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The Study on the Effect of External Information on Purchase Decision-Making Process in Online Shopping Mall Based Electronic Commerce (온라인 쇼핑몰 기반의 전자상거래에서 외적 정보가 구매 의사결정 과정에 미치는 영향에 대한 실증적 연구)

  • Kang, Sung-Min;Kim, Tae-Jun
    • Journal of Information Technology Applications and Management
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    • v.14 no.4
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    • pp.97-120
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    • 2007
  • Development of information technology and Internet brought big changes in information society. Quantity of information increased rapidly and various types of information were presented through diverse channels. This change brought an impact in electronic commerce environment. A large number of products are transacted in online market. And various search functions and product information are presented for supporting customer's decision making. This study examined the effect of external information on purchase decision-making in electronic commerce environment. An experiment was conducted to see the customer product review, unit sales, etc. on purchase decision-making process in online shopping mall based electronic commerce. As a result of study, external information referring to number of purchasing, positive product review, and reliability of information has a positive effect on purchase-decision. The significance of the study can be found in that it defined 1) external information has an effect on decision-making, 2) positiveness and reliability of product information showed that they have an influence on customer, and 3) when self opinion and other person's opinion are different, one is not satisfied with decision making process. The results of the study can be of practical use in the design and implementation of online shopping mall in electronic commerce.

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Analysis of Comparison Test and Measurement Error Factor for I - V Performance of Photovoltaic Module (PV모듈 발전성능 비교시험과 계측편차 요인 분석)

  • Kang, Gi-Hwan;Kim, Kyung-Soo;Yu, Gwon-Jong;Ahn, Hyung-Keun;Han, Deuk-Young
    • Journal of the Korean Solar Energy Society
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    • v.29 no.2
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    • pp.70-75
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    • 2009
  • In this experiment, we did sampling 6 kinds of photovoltaic modules and analyzed the discrepancy of measurement results between l laboratory and 4 PV makers to have performance repeatability at Standard Test Condition(STC) condition. From the KIER's results, Korea's standard test laboratory, other laboratory showed -10% measurement variation. The causes came from correction of reference cell, test condition and the state of skill. Form the comparison test, we analyzed the problems. But three PV maker reduced measurement variation, other one PV maker and one test laboratory didn't improve the problems of correction of reference cell, test condition and the state of skill. Also, High Efficiency Module had a big discrepancy of -10.0$\sim$-6.2% among 3 laboratories which have a less than 10msec light pulse duration time. This made low spectrum response speed so the Fill Factor decreased maximum output power under 10msec light pulse duration time

Field Experiments of Scientific Conservation Treatment for Bangudae Petroglyphs in Ulsan, South Korea (울산반구대암각화 보존처리를 위한 현장적용실험)

  • Lee, Tae-jong;Oh, Jung-hyeon;Kim, Sa-dug
    • 보존과학연구
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    • s.33
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    • pp.69-83
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    • 2012
  • Field experiments for Conservation damage on selected spots were carried out prior to direct conservation treatments for Bangudae Petroglyphs in Ulsan. It was found that there is a big difference in treatment effects according to the treatment technique and application rather than on the treatment material use. Based on the results of this study, a plan for the conservation treatment of Bangudae Petroglyphs will be suggested by providing new materials and application techniques for cracks, adhesive application and consolidation by conducting artificial weathering tests and continued monitoring.

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The Pillar Design Variable Determination up of the Vacuum Glazing Panel using FEM (FEM을 이용한 진공유리 패널의 지지대 설계변수 설정)

  • Kim, Jae-Kyung;Jeon, Euy-Sik
    • Journal of the Semiconductor & Display Technology
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    • v.10 no.4
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    • pp.101-106
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    • 2011
  • There are various methods in the flat panel display manufacture. The cost reduction effect is very big in case of using the screen printing method. The screen printing method is much used in the process of forming PDP barrier and can apply to the process of arranging the pillars for maintaining the vacuum gap of the vacuum glazing panel. The pillar which is one of the core elements for comprising vacuum glazing maintains the vacuum gap overcoming the vacuum pressure difference with the atmospheric pressure generated in vacuum glazing. At the same time, the deformation phenomenon by vacuum pressure is relived. In this paper, by using FEM about three considered in the pillar design and arrangement kinds of limiting factors, the simulation was performed. The pillar optimum arrangement method at within the maximum allowable tensile stress and heat transfer coefficients according to the arrangement try to be presented based upon the analyzed result data review and this validity tries to be verified by FEM.

