• 제목/요약/키워드: Business plan

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전자상거래지원센터 사업 활성화 방안에 대한 연구 (A Strategic Reform Plan of Korean Electronic Commerce Resource Center)

  • 박경혜
    • 한국디지털정책학회:학술대회논문집
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    • 한국디지털정책학회 2003년도 창립학술대회
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    • pp.219-227
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    • 2003
  • E-business including e-commerce boosts the competitiveness of corporations remarkably through the creation of new value added, positioning itself as the key to national competitive edge. Thus, advanced nations and international organizations such as WTO and OECD are structuring a positive support system for e-transformation. Korea also has been pushing for activating e-business at the government level since 2000. ECRC(Electronic Commerce Resource Centers) project is an efficient government initiative and inter-agency coordination in implementing e-Business policy for industry. This project has been sponsored by the MOCIE and operated through prime contracts with KIEC. ECRCs provide such services as educational training, technology transfer, consulting and information service related to e-Business for industry. They had given the digital opportunity demanded by industry from 1997 but in these days there are many other new e-business activating projects in Korea. This paper sought to study a strategic reform plan of ECRC.

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우리 나라 벤처기업의 활성화 방안 (Revitalization plan for Korean's Venture Business)

  • 이경오
    • 경영과정보연구
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    • 제7권
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    • pp.381-400
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    • 2001
  • Our country has been encountered with severe economic depression since IMF loan(1997). Korean economic system should be reformed according to the globalization and the world industrial trends based on adavanced technologies and skills. Todays the venture business should be considered to be the alternative of recovering Korean economy and increasing highly estimated values. Generally speaking, the venture business is defined as a new business with high risk-high return with new technical entrepreneurship. This treatise suggests the activating alternatives of the venture business in Korea. These alternatives are suggested as follows. First, several measures to incruit excellent technicians are suggested. These measures includes incruitment of parttime technicians, application of cooperative program of education training unemployees, the stock option system, a stock-sharing plan for the employees, etc. Second, in the financial aspect, activation of the foundation investment company, activation of the COSDAQ market, strengthening of technology security are suggested. Third, in the technical development aspect, amplification of inauguration assistant center, construction of technology accumulative network, etc. These measures will contribute to the development of Korean economy and the welfare of Korean people.

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농촌테마공원 실태분석을 통한 창원단감테마공원 활성화 방안 (A Study on the Revitalization Plan of Changwon Persimmon Theme Park by Analyzing the Actual Condition of Rural Theme Park)

  • 최영완;은희창;김영주
    • 농촌계획
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    • 제23권4호
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    • pp.91-98
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    • 2017
  • The purpose of this study is to analyze the actual condition of the already established rural theme park, draw the weak and strong points, and come up with an efficient performance plan for Changwon Persimmon Theme Park through the benchmarking of the best overseas case. According to the analysis, it is necessary to introduce a facility and a program for family customers as a plan for promoting Changwon Persimmon Theme Park. It is required to secure safety through public operation and management, improve scalability of the facility through the establishment of multi-functional complex facility, and come up with a plan for operating a special program associated with local resources. Therefore, this study drew three activation factors: the establishment of operation and management system, the development of operation contents by facility, and the establishment of operation in each area. First, to establish the operation and management system, it is necessary to classify the organization of the theme park into the operation business area and into operation & management area by job function. Secondly, it is necessary to establish a special program in consideration of space and facility, suggest a differentiated plan for operation contents, and create a facility operation plan and program for Changwon Persimmon Theme Park. Lastly, to operate and manage Changwon Persimmon Theme Park smoothly, it is necessary to set the theme park space as open collaboration space which the local residents can share and participate in by avoiding the conventional administration-based business performance and operation. This study suggested the plan for establishing an operation and management system for Changwon Persimmon Theme Park and its operation, the establishment of a special program, a business performance strategy, and the use of internal and external spaces of the theme park.

BSC와 Fuzzy AHP를 활용한 웹 기반의 BPM 대상 프로세스 선정에 관한 연구 (Study on aWeb-based Business Process Evaluation Model for BPM using BSC and Fuzzy AHP)

  • 이승신;조지운
    • 산업공학
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    • 제22권1호
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    • pp.26-37
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    • 2009
  • BPM(Business Process Management) secures the agility of an enterprise through automation, integration, and optimization of business process. For the successful BPM introduction, the evaluation and selection of suitable processes for BPM are very important. But as to process evaluation and selection standards, in fact, various selection elements exist and they have to be considered. Therefore, it is very difficult to evaluate systematically and reasonably business processes for enterprises or concerned persons that plan to introduce BPM. This paper describes a Web-based business process evaluation model for BPM using BSC(Balanced Scorecard) and fuzzy AHP(Analytic Hierarchy Process). A Web-based business process evaluation system was implemented based on this and it provides many useful business process evaluation results to enterprises or concerned persons that have insufficient experience and knowledge about BPM, and initially plan to implement BPMS(Business Process Management System). Thus, this paper demonstrates the applicability of fuzzy AHP concept in business process evaluation and selection for BPM, and provides a systemic guidance in the decision-making process.

