• Title/Summary/Keyword: Attribute selection

Search Result 294, Processing Time 0.039 seconds

Potential Effects of Restaurant Selection Preferences by Elderly Consumers' Values and Lifestyle (노년소비자의 가치와 라이프스타일이 외식업체 선택속성에 미치는 영향)

  • Lee, Young-Joo;Hwang, Young-Jeong
    • Culinary science and hospitality research
    • /
    • v.20 no.1
    • /
    • pp.220-237
    • /
    • 2014
  • This study was intended to survey on the restaurant selection preferences by elderly consumers' values and lifestyle. The survey was residing in Seoul and men and women who were 55 years of age or older to achieve the purpose of this study, the theoretical and empirical research methods research methods were combined. The results of the study are summarized as follows. First, Action oriented intrinsic value of elderly consumers highest lifestyle influence. This is an internal value-oriented elderly consumers to follow the latest fashion trends and challenges in the new one, we enjoyed the service and sometimes want to experience the frenetic fun means. Second, Realization oriented lifestyle on the Brand standards, food quality standards, environmental standards positive effect was found to be Principle oriented life style based on the environment positively influence. This trend Principle oriented lifestyle can talk comfortably while you can relax and quiet around people, mainly from a reputable place, and action-oriented selection of the hotels facilities and senior discount price menu and the service is friendly and Notice that if you use a little less meoleodo, and these results are only for the elderly consumers with access privileges and services using the factors of elderly consumers loyalty and Catering Food service satisfaction should be efforts to raise. Third, elderly consumers select attribute value and proven results Food service elderly consumers based on personal values and lifestyle are different catering companies can select the properties that standard means, elderly consumers are value-oriented properties and select the Food Service Industry catering companies by identifying the active elderly consumers in future marketing strategies to be able to bring a positive impact considered.

The Effect of Attribute Selection of Local Specialty Food on the Customer Satisfaction and Behavioral Intention - Focused on Gangneung Area - (지역특산음식 선택속성이 고객만족과 행동의도에 미치는 영향 -강릉지역을 중심으로-)

  • Kim, Se-Kyoung;Yoon, Deok-Ihn;Kim, Hyeong-Il
    • The Journal of the Korea Contents Association
    • /
    • v.18 no.7
    • /
    • pp.338-349
    • /
    • 2018
  • The purpose of this study was to investigate the effect of local food selection attributes on customer satisfaction and behavioral intention. The purpose of this study was to investigate the effect of local food selection attributes, customer satisfaction, Respectively. The purpose of this study is to investigate the relationship between the variables and the structure of each variable through literature review. The questionnaire survey was conducted on 249 consumers who used specialty food through local food restaurants and local festivals in Gangneung. Respectively. Data were analyzed by frequency, exploratory factor analysis, reliability analysis, correlation analysis, and regression analysis using SPSS 20.0 statistical program. The purpose of this study is to identify the factors that select local specialty foods and to provide them as basic data for increasing the number of tourists through local specialty foods and revitalizing the local economy. I would like to present a marketing strategy. In particular, consumers who have used local specialty foods must come up with a marketing strategy that will maximize customer satisfaction, and it is necessary to revitalize the taste, quality, and best service of food.

A Study on the Effect of the Importance of Selection Attributes for Chicken Specialty Store on Customer Satisfaction and Loyalty : Focusing on Undergraduate and Graduate Students in Daejeon City (치킨 전문점의 선택속성 중요도가 고객만족 및 고객충성도에 미치는 영향에 관한 연구 (대전지역 대학생.대학원생을 중심으로))

  • Kwon, Nam-Wook;Oh, Suk-Tae
    • Culinary science and hospitality research
    • /
    • v.17 no.4
    • /
    • pp.169-184
    • /
    • 2011
  • This study tried to know the effect of selection attributes for chicken specialty stores on customer satisfaction and loyalty. IPA analysis on relation between the attributes and the satisfaction showed that most quality-related product attributes such as 'the taste and quality of chicken', 'proper portion', and 'fresh ingredients' had high levels of perceived importance and satisfaction. It indicates that the stores need to keep the current good quality. On the other hand, customers showed lower levels of satisfaction in 'reasonable prices', 'quick delivery'(certainty factors), and 'kindness of employees', so that those attributes need improving. The hypothesis testing showed that supplementary product factors such as 'side dishes offered with chicken', 'use of neat and convenient wrapping package', and 'coupon offers' among the customer selection attributes had a significant impact on customer satisfaction and loyalty. Therefore, the owners of chicken specialty stores need to choose a reasonable price to make customers satisfied and shorten delivery time directly related to quality. Also, they need to differentiate their services by continuous employee training and education and provide additional services in order to enhance customer satisfaction for their repurchase.

