• 한국패션뷰티학회지
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• 제1권1호
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• pp.143-151
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• 2003

As korean women despised to transform their appearance into totally different shape, and they regarded to enhance a inherent beauty ideal beauty, korean traditional make-up culture was natural. But in modern society, make-up has been developing as one of the beauty industry and it means make-up involves more meanings than primitive period and needs to study its multi-dimensional connotation to understand in the culture. The purposes of this study were to find out what was represented in make-up ad and how it has been changed. The data of this study were collected from make-up advertisement printed in 'Hyang Jang' which is a periodical of amole pacific cosmetic industry from 1972-2001, and qualitatively analysed. As a results of content analysis were: The characteristics of non-verbal expression in make-up advertisements were different by the time. Generally person-appeal advertisements were more than product-appeal advertisements. And in the 1970s and early 1980s, person-appeal advertisements were appeal to the lifestyle, but after that person itself was appealed. And also after early 1980s, image-appeal advertisements were increased.

• Asia pacific journal of information systems
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• 제25권4호
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• pp.805-822
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• 2015

Online communities are an important source of electronic word-of-mouth (e-WOM). However, few studies have examined the use of such messages within the Middle Eastern context. This study focuses on Saudi women as members of an online beauty forum. Previous work suggested a mediating effect of gender, with women being more likely to trust word-of-mouth and follow it up with a purchase. A conceptual model with a theoretical underpinning from existing contributions in literature provides the basis of a coding framework for the message characteristics that influence members' e-WOM adoption. A total of 310 threads and 2200 messages coded into 5725 units were content analyzed to demonstrate cases where e-WOM was adopted and indicate further continuance intention with members returning to the forum. A new category of 'community bonding' was created from the content analysis given the prevalence of emotional aspects in messages. Emotion expressed in messages, often expressed in religious terms, is as influential and important as the cognitive aspects of community bonding.

• 융합정보논문지
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• 제11권2호
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• pp.188-193
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• 2021

본 연구는 만 25세 이하의 여대생을 대상으로 스킨 도포 횟수에 따른 안면 피부의 수분함량 변화에 대한 연구를 하였다. 수분함량(moisture contents)은 피부 수분 측정기(피부 유수분측정기, PRC, 중국)를 이용하여 측정하였다. 스킨은 I사의 블루베리 리밸런싱 스킨[대용량] 500ml를 임상실험재료로 사용하였다. 이마와 눈가, 볼, 턱 모두 도포 전 보다는 한 겹 도포 후가 수분함량이 더 높았으며, 한 겹 도포 후 보다는 열 겹 도포 후 수분함량이 더 높은 것을 알 수 있다. 이와 같은 결과로 세안 후 기초 제품을 도포할 때 가장 첫 번째 단계인 스킨의 횟수를 늘려 도포 한 후 로션과 수분크림 등 기초 제품을 바른다면 수분함량을 더욱 높일 수 있는 방법이다.

• 복식문화연구
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• 제24권6호
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• pp.756-776
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• 2016

The concern over beauty is increasing as the importance of appearance is becoming more prominent. Accordingly, the importance of studying beauty is now apparent. The purpose of this study is to analyze existing beauty-related research in order to assess current trends in beauty-related studies. Materials were collected from the master's theses and academic journals from 1997 through 2016. In addition, 81 beauty-related papers were selected and classified into 3 categories according to their subjects and content. There were 19 hair attitude papers, 52 papers about make-up and skincare, and 10 papers on cosmetic surgery. Each type was divided into detailed themes according to the study theme and its number was grasped. Consequently it was classified into 9 themes about the attitude toward hair and the relevant variable study, 10 themes about the attitude toward hair style and relevant variable study, 24 themes about the make-up attitude and relevant variable study, 28 themes about the skin care attitude and relevant variable study, and 10 themes about the cosmetic surgery attitude and relevant variable study. The results revealed that academic concern about beauty sharply increased starting in 2005. Moreover, we determined that the methodologies used in hair and make-up studies were sound and detailed, while cosmetic surgery studies were more inconsistent and poorly analyzed. Thus cosmetic surgery should be further researched in a more standardized and thorough manner. This review of attitudes toward beauty will serve as a basis for follow-up studies that employ meta-analyses to draw more quantitative conclusions by aggregating many more study results.

• 한국의류산업학회지
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• 제22권4호
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• pp.456-468
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• 2020

Vietnam is becoming a leading country in the consumption of Korean wave. Many Vietnamese students have visited Korea due to a significant interest in the Korean wave. This study used focus group interviews with 12 Vietnamese female students in order to examine the experience of the Korean wave acceptance (RQ1), the experience of internalization toward ideal beauty (RQ2) and differences of internalization towards ideal beauty depending on the living period in Korea (RQ3). First, the results of RQ1 showed that Vietnamese students were accepting the Korean wave through media, Korean and social interaction in their daily lives. They also have a positive attitude toward Korean cosmetics and K-pop among various content of the Korean wave. Second, four focal meanings were composed through RQ2. They were the standards of ideal beauty, the causes of ideal beauty internalization and the results of ideal beauty internalization. The results of ideal beauty internalization were separated into the perception dimension and behavior dimension. Last, the results of RQ3 found that the strength of internalization of ideal beauty can very depending on the living period in Korea. This study has academic implications in that it understands Vietnamese female students who become a member of Korean society from a sociocultural perspective. The results of this study are useful to establish practical implications for young Vietnamese consumers to build desirable aesthetic values.

