• Journal of Fashion Business
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• v.9 no.2
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• pp.1-19
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• 2005

The purpose of this study is to investigate the practice d social marketing of fashion business in Korea. A questionnaire was designed by the researcher and consisted of items of 30 items of social marketing practice in fashion business. Responsers are administrators and merchandisers who work in fashion business. Data were analyged using SPSS by frequency, mean, standard deviation, $x^2$-test, ANOVA and Duncan's multiple range test. The results of this study were as follows : 1. In decision-making method of social marketing, degrees of practice were shown comparatively high. And, three practice factors (consumerism, humanism, and environmentalism) showed indifference in six business characteristics (store type, staff number, annual budget, annual education method, education frequency, and the location). 2. In feedforward method of social marketing, degrees of practice were shown comparatively high. And, two practice factors (business strategy, and product strategy) showed indifference in seven business characteristics (date of establishment, store type, staff number, annual budget, education method, annual education frequency, and the location). 3. In administrative method of social marketing, degrees d practice were shown comparatively high. And, four practice factors (product development, price decision, distribution management, and advertisement and promotion) showed indifference in eight business characteristics (date d establishment, store type, staff number, annual budget, education method, annual education frequency, the location, and distribution structure). 4. In total system method of social marketing, degrees of practice were shown comparatively high. And, two practice factors (marketing planning, and self-audits system) showed indifference in six business characteristics (business size, store type, annual budget, education method, annual education frequency, and distribution structure). The present findings provide that social marketing of fashion business in korea has been practiced comparatively high.

• Asia pacific journal of information systems
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• v.30 no.2
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• pp.397-419
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• 2020

Business analytics is a management tool for achieving significant business performance improvements. Many organizations fail to or only partially achieve their business objectives and goals from business analytics. Business analytics adoption is a multi-stage complex activity consisting of evaluation, adoption, and assimilation stages. Several research papers have been published in the field of business analytics, but the research on multi-stage BA adoption is fewer in number. This study contributes to the scant literature on the multi-stage adoption model by identifying the critical themes for evaluation, adoption, and assimilation stages of business analytics. This study uses the thematic content analysis of peer-reviewed published academic papers as a research technique to explore the key themes of business analytics adoption. This study links the critical themes with the popular theoretical foundations: Resource-Based View (RBV), Dynamic Capabilities, Diffusion of Innovations, and Technology-Organizational-Environmental (TOE) framework. The study identifies twelve major factors categorized into three key themes: organizational characteristics, innovation characteristics, and environmental characteristics. The main organizational factors are top management support, organization data environment, centralized analytics structure, perceived cost, employee skills, and data-based decision making culture. The major innovation characteristics are perceived benefits, complexity, and compatibility, and information technology assets. The environmental factors influencing BA adoption stages are competition and industry pressure. A conceptual framework for the multi-stage BA adoption model is proposed in this study. The findings of this study can assist the practicing managers in developing a stage-wise operational strategy for business analytics adoption. Future research can also attempt to validate the conceptual model proposed in this study.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.14 no.5
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• pp.105-113
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• 2019

This study focuses on analyzing the key success factors of the traditional market by analyzing the impact on the business performance of merchants in the traditional market. Based on the existing research on entrepreneurship, psychological characteristics, capabilities, and physical characteristics of the market were considered as merchant characteristics. As a result, the risk characteristics and merchant pride, which are internal characteristics of merchants, have a significant effect on business performance. Among the competencies of merchants, product competency, customer management competency, and price competency were found to have a significant impact on business performance. Among the physical characteristics of the market, reputation and product diversity were found to have a significant effect on business performance. The results of this study are meaningful to empirically prove the relevance of the merchant's internal characteristics and capabilities, and the market's physical characteristics to the business performance of market merchants. Could be utilized. However, the limitation of this study is that there may be differences in each industry in the case of market merchant products. In future studies, empirical studies on the trader's relevance to business capability and business performance should be continued.

• Architectural research
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• v.25 no.2
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• pp.19-27
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• 2023

London's BID, introduced in the early 2000s, has grown significantly to fill the gap between government services which have been decreased by the global recession and localism, and the demand for better services to strengthen competitiveness on a global level. Based on this background, this study comparatively analysed two BIDs in London with contrasting regional characteristics to find how BID works differently for the regeneration and sustainable development of regional business districts according to regional characteristics. As a result, the two BIDs ultimately had the goal of improving the local business environment and strengthening the competitiveness of local businesses and had a common point of working in close partnership with the public sector such as the local government. However, depending on the local situation and characteristics, it has been observed that there are differences in the strategies of work and the roles and relationships in the partnership with the public sector.

• Journal of Distribution Research
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• v.11 no.3
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• pp.23-53
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• 2006

Brands are important in the consumer market. They are the interface between consumers and the company. And consumers may develop loyalty to brands. Also, the late development of industrial marketing explains the near absence of research on brand equity in business to business. With recent change, Industrial companies have shifted from a production focus to a customer focus. Industrial brand is fast developing. The basic purpose of this study is to investigate industrial brand trust and loyalty affecting the result of business relationship between industrial buyers and suppliers. Factors hypothesized to influence trust in a brand include a number of brand characteristics, company characteristics and consumer-brand characteristics. This research presented a comprehensive constructive model consisting of components of industrial brand trust and loyalty, and then propose the research model base on prior researches and studies about relationships among components of industrial brand loyalty Data were gathered from respondents who work in industrial buying center. For this study, Data were analyzed by AMOS 4.0. The results of this research analysis were as fallow. Industrial brand trust and loyalty were positively related with a number of industrial brand characteristics, supplier characteristics and buyer-brand characteristics, relationship commitment. This research newly proposed the concept of industrial brand trust and loyalty affecting the result of business relationship between industrial buyers and suppliers.

