• 제목/요약/키워드: Airlines Industry

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항공사 시장성과의 결정요인 분석

  • 김경숙
    • 항공산업연구
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    • 통권66호
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    • pp.45-56
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    • 2003
  • Airlines service is very important so as to overcome the rapid environmental changes of the air transportation market at home and abroad. Author investigates the impact of Determinants on the performance of airlines in all the world. Three variables of performance measurement were used : revenue, net profit, and passengers. Data analyses were based on service ranking, financial and passenger information of the world's top 50 Airlines collected from Business Traveller, World Air Transport Statistics and Airline Business. The findings of this study could be summarized as follows : Service ranking was not related to the airlines performances such as revenue, net profit, passengers and so fourth. But airlines size(employees, fleet size) was related to the airlines performances such as passengers and revenue passenger.

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중국 상위 20위 항공사의 탈 집중화 현상에 대한 종단적 연구 (A Longitudinal Analysis of Deconcentration Process for the Top 20 Airlines in China)

  • ;여기태
    • 디지털융복합연구
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    • 제18권6호
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    • pp.65-79
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    • 2020
  • 중국 경제의 빠른 발전과 더불어 운송 서비스의 가장 중요한 역할을 하는 항공산업은 상당한 발전을 이루고 있다. 이러한 성장에도 불구하고 중국 항공산업에서 상위 항공사만을 대상으로 발전과정을 연구한 논문은 제한적이다. 이러한 측면에서 본 연구에서는 2009년에서 2018년 기간 동안 중국 상위 20위 항공사의 종단적 발전상황에 대한 실증적 연구를 수행하는 것을 연구의 목적으로 하였다. 연구의 방법은 집중도 분석, 허핀달-허쉬만 분석, 지니계수 분석, 전이할당 분석을 활용하였으며, 분석 자료는 물동량 및 여객수를 활용하였다. 집중도 분석, 허핀달-허쉬만 분석 및 지니계수 분석결과, 중국항공사는 탈 집중화 현상을 보이는 것으로 나타났다. 절대성장치 분석결과 중국 항공산업은 여객측면에서는 상위 4개의 항공사가 선점하고 있는 것을 확인할 수 있다. 향후연구에서는 여객 및 화물운송의 틈새시장을 찾는 성장전략 모색이 필요하다.

Leadership Styles and Customer Loyalty: A Lesson from Emerging Southeast Asia's Airlines Industry

  • RIZAN, Mohamad;WAROKKA, Ari;WIBOWO, Agus;FEBRILIA, Ika
    • The Journal of Asian Finance, Economics and Business
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    • 제7권9호
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    • pp.477-488
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    • 2020
  • This study provides the empirical testing to test the influences of contemporary leadership styles (i.e., transactional and transformational) on job satisfaction and customer satisfaction as the mediating variable between job satisfaction and customer loyalty. The approach utilized in this study was a quantitative research design using a survey model. The participants of this study were recruited from 160 front-liners in the airline's industry in Indonesia. This study employed 160 front liners (flight attendants, reservation/ticketing, and check-in-counter officers) who worked in Branch Office/General Sales Agent of Indonesian commercial airlines. The studied airlines serve domestic routes based at Soekarno-Hatta International Airport. Furthermore, the data were examined the four developed hypotheses by using Structural Equation Modeling (SEM). The primary results are: First, in the context of job satisfaction, both leadership styles (i.e., transactional and transformational) have similar influences; Second, job satisfaction affects customer satisfaction positively and significant, Third, customer loyalty is driven by passengers' satisfaction when they are utilizing the airline services. The findings imply that the working-role encouragement is essential to maximize the productivity of front-liners to serve their customer well. This research supports on developing the general knowledge based on leadership styles in the context of the airline's industry in managing the human resources strategically.

COVID-19로 인한 항공 산업의 위기를 극복하기 위한 항공업계의 대응 방안 (Aviation Operators' Response Plan to Overcome the Crisis in the Aviation Industry Caused by COVID-19)

  • 임인규
    • 항공우주의학회지
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    • 제30권3호
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    • pp.91-94
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    • 2020
  • The coronavirus infectious disease-19 (COVID-19) pandemic has had a profound impact on the aviation industry. In order to overcome this crisis, airlines have made their efforts in various fields. Therefore, we tried to summarize these efforts of airlines. It is also essential to keep aircraft that have been in landing for a long time in optimal condition. In this paper, we tried to find out about efforts to maintain landing aircraft and maintenance of personnel. Through such constant care, airlines will be able to quickly respond to increasing aviation demand when the infectious disease situation is stabilized in the future. Finally, airlines and passengers must make several efforts to ensure that passengers are free from COVID-19 while traveling by air. These include general precautions to prevent infection, separation of airline personnel and passengers, changes in seat assignments and in-flight services, periodic aircraft disinfection, and prevention of in-flight infections.

