• Title/Summary/Keyword: Attitude and Behavior

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An analysis of consumption behavior and consumption problem according to the digital convergence (디지털 융복합에 따른 소비행동과 소비문제)

  • Kim, Yeon-Jeong
    • Journal of Digital Convergence
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    • v.14 no.2
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    • pp.149-156
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    • 2016
  • The purpose of this study is to estimate convergence level of digital device and service and analyze group difference of consumption behavior and problem according to digital convergence level. The research method was survey with digital business expert and 343 samples. ANOVA research method was applied. The results of research are as follows. First, the study suggests that with a self-directed consuming attitude associated with both online and offline, there are the possibility to spread social problem which has unclear boundary, the possibility of intrusion into privacy through the network flow, and the matter of the credibility of information in convergence media. Second, since digital devices are important to connect consumers to the network, consumers have anxious dependence on the devices, which causes the fatigue of information to increase rapidly.

Psychological literature on driving behavior to review the studies of traffic psychology since 1990 in Korea (교통행동 연구의 경향성 분석을 위한 문헌고찰: 1990년 이후 한국 교통심리학의 연구경향분석)

  • Soon-Chul LEE
    • Korean Journal of Culture and Social Issue
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    • v.10 no.3
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    • pp.1-18
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    • 2004
  • This study analysed the articles dealing with traffic behavior published since 1990 in Korea. The following information was coded for each articles; year of publication, source, authors, main topic and subtopic. The annual numbers of publication before 1996 was below 10 articles and over 10 articles after 1997. The driver was main topic of 60.8% of articles and traffic enviroment was 26.4%. Personality & Attitude, Cognition & Perception and Alcohol were the main interest subtopics dealing with main topic driver. And the dominant publications were Journal of traffic safety research, Journal of Korean society of transportation and Korean journal of psychological and social issues with 60% of all articles.

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University Students' Conspicuous Consumption according to their Consumption-Orientation (대학생의 소비지향적 태도에 따른 과시소비 성향)

  • Oh Ji-Hyun;Kye Sun-Ja
    • Journal of Family Resource Management and Policy Review
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    • v.10 no.2
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    • pp.43-59
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    • 2006
  • The purpose of this study was to examine university students' consumption-orientation and attitude toward conspicuous consumption as well as to identify the factors that are most influential on consumption-orientation and conspicuous consumption behavior. The major findings of this study are summarized below. First, the average scores of consumption-orientation and conspicuous consumption were 2.71 and 3.15 respectively, on a 5 point scale. Second, the most influential factor on university students' consumption-orientation was friends' influence. Third, the most influential factor on conspicuous consumption was students' perceived social status. Fourth, conspicuous consumption tendency and consumption-orientation were significantly higher for those students with larger amount of allowances, female students, or the students who are working. Fifth, the university students' consumption-orientation and conspicuous consumption tendency were significantly higher for the students whose parents' child-rearing style is inconsistent or excessive investment. Finally, the consumption orientation has a significant positive relationship with conspicuous consumption.

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A Study on Papers of Smoking Cessation Program (금연프로그램 효과분석 논문의 현황 및 방향)

  • Hyun, Hye-Jin;Jung, Hye-Sun
    • Korean Journal of Occupational Health Nursing
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    • v.11 no.2
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    • pp.150-157
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    • 2002
  • The purpose of this study is to analyze papers of smoking cessation program into method and effect 13 papers that purblished from January, 1980 to Oct., 2001 in the country and 30 papers that purblished from Jan., 1980 to Jun., 1999 in other countries were analized. The result of this study can be summarized as follows 1) The most of subjects were students(46.5%) and residents(30.2%). 2) There were a few of papers based on the Theory(9.3%). 3) Programs included education(58.3%), reward (13.9%) and support(12.5%). 4) There were experimental design(46.5%), non-experimental design(29.5%) and experimental design(25.0%). The most of papers of non-experimental desigs were significant. 5) Behavior(48.7%), knowledge(15.4%) and attitude(12.8%) were evaluated as a effect of program. Knowledge had higher significant rate than other evaluation items. 6) Programs that was from a year to two years had the highest significant rate.

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An Investigation about Housing Attitudes of Korean Residents in American Apartment Houses

  • Yim, Mi Sook
    • Architectural research
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    • v.7 no.2
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    • pp.1-11
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    • 2005
  • When people encounter a new cultural housing setting, their housing attitudes are more changeable and complicated than when they enter a new housing environment in the same culture. The purpose of this study was to identify cultural impacts on housing attitudes, and to find the new design concepts based on the Koreans living experience in American apartments. Data were collected by the questionnaires of 125 Koreans who live in apartment houses in Pittsburgh. According to Korean common housing attitudes and transition by the time variable, the period of residence in the US, this research found that Korean residents' housing attitudes consist of unchanged cultural factors that have been the basic design concepts of Korean style apartments, changeable mixed factors that can be used to diversify Korean apartments, and changed desired factors that will be applied to new design concepts. Also, this research showed different housing attitudes by marital status and rent. This information may be helpful to Korean housing experts who have tried to improve apartments, and it is possible that American professionals can provide more suitable housing to fit minorities' unique living patterns in America.

