• The Journal of Asian Finance, Economics and Business
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• 제8권7호
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• pp.571-578
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• 2021

The outbreak of the COVID-19 pandemic, which began in 2020, had a significant impact on the economy and business activities worldwide. Large companies, as well as small businesses were affected, many of them had to scale down or divert their businesses, and some even had to stop. This extraordinary situation requires business people to make innovations and adjustments to survive during a pandemic. Entering the digital era, business players are helped by the ease of internet access, which will make it easier for SME players to get data from their consumers. Business actors can use this data to innovate and create new creations to improve business performance during this pandemic. This research aims to identify how small and medium enterprises can take advantage of Big Data to improve marketing performance through innovation and value creation. The research methodology used the in this research is quantitative method. The respondents are SME producers of food and beverage, with a total of 150 respondents. The results in the study indicate that all the proposed hypotheses are accepted. The most significant influence is found on the relationship of Big Data to value creation. The lowest effect was obtained from the relationship between Big Data and marketing performance through the mediation variable and innovation capability.

• The Journal of Asian Finance, Economics and Business
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• 제10권1호
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• pp.91-100
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• 2023

MSMEs encountered several issues during the COVID-19 pandemic, including decreased sales and capital, difficulties in distribution, trouble obtaining raw materials, decreased production, and employee layoffs. These issues posed a threat to the national economy. The final effect was the company's bankruptcy as a result of its failure to survive a pandemic, which led to the company's downfall. This research aims to find out and analyze MSMEs' business strategy and innovation to maintain their business during the COVID-19 pandemic in Indonesia. This research is qualitative. Researchers got data using interviews, observation, and documentation. The analysis of this research is descriptive. To draw customers during the COVID-19 pandemic, MSMEs use social media or digital marketing, followed by the delivery of orders, promotions, or discounts and the creation of freebies. MSMEs develop new products as part of their ongoing efforts to expand their businesses while upholding standards for quality, value, and customer service. They also adapt to changing consumer tastes and popular food trends while showcasing some of their most intriguing products.

• 동아시아경상학회지
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• 제12권1호
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• pp.23-33
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• 2024

Purpose: This paper explores the nuanced approaches undertaken by private companies in formulating and implementing business continuity plans (BCPs) in response to the unprecedented challenges posed by the global COVID-19 pandemic. Research design, data, and methodology: Utilizing a mixed-methods research design, the study delves into the multifaceted strategies employed by private sector entities, ranging from risk assessment and remote work policies to supply chain diversification and employee well-being initiatives. Result: The findings contribute to a deeper understanding of the evolving landscape of business continuity planning during a pandemic, offering valuable insights for academia, industry practitioners, and policymakers. The research findings present a detailed account of how private companies have tailored their business continuity plans in response to the unique challenges posed by the pandemic. Conclusion: This academic exploration sheds light on the dynamic landscape of business continuity planning in private companies responding to the global pandemic. Insights into the effectiveness of remote work policies, supply chain diversification, employee safety measures, and financial strategies contribute to the understanding of best practices and areas requiring further attention. These recommendations aim to inform future business continuity planning efforts, enhance organizational resilience, and mitigate the impact of global health crises on private sector operations.

• 아태비즈니스연구
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• 제15권1호
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• pp.179-192
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• 2024

Purpose - The purpose of this study is to examine the effect of entrepreneurial experience, business model innovation and financing on new venture performance. Design/methodology/approach - This study analyzes survey data on new ventures in Korea and investigated research hypothesis by multiple regression analysis. Findings - Founders' prior startup experience have different impacts on performance depending on whether they had a successful or failed startup. Successful experience has a positive impact on early performance, while failure experience has a negative impact. Business model innovation shows a positive and significant relationship with early performance. External financing has different effects depending on the type of funding source and performance variables. VC funding is positively related to employment creation, while government R&D funding is negatively related to sales volume. Research implications or Originality - This study confirms that the impact of entrepreneurial experience on early performance varies depending on the characteristics of successful and unsuccessful entrepreneurs. It also empirically confirms that business model innovation has a significant impact on early performance. We empirically examine the relationship between various external financing sources of venture firms and early performance. Since the effects of entrepreneurial experience, business model innovation, and external financing on early stage performance may be different, entrepreneurs should consider these relationships when pursuing early stage business opportunities.

• 한국경영과학회지
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• 제19권2호
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• pp.153-176
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• 1994

In this paper we introduce machine learning theory to business domains for business decisions. First, we review machine learning in general. We give a new look on a previous framework, version space approach, and we introduce PAC (probably approximately correct) learning paradigm which has been developed recently. We illustrate major results of PAC learning with business examples. And then, we give a theoretical analysis is decision tree induction algorithms by the frame work of PAC learning. Finally, we will discuss implications of learning theory toi business domains.