국내 항공운송산업의 현황 및 지속발전을 위한 정책제언 (Present Status of Domestic Air Transport Industry and Policy Proposal for National Carrier's Sustainable Development)

  • 최두환;황호원
    • 항공우주정책ㆍ법학회지
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    • 제33권2호
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    • pp.3-34
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    • 2018
  • 우리나라 항공운송산업은 1948년 10월에 대한국민항공사(KNA) 설립된 이후, 올해로 민항 70년의 역사를 이어 왔다. 현재 우리나라는 9개의 국제항공운송사업 면허를 보유한 항공사가 활발하게 사업을 영위하고 있으며, 2017년 기준으로 우리나라는 항공운송 수송실적(국내+국제)이 세계 8위를 차지할 정도로 세계 항공업계에서 그 위상을 확고히 하고 있다. 본고는 현재 우리나라 항공운송산업에 대한 분석을 통해 국내 항공운송산업의 내재적 문제점과 그에 대한 정책적 내지 법적으로 보완할 사항이 무엇인지에 대해 살펴보고, 향후 우리나라가 글로벌 항공 강국으로 지속 발전할 수 있는 '항공정책 방향'을 제시하는데 그 목적이 있다. 항공관련 통계자료를 분석해보면, 우리나라 항공운송산업은 매우 높은 성장률을 보이고 있으며, 국적항공사들도 지속성장을 위한 투자를 계속하고 있다. 나아가 새로운 기업들도 시장진입을 위해 노력하고 있다. 2018년 11월 현재 4개 기업이 국제항공운송사업 면허를 신청하였고, 1개 기업이 (화물)국제항공운송사업 면허를 신청한 상태이며 국토교통부는 2019년 1분기까지 면허발급 여부를 결정할 것으로 예상된다. 이러한 상황에 대해 일부에서는 경쟁촉진을 통한 가격인하와 소비자 편익 향상을 기대하고 있으나, 반대편에서는 경쟁심화로 인한 항공사의 재무구조 악화와 안전투자 소홀을 우려하기도 한다. 현재 상황에서 우리나라 항공운송산업의 문제점을 정리하면 첫째, 저비용항공사들이 내국인 수요 유치에 집중하는 반면 외국인 수요 유치에 대한 노력이 부족하여 장기적이고 지속적인 성장의 기반이 취약하며, 둘째, 최근 몇 년간의 고도성장에 따라 조종사, 정비사와 같은 항공 전문인력의 부족과 주요공항의 슬롯이 포화상태에 이르러 지속성장의 장애가 되고 있으며, 셋째, 항공사들의 재무건전성이 체계적이고 지속적으로 관리되지 않아서 급작스런 지정학적 리스크나 글로벌 경기 침체시에는 항공사들의 재무상태가 일시에 급격이 나빠지고, 그 피해는 고스란히 소비자들에게 귀결될 위험이 있다. 국적항공사들이 지속 발전하기 위해서는 첫째, 성장기반을 세계 항공시장의 무한한 수요에 초점을 맞추고 국제경쟁력을 갖추어 나가고, 둘째, 정부에서 항공 인프라를 항공운송산업 규모에 맞게 지원하여야 하며, 셋째, 우리나라 항공운송산업의 미래를 이끌어 나갈 항공 전문인력을 체계적으로 양성하고, 넷째, 정부는 상시적으로 항공사들의 재무상태를 관리하여 소비자의 피해를 미연에 방지해야 할 것이다. 현재 항공운송산업은 극심한 경쟁이 일상화 되어 있다. 국적항공사의 지속가능한 발전을 위해서는 항공사들이 모두 치열하게 노력해야 할 뿐만 아니라, 정부의 모든 기관들도 우리 항공사들이 국제경쟁에서 이길 수 있도록 정책적으로 뒷받침 해나가야 할 것이다.

