• 대한산업공학회지
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• 제15권2호
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• pp.33-44
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• 1989

This paper presents stochastic-statistical dominance rules which eliminate dominated alternatives thereby reduce the number of satisficing alternatives to a manageable size so that the decision maker can choose the best alternative among them when neither the utility function nor the probability distribution of outcomes is exactly known. Specifically, it is assumed that only the characteristics of the utility function and the value function are known. Also, it is assumed that prior probabilities of the mutually exclusive states of nature are not known, but their relative bounds are known. First, the notion of relative risk aversion is used to describe the decision maker's attitude toward risk, which is defined with the acknowledgement that the utility function of the decision maker is a composite function of a cardinal value function and a utility function with-respect to the value function. Then, stochastic-statistical dominance rules are developed to screen out dominated alternatives according to the decision maker's attitude toward risk represented in the form of the measure of relative risk aversion.

• 디지털융복합연구
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• 제14권4호
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• pp.149-161
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• 2016

본 연구는 모바일 광고에 대한 태도, 이용의도 그리고 행동에 영향을 미치는 주요 요인들이 무엇인지를 파악하고 성별에 따라 어떠한 차이가 있는지 알아보는데 그 목적이 있다. 이를 위해 선행연구들에서 입증된 변인들 외에 모바일 광고의 독특한 특성인 개인화, 사전동의, 보상을 새로운 변인으로 채택하였다. 연구결과 오락성, 정보성 신뢰성, 개인화, 사전동의는 모바일 광고에 대한 태도에 긍정적인 영향을 미치는 것으로 나타났으나 성가심은 부정적인 영향을 미치는 것으로 나타났다. 보상은 모바일 광고 이용의도에 긍정적인 영향을 미치는 것으로 나타났으며, 모바일 광고에 대한 태도는 이용의도에 이용의도는 행동에 유의미한 영향을 미치는 것으로 나타났다. 마지막으로 성별에 따른 차이를 살펴본 결과 유의미한 차이가 있는 것으로 나타났다. 본 연구는 모바일 광고의 속성에 대한 인식과 태도, 행동에 미치는 영향변인의 영향력에 대한 평가를 통해 모바일 광고 집행 시 고려해야 할 점을 제공함과 동시에 남녀 소비자집단의 근본적인 차이를 설명할 수 있다는 점에서 이론적 시사점을 제공하는데 의의가 있다.

• 한국환경교육학회지:환경교육
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• 제16권1호
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• pp.25-33
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• 2003

This study aimed to discern the educational meaning of nature experience activity in a nonformal educational program in Korea, focusing on the interaction between a teacher and learners. To achieve this objective, an ethnographic research method was employed using an environmental educational program for children in a nonformal setting. The results of study are as followings. Firstly, the teacher's belief-"young ecologist" shaped its own characteristics of the program. Secondly, the children had a understanding that they learn something about nature(e.g. learning by seeing, dlscovering, recollecting, and awakening). The analysis of teachers' ideas and learners' attitude toward nature experience shows that there exists a gap between the teachers' expectations and the actual ecological changes in the learners' ideas. However, the educational meaning of nature experience can be understood by the unique type of interaction between a teacher and learners. In conclusion, on the basis of this study, it is suggested that educators should be aware of the fact that nature experience can conttribute significantly to the education of children not just from the encounter with nature but also philosophically with regard to our connectedness with nature. Bringing nature into educational contexts can help children to take part in thoughtful perspectives of learning and to devise their own appropriate nature experience.

• 대한화학회지
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• 제61권5호
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• pp.263-276
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• 2017

본 연구에서는 예비과학교사들의 개방형 탐구 경험이 과학 지식의 본성에 대한 이해와 과학 탐구에 대한 태도에 어떠한 영향을 주는지 알아보았다. 서울 소재의 사범대학 내 과학교육과에서 개설된 '탐구화학실험' 수업을 수강하는 학생 40명을 대상으로 한 학기 동안 10개의 주제로 개방형 탐구 실험을 진행하였다. 개방형 탐구 실험은 제시된 현상을 관찰한 후 조별로 탐구문제를 설정하여 가설을 세우고, 직접 실험을 설계하고 수행하여 결론을 도출하는 방식으로 진행되었다. 학생들의 과학 지식의 본성에 대한 이해와 과학 탐구에 대한 태도 변화를 알아보기 위하여 세 차례에 걸친 검사지와 개인 면담 자료를 활용하였다. 연구 결과는 다음과 같다. 첫째, 과학 지식의 본성에 대한 이해는 통계적으로 유의미한 향상을 보였다(p<.05). 하위 영역 중에서는 창의성, 초도덕성, 사회성 영역에서 유의미한 변화가 나타났다. 이 외에도 개인 면담을 통해서 과학 지식의 주관성에 대한 이해에 영향을 미친 것이 관찰되었다. 둘째, 과학 탐구에 대한 태도는 통계적으로 유의미한 차이를 보였다(p<.05). 학생들이 개방형 탐구를 경험한 초반에는 과학 탐구에 대한 태도가 다소 부정적이었으나 계속해서 경험할수록 긍정적인 태도가 나타났다.