• 중소기업연구
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• 제42권4호
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• pp.1-46
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• 2020

1979년 창간 이래로 지금까지 "중소기업연구"에는 174편의 국제 경영 분야 연구 논문들이 게재되어 왔다. 본 논문에서는 40여 년에 걸쳐 "중소기업연구" 게재된 바 있는 중소벤처기업의 국제 경영 활동에 관한 연구 성과물들을 비판적으로 고찰하였다. 이와 관련하여, 본 논문에서는 저자, 연도, 연구 방법, 세부 연구 영역, 그리고 내용 및 시사점 등을 중심으로 "중소기업연구"에 게재된 국제 경영 분야 연구 논문들을 분석하였다. 이를 바탕으로 본 논문에서는 국제 경영 분야의 논문들이 어느 정도나 빈번히 "중소기업연구"에 게재되었는지, "중소기업연구"에 게재된 논문들은 국제 경영의 어떠한 세부 주제에 관하여 다루고 있는지, "중소기업연구"에 게재된 국제 경영 분야 논문들이 채택하고 있는 연구 방법은 어떠한지, 그리고 "중소기업연구"에 게재된 논문들 가운데 국제 경영 분야의 세부 연구 영역별로 나름 의미를 지닌 논문들은 무엇인지 등에 관하여 정리해 보았다. 또한, 이러한 분석 결과를 바탕으로 본 논문에서는 중소벤처기업의 국제 경영 활동에 관한 향후 연구들에서 어떠한 노력과 변화 시도가 이루어질 필요가 있는지 시사점을 도출해 보았다.

• 유통과학연구
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• 제22권3호
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• pp.59-70
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• 2024

Purpose: This study aimed to develop a strategic business conceptual model for large state plantations in West Java Province and Banten Province, Indonesia. The model was built through causal relationships and interrelationships between marketing strategies and business strategies that affect business performance on large state plantations. The plantation sector provides the largest contribution to gross domestic product and is an important part of national food distribution efforts. Research design, data, and methodology: This study used a literature review adapted from Pret and Logan (2019), which followed the guidelines of Tranfield et al. (2003), derived from the Scopus website with Q1/Q2 quartiles and inclusion/exclusion criteria published from 2012 to 2021. Results: Based on a systematic literature review approach, we constructed the strategic business conceptual model for large state plantations based on a combination of four causal and interrelationship variables that affect business performance, namely, industry attractiveness, unique capabilities, innovation management, and collaboration strategy. Conclusions: This research explains the relationship between industry attractiveness variables and unique capability as independent variables that can affect business performance through collaboration strategy and innovation management as intervening variables in the plantation sector, especially large state plantations, which have not been found in previous studies.

• The Journal of Asian Finance, Economics and Business
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• 제6권4호
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• pp.227-233
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• 2019

The study examines how business conditions, demand conditions and the role of government can influence the development of batik clusters in Pekalongan. This research is expected to be able to provide recommendations for both employers and local governments in order to help in optimizing the development of batik clusters. The research applied a quantitative research by engaging multiple regression analysis as an effort to understand the effect of the relationship between independent and dependent variables. In addition, this research was conducted in three largest batik clusters in Pekalongan, Indonesia namely batik cluster of Pasindon, Kauman, and Jenggot. These results indicate that business conditions positively affect the batik clusters development. It implies that the greater both business conditions in a cluster will lead the better the development. Indeed, the demand conditions also have an impact on the cluster development. This finding remarked that demand conditions are variable that need to be considered to development of batik cluster. Lastly, Government's role is confirmed that positively related to the Development of Batik Clusters. It implies that the more active the government's role in a cluster will have a good impact on the development of the cluster in certain area.

• 농촌계획
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• 제20권3호
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• pp.55-66
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• 2014

Under high agricultural automation in rice farming, cultivation acreage expansion can be considered for the economies of scale. Also, considering the circumstances of higher ratio in leased farms than independent farms, Long-term Leasing Business of Farmland can be the most public and transparent method to expand cultivation acreage for lease farming. Therefore, this research observes the various factors such as application motives, satisfaction, and demands of Long-term Leasing Business of Farmland, which the importance is on the rise and serves as a means to increase agricultural expansion, as well as its operational performance analysis. The research results and implications are as follows. Long-term Leasing Business of Farmland have positive effects such as ensuring stable farming through documental contract, providing convenience because the lease contractor requires no meetings during the contract period, providing opportunities to expand the farm size, and acquiring economical gain which is linked to satisfaction aspects of the businesses. On the other hand, demands such as strengthened business advertisement, writing business documents by correlating with related organizations, and clear lease price configuration were made by the businesses. To bring improvements, this research proposes; 1) expanding support to related businesses, 2) providing convenience through related organization correlations, and 3) configuring clear lease prices considering the regional conditions.

• 품질경영학회지
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• 제30권1호
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• pp.47-60
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• 2002

Recently, the range of using Internet in business is expanding rapidly. And through Internet, companies are strengthening both their internal efficiency and their external competitive advantage in the market. In recent years, building and managing companies' web sites are becoming unavoidable tasks in business. Such a trend is becoming more imperative in business over the world. There is a great deal of research in progress to study the cases of companies with increasing performance from the use of their Internet web sites. But it is considered that there has not been enough of study in the area of levels of Internet application in business especially in strategic areas and application levels among countries. This research is in the same line of the research that was carried out on such topics in 1999. study in 1999 showed that there are significant differences in the usage levels of Internet in business between countries with long history of using Internet and those who are not. The 1999 study also suggested the model on development stages of Internet usage in business. This study is the continuation of the 1999 research and used two years of data to compare and analyze the trend of the Internet development stages in leading corporations in Korea, U.S.A., and Japan. This study found that there have been significant developments in the ability to use Internet in business in three countries. The differences in Internet usage level in each stage among different countries are compared and analyzed in this study.