에너지 이용 합리화를 위한 전기에너지 사용계획 수립에 관한 연구 (The research in rationalization of the use of energy in electric power)

  • 김만국;남시복
    • 한국조명전기설비학회:학술대회논문집
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    • 한국조명전기설비학회 2009년도 춘계학술대회 논문집
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    • pp.392-399
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    • 2009
  • This study investigates and analyzed electrical energy curtailment effect by each business department and by energy use efficiency elevation equipment because do an energy use plan that is enforced in each variety business that is developed in domestic by model. When plan the recent electrical energy use with this, I wish to contribute in energy use general planning establishment improvement that is aiming energy efficiency improvement newly by groping improvement plan moment deduce problem. Specially, search present condition and problem by electrical energy curtailment equipment application that probes mass and analyzed, and is applied in present our country according to analysis contents to the latest energy use plan that was enforced on energy use rationality narration but allowed purpose.

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후계자 관점에서 가업승계에 영향을 미치는 요인들의 중요도에 대한 AHP분석 연구 (A Study on the Priority Affecting the Succession of the Family Firm Using AHP)

  • 조남재;이윤석;김지희;유기섭
    • 중소기업연구
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    • 제43권1호
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    • pp.147-164
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    • 2021
  • 본 연구는 가족기업의 생존과 미래를 결정하는 승계에 초점을 맞추고, 특히, 승계 과정에서 핵심플레이어로 평가되는 후계자의 관점을 중심으로 AHP(Analytic Hierarchy Process) 방법론을 활용하여, 후계자 관점에서 승계에 영향을 미치는 요인들의 우선순위를 파악하였다. 총 2계층으로 나누어 진행한 본 연구에서, 1계층은 1) 승계자와 후계자의 관계, 2) 후계자의 경영 능력, 3) 후계자의 자기효능감 그리고 4) 승계 계획으로 설정하였다. 각 1계층의 하위 계층인 2계층의 경우 승계자와 후계자의 관계는 상호간의 신뢰수준, 기업의 비전 공유, 상호간 대화 수준으로 설정하였다. 후계자의 경영능력은 경영 역량, 교육 및 훈련, 승계관련 주변인 관리 능력, 그리고 후계자의 자기 효능감은 후계자의 승계 의지, 역경 극복 자신감, 목표달성 자신감으로 설정하였다. 마지막으로 승계 계획은 재무적 계획, 리더십 이양 계획, 인사 조직 관리 계획으로 설정하였다. 총 93부의 설문지를 배포하여 회수하였고, 결측치가 있는 표본을 제외한 88개의 설문지를 연구에 활용하였다. 본 연구 결과, 후계자는 1계층에서 가장 중요한 우선순위로 1) 승계자와의 관계를 선택하였고, 2) 후계자의 경영 능력을 2순위로, 3) 후계자의 자기효능감는 3순위, 마지막으로 4) 승계 계획을 4순위로 선택하였다. 특히, 승계자와의 관계를 구성하는 하위 3가지 요소 (상호 간의 신뢰 수준, 기업의 비전 공유, 상호 간 대화 수준) 모두 최종 결과에서도 가장 중요한 1순위~3순위를 차지하는 것으로 나타났다.

건축물에너지절약계획서의 사업계획승인, 건축허가에 따른 적용시점의 타당성 연구 (A Study on the Feasibility of the Timing for the Implementation of Energy-Saving Plan of Buildings Based on the Approval of Business Plan and Construction Permit)

  • 김대원;김영일;정광섭
    • 에너지공학
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    • 제21권3호
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    • pp.265-270
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    • 2012
  • 에너지절약에 대한 규제가 심하고 국민 다수가 에너지절감에 대한 관심이 높은 상태에서 사업계획승인을 받은 건축물이 건축허가가 지연되어 주변 신규 사업건과 함께 입주된 지역에서 관리비가 20~30% 차이가 발생한다면 심각한 민원이 될 것이다. 따라서 사업계획승인 시점에 에너지절약계획서를 작성하되 주택법 시행령 제18조로 인한 공사착수가 연장이 되어 2년이 경과 되거나 지연 될 때에는 건축허가 시점에서 현 기준에 의한 에너지절약계획서를 적용하는 것이 국가 에너지계획이나 민원에 대한 미연에 방지책이 될 것이라 생각한다. 에너지절약계획서의 목적과 요소의 기술들이 그 기능을 다하지 못하고 단순히 인, 허가 수순에 지나지 않는다면 많은 인력을 투입하여 검토하고 자문하는 것이 무의미한 시간 손실일 것이다. 정부나 건축주가 에너지 save측면을 공감하고 건물에너지효율을 개선하여야 할 것이다.