• 디지털융복합연구
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• 제19권2호
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• pp.457-462
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• 2021

최근 동영상을 통해 이용자가 자유롭게 참여하고 정보를 공유할 수 있어 쌍방향 소통이 가능한 유튜브가 대표적인 미디어 플랫폼으로 자리 잡고 있다. 유튜브를 활용한 마케팅이 기업 차원에서도 긍정적인 효과를 나타내고 있어 그 영향력에 대한 관심도 증가하였다. 이에 본 연구는 유튜브 뷰티콘텐츠 이용자의 준사회적 상호작용이 행동의도에 미치는 영향을 연구하고 그 결과를 효율적 마케팅 전략 수립의 기초자료로 제공하고자 한다. 본 연구 결과에 따르면 준사회적 상호작용은 행동의도에 유의미한 정(+)의 영향을 미치는 것으로 나타났다. 이에 이용자의 특성에 따른 실효성 있는 준사회적 상호작용 확대 방안을 연구하여야 할 것으로 사료된다.

• 식물조직배양학회지
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• 제28권3호
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• pp.117-121
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• 2001

배양환경을 달리하여 생산한 3가지의 유묘 (타가영양묘, 혼합영양묘, 자가영양묘)를 대상으로 잎의 형태적 특성 및 탄수화물 함량 등을 비교 분석한 결과, 온실묘, 자가영양묘와 혼합영양묘는 하표피층에 왁스의 결정형이 관찰되었으나 타가영양묘에서도 관찰되지 않았다. 기공수와 크기에 있어서는 타가영양묘가 자가영양묘에 비하여 기공이 크고 많았다. 특히, 자가영양묘의 기공형태와 크기는 온실에서 자란 유묘와 거의 유사하였다. 식물체의 탄수화물함량은 자가영양묘가 혼합영양과 타가영양묘에 비하여 많았으며 유리당도 역시 자가영양묘가 가장 많았고 모든 배양묘에서 glucose의 함량이 가장 많았다.

• 융합정보논문지
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• 제10권8호
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• pp.239-249
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• 2020

본 연구는 미용전공 졸업생 205명을 대상으로 미용교육과정 인식이 현장활용성, 직무활용도, 직무만족도에 미치는 영향을 알아보고 전공별 각 요인들의 차이를 분석하는 것을 연구목적으로 설문을 진행하였다. 연구결과 피부는 실습, 기타 전공은 기술적인 면, 실기 테크닉 및 현장감 있는 교육에 대한 요구가 가장 많았고, 모든 전공이 이론<실습 형태의 교육과정, 실습 위주 수업을 요구하였다. 미용교육과정 인식 및 현장활용성이 낮게 나타났고 자격증 교육과정, 직무활용도 및 직무만족도 인식이 낮게 나타났다. 미용교육과정 인식이 현장활용성에 유의한 정(+)의 영향을 나타냈고(p<0.001), 교육내용은 직무활용도 하위요인과 직무만족도에 유의한 정(+)의 영향을 나타냈다(p<0.001). 결론적으로 모든 전공에서 현장활용성, 직무활용도 및 만족도를 높이기 위해 실기교육 보완, 실습 비율 증가 등 교육과정 내용을 개선할 필요성이 있는 것을 알 수 있었다.

• 디지털융복합연구
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• 제20권5호
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• pp.233-238
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• 2022

본 연구는 뷰티관광 교육과정의 중요도-만족도의 차이를 분석하여 뷰티관광 활성화를 위한 교육과정의 개선을 목적으로 한다. 뷰티관광산업 종사자를 대상으로 온·오프라인 설문조사를 실시하였으며 208개의 유효표본을 활용하여 IPA분석을 실시하였다. 분석결과, 모든 교육내용에 대한 중요도와 만족도는 차이가 있는 것으로 나타났다. 또한 개선이 필요한 교육내용은 없는 것으로 나타났으며 지속 및 유지가 필요한 교육과정은 현장실습, 전공실무, 서비스 및 매너, 고객상담, 고객관리, 마케팅, 대인관계 등으로 나타났다. 우선순위가 낮은 교육내용은 외국어, 다문화 이해, 관광학, 뷰티경영 등으로 나타났으며 과잉 노력을 지양이 필요한 교육내용은 전공 이론인 것으로 나타났다. 연구 결과를 바탕으로 뷰티관광 활성화를 위한 교육과정 개선 방향을 제시하였다.

• 복식
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• 제51권6호
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• pp.67-83
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• 2001

The purpose of this study is to define the aesthetic consciousness in the late Modernism fashion which generated a sudden style change and craze, and to identify the essential meaning of the style. In order to achieve this the aesthetic approach was applied. Visual commonalities were sought between fashion and contemporary architecture, furniture, ceramic and metalware, to lead to a deeper insight into the aesthetic consciousness. Common visual characteristics are curvedness of the line, obliqueness of the line, asymmetry of the form, exaggeration of the form and symbolic nature of the form. The content which can be analogized from the visual characteristics are the beauty of the nature, the beauty of the glamourous feminity, the beauty of the ideal and the beauty of the creative personality. In the creating process, the existential aspect of human being became a focus of attention, and human being's subjectivity operated as a principal force. In the late Modernism fashion, the appreciator's aesthetic experience became more important, and the appreciator's psychological satisfaction and pleasure were considered in the creative process. Fashion, architecture and crafts, which fulfill functional duties in everyday life, facilitated the appreciator's aesthetic experience through empathy. This study inquires into the relationship between aesthetic consciousness and visual form. This study offers meaning because to uncover the connoted aesthetic consciousness in the late Modernism fashion is to pursue the roots of current aesthetic consciousness and it is hoped that in doing so this study will provide a basis for interpreting and understanding today's fashion style.