Days to Germination and Effect of Growth Regulator on Rhizome Growth in Cymbidium goeringii Hybrid

  • Kang, Tae-Jin;Yang, Deok-Chun
    • Plant Resources
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    • v.6 no.2
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    • pp.144-148
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    • 2003
  • Germination efficiency, such as days to germination and conditions for the hybrid seeds, was tested after hybrid seeds were sown on the medium. Seeds were germinated from 67 to 126 days after seeding in all cross combinations, and germination condition was different among hybrid combinations. There was big difference on days to germination based on the different media, that is, days to germination in the hyponex medium was shorter than that in the Knudson C medium. Mutants such as MMS and NaN$_3$ were used to cause mutation. Germination occurred with 0.1 % NaN$_3$ and MMS. However, even though germination occurred in other treatments (0.01 % and 0.2% of NaN$_3$ and MMS), brownish phenomenon was intense, or did not proceed and got worse after 4-5 months of seeding. In addition, it was performed to choose appropriate medium for the growth of Cymbidium rhizome whose media adaptability is more different than other orchids. Different concentration of NAA and Kinetin was used. As a result, C. goeringii hybrid showed difference for the concentration of NAA and Kinetin combination.

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A Case Study on Changing Conditions of Farm Household Economy (농가생활(農家生活) 및 영농여건변화(營農與件變化)에 관(關)한 사례조사(事例調査))

  • Shin, Yong In;Kang, Jae Chul
    • Korean Journal of Agricultural Science
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    • v.17 no.1
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    • pp.65-75
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    • 1990
  • This study is purposed to examine how fanner's living conditions and managements have been improved during the last five years(1985 through 1989) on the basis of the information got from the sample survey of 30 farm households chosen in Galma-ri, Buseok-Myeon, Seosan county, Chungnam province. The followings are major results of the study. (1) There have been much improvement of kitchen facilities and increasing number of cultural goods, but not much in the condition of sanitation facilities. (2) The size of farm warehouse and stall have been greatly enlarged and there has been large variation in the heads of big animals such as cattle during the surveyed period. This may reflect the facts that farm managements become more diversified and commercialized. (3) It is shown that fanners more voluntarily accept new fanning techniques about their concerning crops. Also there have been rapid changes in the pattern of upland cropping system, adjusting to the commercialization of agriculture. (4) Currently, fanners tend to react to the price signal of market system more sensitively than before. Accordingly, agricultural income structure is varied subject to price fluctuation in the short run period.

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A Study of Recognition of Purchasing Ethics in the Hospital Management (병원구매윤리의 인식에 관한 연구)

  • Jang, Ik-Sun;Na, Jeong-Mi
    • Management & Information Systems Review
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    • v.21
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    • pp.115-129
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    • 2007
  • This paper deals with recognition differences about the purchasing ethics scale of hospital of Koreans and New Zealanders in order to compare the recognition differences of purchase ethics of people of two countries in the hospital management. The results are as follows : 1. From the viewpoint of recognition about the purchasing ethics scale of hospital of Koreans and New Zealanders as two examining objects, egoism tendency is the lowest and deontology tendency is the highest commonly. 2. Koreans' two separate tendencies mentioned above shows that Korean people have been influenced by Confucian culture in spite of its high speed industralization. 3. New Zealanders' two separate tendencies mentioned above shows that they have performed their duties faithfully despite the fact of New Zealand is a nation of globalization index 2. 4. Average differences between the purchasing ethics scale of hospital shows that Koreans' ethical sensitivity is somewhat higher than of New Zealanders. 5. From the viewpoint between of the purchasing ethics scale of hospital, the egoism and utilitarian scales show big differences in ethical tendencies, and deontology scale shows differences in them.