An Investigation into Improving Service Quality Distribution and Perceived Value in the Passenger Loyalty of Low-Cost Airlines in Thailand

  • Sirawit PINKUM;Karun KIDRAKARN
    • 유통과학연구
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    • 제21권4호
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    • pp.21-33
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    • 2023
  • Purpose: To study, analyze, and investigate how to improve the service quality distribution and perceived value of passenger loyalty in low-cost airlines in Thailand. Research Design, data, and methodology: The data was collected from low-cost airline passengers who had used low-cost airlines within Thailand more than twice in the last 12 months. In total, 632 questionnaires were received, representing 97.32%, and in-depth interviews were done using the semi-structured technique. The key informants were either executives or representatives from 4 low-cost airlines operating in Thailand. We utilized structural modeling techniques to examine the data relevant to the investigation. Results: The results show that low-cost airline passengers in Thailand have strong opinions about the perceived value of the passenger loyalty of low-cost airlines within this sector of the Thai air travel industry. The variables were sorted in order of importance and included passenger loyalty, satisfaction, trust, perceived value, and service quality distribution. The relationship between the service quality distribution variables and the significance in relation to passenger loyalty according to low-cost airlines in Thailand showed that service quality distribution had a positive effect on perceived value and that passenger satisfaction has a direct positive effect on passenger loyalty. Conclusions: The 8 QPSTL strategy is successful in terms of service quality distribution and passenger satisfaction, therefore it is an important aspect of low-cost airlines in Thailand.

고객 충성도 및 항공사 이미지 형성에 기내 서비스품질이 미치는 영향 (The Effect of the Cabin Service Quality on Customer Loyalty and Airline Image)

  • 왕수명;박혜윤
    • 한국항공운항학회지
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    • 제24권2호
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    • pp.47-58
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    • 2016
  • The cabin service quality expected by customers during the air travel can be the top priority to choose an airline. Customers' perception about cabin service quality evaluation are important for developing differentiated cabin service strategies of airlines, so this study aims to analyze the effect of the cabin service quality on airline image and customer loyalty. For achieving this purpose, literature study and empirical study on cabin service, customer loyalty and airline image were performed together. As a results of research, a high level of the cabin service quality provided by airlines significantly influenced positive images of airlines and customer loyalty. And customers' positive image towards airlines practically had a substantial influence on the improvement of customer loyalty. These study results would help in creating positive images of airlines and securing customer loyalty by developing differentiated and improved cabin service quality strategies of each airline in the limitless competition of the aviation service industry.

항공사 유통경로에 대한 e-비즈니스 파급효과 (e-Business Impacts on Distribution Channel in Airlines)

  • 윤덕영;이휘영;김기웅;윤문길
    • 경영과학
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    • 제22권1호
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    • pp.149-165
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    • 2005
  • From the growth of internet technology, many e-commerce principles have been Introduced In airline industry. The computer reservation systems(CRS) has been considered as the first real-time business application and the earliest examples of e-commerce. in airlines, the early e-business activity was to build the web site for providing flight Information to customers. Recently, many airlines are expanding the capability of the web site for selling tickets on the web to make use of the cheaper distribution channel. In this paper, we focus on the impacts of airline e-business being implemented in airline distribution channels. Using the conjoint analysis, we suggest a model for estimating the change of market sales for each distribution channel. With the empirical survey, we can find some implications on the e-business strategy and the effective internet marketing tools for airlines.

항공사 유통경로에 대한 e-비즈니스 파급효과 (e-Business Impacts on Distribution Channel in Airlines)

  • 윤문길;윤덕영;이휘영
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회 2004년도 추계학술대회 및 정기총회
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    • pp.99-115
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    • 2004
  • From the growth of Internet technology, many e-commerce principles have been introduced in airline industry. The computer reservation systems(CRS) is the first real-time business application and considered as the earliest examples of e-commerce. In airlines, the early e-business activity was to build the web site for providing flight information to customers. Recently, many airlines are expanding the capability of the web site for selling tickets on the web to make use of the cheaper distribution channel. In this paper, we focus on the impacts of airline e-business being implemented in airline distribution channels. Using the conjoint analysis, we suggest a model for estimating the change of market sales for each distribution channel. With the empirical survey, we can find some implications on the e-business strategy and the effective internet marketing tools for airlines.

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국제민간항공분야의 기후변화 대응 전략 연구 (Strategies for International Aviation to Respond to Climate Change)

  • 유광의
    • 한국기후변화학회지
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    • 제9권4호
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    • pp.313-318
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    • 2018
  • The growth rate of international aviation is expected to be higher than that of most industries and the proportion of carbon emissions from the aviation industry will become very significant as the year 2050 approaches. Constraining the growth of this industry is not desirable because it is essential for human welfare as well as the development of related industries. However, reduction of carbon due to aviation is not easy because it is difficult to improve fuel efficiency in a significant way. The ICAO (International Civil Aviation Organization), which is the main organization responsible for handling this problem, developed a program named CORSIA (Carbon Offsetting and Reduction Scheme for International Aviation). The present study analyzes various strategies for countries and airlines to comply with CORSIA using a fuel-efficient system. We conclude that countries should improve their airspace utilization systems, airport facilities, and air navigation systems. Additionally, based on the results of a flight data analysis, airlines should improve their operational efficiency in terms of operations control, flight operation, and maintenance management.