• Title/Summary/Keyword: Beauty Experience

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The Influence of the Landscape Meaning Illustrated to Subjects on their Landscape Preference (경관의미에 대한 정보전달이 경관선호에 미치는 영향)

  • 노재현
    • Journal of the Korean Institute of Landscape Architecture
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    • v.26 no.4
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    • pp.14-24
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    • 1999
  • The objective of this study is to test the influence of the landscape meaning illustrated to subjects on their landscape preference and to investigate the difference of the response(Influence Value;IV) between cultural landscape and natural landscape. For this, color-slide surrogates for cultural and natural landscape are shown to Experimental Group(EG) and Control Group(CG)(between-subject design). And Experimental Group is divided into meaning illustrated Before and After Group(within-subject design). For given 45 slide scenes of cultural and natural landscape, the subjects were asked to measure their preference on ten point scale. The results are as follows; 1. The influence of value illustration is positive in the preference. Specifically, this effect was more powerful for the low beauty landscape than for the high beauty landscape. 2. The relation between the IV and the preference of non illustrated group was deeply correlated. And IV of cultural landscape was higher than that of natural landscape. 3. It is identified that the meaning illustration about high naturalness landscape such as the swamp and alpine landscape is more effective than other natural landscape. 4. Also, the preference was more influenced by the personal task associated with landscape experience. But the statistical significance between the preference and experience about landscape didn't exist. Accordingly, it was suggested by this study that the illustrated meanings of landscape and perceived landscape form were also major influential factors on the landscape preference.

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Impact on Female Consumer Behavior and Purchase Intention : The experience of AR makeup based on marital status (결혼유무에 따른 증강현실(AR) 메이크업 체험이 여성 소비자 행동과 구매의도에 미치는 영향)

  • Kim, Eun-Joo
    • Journal of Digital Convergence
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    • v.18 no.3
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    • pp.49-57
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    • 2020
  • Over time, the beauty industry has entered a mature industry and cannot survive unless it changes. In reality, the AR market for virtual experimental marketing is growing in the beauty industry, and global companies like FACEBOOK in the US are investing heavily in AR. Therefore, this study utilizes augmented reality technique to find out how the experience of using AR application affects female consumers' satisfaction and how they feel. This study will focus on how the relationship with purchase intention is mediated. In addition, we will help to suggest the development direction of augmented reality with makeup by analyzing the overall factors at the time when new technology, augmented reality marketing is becoming active.

A Study on the Types of Product Review on Mobile Beauty App, Perceived Information Authenticity, Brand Attitude, Purchase Intention and e-WOM Intention (뷰티 모바일 앱에서의 제품 사용후기의 유형, 지각된 정보의 진정성, 브랜드 태도, 구매의도 및 온라인 구전의도에 대한 연구)

  • Chun, Eunha;Seok, HaeMin;Chung, Minjee;Ko, Eunju
    • Fashion & Textile Research Journal
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    • v.19 no.2
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    • pp.180-193
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    • 2017
  • The increase use of smartphones has paved the way for quick dissemination of online information. This has a huge influence on consumers' purchase decision making and the formation of a company's image. As such, this study focuses on product review from mobile beauty applications(apps); in particular, the perceived information authenticity. The purpose is as follows. First, to examine if there is any difference in perceived information authenticity based on the types of product review. Second, to analyze how perceived information authenticity influences brand attitude, purchase intention, and electronic word of mouth(e-WOM) intention. The study targets consumers in their 20s and 30s who have experience buying a product via a mobile beauty app. Three hundred responses are analyzed using SPSS 21.0 and AMOS 18.0. The results reveal that, first of all, consumers derive higher perceived information authenticity from a multi-facet review rather than a double-facet review. Second, among the traits of perceived information authenticity, only a brand's perceived reliability has a significant influence on brand attitude. Third, this brand attitude has a positive influence on purchase intention and e-WOM intention. In conclusion, these findings can serve as an important discussion point for companies developing a mobile beauty app, drawing attention to perceived information authenticity, based on the types of product review.