  • PDF

A Study on the Eating Behaviors and Characteristics of Consumption Propensities on Dining out as Perceived by Silver Generation in Seoul (서울지역 실버고객들의 외식식습관과 소비행동 속성에 관한 연구)

  • Choi, Mi-Sook;Kim, Dong-Ho;Park, Hyo-Nam;Kim, Seong-Su
    • Culinary science and hospitality research
    • /
    • v.21 no.1
    • /
    • pp.250-266
    • /
    • 2015
  • This study concentrated on the dining out consumption behaviors, dining out selection attributes, and changes in eating habits of silver generation. Total 216 residents in metropolitan area were employed for statistical analysing. The results are as follows. First, as the result of t-test and ANOVA showed that female and higher academic background tended to regularly take high level of fruits, vegetables, meat, and fish eating habits. These results identified that dining out culture and dietary lifestyle are closely linked. Second, as the result of difference in dining out consumption attitudes on eating habit of silver generation, consumers who have better eating behaviors tended to consider the physical environment, variety of menu, and service quality when they choose a restaurant. Third, as the result of analysis on changes in dining out consumption behavior based on eating behavior of silver consumers, groups differences were found from only the source for information on dining out business and standard variable in selection of dining out business. Fourth, physical environment, variety of menu, business quality, and service were indicated as significant selection attributes of dining out among silver peoples. Fifth, dining out consumption behaviors of silver consumers were developed through newspapers, magazines, and previous visiting experiences. In conclusion, the results of present study showed that silver consumers tend to select a restaurant based on word-of-mouth and various factors related to experiences. Hence, various promotional activities are necessary for the business succession.

A Study on the Effect of Selection Attributes of Agrifood Platform on Customer Satisfaction: Focusing on the Mediating Effect of Supplier Trust (농식품 플랫폼의 선택속성이 고객만족에 미치는 영향: 공급자신뢰의 매개효과 중심으로)

  • Kwang Chul Kim;Chul Moo Heo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
    • /
    • v.18 no.3
    • /
    • pp.81-95
    • /
    • 2023
  • In this study, the effect of platform selection attributes on customer satisfaction by mediating supplier trust for agrifood platform users was analyzed. The sub-variables of the selection attribute were classified into diversity, convenience, information, commerciality, and interactivity. The collected 190 questionnaires, SPSS v24.0 and Process macro 4.0 were used for empirical analysis. As a result of the analysis, first, it was found that information, commerciality, and interactivity affect supplier trust in a positive direction, and diversity and convenience do not affect supplier trust. Second, it was confirmed that supplier trust had a significant positive effect on customer satisfaction. Third, convenience, information, commerciality, and interactivity were found to affect customer satisfaction in a positive direction, and diversity did not affect customer satisfaction. It was tested to mediate between informational, commercial, interactivity and customer satisfaction. These results suggest that the platform's informativeness, commerciality, and interactivity can increase customer satisfaction by increasing supplier trust. As a follow-up study, it is recommended that the analysis of moderated mediating effects by the conditional process model including moderating variables or research to discover third mediator(s) other than the supplier trust used in the study is needed.

  • PDF

Constructing Strategic Management Plan for University Foodservice Using Conjoint Analysis and Multidimensional Scaling (컨조인트 분석과 다차원척도법을 이용한 대학급식소의 전략적 운영 방안 모색)

  • Yang, Il-Sun;Shin, Seo-Young;Lee, Hae-Young;Lee, So-Jung;Chae, In-Sook
    • Journal of the Korean Society of Food Culture
    • /
    • v.15 no.1
    • /
    • pp.51-58
    • /
    • 2000
  • This study is designed to 1) understand customers' choice behavior and preference of foodservices in campus and 2) provide recommendation on management strategies for university foodservice manager. Individual interview and focus group interview were used to identify important selection attributes. The questionnaire was developed and distributed to 480 Yonsei university students and statistical data analysis was completed using SPSS WIN/7.5 for descriptive analysis, multidimensional scaling and conjoint analysis. The results of this study were summarized as follows: Students evaluated four foodservices in different ways, and strength/weakness points could be identified from the evaluation patterns. Most students(51.1%) were frequently used 'A' foodservice, though they preferred other foodservices, and cost, mainly, caused the difference. Perceptual map from multidimensional scaling showed that preference and patronage were close with different attributes. Cost was most relatively important attribute to select foodservice in campus from conjoint analysis. Therefore, relative importance of attributes should be considered in customer preference survey for constructing management plan.