Attitude Change Towards Self-Service Technology Adoption Using Latent Growth Modeling

  • Um, Taehyee;Chung, Namho
    • Journal of Smart Tourism
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    • v.2 no.3
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    • pp.5-15
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    • 2022
  • As the utilization of technology in the tourism field becomes familiar, it greatly impacts people's tourism activities. These changes could also affect the behavior of tourists during the pandemic. To investigate consumers' adaptation to the self-service technology (SST) environment during the coronavirus disease of 2019 (COVID-19) pandemic, we adopted a model of absorptive capacity as the main framework for empirical research. To track the social effects of COVID-19, consumers' behavioral intentions for four different points in time are collected. The analysis was conducted using latent growth and structural equation modeling. We set the organizational and environmental characteristics as the first step of the model, with assimilation and trust as a middle step. Intention to use a kiosk is placed at the final step as an exploit. Findings indicate that organizational characteristics and environmental characteristics positively influenced assimilation and trust, except for environmental characteristics. Consumers' assimilation in SST encourages immediate intention to use a kiosk. Consumers' trust in kiosks positively impacts both immediate and continuance intention to use a kiosk during COVID-19.

China's Assertive Diplomacy and East Asian Security (중국의 공세적 대외행태와 동아시아 안보)

  • Han, Seok-Hee
    • Strategy21
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    • s.33
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    • pp.37-64
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    • 2014
  • The year 2010 has been regarded as a year of China's assertive diplomacy. A series of China's behavior--including China's critical reaction to the U.S. for its sales of weapons to Taiwan, the Dalai Lama's visit to President Obama, China's arbitrary designation of 'core interests' over the South China Sea, China's inordinate reactions to the sinking of the Cheonan and Yeonpyeong bombardment, and China's activities in the Senkaku/Diaoyu island areas--has served as the witnesses to China's assertive diplomacy in 2010. The major causes of China's assertive diplomacy can be summed up by three factors: potential power transition from U.S. to China; emerging China's nationalism; and the recession of the Tao Guang Yang Hui as a diplomatic principle. But a majority of Western sinologists claim that China's assertive diplomacy is defensive in terms of its character. China's neighboring states, however, perceive its assertive diplomacy as diplomatic threat. Due to these states' geographical proximity and capability gaps with China, these neighbors experience difficulties in coping with China's behavior. In particular, China's coercive economic diplomacy, in which China tends to manipulate the neighbors' economic dependency on China for its diplomatic leverage, is a case in point for China's assertive diplomacy. China's assertiveness seems to be continued even after the inauguration of Xi Jinping government. Although the Xi government's diplomatic rhetorics in "New Type of Great Power Relationship" and the "Convention for Neighboring States Policy" sound friendly and cooperative, its subsequent behavior, like unilateral announcement of Chinese Air Defense Identification Zone (CADIZ), does not conform with its rhetoric. Overall, China's assertiveness has been consolidated as a fashion of its diplomacy, and it is likely to continue in its relations with neighbors. As a neighboring state, the ROK should approach to it with more balanced attitude. In addition, it needs to find out a new diplomatic leverage to deal with China in accordance with its security environment, in which China plays a growing role.

Behavioral Characteristics of the Yangsan Fault based on Geometric Analysis of Fault Slip (단층슬립의 기하분석에 의한 양산단층의 거동 특성)

  • Chang, Chun-Joong;Chang, Tae-Woo
    • The Journal of Engineering Geology
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    • v.19 no.3
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    • pp.277-285
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    • 2009
  • In order to assess the fault behavior by the geometric analysis of fault slip, the study area between Yangsan city and Shinkwang-myon, Pohang city along the strike of the Yangsan fault is divided into 5 domains($A{\sim}E$ domains) based on the strike change of main fault, the type of fault termination, the cyclic variation of fault zone width, deformation pattern of fault rocks and angular deviation of secondary shears. And, we would apply the relationship between the mode of fault sliding and the resultant deformation texture obtained from previous several experimental studies of simulated fault gouge to the study of the Yangsan fault. To understand sliding behavior of the fault we measured the data of fault attitude and fault slip, and analyzed relationships between the main fault and secondary Riedel shear along the Yangsan fault. The sliding behavioral patterns in each section were analyzed as followings; the straight sections of A, D and E domains were analyzed as the creeping section of stably sliding. In contrast, the curved section of B domain was analyzed as the locked section of stick-slip movement.

Convergent Research on Oral Health Beliefs in Some University Students (일부 대학생의 구강건강신념에 대한 융합연구)

  • Lim, Sun-A
    • Journal of Convergence for Information Technology
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    • v.8 no.5
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    • pp.37-43
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    • 2018
  • The study was implemented the convergence research on oral health beliefs G area S university convergence course. The final analysis of 168 students agreed to research purpose and method was conducted from March 26 to June 11, 2018. The benefits was highest at 3.99 points, and the severity was lowest at 2.01 about oral health belief. The t-test and ANOVA outcome about oral health improvement behavior and oral health belief were dental clinic visit was benefits and importance, scaling experience was sensitivity, benefits and importance, use of auxiliary oral care products was importance to be statistically significant. The imported oral health beliefs for oral health improve and a variety of programs for oral health education need to be developed within university to learn knowledge of oral health behavior and attitude changed for correct oral health beliefs.

A Study on the Influencing Factors in Using Army Logistics Information System (장비정비정보체계 사용 의도에 미치는 영향요인에 관한 연구)

  • Bae, Seongho;Jeong, Chanki
    • Journal of Information Technology and Architecture
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    • v.10 no.2
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    • pp.181-195
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    • 2013
  • This study is to investigate into the factors that influence the use of a military logistics information system in Korean army. We developed the research model based on DTPB (Decomposed Theory of Planned Behavior) because the DTBP is an appropriate model in a mandatary using environment through the study of previous technology-acceptance models. A questionnaire survey was conducted with Korean army solders and civilian components who use the army logistics information system and 266 valid questionnaires are recovered. The collected data were analyzed by SPSS and AMOS. The results show that perceived usefulness and ease of use did not affect the attitude of the use intention. The influence of colleagues and upper class officers was all satisfactory and computer self-efficiency affected perceived control of behavior. The results of this study will contribute to the further use of the military logistics information system and future development strategy.