• Journal of Information Technology Services
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• v.14 no.1
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• pp.195-215
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• 2015

Recently, as the number of smart-phone users has been rapidly increased, enterprise managers have a keen interest in business application of social media. Most previous studies have focused on perspective of the individual unit of analysis instead of enterprise level unit. The study is focused on the relationship between the enterprises' recognition and behavioral intention (and use) about social media application. The purpose of this study is to develop the model of small and medium enterprises' social media application, and to find the factors affecting their behavioral intention or use behavior. The moderating effects of four corporate characteristics on the relationship between the enterprises' recognition and behavioral intention are also examined. We surveyed 900 corporate staffs and received 203 responses. After questionnaires with unreliable responses had been excluded, 182 effective samples were used in the final analysis. The findings suggest that Performance Expectation, Social Influence, Facilitating Conditions significantly affect Behavioral Intention of social medea, and Behavioral Intention affects USE. Furthermore, some corporate characteristics have moderating effect on the relationship between recognition of social media and Behavioral Intention.

• Journal of the Korean Society of Clothing and Textiles
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• v.40 no.4
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• pp.685-700
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• 2016

This study investigated the effects of experience elements on store identity, shopping satisfaction, and behavioral intention in lifestyle shops. The respondents of the study were 300 adult males and females who visited lifestyle shops. The data were analyzed by using SPSS 18.0 for exploratory factor analysis and reliability analysis, and AMOS 18.0 for confirmatory factor analysis and path analysis. The results showed that there were four experience elements: entertainment, education, escapist, and esthetic. The experience elements are based on Pine & Gilmore's Experience Economy Theory. The result of path analysis showed that the entertainment experience and escapist experience had significant influences on store identity. Store identity positively influenced shopping satisfaction, but it had no significant influence on behavioral intention. Shopping satisfaction was found to have a significant effect on behavioral intention. The indirect effect analysis showed that the entertainment and escapist experiences have positive influences on shopping satisfaction and behavioral intention mediated by store identity. The store identity had an influence on behavioral intention mediated by shopping satisfaction. This study provides helpful information to domestic lifestyle brands for the establishment of a competitive store identity strategy by implementing the important store experience elements of lifestyle shops.

• Human Ecology Research
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• v.53 no.4
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• pp.363-373
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• 2015

This study examined the direct and indirect influences of parental behavioral control on adolescents' school related adjustment by exploring pathways between parental behavioral control, adolescents' anxiety, and school related adjustment. Participants were composed of 319 high school 1st graders (153 male and 165 female students) from the Seoul area. They completed questionnaires on parental behavioral control, adolescents' anxiety, and adolescents' school related adjustment. The collected data were analyzed using Pearson's correlation coefficients, Factor Analysis, and Structural Equation Modeling. It was adapted to SPSS version 19.0 and Amos version 21.0 for Windows. The results indicated that adolescents' anxiety partially mediated the association of parental behavioral control and adolescents' school related adjustment. More concretely, direct effect of adolescents' anxiety on adolescents' school related adjustment were slightly greater than the direct/indirect effects of parental behavioral control on adolescents' school related adjustment. The effect of adolescents' anxiety on adolescents' school related adjustment was the greatest among all associations between research variables. The findings of this study have implications for research and practice that highlights the important considerations for proper parental behavioral control and reducing adolescents' anxiety that should be emphasized to improve adolescents' school related adjustment. We believe that improved parental behavioral control needs to be emphasized when designing prevention and parent intervention education programs for adolescents' psychological problem and school related adjustment.

• Journal of Electrical Engineering and information Science
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• v.3 no.1
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• pp.1-7
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• 1998

High-Level synthesis of digital circuits calls for automatic translation of a behavioral description to a structural design entity represented in terms of components and connection. One of the critical steps in high-level synthesis is to determine a particular scheduling algorithm that will assign behavioral operations to control states. A new scheduling algorithm called Data Availability Scheduling (DAS) for high-level synthesis is presented. It can determine an appropriate scheduling algorithm and minimize the number of states required using data availability and dependency conditions extracted from the behavioral code, taking into account of states required using data availability and dependency conditions extracted from the behavioral code, taking into account resource constraint in each control state. The DAS algorithm is efficient because data availability conditions, and conditional and wait statements break the behavioral code into manageable pieces which are analyzed independently. The output is the number of states in a finite state machine and shows better results than those of previous algorithms.

• JSTS:Journal of Semiconductor Technology and Science
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• v.13 no.6
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• pp.539-545
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• 2013

In this paper, a behavioral current-voltage model with intermediate states is proposed for analog applications of unipolar resistive memories, where intermediate resistance values between SET and RESET state are used to store analog data. In this model, SET and RESET behaviors are unified into one equation by the blending function and the percentage volume fraction of each region is modeled by the Johnson-Mehl-Avrami (JMA) equation that can describe the time-dependent phase transformation of unipolar memory. The proposed model is verified by the measured results of $TiO_2$ unipolar memory and tested by the SPECTRE circuit simulation with CMOS read and write circuits for unipolar resistive memories. With the proposed model, we also show that the behavioral model that combines the blending equation and JMA kinetics can universally describe not only unipolar memories but also bipolar ones. This universal behavioral model can be useful in practical applications, where various kinds of both unipolar and bipolar memories are being intensively studied, regardless of polarity of resistive memories.

