• Title/Summary/Keyword: Behavior of Price

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Analysis of Factors Influencing Consumption of Environment-Friendly Forest Products (친환경임산물 소비에 영향을 미치는 요인 분석)

  • Jung, Byung Heon;Chang, Chu Youn
    • Journal of Korean Society of Forest Science
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    • v.108 no.4
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    • pp.628-638
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    • 2019
  • The purpose of this study was to investigate the characteristics of consumers purchasing environmentfriendly forest products, and to examine the factors affecting consumption expansion. A survey was conducted among 400 consumers over the age of 20 years. A logistic regression analysis was performed based on age, income, gender, level of education, residence area, whether or not they had children, satisfaction with product price, and product reliability. The results revealed that females were more likely to consume environment-friendly forest products than males; married people tended to buy more environment-friendly forest products than single people; and respondents with a high level of education and with children consistently showed higher willingness to purchase environmentfriendly forest products. To expand consumption of environment-friendly forest products, marketing strategies targeting well-educated, female consumers with children should be implemented.

Women's Skin Care Factors Affecting Korean Women's Skin and Beauty Industry Market

  • CHOI, Jong-Won;YOO, Ho-Gil;KWON, Young-Eun;KWON, Lee-Seung
    • The Journal of Industrial Distribution & Business
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    • v.10 no.8
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    • pp.25-32
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    • 2019
  • Purpose - This study aims to explore women's beauty industry market and growth development by identifying the main factors of women's perception of skin health care. Research design, data, and methodology - The survey was conducted on women aged 20 to 60 living in Seoul. For the statistical analysis, frequency analysis, t-test and one-way ANOVA were conducted, and significant differences in p<0.05 were tested through the multiple range test of the Scheffe. The factor analysis was conducted to verify the validity of questions, and the reliability was determined by the coefficient of Cronbach's α. Results - The lower the age, the higher the perception of the skin, and women pay a higher price for skin health as a provisional customer. 'Acne care' was the most common skin condition (32.8%), 'life style' (79.8%) was the most important part of skin care. Final education was the highest level of skin care for women with a professional background (M=3.41) (F=4.028, p<.05). Conclusions - The differences in the recognition of health knowledge by age, marital status, and household monthly income were significant, but there was no difference between jobs and final education. Customers who use less skin care than customers who frequently use the skin care center were more aware of skin health, and women who have a high awareness of skin are more interested in aging and regenerating due to the skin care.

Analysis on Awareness and Characteristics of Consumers Purchasing Punica Granatum (석류 소비자 구매의식과 구매특성 분석)

  • Kim, Mi-Ok;Cho, Yong-Been
    • Journal of Agricultural Extension & Community Development
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    • v.23 no.1
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    • pp.15-25
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    • 2016
  • In this study, we examined the awareness of consumers purchasing Punica granatum by conducting a survey on consumption of Punica granatum for the consumer panel of the Rural Development Administration (RDA) and derived the purchasing characteristics from the actual purchase date analyzed in a Linear regression model and Tobit model. Most consumers had been purchasing Punica granatum for health and beauty, and the proportion of that consumers were willing to repurchase Punica granatum was 93.1%. The result of examining the biggest considerations in 5 point scale when choosing a Punica granatum was in the order of freshness (4.37)> price (4.15)> safety (4.13)> size(3.86)> brand (3.27)> discount event (2.76). When we compared the results between a linear regression model and tobit model, the signs of all variables are consistent with each other. However, it was estimated that all absolute values of the coefficient values in the results of the tobit model analysis were larger than the values in the linear regression model, except for the "favorite purchasing place" of a weekday traditional markets. Punica granatum is known as a good fruit for postmenopausal women and it seems that the higher age is, the more purchase there will be. The more income a housewife had, the greater purchase there was. In the case of the purchase amount, a selecting for a eating pleasure was bigger than a selecting for a need of health. Therefore, it is necessary to develop Punica granatum with a taste in consumer preferences.

Stability Analysis of the CNG Storage Cavern in Accordance with Design Parameters (설계변수에 따른 압축천연가스 저장 공동의 거동 분석)

  • Park, Yeon-Jun;Moon, Hyung-Suk;Park, Eui-Seob
    • Tunnel and Underground Space
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    • v.23 no.3
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    • pp.192-202
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    • 2013
  • The domestic demand of natural gas has increased continuously due to the sudden rise of oil price and regulations on greenhouse gas to global warming. In order to improve the supply security of natural gas market in Korea, the agreement on supply of pipeline natural gas (PNG) in Russia was signed between Gazprom and Korea Gas Corporation in 2008. If the supply plan of Russian natural gas is realized, underground storage facilities would be required in order to balance supply and demand of natural gas because the gas demand is concentrated in the winter. This study investigated the safety of the storage facility in quantitative way considering several design parameters such as gas pressure, depth of the storage cavern, rock condition and in-situ horizontal stress ratio. Two dimensional stress analyses were conducted using axi- symmetry condition to examine the behavior of cavern depending upon suggested design parameters. Results showed that the factor of safety, defined as the ratio of 'shear strength'/'shear stress', was largely affected by the depth, rock class and gas pressure but was insensitive to the coefficient of lateral pressure(Ko).

