of NSDI strategy of USA is reviewed by literature through published book and internet resources. The conclusions of this study are as follow: 1) top-down and bottom-up approach are needed for integrated data sharing and standardization. 2) the creative and evolutionary vision and strategy has to be suggested. 3) the training program and lecture material has to be developed and diffused to the users and providers of spatial data. 4) governance system has to be built for NSDI evaluation. 5) the formation of geo-spatial forum to discuss the spatial-related problems and make research agenda, etc.

현대 패션에 표현된 젠더(Gender)에 관한 연구 (A Study on Gender Expressed in Contemporary Fashion)

  • 박미령
    • 한국의류산업학회지
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    • 제5권4호
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    • pp.324-330
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    • 2003
  • The purpose of this study is on the meaning and variety about gender expressed in modern fashion. The results are as follows ; First, the typical masculine gender was authority, discretion as a result of heteropatriarchy focused on the western reason. It was conservative and the symbolic image type of the meaning excluded masculine sexual expression. Dress and its ornament was expressed as the style of straight silhouette, dark color, rough and stiff material. Second, the typical feminine gender was the symbolic image type of a mother and a wife defined relatively by man as a result of western heteropatriarchy and the image type which men regarded women as sexual objects. Dress and its ornament was expressed as the style of silhouette which let bodily curve out, light color, soft material. The most typical item is dress and suit. Third, androgyny has been described as the feminie gender of androgynous, which shows masculine image as the effect of feminism and social success of professional women. Dress and its ornament is expressed as the style of business suit, the symple of typical man's one. The masculine gender of androgynous is showed man's suit as silhouette that let bodily curve out, light color, exposure and soft material, which is the symbol of feminine dress, Fourth, unisex is the area of dress and its ornament used the sexless symbol which there has been no gender more because of the spread of sports and diffusion of leisure in life style.

공항면세점 VMD 구성요인이 브랜드 인지도와 브랜드 이미지를 매개로 하여 고객충성도에 미치는 영향에 관한 연구 (A Research on the Effect of Duty Free Shop's Visual Merchandising(VMD) to Customer Loyalty with Parameter Effects of Brand Awareness and Image)

  • 김택준;김기웅;이인환;장순자;박성식
    • 한국항공운항학회지
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    • 제21권2호
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    • pp.47-61
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    • 2013
  • A concession business at Incheon Int'l airport has achieved a huge success since its grand opening of 2001. However the duty-free market became matured due to downtown duty free stores and on-line stores. Thus this paper tried to research and suggest strategic planning of VMD at Incheon airport's duty-free after analyzing the relationship among the components of duty-free store's VMD, brand awareness, brand image and customer's loyalty. Components of VMD are constructed in harmony, attractiveness, trendiness and Trust, which are independent variables. In addition, brand awareness and brand image are chosen as control variables. Customer loyalty is also designated as a dependant variable. Focusing those variables, this paper tried to find out the effect of VMD components to brand and consumer loyalty. According to the research result, it is proven attractiveness and harmony have a significant positive impact on brand awareness and brand image. It is also found out brand awareness and image have a positive impact on passenger's loyalty on duty-free stores at Incheon airport.

공공정보자원의 민간 활용 방안 연구 (A Study on Policy for Exploiting Public Information in Private Sector)

  • 이재진;김우식
    • 한국문헌정보학회지
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    • 제33권2호
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    • pp.185-202
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    • 1999
  • 정보산업이 국가의 기간산업으로 발돋움하면서 정보산업의 핵심을 이루는 정보자원의 개발과 확보는 정보산업의 발전과 성공의 중요한 요인이 된다. 이때 공공부문에서 보유하고 있는 공공정보자원은 국가적인 정보자원의 확보를 위한 기반이 될 수 있으며 공공정보자원의 적극적인 활용은 거시적으로 정보산업의 발전과 직결될 수 있다. 본 연구에서는 이와 과하여 공공정보자원의 민간 활용 방안을 제시하였다 공공정보자원의 민간 활용 은 공공부문의 정보자원을 민간 사업자에게 제공하여 정보의 부가가치화와 상업화를 통해 최종 이용자인 국민에게 제공하는 것으로서 민간 사업자의 사업 기회 창출과 이를 통한 산업 육성, 그리고 공공${\cdot}$민간 부문간의 역할 분담을 통해 보편적 서비스를 실현할 수 있다.

