• 제목/요약/키워드: Beauty Industry

검색결과 734건 처리시간 0.023초

팬데믹에 따른 소비자의 피부 관련 관심 영역 변화 분석: 구조적 토픽모델링을 중심으로 (Analyzing Changes in Consumers' Interest Areas Related to Skin under the Pandemic: Focusing on Structural Topic Modeling)

  • 김나경;박지원;문형빈
    • 지식경영연구
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    • 제25권1호
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    • pp.173-192
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    • 2024
  • 최근 뷰티 산업은 급격한 성장과 혁신으로 빠르게 발전하였으며, 코로나19 팬데믹으로 인한 마스크 착용 및 비대면 생활의 증가와 같은 생활 양식 변화에 따라 새로운 전환을 겪고 있다. 본 연구는 온라인상에 나타난 소비자의 피부에 대한 의견을 분석하여 코로나19 팬데믹 이후 뷰티 산업의 변화를 수요 측면에서 이해하고자 하였다. 이를 위해 2017년부터 2022년까지 소셜 미디어에 게재된 게시글 중 '피부 고민'을 포함한 96,908개의 게시글을 수집하고 이를 구조적 토픽모델에 적용하여 피부 관련 주제를 도출하였다. 분석 결과, 소비자가 고민하고 있는 피부 관련 주제는 총 22개로 구분될 수 있음을 확인하였으며, 이들 주제는 크게 뷰티 제조업, 뷰티 서비스업·연관산업, 피부고민, 기타 등 4가지 유형으로 구분될 수 있었다. 또한 본 연구는 분석 기간을 코로나19 팬데믹의 확산 양상을 기준으로 7개 단계로 나누고 각 토픽의 비중이 어떻게 변화하는지를 상승, 하강, 일정, 진동으로 구분하여 보았다. 코로나19 팬데믹 전과 후 시점에 대하여 주제별 비중의 변화 양상을 분석한 결과, 피부 고민 중 피부 트러블(여드름)과 이와 관련된 제품(스팟패치)은 상승 분야로, 뷰티 연관산업 중 성형외과와 한의원은 하강 분야로, 뷰티 제조업 중 수분 마스크팩, 메이크업 제품은 큰 변화가 없는 일정 분야로 나타났다. 또한 코로나 발생기간 내에서 팬데믹이 최고조에 달한 시기에는 바디케어 제품과 관련된 토픽이 급증하는 것을 확인할 수 있었다. 본 연구의 결과는 뷰티 산업의 수요 변화에 대응하여 기업이 제품 개발, 마케팅 전략을 수립하는 데에 활용될 수 있으며, 팬데믹 발생 시 정부가 경제적 지원 정책을 수립하는 경우 정책 추진의 근거로서도 활용될 수 있을 것으로 기대된다.

샤넬스타일이 향장미용에 미친 영향에 관한 연구 (A Study on the Effect of Chanel Style on Cosmetic and Beauty)

  • 석은경;채금석
    • 한국의류학회지
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    • 제33권4호
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    • pp.611-621
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    • 2009
  • As fashion is a visual symbol that reflects age and culture, cosmetics and beauty are other products of fashion that move the time. A dominant designer of 20th century Chanel does not merely stand for a design innovation of fashion industry that created a vogue. With liberation from corsets that cruelly exaggerated and suppressed female body, meaning of style in modern fashion could be found not only in clothing but also in make-up and hair style. Simplest possible comfort was aimed for, and philosophical concepts of minimalism, modernism and dandyism were incorporated with clothing, cosmetics, perfume, make-up and hair style to establish aesthetical concept of total fashion. Chanel thought of cosmetics as an accessory with essential role and although her philosophy on cosmetics and beauty is not as well known as her clothing style, the authors believe that understanding such philosophy will become an important stepping stone for accurately understanding Chanel style. The purpose of this study is to firstly illuminate the idea that cosmetic beauty can be studied with artistic and philosophical background in addition to its functional side and to secondly investigate the reason why Chanel style is being loved by women with such durability over time and space and with what tempo fashion is connected with cosmetic beauty culture and develops. Third, by studying the ways in which characteristics of Chanel's fashion philosophy are expressed in cosmetics and beauty culture, this study aims to accurately understand Chanel's philosophy on cosmetics and beauty. The meaning of this study can be found by showing the evidence that globalization of Korean fashion beauty culture can be achieved only when cosmetics and beauty culture moves with an intimate connection to clothing culture.

