• Title/Summary/Keyword: Affective variable

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Predicting Variables of E-loyalty for Fashion Products according to E-promotion Interests (패션소비자의 판매촉진 흥미도에 따른 e-충성도예측요인)

  • Park, Eun-Joo;Choi, Ju-Young
    • Fashion & Textile Research Journal
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    • v.12 no.3
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    • pp.302-309
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    • 2010
  • The purposes of this study were to examine whether the e-promotion interest was an influencing variable on promotion-acceptance attitudes, browsing, consumer satisfaction and e-loyalty, and to investigate the predictors for e-loyalty of shopping mall according to e-promotion interests. A questionnaire was developed based on the previous researches. Data were obtained from 555 adults who had purchased fashion products in online shopping. Data were analyzed using by factor analysis, Cronbach's alpha, t-test and regression. The results showed that consumers with high e-promotion interests were more likely to accept e-promotions affectively and behaviorally, to have hedonic and utilitarian browsing, to satisfy the online shopping, and to make e-loyalty compared to them with low e-promotion interests. For high interested group in e-promotion, the more cognitive and affective attitudes toward promotion acceptance they were the greater e-loyalty in the context of online shopping for fashion products. Additionally, the more hedonic browsing and satisfy the online shopping they were the greater e-loyalty of shopping mall at Internet. However, for low interested group in e-promotion interests, the more utilitarian browsing and satisfy the online shopping they were the greater e-loyalty of online shopping for fashion products. It implies that consumer' e-promotion interest was an influencing variable on promotion-acceptance attitudes, browsing, consumer satisfaction and e-loyalty in online shopping for fashion products. Consumer satisfaction played an important role for making e-loyalty of fashion shopping malls. These findings are discussed in terms of insights for developing the strategies of encouraging to make the loyalty of shopping mall in the context of purchasing fashion products at Internet.

Variables Affecting on Learners' Satisfaction and Effects of EMI (전공 영어강의 만족도 및 학습효과 인식에 영향을 미치는 변인에 관한 연구)

  • Jin, Sung-Hee;Kim, Hakil
    • Journal of Engineering Education Research
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    • v.16 no.3
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    • pp.10-19
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    • 2013
  • Recently, Korean universities have increased the number of English Medium Instruction (EMI) lectures in order to allow students to gain both specialized knowledge and enhanced English ability. Previous researches on effective EMI lectures have focused on exploring the effects of learners' cognitive and affective characteristics on learning outcomes. Whereas the input variables of learning have been investigated as predicting variables of effects in EMI lectures, there has been a few research for investigating process variables to yield learning outcomes. The purpose of this study is to analyze the structural relationships among variables affecting on learner satisfaction and effects. The participants are 209 engineering students from various majors. Independent variables are defined as English motivation, English competency, and English confidence, a mediated variable is Cognitive engagement, and dependent variables are Learning satisfaction and Educational effect perception. The results show that the relationships are statistically significant: learners' English competency & English confidence ${\rightarrow}$ Cognitive engagement ${\rightarrow}$ Learning satisfaction ${\rightarrow}$ Educational effect perception. Especially, the structural model confirms that the effect of learners' English confidence on Learning satisfaction and Educational effect perception is mediated by the level of learners' Cognitive engagement. Further, the implication for effective EMI lectures is discussed based on the observed research results.

An Experimental Model for 'Information Needs Assessment': From the User's Perspective (수요자 중심의 '정보요구' 분석을 위한 실험적 모형에 관한 연구)

  • Lee Jae-Whoan;Koo Joung-Hwa
    • Journal of Korean Library and Information Science Society
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    • v.30 no.2
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    • pp.93-121
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    • 1999
  • The purpose of this study is to develop an experimental model for information needs assessment, which could be utilized to investigate the 'real' information needs of the user(or group). The focus was on the perspectives of users rather than those of system managers. In details, this study identifies the conceptual definition of the keyword 'information need', analyzes the limitation and problems the previously conducted needs assessments in this area, and finally, develops an experimental model based on the cognitive and affective variables which might influence both production and strength of information needs in the user(or group}. The model emphasizes four influencing variable, namely, individual, work-related, organizational(or institutional), and socio-cultural variables. Also discussed is the relationships among these variables.