The Relationship between Job Stress, Organizational Trust, and the Job Change Intentions of Beauty Industry Workers: Verification of the Mediating Effect of Organizational Trust (뷰티산업종사자의 직무 스트레스와 조직신뢰, 이직의도와의 관계: 조직신뢰의 매개효과 검증)

  • Seo, Yoo Jung;Kwon, Ki Han
    • Journal of Convergence for Information Technology
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    • v.11 no.7
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    • pp.223-231
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    • 2021
  • The study analyzes the relationship between job stress, organizational trust, and the job change intentions of beauty industry workers. Three-hundred sixty-nine workers in the beauty industry with longer than three months of working experience were chosen as this study. The study used to perform frequency analysis, exploratory factor and reliability, correlation, confirmation, and structural equation model verification. The following results are as follows. First, job stress had a positive influence. Second, stress related to fairness had a negative effect on organizational trust. Third, organizational trust had a negative effects. In conclusion, organizational trust and stress related to fairness are the important variables. Furthermore, this study suggests that each organization needs to make an effort to increase organizational trust and to relieve stress related to fairness in order to reduce the job change intentions.

A Study on experiential consumption and development of the customized cosmetics on female university students in their 20s -Preliminary Study- (20대 여대생의 맞춤형화장품 체험소비 및 발전방향 연구)

  • Lee, Ha-yeon;Ju, Hyun-young;Kim, Gyu-ri
    • Journal of Digital Convergence
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    • v.18 no.12
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    • pp.595-606
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    • 2020
  • To find out the a Study on experiential consumption and development of the customized cosmetics on female university students in their 20s, this study conducted sampling using probability sampling from cosmetics major students in S City from September 1 to October 30, 2020. In this study, a study model was designed for a total of 30 people and studied as an Experience-Consume Experimentation. First, the result of the pre-purchase survey revealed that skincare cosmetics had the highest percentage for being selected by 30 people for "the preferred cosmetic type per the perception regarding customized cosmetics." Second, the result of the pre-purchase survey revealed that 11 people answered skincare cosmetics, 1 person answered shade cosmetics, and 2 people answered fragrance products (perfume, diffusers, etc.) for "the experience type for customized cosmetics." Third, the result of the post-purchase survey revealed that 29 people are willing to recommend the products, while 1 person is not. For the appropriateness of the price, 23 people answered yes; 7 people answered no. for the characteristics of the experience, 24 people (80%) answered that they selected ingredients according to their skin type; 9 people answered that the price is cheap considering they received 1:1 consultation; 18 people answered that they made a choice per their preferences (skin type) rather than per brands; 3 people answered that their self-esteem is stronger as if they received personal care. Therefore, customized cosmetics are expected to increase the attractiveness and purchase rate of female students in their twenties given that 'Human Touch,' genetic analysis, and 'hyper-customization technology,' which requires new development of customized cosmetics experience consumption for female college students in their 20s.

The Influence of Experience of Non-contact Lectures on Learning Flow in College Students Majoring in Cosmetology (미용 전공 대학생의 비대면 수업 경험이 학습몰입에 미치는 영향)

  • Yu-Ra, Kim;Ji-Young, Jung
    • Journal of the Korean Applied Science and Technology
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    • v.40 no.1
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    • pp.113-122
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    • 2023
  • This study attempted to investigate the effects of experience of non-contact lectures on learning flow against college students majoring in cosmetology and provide basic data to beauty education industry in the with-COVID-19 era. For this, a self-administered questionnaire survey was performed against 300 college students majoring in cosmetology from June 7 to 21, 2022. A total of 286 copies were collected and used for final analysis. The collected data were analyzed by frequency analysis, factor analysis, exploratory factor analysis, descriptive statistics, correlation analysis and multiple regression analysis, using SPSS 21.0, and the results found the followings: According to analysis of non-contact lecture experience factors, two course satisfaction factors were obtained. In learning flow, learning pleasure and learning flow were found. Specifically, class activities had a positive influence on 'learning pleasure (𝛽=.279, p<.007)' and 'learning flow (𝛽=.221, p<.031)' with statistical significance (p<.05). In addition, course satisfaction revealed a positive effect on 'learning flow (𝛽=.223, p<.041)' with statistical significance (p<.05). The above results confirm that experience of non-contact lectures affects learning flow. Therefore, it is anticipated that there would be more efforts to seek an efficient non-contact learning plan in this new era.