• 건축역사연구
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• 제10권2호
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• pp.85-99
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• 2001

Jong Soung Kim is a rare architect in Korea who has consistently done research on the idea of the architectural technology for a long time. Therefore in order to understand Kimm's architecture, it is essential to examine his idea on the technology, which reveals the complicated relationship between divers architectural discourses. It is concerned with tectonics which was the most important theoretical movements in German architecture from the nineteenth century, the Mies van der Rohe's idea of the technology which provided the most powerful basis of modern architecture, Miesians' technological discourses which was at the height of prosperity in seventies in America, and High-tech architecture in eighties. Kimm's idea on the technology is defined as follow; 1) Kimm believe that although architecture begins in construction and materiality, it must culminate in artistic form. It's legacy of German tectonics. 2) He accepts Mies' three ideas on the technology. 'Architecture is the spatially apprehended will of the epoch.' 'Technology reveals the true nature of the will of the epoch.' 'We can attain a new beauty with the help of a new technology' 3) He takes a double attitude toward the idea on the technology of Mies followers. He accepts their architectural achievement according to technological progress, but criticize their technology-oriented attitude, deprived of spiritual enrichment. 4) Kimm's idea on the technology is distinguished from that of High-tech architect. The principal criteria exist in their different attitude toward the anonymity and the ethics of technology.

• 한국조리학회지
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• 제16권2호
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• pp.136-154
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• 2010

본 연구에서 한식에 대한 인식, 이미지, 태도, 세계화에 대한 구성요인들과 영향 관계를 규명하고자 이론적 모델을 제시하고 설문조사를 통해 그 분석결과를 바탕으로 이들 요인간의 영향 관계에 대하여 실증분석을 하였다. 연구방법은 SPSS 13.0을 이용하여 빈도분석 탐색적 요인분석과 Cronbach $\alpha$값을 분석하고, 영향 관계를 분석하기 위해 다중회귀 및 단순회귀분석을 실시하였다. 분석 결과는 다음과 같다. 첫째, 한식에 대한 인식은 한식의 이미지와 태도에 영향을 미치는 것으로 나타났다. 둘째, 한식에 대한 이미지는 한식의 태도에 영향을 미치는 것으로 나타났다. 셋째, 한식에 대한 이미지와 태도는 한식의 세계화에 영향을 미치는 것으로 나타났다. 본 연구는 학문 및 한식 문화 발전에 기여할 수 있는 것을 요약하면 다음과 같다. 첫째, 본 연구는 한식에 대한 인식, 이미지, 태도, 세계화에 적합한 한식에 대한 관심을 불러 일으켜 한식의 이미지 제고 및 한식의 세계화에 기여할 것이다. 둘째, 한식을 통해 한국 제품과 문화를 세계화할 수 있는 세부적인 마케팅 전략 수립을 할 수 있을 것이다. 셋째, 전문화된 한식에 대한 음식 관광을 유도하여 한식의 이미지를 향상시키고 경제적 이익과 더불어 한국 국민의 삶에 대한 희망과 자긍심을 부여할 수 있다. 넷째, 로하스와 웰빙 음식에 대한 인식으로 나타난 한식과 우리 문화관광지를 연계하여 음식 관광 자원의 활성화를 도모할 수 있을 것이다. 다섯째, 자연 친화적이고 건강적인 한국 고유 음식 문화의 발굴로 우리나라에 대한 올바른 인식과 태도를 가질 수 있는 계기를 마련 할 수 있을 것이다. 여섯째, 한식의 세계화 및 상품화에 지속적인 관심과 연구자들의 참여를 촉진하여 보다 활발한 연구에 기폭제가 될 것이다.

• 한국사회복지학
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• 제58권4호
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• pp.219-236
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• 2006

본 연구의 목적은 사회복지를 전공하고 있는 대학생 및 대학원생을 대상으로 이들의 조사연구에 관한 태도를 파악하고, 이러한 태도에 영향을 미치는 요인들은 무엇인지를 파악하기 위해 이루어졌다. 표본은 조사가 가능한 수도권 지역 대학의 학생들을 중심으로 추출되었으며, 최종 321명의 자료에 대한 분석을 실시하였다. 연구결과 사회복지 전공학생들의 조사연구에 대한 태도는 중요성과 유용성에서 모두 높은 수준으로 나타났지만, 선행연구에 비해 낮았다. 학부생과 대학원생간의 태도 조사연구태도 차이는 유용성에 대한 태도에서만 발견되었다. 조사연구수업에 대한 견해와 사회복지실무본질에 대한 견해가 조사연구태도인 중요성과 유용성 모두에 영향을 미치는 변수로 나타났다. 이와 같은 연구결과를 가지고 우리나라 사회복지교육과 조사연구에 대한 함의를 찾아보았다.

