• Journal of Distribution Science
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• v.12 no.12
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• pp.83-92
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• 2014

Purpose - A business ecosystem refers to mutually dependent systems interconnected by a loose foundation of various ecosystem members such as customers, suppliers, partners, and other stakeholders. The ecosystem-based strategy attempts to achieve competitive advantage for firms by enriching a business ecosystem or building a sustainable business ecosystem through the collaboration and co-evolution of its members. A sustainable business ecosystem is a source of competitiveness for firms anda manageable resource for gaining a competitive advantage. Customers represent the core membership of the business ecosystem and play a pivotal role in building a sustainable business ecosystem. This study examines the effects of customer participation on economic and social value in the business ecosystem and suggests a course of action for building a sustainable business ecosystem. Research design, data, and methodology - Two business cases of South Korea are selected from two different business types: business-to-business (B2B) and business-to-customer (B2C) firms. Business ecosystems for B2B and B2C firms reflect contrasting characteristics. Data was collected from in-depth interviews with four representatives of four firms. Results - The study suggested seven propositions for the relationships between customer participation and a sustainable business ecosystem through multiple case studies based on in-depth interviews. The results reveal the following four strategic actions for building sustainable business ecosystems based on the suggested propositions: alignment, systemization, socialization, and co-evolution. Alignment refers to achieving a harmonic balance or virtuous circle among the firm's mission, investment, and value creation. Systemization refers to building and implementing management and infrastructure systems rooted in the corporate culture. Socialization of customers in the business ecosystem reinforces the harmony or virtuous cycle. Finally, co-evolution is associated with the relationship between firms and customers as buyer firms in a restricted business ecosystem. Conclusions - This study considers multiple cases for the execution of a sustainable business ecosystem in collaboration with customers and suggests seven propositions and four strategic actions. The results are based on qualitative data from interviews with business associates from two firms in an open business ecosystem and two firms in a restricted business ecosystem, both in South Korea. Our research results regarding two contrasting business ecosystems shed light on business issues and policy making in Asian business environments, which are in the transition stages from a traditional conglomerate-driven to an inclusive growth-driven economy. The business ecosystem itself should be considered a manageable resource for firms' competitive positions in the market. A customer is a member of the business ecosystem and should thus be viewed not only as a purchasing entity and an object of relationship management but also as a co-creator of value. Therefore, firms should collaborate with customers to build sustainable business ecosystems. For this, firms must create social value, which cannot be created by customers alone, within the business ecosystem. Then, customers participate in a business ecosystem and build it to be favorable to them. Implications for academics and practitioners were suggested.

• Management & Information Systems Review
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• v.21
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• pp.99-114
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• 2007

According as Internet based EC(Electronic Commerce) has been activated, More requirements for exchanging digital documents are being proposed in B2B(Business to Business) and B2G(Business to Government) environments. However, the documents can not be processed automatically, because the structures of documents in each site(companies, central/local governments) do not match. Therefore, W3C(World Wide Web Consortium) has proposed XML(eXtensible Markup Language) DTD(Document Type Declaration) technology to support structuring documents. The XML DTD technology can support interoperability between EC sites. And, XML DTD based documents can be processed automatically in every sites. They will improve efficiency of services in B2B and B2G environments. In this paper, we propose interoperable DTD architecture and IDEP(Interoperable DTD Exchange Protocol) protocol which supports searching DTDs and exchanging DTDs. This technology can popularize DTDs and digital documents.

• The Journal of Society for e-Business Studies
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• v.5 no.1
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• pp.75-91
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• 2000

The new paradigm, which is called Electronic Commerce (EC), has greatly influenced not only enterprises but also other part of our society. Many goods have been actively transacted through EC all over the world. But there is a great difference between agricultural products and industrial products in terms of selling and buying behavior. Industrial products are well standardized and time-invariant in quality but agricultural products are not. Even the domestic distribution channels of agricultural products are much complex and are not modernized with internet technology. In this study, we first identify the behaviors of electronically transacting agricultural products and then develop and EC architecture far agricultural products in Korea. We suggest that EC for agricultural products focuses on B2B (Business to Business) model and various agricultural information should be distributed from B2B market over all supply chain and demand chain channels.

• International Commerce and Information Review
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• v.7 no.4
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• pp.23-36
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• 2005

With the rapid development of the Internet, e-business has been entering a new phase. However, there're still some problems to be settled and needs for breakthrough. The paper proposes an innovative approach to e-business models with the aim to resolve the problems. The paper reviews the exiting e-commerce models and points out some of the common weaknesses of the models, and presents the "Business Blogging e-Hub"model for e-business. With the characteristics of all-sided information, multi-dimensional interactivity and trans-model e-commerce platform, the proposed model is created and derived from the integration of the "classical"e-commerce models as B2B, B2C and C2C with the technology and essence of blogging, and is thus sure to meet rapidly changing business needs.