• Journal of Korea Port Economic Association
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• v.34 no.2
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• pp.51-68
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• 2018

This paper compares the differences in management performance in the logistics market and analyzes the differences in business characteristics depending on the industry types. In addition, the effects of industry types and business characteristics on management performance are examined. The analysis method used is ANOVA and K-means clustering. The implication of the study are as follows. First, in the logistics market in Japan, there was a difference in management performance among the types of industry. The warehousing service type had the highest profitability and stability among all the industry types. Second, differences in business characteristics by industry types were tested. It was found that offshore cargo transportation type was more capital intensive than the other types. In addition, warehousing service type had higher business leadership and credit transaction than others. Third, industry types and clusters based on business characteristics had a significant impact on management performance through interaction effects. For the profitability variables in detail, other clusters had a significant effect between transportation types(onshore and offshore cargo) and warehousing service type. On the other hand, in stability variables, one cluster was effective in all types, which is a characteristic that lowers both capital intensity and business leadership.

• Journal of Korea Planning Association
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• v.54 no.2
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• pp.5-16
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• 2019

The purpose of this study is to analyze the spatial characteristics of business-type-changed parcel in the Hongik-University commercial area, from the view point of commercial gentrification. A commercial gentrification occurs through a business-type-change in a spatial basic unit (microscopic spatial unit such as parcel) of an area which has not been considered in relavent policies and research. So, this study analyzed the spatial characteristics of business-type-changed parcels using the Cox's proportional hazard regression model. The main results of this study are as follows. First, as new developments in the adjacent area occur, the business-type-change probability increases. Second, by the commercial area division, the business-type-change probability is different. Finally, the accessibility is better, the probability is higher. These results could suggest that a consideration of the spatial characteristics form microscopic viewpoint is necessary to understand the commercial gentrification. And these could be used as basic data for a gentrification diagnostic and management system, which can predict gentrification from the view point of business-type-change on the basis of a parcel.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.12 no.1
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• pp.111-121
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• 2017

Management condition of small business is very poor owing to entry barriers and excessive competition. Of course, it is believed that differences in competitiveness and result arise from characteristics of a businessman. Therefore, this study intends to grasp relationships between businessman's characteristics and management result of small business and to investigate moderating effects of trust in social capital on the management result. Through this, it mainly aims to draw implications to secure self-regenerating power of small business which faces various difficulties now. Research result is as follows: First, it was found that management result was influenced by the order of achievement need, risk-taking propensity and intuition among businessmen's characteristics. It seems to well reflect businessman's characteristics of the tendency to rely on his own intuition through confidence and an optimistic view. Second, there were moderating effects on confidence between achievement need and management result. Third, as implications to secure self-regenerating power of small business based on above contents, this study asserted to prepare various political measures in order to encourage achievement need of small business and then, to raise survival rates of small businessmen who face serious social problems today.

• The Journal of Fisheries Business Administration
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• v.48 no.4
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• pp.27-43
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• 2017

The major purpose of this study is to find and analyze the characteristics of Fisheries Business Administration Research based on using social network analysis. This study examines every paper of The Journal of Fisheries Business Administration from 2007 to 2016. This study analyzes fisheries business administration research through bibliometric data including research trends, researcher characteristics, and key words. The 229 source articles are all papers published from 2007 to 2016 in The Journal of Fisheries Business Administration in Korea. Comparing with previous research, the major research areas of Korean fisheries business administration have a little changed and the topics of recent research are much diversified. Through basically based on frequency analysis and SNA(Social Network Analysis) method, most of the bibliographical characteristics were founded. And based on the result of this study showed that 1) increasement on number of researcher and organization 2) climate change and economic related topics are most popular terms 3) DEA is most adopted methodology in recent papers 4) joint research among the organizations has somewhat been increased 5) human resource management, history of fisheries management and education still have been conducted in terms of sustainability.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.12
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• pp.191-201
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• 2021

The objective of this research is to investigate how the board of directors' characteristics influence sustainability disclosures with the mediating effect of corporate governance. The independent variables are the characteristics of the board of directors, which consist of the presence of women on the boards, presence of directors aged over 50 years old, education level, education field, board tenure, and compensation. The dependent variable is sustainability disclosures, which is measured by the GRI standard disclosure, whereas the mediator variable is the CG score. Research samples are 460 companies listed on the Stock Exchange of Thailand (SET). Path Analysis is used to examine the correlation between the board of directors' characteristics, CG score, and GRI standard disclosure. The research findings show that senior boards, the education field, and compensation motivation have an effect on sustainability disclosures, whereas corporate governance is a mediator of the effect of the education field of boards on sustainability disclosures. This finding should help shareholders to choose individuals with suitable characteristics to serve on the board of directors, and, as a result, shareholders should anticipate a profitable result to be generated, while the business of the company is conducted in a sustainable way.