국내 뷰티 관련 고등교육 프로그램의 현황 및 교과과정 조사 연구 (Analysis of the Current State and the Curriculum of Beauty Related Higher Education Programs in Korea)

  • ;안춘순;;박선화;조설
    • 한국의류학회지
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    • 제40권2호
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    • pp.221-239
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    • 2016
  • This research investigates the current state of beauty related curriculums and departments of undergraduate and graduate programs in Korea. The results also compared beauty related programs at selected overseas universities. A comprehensive list of 4-year universities with beauty related undergraduate and/or graduate programs were surveyed using the KCUE University Entrance Information (http://www.adiga.kr) site provided by the Korean Council for University Education. Information on the name of the department, curriculum, and year of foundation were obtained from the websites of individual universities. There were 58 universities which have beauty related higher education programs; 43 undergraduate programs, 12 graduate programs, and 40 special graduate programs. The number of special graduate departments were 3.7 times larger than the graduate departments; in addition, 43.9% of the special graduate departments were located in the Seoul/Gyeonggi/Incheon area. The curriculums of beauty related 4-year undergraduate departments were focused on the 'Beauty care service' area (50.2%), whereas the curriculums of graduate departments were focused on the 'Cosmetic science' area (40.8%). In case of the special graduate programs, there was little difference between the 'Beauty care service' area (24.4%) and the 'Cosmetic science' area (27.7%). Beauty related programs of overseas universities were mostly focused on cosmetic science with some universities specialized in the marketing aspect.

미용서비스교육이 헤어미용종사자의 고객지향성과 직무성과에 미치는 영향 (The Effects of Educational Satisfaction on Job Satisfaction and Organizational Commitment of Hair Beauty Service Employees -using leadership of chief managers as a mediator)

  • 서선민;고경숙
    • 융합정보논문지
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    • 제12권4호
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    • pp.316-327
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    • 2022
  • 본 연구는 미용서비스교육이 미용종사자의 고객지향성과 직무성과에 미치는 영향을 실증적으로 분석한 연구이다. 연구결과 첫 번째, 서비스교육훈련, 고객지향성과 직무성과의 상관분석을 실시한 결과 서비스교육훈련은 직무성과와, 고객지향성은 서비스교육훈련과 직무성과는 서비스교육훈련과 가장 높은 유의한 정적 상관이 있는 것으로 나타났다. 두 번째, 서비스교육훈련은 고객지향성과 유의한 영향을 미치는 것으로 나타났다. 또한 서비스교육훈련은 직무성과에 유의한 영향을 미치는 것으로 나타났다. 세 번째, 서비스교육훈련과 고객지향성은 직무성과에 유의한 영향을 미치는 것으로 나타났다. 직무성과에 가장 크게 영향을 미치는 요인은 고객지향성으로 나타났으며, 고객지향성, 서비스교육훈련의 하위요인 교육환경, 교육내용, 교육강사가 높을수록 직무성과가 높아지는 것을 알 수 있다. 이러한 연구결과는 미용종사자들의 교육환경과 강사진, 교육내용이 좋을수록 고객지향적인 서비스가 높게 나타나 충성도 높은 고객의 창출로 이어지며 직무성과를 향상시킬 수 있음을 보여준다.

