• Title/Summary/Keyword: Business characteristics

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Customer-Oriented Marketing of Internet Business : Application to Fashion Business

  • Chol Lee
    • Proceedings of the Costume Culture Conference
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    • 2000.09a
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    • pp.3-12
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    • 2000
  • Recently Korean firms are increasingly interested in internet business while the number of internet users reaches more than 10 million in Korea. As e-commerce develop rapidly, customer-oriented marketing for online business becomes very important. The issues of how to achieve customer satisfaction in Internet business and how to plan a marketing strategy for online business faced managers of Internet business. Customer-satisfaction is much more important for internet business than for traditional offline 'brick and mortars'. Marketing activities need to be carried out on customer-orientation to achieve high level of customer satisfaction. This paper will discuss how to develop customer-oriented marketing for online business. It will specifically study the characteristics and success factors of internet business, differences between online marketing-mix strategy for e-business in view of customer-orientation. Finally it will suggest a future direction for online fashion business by applying the customer-oriented marketing of Internet business to the fashion business.

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Testing for Moderating Effects of Management Education between Small Business Owner's Individual Personality, Market Environment Characteristics and Management Performance (소상공인의 개인성향 및 시장 환경특성과 경영성과 간에 경영교육 만족도가 미치는 조절효과 검증)

  • Hwang, Seon Jae;Heo, Chul Moo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.14 no.6
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    • pp.45-57
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    • 2019
  • In this research, research on factors affecting business results of small business people has been advanced, but the management relationship for small business people is the influence relationship between characteristics of individual's propensity and market environment and business results. Analysis and research of the role of regulation on the judgment that it is necessary to verify and present the lack of reality through the study. Therefore, a questionnaire survey was conducted for small businessmen in Seoul, Gyeonggi-do, etc., and the final 368 copies were collected and analyzed using the method of hierarchical regression analysis. As a result of empirical analysis, business education satisfaction had a statistically significant positive (+) influence on business performance. In two stages, as a result of additionally introducing the interaction between the achievement center of the center of gravity and the satisfaction level of management education, the achievement desire and the satisfaction level of management education have a positive (+) effect in which management results are noted. And the interaction term also has a significant effect. The satisfaction of management education to help the market attractiveness of the market environment characteristics all had a positive (+) effect that kept in mind the management results. In two stages, as a result of additionally introducing the interaction between management education satisfaction that helps the attractiveness of the center of gravity market, it has a positive (+) effect that takes business results into consideration, and the interaction term is also significant It has been found that the Through these studies, the business results of small businessmen are identified as significant influencing factors through the adjustment effect of management education satisfaction, in order to secure its competitiveness within a fierce competitive environment, Its importance can be very great.

On China's Challenges in Taxation in E-business

  • Wang, Guo-an
    • International Commerce and Information Review
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    • v.5 no.1
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    • pp.125-134
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    • 2003
  • The rapid development of e-commerce in the world has resulted in great challenges to the traditional taxation systems all over the world. As a developing country, anna should take into careful consideration the characteristics of e-business and work out countermeasures to meet the challenges. This thesis at first offers an introduction to the characteristics of e-business and the different kinds of taxes in e-business, then gives an overview of the present taxation situation in e-business and analyzes loopholes in the tax laws concerning it, and finally provides some suggestions concerning online taxation in the development of e-business.

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Response Characteristics for Low Voltage Liquid Crystal Display Employing a Constant Charge Model

  • Kim, Mi-Soon;Huh, Su-Jung;Suh, Duck-Jong;Ahn, Yi-Joon;Lee, Kyung-Jin;Ahn, Seon-Hong;Kim, Kyeong-Hyeon;Kim, Sang-Soo
    • 한국정보디스플레이학회:학술대회논문집
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    • 2008.10a
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    • pp.228-230
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    • 2008
  • The response time characteristic of low voltage liquid crystals (LCs) is investigated and a new simulator for low voltage LCs is proposed. In order to enable low voltage operation, it is important to minimize Vth of LCs and variation of pixel voltage caused by dynamic capacitance operation of LC Display. Because dynamic capacitance variation is much larger for low voltage LC operation compared to that of conventional LC material, it is necessary to make a better model for dynamic capacitance operation. A proposed minimizing Vth of LCs and variation of pixel voltage study results through a new constant charge model improve response characteristics for low voltage LCs operation.

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Determinants of the Small and Medium Enterprises Progress: A Case Study of SME Entrepreneurs in Manado, Indonesia

  • PRAMONO, Rudy;SONDAKH, L.W.;BERNARTO, Innocentius;JULIANA, Juliana;PURWANTO, Agus
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.1
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    • pp.881-889
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    • 2021
  • The purpose of this study is to descriptively reveal the demographic and business profile and personal-entrepreneurial characteristics in Manado, the capital of North Sulawesi, and secondly to associate these profiles and characters to their business progress. A sample size of 21 respondents was drawn - selected from those who warmly welcomed the interviewers for an open-ended structured questionnaire. SPSS 24 has been employed to descriptively reveal the sample distribution according to demographic factors and business entities and to determine the dominant factors affecting the progress of the business by testing the hypothesis on the association of variables under study using specified statistical analytical tools, such as regression analysis, especially stepwise regression formula, between specified dependent variables and independent variables and /or between all variables. The stepwise regression analysis has enabled the researcher to determine which variables are the most important reflecting the personal characteristics theorized as "locus of control": self-efficacy, needs for achievement, personal traits, and barriers to business progress The analysis reveals that the progress of business does have an association and is dependent on the source of capital and education, needs for achievement and locus of control.