An Exploratory Study on the Recognition of Experience of Passing Down Education of the Korean Traditional Dance -Focusing on the National Intangible Cultural Assets: Seungmu, Salpurichum and Taepyeongmu- (한국 전통춤 전수교육의 경험인식에 대한 탐색적 연구 -국가무형문화재 승무, 살풀이춤, 태평무를 중심으로-)

  • Lee, Soon-hwa;Ahn, Byoung-Soon
    • The Journal of the Korea Contents Association
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    • v.19 no.9
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    • pp.122-134
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    • 2019
  • This study aims to conceptualize characteristics of the Korean traditional dance, and to categorize and analyze the recognition of experience of passing down education of Seungmu(Buddhist Dance), Salpurichum(Exorcism Dance) and Taepyeongmu(Dance of Peace). Dividing into groups of two: an experienced person twenty years or more in the Korean dance and a person who completed the traditional dance three years or more, three groups were selected. We connected the characteristics of the traditional dance experienced in passing down education with the recognition experience in the training courses. Categorizing thematically the process and the recognition of experience in the passing down education program, we attempted mutual group discussion and inductive area analysis on the basis of in-depth interview, tutorial discussion and analysis contents. As a result of this study, first, the characteristics of the Korean traditional dance that graduates of the program by repertory empathize were the experience of the sinmyung(the excess of mirth) and improvisation, the supreme self-controlling beauty and the best beauty of expression. Second, the recognition of experience in the passing down education program runs as follows: Interacting in the centre of the process, new education system for transmission, and formation of social discourse for appreciation. Conclusionally, the experience and the new vision for transmission of passing down education of the traditional dance are required to be based on the appreciation of the rationality of mutual communication and recognition of experience.

A Design Development of Kindergarten Uniforms and Textiles Using Korean Traditional Bowknot Patterns (한국 전통 나비매듭을 응용한 텍스타일 및 어린이 원복 디자인 개발)

  • Ko, Soon-Hee;Jang, Hyun-Joo
    • Journal of the Korea Fashion and Costume Design Association
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    • v.17 no.1
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    • pp.83-92
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    • 2015
  • The knots have been used practically and functionally in close relation to people's daily life, and it shows the beauty of its ornamental purpose. This study was to discover a new formativeness, such as the natural and symbolic beauty of knots, based on the interpretation of knots' basic image, recreating Korean beauty and characteristics within a modern sense. A bowknot is one of the beautiful Korean traditional knots and it is considered as a symbol of transformation. In this study, the formativeness of bowknots was shown and used, resulting in developing textile patterns that symbolize peace, love, joy, and hope. It was believed that the symbolism of bowknots could be suitable for a pattern of kindergarten uniforms which the children would experience for the first time. Considering the functional characteristics without discomfort while the children participate in various activities and movements, we made two pairs of boys' uniforms and two for girls.

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A Study on the Causes of Bankruptcy in Small Apparel Stores (소규모 의류 소매업체의 도산 원인에 관한 연구)

  • Ku Yang-Suk;Hwang Yeon-Soon
    • Journal of the Korean Home Economics Association
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    • v.41 no.10 s.188
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    • pp.199-209
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    • 2003
  • The purpose of this study was to investigate the causes of bankruptcy in small apparel stores. Data were collected from 153 apparel retail store owners who experienced failure in small apparel stores in Busan. The results showed as follows; The internal factors that caused bankruptcy in small apparel stores were the problems related with employees, capital, investment, weak marketing strategies, inadequate management, and characteristics of store owners. The external factors were economic condition, unexpected incidents, and the condition of market. There were significant differences in the perception of factors which caused the store bankruptcy according to prior business experience before opening apparel stores, the level of education, and the period between store opening and closing.

A Study of Modern Art and Fashion Trend Image -Based on after 1995 Fashion Trend- (현대예술과 패션의 트랜드 이미지에 관한 연구 -95년 이후 Fashion Trend를 중심으로-)

  • 이은영
    • The Research Journal of the Costume Culture
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    • v.6 no.3
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    • pp.88-99
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    • 1998
  • Image of Modern Art & Fashion are created on the whole in daily life. Image itself is not simple. There is no more distinction between content & form through mutual crossing for intellectual thinking. Specially, image of reproduction circumstance too many mixtual and compromise (collage) are continued to occur. They could pursuit to change their image through the more increase of impulse, exception and popular experience. In this thesis, I studied about image of Modern fashion & Art. In the modern art, visual image showed as anti-beauty and combination of cultural system. It has shown in the theory of Fred Davis and through fashion brand advertising image as follows; Youth vs maturity (ageless image), male s female and androgynous vs unisexuality (genderless image), colligation vs monopoly (street mode image). As a results, the modern trend image are showing the value of the ambivalence. It can be said that he anti-beauty which are occasionally showed in ambivalence has shown a tendency toward another tradition (feminity) through giving an impulse and paradox.

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