• 농업과학연구
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• 제33권1호
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• pp.73-84
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• 2006

The purposes of this study were to investigate the influence of local residents' nature environment attitudes for National Park development impact perceptions and to examine application possibility of nature environment attitude for resolution information of National Park management conflicts. Thirty items of residents' perceptions and opinions were designed from previous tourism impact studies. The new environmental paradigm(NEP) was used to measure local residents' nature environment attitudes. In April, 2003, 239 questionnaires were obtained from interview survey in local residents' villages near Gyearyongsan National Park. Generally, most of the local residents perceived low economic effects and negative environment impacts for National Park development. Nature environment attitudes levels were significant differences with socioeconomic variables of local residents, specially high in age, education level and influenced their perceptions toward National Park development impacts. The results were suggested that the nature environment attitudes could be provided a useful reverential framework in resolution of National Park management conflicts.

• 유통과학연구
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• 제11권10호
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• pp.47-53
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• 2013

Purpose - Six months have passed since the amendment of the SSM regulation law; however, as yet, there is no confirmed research or report on the effects of this amendment, which are indefinite. Further, there have been no attempts to study the effects of the SSM regulation law from the consumers' viewpoint, which is important because consumers are the main agents that are greatly influenced by the amendment law. Therefore, this study aims to investigate the consumers' attitude toward the SSM regulation law as well as the effects of the SSM regulation law on the changes in purchase behavior. Research design, data, and methodology - This study was initiated from four research problems that are linked to consumer reaction to the SSM regulation law. Research problem 1: What is the consumers' reaction (perception, attitude, and perceived fairness) to the SSM regulation law? Research problem 2: How do the consumers' reactions to the SSM regulation law differ by consumers' characteristics? Research problem 3: Could the SSM regulation law change a consumer's purchase behavior? Research problem 4: Is it necessary to amend the SSM regulation law? This study collected the data through the interview and survey of housewives for the purpose of solving the research problems. The interview was conducted as a pilot study for the field survey. We interviewed three housewives, who were: an employed housewife, a full-time homemaker, and a manager of a housewife club, respectively. We then conducted a field survey of 232 housewives who were housewife club members or elementary school parents in Chunghcheong-do. Results - We verified the reliability and validity of the data, and analyzed it to solve the research problems. The main findings of this study were as follows. First, consumers still have a positive attitude toward large discount chains and SSM, which has been the case since the law was introduced. Second, perceived risk of consumers associated with traditional markets and small neighborhood shops was low. Third, consumers think that amendments of the SSM regulation law are important, and they positively assess the satisfaction, necessity, and propriety of the law. Fourth, although the SSM regulation law caused inconvenience to consumers, this law did not have any influence on the usage frequency and the use-behavior of large discount chains. Finally, consumers reacted very negatively to the toughening up of the SSM regulation law. Conclusions - In short, consumers still have a positive attitude toward the SSM regulation law. However, this act did not have any influence on the use-behavior of large discount chains (General Super Market). Thus, policy making authorities require active communication and promotions to enhance the effect of the SSM regulation law. This study was of the nature of exploratory research, which did not focus on hypothesis testing, but on finding solutions to the research problems. Therefore, this study is no more than a simple data analysis. Future studies should attempt to investigate the actual effects of the SSM regulation law, on the basis of sufficient literature review and real sales data.

• 한국의류산업학회지
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• 제24권6호
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• pp.686-693
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• 2022

The rapid development of the fashion industry in contemporary society has also caused various problems such as environmental pollution, material excess, and spiritual poverty. Accordingly, traditional Chinese Taoist aesthetics can solve the spiritual poverty that people are facing today, and the spiritual pursuit of returning to innocence. This study focuses on the works of first generation Chinese designer Ma Ke as an example to discuss the embodiment and application of Taoist aesthetics. The results are as follows: First, Ma Ke's works emphasize the value of handicraft through traditional handcrafting and natural fibers, which reflect the beauty of simplicity and the non-action of Taoist aesthetics. Second, the works acknowledge nature by using natural materials and retaining their original appearance, which embodies Taoist aesthetics of the beauty in non-action and living in harmony with nature. Third, the collections reflect a critical attitude toward the fashion industry and consumer culture by rethinking consumerism and advocating environmental protection, thus propagating the beauty in simplicity and the harmonious life with nature in Taoism aesthetics. In conclusion, Ma Ke's designs incorporating sustainability and handicraft exhibit the core features of Taoist aesthetics, including the beauty in simplicity, non-action, and living in harmony with nature while exploring the relationship between modernity and tradition, man and nature, and handicraft and fashion. This research can contribute to understanding Ma Ke's works in promoting critical thinking about the fashion industry through Taoist aesthetics.