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The influences of boredom proneness, public self-consciousness, and dressing style on internet shopping (지루함, 공적 자의식, 스타일 지향성이 인터넷 구매에 미치는 영향)

  • Park, Hye-Jung
    • The Research Journal of the Costume Culture
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    • v.23 no.5
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    • pp.876-893
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    • 2015
  • The purpose of this study is to identify the influences of psychological variables and fashion-related psychological variables on purchasing fashion items on the Internet. Boredom proneness and public self-consciousness were selected as psychological variables, and dressing style was selected as a fashion-related psychological variable. It was hypothesized that boredom proneness and public self-consciousness not only influence the purchasing frequency of fashion items on the Internet directly, but also indirectly through dressing style. Data were gathered by surveying university students in Seoul using convenience sampling. Two hundred and eighty-six questionnaires were used in the statistical analysis. SPSS was used for exploratory factor analysis, and AMOS was used for hypothesized relationship testing. The factor analysis of boredom proneness revealed five dimensions, "helplessness," "affective response," "lack of internal stimulation," "lack of external stimulation," and "perception of time." The factor analysis of public self-consciousness revealed two dimensions, "appearance-consciousness" and "style-consciousness," and the factor analysis of dressing style revealed one dimension. The overall fit of the hypothesized model suggests that the model fits the data well. The hypothesized relationship test proved that boredom proneness and public self-consciousness influence the purchasing frequency of fashion items on the Internet indirectly through dressing style. The results implicate effective strategies for Internet shopping malls and suggestions for future study.

Sensibility Ergonomics : Needs, Concepts, Methods and Applications (감성공학의 개념과 연구 및 응용 방법)

  • Lee, Gu-Hyeong
    • Journal of the Ergonomics Society of Korea
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    • v.17 no.1
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    • pp.91-102
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    • 1998
  • History of the Sensibility Ergonomics is explained. Concepts, definition, and research methods on the human sensibility are proposed for systematic applications of human sensibility studies to product and environment developments. Sensibility Ergonomics was born in socio-technological environments where consumers required aesthetic and satisfactory products in addition to useful and usable ones, and manufactures were trying to develop consumer-oriented, user-friendly products. Sensibility Ergonomics is defined as "multi-disciplinary and inter-disciplinary processes for developing products and environment as usable, comfortable and satisfactory with the information on human sensibility." Human sensibility is functionally defined as "feelings generated when perceived sensory and information stimuli are reflected from memory which has been accumulated through personal experiences." Human sensibility is affected by at least three factors: personal, social, and cultural. Consumers evaluate products in three aspects : functional, sensorial, and cultural sensibilities. Human sensibility is personal, dynamic, and ambiguous. It is generated reflectively and intuitively against external stimuli. No Physiological responses are accompanied, and one cannot control his/her sensibility. However, the sensibility affects the decision making or behavior of the person. To understand the human sensibility many inter-disciplinary methods should be used instead of one-variable approach. Micro-scopic studies such as Questionnaire, interview, behavioral analysis, and psychophysiological experiments can be performed. In addition, social and cultural studies are essential to understand an individual's sensibility. Results of sensibility studies can be applied to setup new interactions between human and machine through sensible(or affective) human-machine (computer) interfaces. Human-oriented and user-friendly products can be made with the information on human sensibility.

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Factors affecting the Pregnancy Rate of Intra-Uterine Inseminations in Unexplained Infertile Couples in Korea: Focusing on Treatment Type for Inducing Ovulation (자궁내 인공수정 시술을 받은 원인불명 난임진단 여성의 임신성공 영향 요인: 배란유도 유형을 중심으로)

  • Jang, In Sun;Hwang, Na Mi;Park, Seungmi
    • Journal of Korean Biological Nursing Science
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    • v.17 no.2
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    • pp.211-217
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    • 2015
  • Purpose: The purpose of this study is to identify factors influencing the pregnancy rate among unexplained infertile couples who received treatments of assisted reproductive technology (ART) and intra-uterine inseminations (IUI). Methods: The medical records of 24,201 cases of unexplained infertility among a total of 31,684 intrauterine insemination treatment cases, (which benefited by 'National Medical-aid Program for ART in 2011') were used for this analysis. Results: Woman's age (OR=0.94), frequency of IUI (OR=0.86), and treatment type (OR=1.54) were significant factors on pregnancy rates in the logistic regression analysis. Conclusion: Factors, such as the age of the infertile woman, frequency of IUI, and treatment type used to induce ovulation were shown to positively influence pregnancy rate. However, the age of the spouse was not a significant variable. Infertile couples having unprotected sexual intercourse with unexplained infertility had priority. The results demonstrated that about 70% of infertile Korean couples had unexplained infertility. This was a higher rate of unexplained infertility than that of the clinical standard. Therefore, we should assess for causes through future studies. In addition, affective or emotional factors influencing unexplained infertility need to be researched further.