• IE interfaces
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• v.17 no.1
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• pp.33-45
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• 2004

In the web environment for general information seeking and business-to-customer and business-to-business electronic commerce, users are customers. Understanding their expectations and how they feel about the web sites they use is becoming a very serious concern. While the success of a company or an organization is dependent on many factors, its web site plays a central role. This paper described the use of WebQual2.0 to evaluate the various web sites of B2B and B2C. WebQual2.0 has been extended and refined to encompass an interaction-quality literature. Furthermore, this paper described the use of Kano model to evaluate the various web sites which classified by internet business types. The result showed that the inherent characteristics of B2B and B2C web site should be considered in initial site construction. Further, customers in a web domain do not regard all quality factors as equally important and the rankings of important quality factors differ from one web domain to another. This study was focused on the identifying the weights of web quality factors according to the each web site of the internet business types.

• The Journal of Society for e-Business Studies
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• v.7 no.3
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• pp.61-73
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• 2002

Product catalog information is the most important factor to make customers purchase the product for various B2B or B2C businesses provided on the Internet. As catalog information differs from company by company, it cannot provide common criteria standard to customers to make decisions. Therefore, it is necessary to develop a platform independent system, which integrates incompatible data from each company' catalogs and manages its database. This paper describes the integrated E-catalog system made up DB module, catalog management module, and interface module. This system allows customers to view standardized product catalog information from different companies with real -time updates, and also provides extensibility, flexibility, and interoperability for the effective E-Business management.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2006.11a
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• pp.259-270
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• 2006

This research applies Blattberg's CE model to B2B business context. Through the model we estimate customer lifetime value of a semiconductor manufacturer. The results show that Blattberg model has limiting applicability to B2B business context.

• The Journal of Society for e-Business Studies
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• v.9 no.4
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• pp.53-64
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• 2004

Today's enterprises take processes beyond their own organizational boundaries in order to electronically trade goods and services with partners under the concept of B2B e-commerce. In this environment, inter-organizational business processes are required and should be well defined not only in public processes between partners but in private processes within individual partners. For this purpose, we propose the method to represent inter-organizational business processes. First of all, a feasible modeling method for the inter-organizational workflow for B2B e-commerce is developed. This method is proposed based on BPSS in ebXML so that the binary and multiparty collaborations share a common process. In this method, message flows and control flows are separated in order to facilitate the design procedure of the inter-organizational workflow process. Second, a well-structured process modeling algorithm to design a well-structured inter-organizational workflow process is proposed. In the algorithm, a process is transformed to a Petri-net-based process model. This algorithm employs well-behaved modeling blocks, well-behaved control structures, and business transactions to develop well-structured process models by a top-down design.

• Proceedings of the CALSEC Conference
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• 2001.08a
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• pp.241-251
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• 2001

B2C e-commerce is now sufficiently stable. Judging from its success, we can expect B2B to similarly improve business processes for a better return on investment. To achieve B2B e-commerce, many consortia have been trying to develop a B2B framework. As a result, the ebXML is started as an international standard for B2B e- commerce based on XML. The exchange of information between two parties requires each party to know the other party's supported business collaborations, the other party's role in the business collaboration, and the technology details about how the other party sends and receive messages. In some cases, it is necessary for the two parties to reach agreement on some of the details. The ebXML CPP and CPA specification defines how to describe these. In this paper, we'll describe our design and implementation of an ebXML CPP and CPA editor which enables each party to create and edit his profiles and which automatically composites two CPPs. Although it is possible to create and edit CPP and CPA documents with general-purpose XML editor, it is not easy to create and edit CPP and CPA documents with a general-purpose XML editor. Moreover, the detailed procedures for CPA formation from CPPs are currently not provided in the specification. Therefore, we propose two approaches for a CPA formation in addition to easy-to-use user interface.

• International Commerce and Information Review
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• v.5 no.2
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• pp.91-112
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• 2003

Nowadays, the spreading of electronic commerce using internet demands a lot of change in business environments, as it is called B2B. Especially, the B2B based EC have a majority rates over the 10% of whole EC markets. As the approach way and the core axis of e-Marketplace in B2B markets are changed more by the business section and industry section than by each company sections, all of the world leading company including Korea are trying to take a prior occupation in e-Marketplace market. In korea, B2B e-Marketplace are mainly leaded by ministry of commerce, industry and energy which choice the company, run a trial managed company. Above MOCIE efforts are now having a lot of trial and error. Accordingly, this thesis are focused on researching the construction trends of B2B e-Marketplace, the future prospects, and promotion plans.