A Design of Payment Approval Management System for Teenager Children's Indiscriminate Consumption Habit Prevention (청소년 자녀들의 무분별한 소비습관 방지를 위한 결제 허가 관리 시스템)

  • Kim, dayoung;Kim, KyeYoung;Moon, Daejin;Cho, Dae-Soo
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2016.10a
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    • pp.573-575
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    • 2016
  • Consumption habits of children who economic consumption habits has not been established is a very big concern for parents. According to the credit recovery committee (2006) youth consumption behavior and needs assessment of the education of, he answered that 60.9% of young people have experienced the impulse buying. Student consumption of is done in pin money to receive almost to the parent. Most of the pin money, in order to be paid in cash, is often consumed with the payment directly in the offline sales floor. Pin money is, or waste to students senseless consumption, to trick the price of the purchase goods, to parents, so as to require a greater amount without parental monitoring and agree. In this paper, we would like to propose a system to solve the problem of giving the authority to make decisions off-line payment from student to the parent.

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Investigation of the Cryogenic Performance of the High Density Polyurethane Foam (고밀도 폴리우레탄 폼의 극저온 성능 분석)

  • Jeong-Hyeon Kim;Jeong-Dae Kim;Tae-Wook Kim;Seul-Kee Kim;Jae-Myung Lee
    • Journal of the Korean Society of Industry Convergence
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    • v.26 no.6_3
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    • pp.1289-1295
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    • 2023
  • Polyurethane foam insulation required for storing and transporting cryogenic liquefied gas is already widely used as a thermal insulation material for commercial LNG carriers and onshore due to its stable price and high insulation performance. These polyurethane foams are reported to have different mechanical performance depending on the density, and the density parameter is determined depending on the amount of the blowing agent. In this study, density-dependent polyurethane foam was fabricated by adjusting the amount of blowing agent. The mechanical properties of polyurethane foam were analyzed in the room temperature and cryogenic temperature range of -163℃ at 1.5 mm/min, which is a quasi-static load range, and the cells were observed through microstructure analysis. The characteristics of linear elasticity, plateau, and densification, which are quasi-static mechanical behaviors of polyurethane foam, were shown, and the correlation between density and mechanical properties in a cryogenic environment was confirmed. The correlation between mechanical behavior and cell size was also analyzed through SEM morphology analysis. Polyurethane foam with a density of 180 kg/m3 had a density about twice as high as that of a polyurethane foam with a density of 96 kg/m3, but yield strength was about 51% higher and cell size was about 9.5% smaller.

A Study on Success Factors of Buyer - Supplier Relationship in Elementary School Lunch : From the buyer's viewpoint (초등학교 급식에서 구매자 - 공급자 관계의 성공요인에 관한 연구 - 구매자의 관점에서 -)

  • Lee, Yun-Ju;Park, Gyeong-Suk
    • Journal of the Korean Dietetic Association
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    • v.8 no.1
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    • pp.1-8
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    • 2002
  • The purpose of this study is to clarify success factors for desirable relationship between buyer and supplier in elementary school. Therefore, the survey questionnaire consisted of general background, past success, success difference, buyer-supplier relationship characteristics(trust, supporting status, communication behavior, conflict resolution techniques, supplier selection process). The subjects were 66 dieticians of elementary school in Inchon. The statistical analysis of data was completed using SPSS program. The results were summarized as follows : Average total cost/day per one person ₩1,156. The number of suppliers per one school were 6. 92.3% of the subjects were in favor of private contract, regarding contract methods of purchasing food materials. For the past success, degree of satisfaction about past their supplier showed 3.49 score. The present success difference was shown higher than the past success. There was significant correlation between the past success and the present success difference. Trust about suppliers showed 3.40score. Supplying companies hardly support for buying school. Among information quality(timely, accurate, adequate, complete, credible), timely and complete showed lower score than the other kind of elements. Among the buyer-supplier relationship characteristic elements, only trust correlated with satisfaction about suppliers significantly. Among the conflict resolution techniques, joint problem solving and persuasive attempts were often made use of by subjects. The supplier selection criteria were shown quality(7.47), supplier's capabilities(6.46), management plan(6.00), price(5.73), scale(5.48), assets(5.27), considers delivery(4.76) and technology(2.39). As results, trust was needed for the desirable relationship between buyers and suppliers. This study has some limitations. The data in this study were collected from only buyer. It is more desired to acquire data from suppliers also.