미용산업 종사원의 비언어적 커뮤니케이션과 재방문의도 관계에 대한 고객신뢰의 매개효과 (The Mediating Effect of Customer Trust on the Relationship between Nonverbal Communication and Revisit Intention of Beauty Industry Employees)

  • 박선주
    • 한국의상디자인학회지
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    • 제24권1호
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    • pp.71-82
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    • 2022
  • This study investigated the effect of non-verbal communication of beauty service employees on customer trust and revisit intention, and verified the mediating effect of trust in the relationship between non-verbal communication and revisit intention. The results of this study are as follows: First, the relationship between non-verbal communication and customer trust of beauty service employees found that non-verbal communication had a significant effect on trust. Second, the relationship between the non-verbal communication of beauty service employees and customer revisit intention found that all non-verbal methods of communication, except body language, had a significant effect on revisit intention. Third, it was found that trust had a significant effect on revisit intention. Fourth, as a result of analyzing the mediating effect of customer trust on the relationship between non-verbal communication of beauty service employees and customer's revisit intention, spatial language, and appearance language showed that customer trust had a full mediating effect on the relationship between revisit intention.

20세기 초 패션에 나타난 기계미의 표현개념 (A Study of Fashion Concept on the Expression of Mechanical Beauty in Early Twentieth Century)

  • 함연자
    • 한국의류산업학회지
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    • 제10권4호
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    • pp.426-435
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    • 2008
  • The purpose of this study is to consider the changes of the early twentieth century fashion in pursuit of mechanical beauty. As for the research methodology, literature survey has been undertaken. The results of this study are as following. In early twentieth century, fashion concept on the expression of mechanical beauty was considered as abstractness, atypicality, and high-tech. The abstractness of fashion was expressed by geometrical purity, box silhouette, moderate color, and cheap materials in association with mechanical reasonability and efficiency. The atypicality of fashion was connected progressive taste motivated by mechanical dynamic effect. This tendency of dress was constructed technically in response with the movement of body and totally transgressed conventional notions of clothing. The high-tech of fashion was presented by geometrical forms and metal materials in relation with the future-oriented utopia and the harmony between human and machine.

20-40대(代) 여성(女性)의 외모관심도(外貌觀心度)에 따른 외모관리행동(外貌管理行動) (A Research of Apperance-mnagement Bhavior in 20-40's women according to Degree of Apperance Concern)

  • 김성남;이경숙
    • 패션비즈니스
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    • 제11권4호
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    • pp.29-41
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    • 2007
  • This study is to research how women aging from 20 through 40 Apperance -Mnagement Bhavior and care of their outer looks from a beauty treatment perspective. This research should help satisfy the wants of women who are the main clients of the beauty products and help the beauty industry to produce new products and also to help out on their marketing strategy. In order to search the general characteristics of our target women, Frequency Analysis was used, to find out the sub-factor of interest in beauty Factor Analysis and Reliability Analysis was used. In order to divide the group according to Degree of Apperance Concern 'sub-factor, cluster analysis, analysis of variance, Scheffe'-test, $X^2-test$ was used, and to find out the difference on how they care of beauty analysis of variance was used, and further more to summarize the result of analysis of variance Scheffe'-test was used. As a result, in all different ways of beauty caring, weight resisting, skin care and plastic surgery summed up similarly among the self-care group, hair care ended up with similar results among all three groups: self-caring group, no interest in beauty at all group, and the too conscious of other eyes group, and results on the interest rate of clothing ended up similarly among the other-eye conscious group, beauty care interest group, and the self-care group.