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Study on the Relationship between "Compilation of Chimgutaekil" and "Uibangryuchi" ("침구택일편집(鍼灸擇日編集)"과 "의방유취(醫方類聚)"의 관계 연구)

  • Oh, Jun-Ho
    • Korean Journal of Acupuncture
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    • v.28 no.1
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    • pp.101-112
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    • 2011
  • Objectives : This research is aimed to consider the arranging process of the expertise on acupuncture & moxibustion in the corrective process of "Uibangyuchi" by studying the relationship between "Uibangyuchi" and "Compilation of Chimgutaekil". Methods : This researcher scrutinized the compilation & corrective process of "Uibangyuchi" through royal family records and considered the relationship between "Compilation of Chimgutaekil" and "Uibangyuchi" from the historial viewpoint. Results and Conclusions : 1. In the corrective process of "Uibangyuchi", the specialized knowledge of acupuncture & moxibustion were erased. 2. The contents related to "Chimgutaekil" among the erased contents are included in "Compilation of Chimgutaekil". 3. The method of arranging the knowledge in "Compilation of Chimgutaekil" coincides with that of "Uibangyuchi", which showes this book has a deep association with "Uibangyuchi" in the aspect of the period, organization of authors, and arrangement form. 4. The "Chimgutaekil"(Pick-a-date Method) is of no big consequence in the science of acupuncture & moxibustion but considers the example of medical procedures in the royal family of the Chosun Dynasty : the "Chimgutaekil" was the operation to be done at the very first beginning in time of the medical procedures using acupuncture & moxibustion. 5. Through such historical facts, the conclusion was made that the reason why specialized knowledge of acupuncture & moxibustion of specialty book was deleted in the compilatory process of "Uibangyuchi" is that its writing staff decided to compile these separately, thereby hurriedly publishing "Compilation of Chimgutaekil" as an example.

Influence of Wax Molecular Weights on Wax Migration and Evaporation of Rubber Vulcanizates at Room Temperature (상온 노화 후 고무가황물에서 왁스의 이동과 증발에 미치는 왁스의 분자량 분포)

  • Im, Song-Hee;Choi, Sung-Seen
    • Elastomers and Composites
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    • v.44 no.4
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    • pp.397-400
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    • 2009
  • Ozone caused the crack on the surface of a rubber article by oxidation of double bond at room temperature. Wax migrates to the surface of a rubber article and makes a physical barrier to prevent process of ozonation. We investigated change of molecular weight distribution of waxes in unfilled NR, SBR, and BR vulcanizates before and after aging at room temperature for 6 months. Migration and evaporation behaviors of wax in a rubber article at ambient conditions help understand a role of wax as an antidegradant and appearance contamination of a rubber article. The relative intensity distribution of n-alkanes of the NR specimen after the aging was shifted to higher molecular weight compared with the relative intensity distribution before the aging, while those of the SBR specimen before and after the aging did not show a big difference.

Research on the Amount To Be Removed at the Neckline According to the Upper Chest Type (흉부상부형태에 따른 네크라인의 줄임분량에 관한 연구)

  • Koo, Mi-Ji
    • Korean Journal of Human Ecology
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    • v.10 no.4
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    • pp.391-398
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    • 2001
  • This research is focused on how to divide the upper chest type and to find out the amount to be removed at the neckline according to the different upper chest type and different neckline depth. The result of the research is as followed. 1. In the result of the factor analysis, the upper chest could be explained by six factors such as the shape factor of the upper chest, shoulder curve factor, shoulder sloping factor, space factor from shoulder to waist, upper chest slope factor, and the bust size factor. 2. The shape of the upper chest could be divided by three groups. The first group is characterized as lagging and bent backward shoulder, slight slope of upper chest, and small bust. The second group is comparatively curved at the upper chest and big bust. The third group is rising and bent forward shoulder, slight curved upper chest. 3. The amount to be removed at the different neckline depth and in these three types of upper chest had a difference due to the differences of the upper chest shape containing the shoulder shape.

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