Case Study of Internet Business Networker: Business Model, Strategy, and Technology of OneQ.com (인터넷 비즈니스 네트워커에 대한 사례 연구: (주)원큐의 비즈니스 모델, 전략, 기술을 중심으로)

  • 정태훈;이경전
    • Korean Management Science Review
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    • v.17 no.3
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    • pp.181-201
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    • 2000
  • This paper performs a case study on an Internet business networking company, oneQ.com. We define the functions of Internet business networker and discuss its characteristics such as network effect, lock-in effect, and increasing returns etc. Through reviewing the business models, strategies, and implemented technologies of the oneQ.com, we investigate the applicability and effectiveness of the Internet business networker as well as its research implications.

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The Development of Family Business Education Program through the Evaluation of Curricula (교육과정 평가를 통한 가족기업 교육프로그램 개발)

  • 정영금
    • Journal of Families and Better Life
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    • v.19 no.6
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    • pp.129-143
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    • 2001
  • The purpose of this study is to assert the necessity of family business education and suggest the family business education program. For this purpose, curricula of entrepreneurship program, family business program in business school and of extension center of college of human ecology are compared. Two programs in the former are on the basis of management curriculum. But family business program in business school focuses the system and characteristics of family business and is short term program compared with the entrepreneurship program emphasizes the new venture and is well-developed. And family business program in college of human ecology is not differentiated from that in business school. Through these analysis, this study suggests the program which considers the importance of the family function as well as the business function in family business. So, family business program contains following three courses; family resource management, business management and entrepreneur process.

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An exploratory study of e-business systems implementation in Korean small business as a resource based perspectives (자원역량 관점에서 중소기업의 e-비즈니스 구현 영향요인에 관한 탐색적 연구)

  • Yoon, Jung-Hyeon
    • Management & Information Systems Review
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    • v.24
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    • pp.25-44
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    • 2008
  • Small business have very different characteristics from large business; notable, small business suffer from resource and capacity poverty. Without knowing the relative importance of limited resources and capacity in small business, it have limited practical contribution to e-business implementation success. This paper develops an exploratory resource-based model of e-business implementation for small business with 42 sample companies. The results show that three types of resource factors; IS/IT vender supports, the level of IS/IT knowledge, and financial support. The implication for research is that the resource-based view of the firm and the test an exploratory framework of resource factors are useful theories to ground future work on e-business implementation in small business.

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The Effects of Job Characteristics on the Team Creativity of Distribution Companies: Moderating Effects of Transformational Leadership

  • Lee, Ji Ye
    • The Journal of Asian Finance, Economics and Business
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    • v.5 no.4
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    • pp.161-172
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    • 2018
  • The purpose of this study is to investigate the causal relationship between job characteristics and creativity. The role of transformational leadership is also examined. To identify the relationship between core team job characteristics and transformational leadership, an empirical survey was conducted through surveys of domestic distribution companies. Among the collected questionnaires, missing and insincere responses were excluded and 636 individuals of 107 teams were used for the SPSS 18 analysis. It was found that job meaningfulness was positively related to team creativity and transformational leadership also had a significant effect. Task feedback was shown to be an important factor on the motivation to perform tasks successfully. In the case of transformational leadership, this leadership style helped individuals overcome fear by providing support, sympathy, and consideration to create novel ideas. But, its effects were different on team creativity when it interacted with core job characteristics. Departments where creativity is highly emphasized within an organization are able to design job characteristics which fit the task at hand. Moreover, transformational leadership brings about different effects on team creativity when it interacts with job characteristics. The findings of this study suggest that organizations should consider characteristics of tasks and individuals as well when conducting education and training.

A Study of Personal Characteristics That Influence Platform Business (플랫폼 서비스 충성도에 영향을 미치는 개인특성연구)

  • Kim, Young Jun;Choi, Myeonggil
    • Journal of Information Technology Applications and Management
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    • v.27 no.2
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    • pp.51-71
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    • 2020
  • Technological innovation can be both an opportunity and a crisis to take the initiative in the ecosystem, and companies are constantly competing to lead the platform within the ecosystem, including innovation in new products and services, absorption or integration of related industries. To cope with this rapid change in the environment today, it is essential to define the corporate ecosystem and platform business, and to understand the role and characteristics of users. This study seeks to conduct research on the usefulness, enjoyment, technicality, facilitation conditions, and causes of social impact on platform service loyalty to users of Kakao services. And this study will enable platform service providers through apps to use them as the basis for building business strategies in the service introduction phase.