• Transactions of the Korean Society of Automotive Engineers
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• v.14 no.6
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• pp.82-88
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• 2006

The study investigated how an adaptive cruise control system induced behavioral adaptation in drivers using a full-scale driving simulator. Forty drivers with different driving styles participated in the study to compare headway-time, vehicle lateral position variation, and head and eye movement when driving with and without the adaptive cruise control system. Results showed that system induced positive behavioral adaptation by drawing consistency in driving speed and headway-time regardless of the driving styles. However, the results also showed that the drivers' reliance on the system induced negative adaptation including reduced lane keeping ability and reduced attention during driving. As a strategy to prevent negative adaptation, the study proposed information service to drivers with the adaptive cruise control system status and driving environment, and investigated effectiveness of the service. Twelve drivers participated in the experiment to compare headway-time, vehicle lateral position variation and subjective ratings when driving with and without the information service. Results showed that the information service assisted the drivers to maintain safer and more comfortable headway-time without impairing drivers' steering ability.

• Korean Journal of Clinical Laboratory Science
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• v.46 no.2
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• pp.54-58
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• 2014

This study aims to understand some related types (to DiSC behavioral ones) through an analysis about DiSC behavioral types of freshmen at the clinical pathology department in the University. In order to do that, a total of 34 male and female students were surveyed. General characteristics and DiSC behavioral types for the targeted students were analyzed for frequency and percentage. For the frequency, the Chi-square test was performed and the level of significance was set to p<0.05. For the elements to select the university at general characteristics from the result of this study, 21 students were found to have selected the university voluntarily (61.8%). For the information about the clinical pathology department, 14 students were found to be informed through media (41.2%) and 7 students were informed through their parents (20.6%). For the DiSC behavioral types of the students majoring in clinical pathology, 18 students were found to be I type (53.0%), 8 students were C type (23.5%), 5 students were S type (14.7%) and 3 students were D type (8.8%). The relevance between general characteristics and DiSC behavioral type were found to be insignificant. As this study is aimed, there is no significant relevance between general characteristics and DiSC behavioral types, but through an understanding of characteristics of the students majoring in the clinical pathology, helping freshmen who are taking their first steps to adapt themselves to a new environment by diagnosing and understanding their behavioral types, understanding behavioral styles of those four types and guiding them in a positive direction, the method should be considered to raise their satisfaction about the major.

• 한국디지털정책학회:학술대회논문집
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• 2005.11a
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• pp.447-463
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• 2005

The purposes of this study is to investigate the factor structure of web-site characteristics and antecedents factors affected to trust, satisfaction and behavioral intention of web-site. Refined data were consisted of 4 internet shopping mall survey and estimated the perception to visiting web site. Statistical methods are adapted Frequency, Factor Analysis and CFA(Confirmatory Factor Analysis) of LISREL. 8 program. Research findings are as follows. The factors of web characteristics indicated to product information/buying procedure clarification, stability and function of system, usability of web site, security and protection of individual information, design, clarification of enterpriser information, various payment methods and customer service. In regression analysis, dependent variables were trust, satisfaction and behavioral intention. reputation of site were significantly effected variables. External variables consisted of the 4 characteristics of web-site and reputation and trust, satisfaction and behavioral intention were internal factor.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 1998.10a
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• pp.32-35
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• 1998

Technology Acceptance Model (TAM) has been widely used for predicting behavioral processes in which information technologies were accepted, but several previous studies point out that TAM may not explain the adoption process of complex information technologies effectively. This study empirically tests the limitation of TAM, and suggests a proposed research model by incorporating the concept of the perceived behavioral control into TAM. Study findings indicate the proposed model can predict the adoption process better than TAM does.

• Journal of Digital Contents Society
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• v.17 no.6
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• pp.537-543
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• 2016

The purpose of this study is to analyze the moderating effect of health privacy information on the relationship between the factors that affect the behavioral intention of the usage of u-health system have. Therefore, as a research hypothesis in TRA (Theory of Reasoned Action), self-efficacy and perceived usefulness will have a positive effect on the behavioral intention of the u-health system, and in the path, that personal information factors have an effect on each path. This study used the PLS-SEM methodology to verify the proposed research model. As a result of the analysis, this study showed that the moderating effect of health personal information in the presented model affects to some extent by the increase of R2 explanatory power. However, it was found that it was more consistent with the role of the independent variable rather than the moderating influence on the perceived usefulness.