• Proceedings of the Korean Association for Survey Research Conference
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• 2007.11a
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• pp.55-65
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• 2007

In this research, it will be examined on mathematical model of AMOS software program that ues for Covariance Structure Analysis. if we have not understood to mathematical model of Covariance Structure, we fail to understand Structural equation modeling. Similarly If We were not understand to mathematical model of AMOS Software, we do not use Software adequately. Therefore we examine two sorts of Software that be designed for Structural equation modeling or Covariance Structure Analysis. In this research, We will focus on 8 assumption of Structural equation modeling and compare AMOS(Analysis of MOment Structure) program with LISREL(Linear Structure RELation) program. We found that A Program of AMOS Software have materialized with RAM(Reticular Action Model).

• Nutrition Research and Practice
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• v.6 no.4
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• pp.357-365
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• 2012

This study was conducted to develop a construct model regarding the daily activities, emotional security provided by food, enjoyment of food, level of satisfaction with delivered food, and the quality of life of homebound seniors who benefitted from meal delivery programs. The data were analyzed by SAS 9.2 and the Structural Equation Model (SEM), which was created by Analysis of Moment Structure (AMOS) 5.0 packages. The reliability of the data was confirmed by an exploratory factor analysis and through a Cronbach's alpha coefficient, and the measurement model proved to be appropriate by a confirmatory factor analysis of the measurement model in conjunction with AMOS. The results of the correlations between all the variables showed significant positive correlations (P < 0.05). The path analysis demonstrated that the daily activities (P < 0.01) and the emotional security created by food (P < 0.05) had positive correlations with the foodservice satisfaction (P < 0.05), while the daily activities (P < 0.05), the sense of emotional security made by food (P < 0.05), and food enjoyment (P < 0.05) also presented significant positive correlations with the quality of life. However, the food service satisfaction was shown to directly, but not significantly, affect the quality of life. This revealed that the current meal delivery programs needed to be improved in several directions.

• Culinary science and hospitality research
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• v.17 no.2
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• pp.51-73
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• 2011

Companies are required to invest in numerous intial marketing costs for establishing brand power, thus, many companies in the foodservice industry are increasing their budgets on communication to strengthen their own brand equity components such as brand recognition, brand royalty, perceived quality and associated image using mass media that has not been used before. For this study, 617 samples were analyzed by such analytic methods as a frequency analysis, cross-tabulation, a factor analysis and a reliability analysis for validity, and a confirmatory factory analysis, a model adequacy evaluation, and a path analysis using AMOS 17.0. The hypothesis verification by the AMOS analysis has revealed that all hypotheses positively influenced contract foodservice brands, and the brand recognition of a university contract foodservice company has an impact on sincerity and refinement. Therefore, positive brand image formation encourages strong brand establishment between a university contract foodservice business and customers, and this study strongly suggests continuous further studies about constructing a positive brand image.

• Journal of the Korea Convergence Society
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• v.8 no.7
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• pp.75-84
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• 2017

The purpose of this study is to find the relation between the detailed categories of the self-efficacy of workers in the field of railroad signaling and the detailed categories of their fatigue in the use of analysis of moment structure(AMOS) model. A self-administered questionnaire survey of workers in the field of railroad signaling had been conducted and a total of 341 copies were analyzed. This study had the assumption that their general self-efficacy and social self-efficacy would negatively influence their physical fatigue and mental fatigue. As a result, their general self-efficacy negatively influenced their physical fatigue and mental fatigue, whereas their social self-efficacy didn't influence their physical fatigue and mental fatigue. Therefore, it is possible to reduce the fatigue of the study subjects by enhancing corporate support to increase their general self-efficacy.

• Nutrition Research and Practice
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• v.8 no.4
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• pp.432-438
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• 2014

BACKGROUND/OBJECTIVES: This research was conducted to develop a construct model regarding the dietary style, late night snacking choice attributes and health promotion behaviors of industrial workers. SUBJECTS/METHODS: The surveys were collected during the period between January and February 2013. A statistical analysis of 888 industrial workers was conducted using SPSS 12.0 for Windows and SEM (Structural Equation Model) using AMOS (Analysis of Moment Structure) 5.0 statistics package. RESULTS: The results of the correlations between all variables showed significant positive correlations (P < 0.05). Results of factors analysis on dietary styles were categorized into five factors and health promotion behaviors were categorized into four. The reliability of these findings was supported by a Cronbach's alpha coefficient of 0.6 and higher for all other factors. After obtaining the factors from processing an exploratory factor analysis and the end results supported the validity. In an attempt to study the late night snacking choice attributes in accordance to dietary styles and the health promotion behaviors of industrial workers, a structural equation model was constructed and analyzed. CONCLUSIONS: All tests proved the model satisfied the recommended levels of the goodness on fit index, and thus, the overall research model was proved to be appropriate.