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IT 프로젝트 팀에 있어서 내외부 사회적 자본과 조직 분위기에 관한 연구 (Exploring the Relationship between Social Capital and Team Climate in IT Project Teams)

  • 이정우;이혜정;이슬기
    • 한국IT서비스학회지
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    • 제16권3호
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    • pp.67-81
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    • 2017
  • IT project teams are composed of experts from various domains with different backgrounds, such as business and technologies. Thus, enhancing knowledge sharing and increasing team social capital are critical for the success of the project. This study examines the relationship among the team social capital, team climate and team performance. A research model and hypotheses are developed from literature review and empirically validated. The research model consists of team social capital, team climate and team performance. Specifically, team social capital, as antecedents, wasconceptualized asinternal and external differentiated by team boundary, and team climate is conceptualized as innovative climate and supportive climate. Using measures adopted from previous studies, 166 data points were collected to test the research model and related hypotheses. PLS data analysis indicated that internal and external social capitalhave positive effect on innovative climate while internal social capital has a positive effect on supportive team climate. The innovative and supportive climate has significant effect on the team performance. Based on the results, we proposed several team management skills for IT project managers. Theoretical constributions are discussed at the end with limitations and further studies.

연구개발 기업에 대한 창업 성공 요인 분석 - 국내 사례를 중심으로 (Research for Key Success Factors about Technological Entrepreneurs - Case in Korea)

  • 신유섭;최명길
    • 한국산학기술학회:학술대회논문집
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    • 한국산학기술학회 2009년도 춘계학술발표논문집
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    • pp.554-560
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    • 2009
  • 연구개발 자원을 활용하여 창업하는 경우 초기 연구개발에 대한 투자가 선행되어야 하며 이에 따라 물적, 인적 자원 등의 투입 여부, 규모와 시기, 방법의 적절성 등이 성공적인 창업 단계로 발전 할 수 있는 중요한 요소라 할 수 있다. 또한 세계적인 기술의 흐름과 시장의 흐름을 파악하여 시장을 선도할 수 있는 제품과 서비스의 개발이 이루어져야 창업 단계로의 성공적인 발전에 대한 확률이 높아 질 수 있을 것이다. 이 밖에도 관련 있는 여러 요소가 있을 수 있다고 가정한다면, 이 여러 가지 요인들 중 초기 단계의 연구개발 기업의 경우 성공적인 창업단계에 이를 수 있는 주요한 요소들의 특성과 외부의 환경적인 영향이라 할 수 있는 변수들은 무엇이며 각 요소 및 변수들의 성공적인 창업 단계로의 발전과의 상관, 인과 관계를 연구, 고찰해 보며 주요한 요소들 각각의 상관관계를 연구하여 이를 토대로 초기 단계의 연구개발 창업 기업에 있어서 성공적인 창업 단계로의 발전에 대한 주요 성공 요인을 해외에서의 창업 성공 요인에 대한 비교 연구와 국내의 사례에 대한 연구를 통하여 고찰하여보고자 한다.

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어린이공연의 내용, 장르, 원작유무가 공연 흥행에 미치는 영향: 등교기간의 조절효과를 중심으로 (The impacts of theme, genre, and existence of originals on the number of visitors of children performance: Focusing on the interaction effect of school periods)

  • 김태희;신형덕
    • 한국산학기술학회논문지
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    • 제14권10호
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    • pp.4762-4768
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    • 2013
  • 본 연구에서는 어린이공연의 내용, 장르, 원작의 존재 여부가 공연 흥행에 미치는 영향에 대해 조사하였다. 특히 학기 중 주중으로 정의되는 등교기간과 그 밖의 미등교기간으로 분류하여 어린이의 등교기간 여부가 내용, 장르, 원작유무에 대해 상호작용을 하는가에 대해 알아보았다. 부천문화재단이 운영하는 판타지아 극장에서 2010-2011년에 무대에 오른 954회의 공연을 대상으로 다중회귀분석과 분산분석을 한 결과 유희적 내용, 뮤지컬 장르, 그리고 원작이 존재하는 공연은 그렇지 않은 공연에 비해 유의하게 많은 관객 수를 기록한 것을 발견하였다. 또한 이 현상은 원작 유무를 제외하고 등교기간에 의해 주도된 것으로 나타났다. 본 연구는 어린이공연의 흥행 요인은 등교기간과 미등교기간에 있어서 크게 차이가 존재하는 것을 발견하였다.