Effect of Information Sharing on Dimensions of Trust and Logistics Performance

  • Changjoon LEE;Young-Kyou HA
    • Journal of Distribution Science
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    • v.22 no.6
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    • pp.123-131
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    • 2024
  • Purpose: This study aims to empirically analyze the effect of information sharing on the two dimensions of trust and logistics performance in the relationship between firms in the supply chain. Research design, data and methodology: In this study, information sharing is a variable for information competency of the entire supply chain. Moreover, we classified trust into quantitative and qualitative trust and analyzed the two paths through which information sharing reaches logistics performance. To examine these correlations, we conducted a survey among professionals in supply chain-related departments in South Korea. Based on 350 completed questionnaires, we tested the hypotheses with structural equation modeling using SPSS 18.0 and AMOS 18.0. Results: We found that information sharing has a significant positive effect on trust and logistics performance, which is a typical index of supply chain performance. These results show that information itself is considered a partner to a firm's competencies in operating the supply chain and plays a major role in forming the other's competencies and trust for the present and future. Conclusions: As these competencies and trust consequentially affect logistics performance, supply chain managers must pay attention to the importance of information competency and consider ways of promoting it to improve logistics performance across the entire supply chain.

A Study on the Effects of Fatigue on Organizational Commitment in Police Officers (경찰공무원의 피로도가 조직몰입에 미치는 영향)

  • Joo, Jae-Jin
    • The Journal of the Korea Contents Association
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    • v.17 no.4
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    • pp.285-293
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    • 2017
  • Although there have been continued researches on the effect of fatigue among organization members on organizations, there has been an absence of studies on sub-factors of organizational commitment using Saito(1999)'s whole questionnaire. Therefore, this study aimed to measure the level of fatigue among police officers and empirically examine the effect of fatigue on organizational commitment. Based on the previous studies, fatigue(mental fatigue and physical fatigue) of police officers and physical disharmony were selected as independent variables, and organizational commitment(affective commitment, continuance commitment and normative commitment) was selected as a dependent variable. The meanings and the implications of this study are as follows. First, from a theoretical perspective, this study has significance as the first study, which used Saito(1999)'s whole scale and examined the relationship between sub-variables of organizational commitment in a police organization. This study also confirms the importance of fatigue management for organization managers. Second, from a perspective of organization management, this study implies that effort should be made to measure fatigue of police officers, who have 5 to 10 years of service and work as Senior patrol and sergeants and manage it actively on an organizational level, and there is a need to develop a training program for improving their attitudes towards organizations.

The Study on the Relationships between Team Leader's Emotional Intelligence and Subordinate's Organizational Attitude, Behavior Focused on Examining the Mediated Effect of Leader Trust (상사신뢰의 매개효과에 따른 팀장의 감성지능이 부하의 태도 및 행동에 미치는 영향력 분석)

  • Kim, Sung-Eun
    • Management & Information Systems Review
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    • v.31 no.2
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    • pp.199-230
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    • 2012
  • This study introduced trust dimension as a mediating variable and analyzed in order to investigate the empirical mechanism on the process of leader's emotional intelligence which is a emotional factor to produce organizational effectiveness. Based on the empirical analysis, first of all, this study found whether the team leader's emotional intelligence gives an influence on the subordinate's trust in leader. Secondly, this study examined the multidimensionality of trust by selecting subordinate's cognition-based trust and affect-based trust on the team leader as mediating variables between team leaders's emotional intelligence and subordinate's affective commitment, organizational citizenship behavior. I found the theoretical implications based on this study; first, from the view on cognition-based and emotion-based trust, the integrated verification of the process of the trust in leader as a mediating role, second, verification of the relationship between leader's emotional intelligence and trust in leader which was not studied before, third, the methodological try to prevent from the common method bias problem through the evaluation of a team leader on a subordinate's organizational citizenship behavior. This study also suggested the ways to apply those theoretical implications to human resource management.

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The Relation of Intelligence, Self-esteem, Mathematical Attitudes, and Scientific Attitudes of Gifted Students from Low-income Families (소외계층 영재의 지능과 자아존중감, 수학적 태도 및 과학적 태도의 관계)

  • Song, Kyung Ae
    • Journal of Gifted/Talented Education
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    • v.24 no.6
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    • pp.1039-1051
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    • 2014
  • This study aims to measure intelligence (cognitive characteristics), self-esteem, mathematical attitudes, and scientific attitudes (affective characteristics) of gifted students from low-income families, and to identify the relationship among these variables. 147 students in the lower grades of elementary schools who were enrolled to university-based gifted education centers were participants of the study. The results showed that the percentile scores of each variable were 85% for intelligence, 75.6% for self-esteem, 73.3% for mathematical attitudes, and 71.3% for mathematical attitudes. There was no statistically significant relationship between intelligence and the affective characteristics (i.e., self-esteem, mathematical attitudes, and scientific attitudes), while statistically significant relationships were shown between self-esteem and mathematical attitudes (r=.448, p=.000), between self-esteem and scientific attitudes (r=.522, p=.000), and between mathematical attitudes and scientific attitudes (r=.448, p=.000). The results suggest that although the gifted students from low-income families show lower levels compared to other gifted student groups, their potential level of giftedness is considerably high, which calls for appropriate educational support systems designed for this population.