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Home Financing and its Debt Load of Home-owning Households in korea (권역별 주택금융부채 실태)

  • Han, Ji-Young;Lee, Hyun-Jeong
    • Proceeding of Spring/Autumn Annual Conference of KHA
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    • 2011.04a
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    • pp.296-300
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    • 2011
  • It's well known that housing is one of the largest holdings in household wealth and at the same time the majority of households highly concentrate on it for their wealth accumulation. Coupled with a low interest rate and increasing housing price, the rationale is conspicuous and the propensity to debt-financed consumption becomes strengthened. This research was to examine the risk of home financing. In doing so, the study utilized several secondary data to identify the characteristics of households who finance loans for home buying in three regions of the nation - so-called Bubble 7, Seoul Metropolitan Area, and others. Based on the 2009 KB survey, the major findings were as follows: the majority of the studied households in Seoul Metropolitan Area who owned a house lived in rental housing, housing accounted for 89% of the household wealth, and home loans taken on were a ballon payment amortized for a short-term period (5 years) with an adjustable interest rate. In addition, the payment method most of the households depend on is income. The financing mechanism fueled debt load of the households, and further they are financially very vulnerable to such factors as increase in interest rate, unemployment and market downturn. In the absence of understanding the financial system, the consumption behavior leads to house-poor, so that financial accountability and ethics are addressed while the intervention of the government in home financing system should be more cautious but stimulate financial soundness in household wealth accumulation.

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Effects of Marketing Mix on Behavior of Authorized Dealers in the Korean CCTV Converging Channels (CCTV융합채널의 마케팅믹스가 대리점 행태에 미치는 영향분석)

  • Lee, Jin-Choon
    • Journal of Digital Convergence
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    • v.13 no.4
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    • pp.89-100
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    • 2015
  • This study focused on analyzing the effects of characteristics of marketing mix on brand image, perception, switching barrier and loyalty of authorized dealers in the Korean CCTV converging channels. This study formulated a structural equational model, in which characteristics of marketing mix was adapted as an exogenous variable and in which brand image, perception of authorized dealer, switching barrier were included as mediator variables, having influences to the endogenous variable such as loyalty of authorized dealers. In this study, 8 hypotheses were formulated, on which this research models were based, in order to test the significance of mediator effects, suggested in the previous articles, that having high significance. This study collected the effective questionnaires of 191 respondents who were the authorized dealers in nationwide and then analyzed with AMOS20 and SPSS20 to test the hypotheses. This study concluded as follows: Product and price in marketing mix had a significant effect on the brand image but only advertising had some effects on the perception of providing parties.

Dining-out behaviors of residents in Chuncheon city, Korea, in comparison to the Korean National Health and Nutrition Survey 2001

  • Kang, Yang-Wha;Hong, Kyung-Eui;Choi, Hyeon-Jeong;Joung, Hyo-Jee
    • Nutrition Research and Practice
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    • v.1 no.1
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    • pp.57-64
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    • 2007
  • Dining-out behavior is associated not only with socio-demographic characteristics such as gender, education, occupation, residence, and marital status, but also with individual preferences, such as eating-out activities, interests, and opinions. We investigated dining-out behaviors and their associated factors. Announcements by health practioners and the Chief of Dong Office were used to recruit 739 residents (217 males and 522 females) in Chuncheon, Korea. Information on the frequency and reasons for eating out, the standards for meal selection, and the overall satisfaction with restaurants, based on taste, nutrition, amount, price, service, sanitation, and subsidiary facilities of restaurants, was obtained through personal interviews with a structured questionnaire. Among all respondents, 46.3% of subjects ate outside of the home once or twice a month, and 33.8% reported that they ate out only a few times a year, or never. This was much higher than the national average of 52.0% as reported by the Korean National Health and Nutrition Survey (KNHNS) in 2001. The frequency of eating out differed significantly according to age (p=0.001), family income (p<0.001), residential area (p<0.001), and educational level (p<0.001). The most common reasons for dining out were meetings (46.7%), followed by special celebrations (15.4%), and enjoyment (11.2%). Korean food (55.3%) was the most frequently selected type of meal when eating out, and food was most often selected based on personal preferences (41.4%) and taste (29.8%); only 5.5% and 7.7% of subjects considered nutrition or other factors (e.g., sanitation), respectively. The results showed that the frequency of eating out for Chuncheon residents was much lower than the national average; in addition, eating-out behaviors depended on the residents' socio-demographic and personal characteristics.