  • PDF

Performance Comparison of Signal Reference Grid and Insulated/Isolated Ground Using HIFREQ Simulator (기준신호용 그리드와 절연/독립접지방식의 비교)

  • Paik, Seung-Hyun;Kim, Kyung-Chul;Choi, Jong-Ki
    • Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
    • /
    • v.18 no.5
    • /
    • pp.69-73
    • /
    • 2004
  • This paper deals with the transient performance of zero signal reference grid(ZSRG) and insulated/isolated ground(IG) in case of lightning strike or surge currents in buildings. Using HIFREQ, which is a commercial code for electromagnetic field analysis, the difference of transient performances of ZSRG and IG type grounding structure have been presented based on the numerical calculations. It is expected that the quantitative and numerical calculation based analysis, which is adopted in this paper, will attribute to the selection of optimal grounding method in the intelligent buildings.

An Extension of SWCL to Represent Logical Implication Knowledge under Semantic Web Environment (의미웹 환경에서 조건부함축 제약 지식표현을 위한 SWCL의 확장)

  • Kim, Hak-Jin
    • Journal of the Korean Operations Research and Management Science Society
    • /
    • v.39 no.3
    • /
    • pp.7-22
    • /
    • 2014
  • By the publications of RDF and OWL, the Semantic Web is confirmed as a technology through which information in the Internet can be processed by machines. The focus of the Semantic Web study after then has moved to how to provide more useful information to users for their decision making beyond simple use of the structured data in ontologies. SWRL that makes logical inference possible by rules, and SWCL that formulates constraints under the Semantic Web environment are some of many efforts toward the achievement of that goal. Constraint represents a connection or a relationship between individual data in ontology. Based on SWCL, this paper tries to extend the language by adding one more type of constraint, implication constaint, in its repertoire. When users use binary variables to represent logical relationships in mathematical models, it requires and knowledge on the solver to solve the models. The use of implication constraint ease this difficulty. Its need, definition and relevant technical description is presented by the use of the optimal common attribute selection problem in product design.

User-created multi-view video generation with portable camera in mobile environment (모바일 환경의 이동형 카메라를 이용한 사용자 저작 다시점 동영상의 제안)

  • Sung, Bo Kyung;Park, Jun Hyoung;Yeo, Ji Hye;Ko, Il Ju
    • Journal of Korea Society of Digital Industry and Information Management
    • /
    • v.8 no.1
    • /
    • pp.157-170
    • /
    • 2012
  • Recently, user-created video shows high increasing in production and consumption. Among these, videos records an identical subject in limited space with multi-view are coming out. Occurring main reason of this kind of video is popularization of portable camera and mobile web environment. Multi-view has studied in visually representation technique fields for point of view. Definition of multi-view has been expanded and applied to various contents authoring lately. To make user-created videos into multi-view contents can be a kind of suggestion as a user experience for new form of video consumption. In this paper, we show the possibility to make user-created videos into multi-view video content through analyzing multi-view video contents even there exist attribute differentiations. To understanding definition and attribution of multi-view classified and analyzed existing multi-view contents. To solve time axis arranging problem occurred in multi-view processing proposed audio matching method. Audio matching method organize feature extracting and comparing. To extract features is proposed MFCC that is most universally used. Comparing is proposed n by n. We proposed multi-view video contents that can consume arranged user-created video by user selection.

A Design-Decision Support Framework for Evaluation of Design Options in Passenger Ship Engine Room

  • Kim, Soo-Woong;Lee, Hyun-Jin;Kwon, Young-Sub
    • Proceedings of the Korea Committee for Ocean Resources and Engineering Conference
    • /
    • 2006.11a
    • /
    • pp.277-280
    • /
    • 2006
  • Most real world design evaluation and risk-based decision support combine quantitative and qualitative (linguistic) variables. Decision-making based on conventional mathematics that combines qualitative and quantitative concepts always exhibit difficulty in modelling actual problems. The successful selection process for choosing a design/procurement proposal is based on a high degree of technical integrity, safety levels and low costs in construction, corrective measures, maintenance, operation, inspection and preventive measures. However, the objectives of maximising the degree of technical performance, maximising the safety levels and minimising the costs incurred are usually in conflict, and the evaluation of the technical performance, safety and costs is always associated with uncertainties, especially for a novel system at the initial concept design stage. In this paper, a design-decision support framework using a composite structure methodology grounded in approximate reasoning approach and evidential reasoning method is suggested for design evaluation of machinery space of a ship engine room at the initial stages. It is a Multiple Attribute Decision-Making (MADM) or Multiple Criteria Decision Making (MCDM) framework, which provides a juxtaposition of cost, safety and technical performance of a system during evaluation to assist decision makers in selecting the winning design/procurement proposal that best satisfies the requirement in hand. An illustrative example is used to demonstrate the application of the proposed framework.

  • PDF