International Commerce and Information Review (통상정보연구)
- Volume 7 Issue 4
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- Pages.23-36
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- 2005
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- 1598-7604(pISSN)
Business Blogging e-Hub:An Innovative Approach to e-Business
- Wang, Guo-An (Modern Business and Trade Research Center Zhejiang Gongshang University)
- Received : 2005.11.04
- Accepted : 2005.12.09
- Published : 2005.12.25
Abstract
With the rapid development of the Internet, e-business has been entering a new phase. However, there're still some problems to be settled and needs for breakthrough. The paper proposes an innovative approach to e-business models with the aim to resolve the problems. The paper reviews the exiting e-commerce models and points out some of the common weaknesses of the models, and presents the "Business Blogging e-Hub"model for e-business. With the characteristics of all-sided information, multi-dimensional interactivity and trans-model e-commerce platform, the proposed model is created and derived from the integration of the "classical"e-commerce models as B2B, B2C and C2C with the technology and essence of blogging, and is thus sure to meet rapidly changing business needs.