미용관련 고등학교의 유형에 따른 교육과정 실태조사 (Analysis of Curriculum on Types of Beauty-Related High Schools)

  • 김영경;박은주
    • 한국의류산업학회지
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    • 제9권1호
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    • pp.89-95
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    • 2007
  • The purposes of this study were to investigate the names and locations of beauty-related high schools, and to examine the cources and subjects of beauty-related high schools according to types of high schools. Data were obtained from 8 beauty-related high schools, which consisted of 2 schools for each beauty-related high schools types and permitted the investigation of their curriculum. The findings of this study were as follows: First, These were about 30 beauty-related high schools that were mostly industrial high schools, located in Busan and Kyungsang Province, and almost used "Beauty" or "Aesthetics" as the name of department. Second, the rates of common and professional courses of business high schools and industrial high schools were similar to those suggested from the Ministry of Education and Human Resources. But for specialized high schools and integrated high schools, the rate of these courses were not in accord with those of the Ministry of Education and Human Resources. Third, The credit hour of special study in beauty-related high schools largest in hair care, followed by skin care and makeup courses. But nail and foot care were established only 2-3 beauty-related high schools. Fourth, The number of subjects of special study were largest in specialty high school. Industrial high schools offered the least number of subjects of special study. Fifth, as a result of making a comparative analysis of their subjects of special study, eight high schools offered hair care, skin care, public health and makeup courses, which had the same or similar titles. The independence titles were established nail care and foot care. The others titles were established actual training, food and nutrition, digital image processing, accounts theory, coordinatin.

베트남 여성 유학생의 한류 문화 수용과 이상적 미 내면화 경험에 대한 질적 연구 (A Qualitative Study on Acceptance of Korean Wave Culture and Internalization of Ideal Beauty among Vietnamese Female Students in Korea)

  • 강영훈;이하경;김우빈
    • 한국의류산업학회지
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    • 제22권4호
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    • pp.456-468
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    • 2020
  • Vietnam is becoming a leading country in the consumption of Korean wave. Many Vietnamese students have visited Korea due to a significant interest in the Korean wave. This study used focus group interviews with 12 Vietnamese female students in order to examine the experience of the Korean wave acceptance (RQ1), the experience of internalization toward ideal beauty (RQ2) and differences of internalization towards ideal beauty depending on the living period in Korea (RQ3). First, the results of RQ1 showed that Vietnamese students were accepting the Korean wave through media, Korean and social interaction in their daily lives. They also have a positive attitude toward Korean cosmetics and K-pop among various content of the Korean wave. Second, four focal meanings were composed through RQ2. They were the standards of ideal beauty, the causes of ideal beauty internalization and the results of ideal beauty internalization. The results of ideal beauty internalization were separated into the perception dimension and behavior dimension. Last, the results of RQ3 found that the strength of internalization of ideal beauty can very depending on the living period in Korea. This study has academic implications in that it understands Vietnamese female students who become a member of Korean society from a sociocultural perspective. The results of this study are useful to establish practical implications for young Vietnamese consumers to build desirable aesthetic values.

폐기물을 활용한 업사이클링 뷰티디자인 (Upcycling Beauty Design Using Waste)

  • 청밍양;조고미
    • 한국의류산업학회지
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    • 제25권6호
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    • pp.732-738
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    • 2023
  • This study delves into the realm of upcycling beauty design by repurposing discarded CDs, magazines, and fabrics. The study outlines a meticulous process for transforming waste into beauty designs. We created three upcycling beauty design works as part of this investigation. The first creation, called Silver Leaf, uses the silver section of CDs to craft leaves and stems. Achromatic colors are used as makeup to achieve cyber-inspired imagery. After carrying out silver-gray eye makeup, the lips were completed by affixing a CD component. The second creation is a firebird crafted by cutting or folding fashion magazines to create essential items. The colorful firebird image was completed using vivid color makeup of shades such as red and yellow. After proceeding with red eye makeup, the lips were completed by cutting and pasting magazine cutouts. The third piece is a spring flower, which involved selectively cutting lace patterns to complete a beauty design extending from head to face. The colors are spring-themed and encompass pink, yellow, and blue. Pink, blue, and green eyeshadows were applied on the lace, attached from head to face, chest, and lips. This study advocates for the prospect of upcycling beauty design using sustainable materials by repurposing waste resources. It also introduces the possibilities of creative activities in this field through upcycling. The study aims to play a role in changing the perception of environmental conservation, a concern of our times, through the use of sustainable resources.