• Journal of the Korean housing association
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• v.19 no.5
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• pp.37-46
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• 2008

The purpose of this study is to derive and adapt the Valuation Factor of urban regeneration scientifically and synthetically, which is the basis of developing a rational plan for urban revitalization. For this, we have selected 37 factors relating to urban regeneration as outlined in preceding studies and inquiry about importance of factors. we analysed he Valuation factors influencing he importance of urban revitalization through a questionnaire which was completed by inhabitants and expert groups in Gwangju Metropolitan City. From he results of he Factor analysis using SPSSWIN(VER.14.0), it was found that the factors which influence the importance of urban regeneration are Environment, Function, Resources and Policy Factors. Environment Factor comprises amenity, culture, beauty and convenience, The while the Function Factor comprises interchange, information, complexity and security. This classification has credibility because of the high factor loading through the Varimax Factor Analysis and is due to a high Cronbach's coefficient. There is a strong correlation between the classified factors through correlation analysis. Finally, through AMOS (Analysis of Moment Structure) 16.0 it was found that the upper classification is credible because main suitability index confirms recommending an admission standard.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.12
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• pp.951-958
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• 2020

This study examines the relationship between social media marketing and brand loyalty through brand trust. Respondents were drawn from customers of McDonald's, Malang City, East Java Province, Indonesia. For this study, 130 questionnaires were distributed and data were analyzed using the Structure Equation Model (SEM) version 22 of the AMOS (Analysis of Moment Structure) application. The results showed that social media marketing had an impact on increasing McDonald's brand trust and brand loyalty. Brand trust influences brand loyalty and brand trust can mediate the influence of social media marketing on McDonald's brand loyalty. The findings prove that brand trust can mediate the effect of social media marketing on customer loyalty to McDonald's brand. These results can be explained by the fact that marketing strategies through social media marketing, such as making it easy for customers to get information related to McDonald's on social media, can contribute to customer trust and that trust is formed because McDonald's always pays attention to the quality of the products offered. Brand trust can mediate the influence of social media marketing on customer loyalty to McDonald's brand. This means that information related to McDonald's on social media is proportional to the quality of the product offered.

• Journal of Navigation and Port Research
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• v.26 no.2
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• pp.153-159
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• 2002

An empirical study was carried out to examine how Container Terminals in Busan view quality management activities by the provision of statistical evidence showing the efforts to enhance the standard of quality management, common factors of quality management activities and causal relationship among these factors. The data investigating the quality management for Busan Container Terminals were collected from 170 persons in charge of quality management for port services in Busan Container terminals by the use of questionnaire method and personal interviews. The Cronbach's a coefficient and factor analysis were used to analyze the reliability and the validity of measured variables. Furthermore, SEM (Structural Equation Modeling) method using AMOS(Analysis of MOment Structure) 4.0 was usea to analyze the cause-effect relationship among the source, activities and accomplishments of quality management representing the core concept of quality management system.

• Journal of the Korean Dietetic Association
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• v.25 no.4
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• pp.257-268
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• 2019

This study provides basic data on how stress impacts the processed convenience foods purchase attitudes and the selection attributes of housewives. The stress consists of 3 factors, which were housework stress, family relation stress and economic stress. The processed convenience food purchase attitude consisted of 2 factors, which were peripheral influence purchase and conviction purchase. The processed convenience food selection attribute consisted of 4 factors, which were quality, convenience, packaging and price. Factor loading confirmation and reliability test were conducted, and the reliability was confirmed with Cronbach's alpha coefficients for all the factors exceeding 0.5. The high stress levels showed significantly high stress factors of housework, family relations and economic stress (P<0.001). The high stress group was shown to make purchases by recognizing peripheral influences (P<0.01). When the selection properties of processed convenience foods depending on different stress levels were examined, it was revealed that among the three groups, the low stress group least considered the price aspect (P<0.01). After deducting the factors, AMOS (Analysis of Moment Structure) was used to conduct the confirmatory factor analysis for verifying validity. The structural equation model was used to determine the path coefficient. From the processed convenience foods purchase attitude, the peripheral influence purchase had significantly positive (+) effects on convenience (P<0.05). Also, conviction purchase was shown to have significantly positive (+) effects on quality (P<0.05). Housework and family relation stress were shown to have negative (-) effects on processed convenience foods selection attribute, and economic stress was shown to have positive (+) effects, although no significant relationships were revealed.

• The Journal of Industrial Distribution & Business
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• v.12 no.6
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• pp.7-21
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• 2021

Purpose: Modern globalization and Western markets saturation has catalyzed the growth of culinary globalization into developing countries. The question was whether fast food consumers in frontier markets of Sub-Saharan Africa (Zimbabwe), either upholds national gastronomic tendencies in terms of consumer ethnocentrism and buy local or they adopt global fast food brands. Demographic consumer profiles were also analyzed as antecedents of consumer ethnocentrism. Research design, data and methodology: A sample size of 400 fast food-adult consumers was surveyed in the City of Harare. Data was captured on SPSS and Analysis of Moment Structure (AMOS). Hypothesis testing was done using sample t test (H₁), logistic regression (H₂) and multiple regression (H₃, ₄, ₅) analysis. Results: Consumer ethnocentrism in Zimbabwe was marginally above average and no statistically significant relationship between the levels of consumer ethnocentrism and adoption of foreign fast food brands was noted. Age had an inverse relationship; income had a positive association whilst gender had no statistical significance with consumer ethnocentrism. Conclusions: Despite the Zimbabwean consumers being marginally ethnocentric, international restaurateurs should invest in the Zimbabwean fast food market since their nature of being foreign has got an exotic appeal to the Zimbabwean consumers thereby enhancing their likelihood of success.