The Marketing Strategy to Stimulate Customer's Interest in Art-Gallery Business Plan

  • HAN, Soomin;KANG, Eungoo
    • 유통과학연구
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    • 제18권8호
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    • pp.47-54
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    • 2020
  • Purpose: Through strategic marketing, art galleries can help retain the artistic value in an extensively urbanized world and also provide a means to showcase aspirational messages that artworks attempt to portray. The purpose of the current study is to analyze a marketing strategy for an art gallery based on prior marketing theories. Research design, data and methodology: Scant research is available to guide regarding what elements of marketing theories should be applied to accomplish customer satisfaction in an art gallery business plan. Thus, the present authors suggest more specific marketing strategy using four traditional marketing theories for practitioners who conduct business planning strategy in an art gallery. Results: The current study suggests the synthesized model for a successful business plan of an art gallery and figured out that two distinctive segments through marketing mix and SWOT analysis are ideal because it would be easier to meet visitors' aesthetic tastes while still meeting organizational objectives. Conclusions: As all other businesses, art galleries have to adapt to survive by innovating some of the components of the marketing mix to create a competitive advantage. It also requires a strategy for that combines targeting and segmenting with the incorporation of the marketing mix to attain competitiveness.

1992년 조선건축회에 의한 개선주책설계도안 현상모집에 관한 고찰 (A Study on the Better Housing Plan Competition by the Architectural Association of Chosun in 1992)

  • 서귀숙
    • 한국주거학회논문집
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    • 제11권3호
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    • pp.29-41
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    • 2000
  • The main object of this research was to study the better housing business by the Architectural Association of Chosun. The Architectural Association of Chosun was founded in 1992 and it influenced great deal on the development of Korean architecture. The Architectural Association of Chosun took the first step in business by holding the Better Housing Plan Competition which was the first housing plan competition in Korea, Also, it meant the enlightenment of better cultural housing. Overall, it can be summarized as follows; 1) It could be considered that the Architectural Association of Chosun was connected with the Japanese Colonial Policy of that time. 2) The Better Housing Plan Competition indicated the way of improving better living condition. 3) Most of the prize-wining works emphasized economical and practical way of housing. 4) The wanted to get out of the old conventional way of hosing. 5) All the plans showed \" the living\" and it meant that \" the living: is the centre of family life which connected the modern housing plan. 6) Western way of life was combined with the conventional style, in other words, modernization of life was derived from the western style. 7) Better housing plan which is more suitable for the Korean weather and environment was not considered. 8) Colonial domination of Japanese style could also be found in housing. Most of the plans used Japanese style as the basic housing style. housing style.

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u-City 수출 모델 개발을 위한 마스터플랜 수립 방안에 관한 연구 (A Study on the Master Plan for Development of u-City Export Model)

  • 김윤형;박광호
    • 한국전자거래학회지
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    • 제17권2호
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    • pp.1-22
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    • 2012
  • 본 연구에서는 u-City 해외 선점을 위한 일환으로 u-City 수출 모델 개발을 위한 마스터플랜 수립 방안에 대한 연구를 진행하였다. 본 논문에서 제안하는 마스터플랜 수립을 위해 u-City 수출 관련 정부의 정책 방향 및 u-City 해외 진출에 관련된 선행연구를 조사하여 성공적인 u-City의 해외 진출을 위한 구상 계획, 구축 계획, 운영 계획, 평가 계획 단계를 가지는 마스터플랜 프레임워크를 설계하였다. 또한, 현재 국토부에서 진행 중인 u-City 수출 모델 개발을 위한 프로젝트에 적용하여 해외 맞춤형 u-City 마스터플랜 사례를 제시하였다. 본 연구는 u-City 해외 선점을 위한 정부의 정책을 구체화하는데 도움을 줄 수 있으며, u-City를 기반으로 해외에 진출하고자 하는 민간기업들의 U-City 수출 모델 개발에 기여할 수 있을 것으로 기대된다.