• Title/Summary/Keyword: 환경 가치

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Valuing the restoration of the Abandoned Roads (폐도로 복원의 경제적 가치 추정)

  • Park, Sang-Soo;Jeon, Giseong;Lee, Chung-Ki
    • Journal of Environmental Policy
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    • v.13 no.3
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    • pp.21-42
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    • 2014
  • Abandoned roads, abandoned expressways included, cause a lot of problems such as contamination and environmental damages to underground water, fragmentation of wildlife habitats yet they are not appropriately maintained or managed because of jurisdictional conflicts and, often more importantly, insufficient budget of governments. The restoration of abandoned roads is known to benefit society and its constituents by providing better environment and higher living standards but the monetary value of the benefit is hard to measure because of non-marketability of the good that the restoration brings about. In this case, the contingent valuation method(CVM) is most powerful in evaluating non-marketable value of goods and hence it is used widely. We also used the CVM to value the benefit of restoration of abandoned expressways to find out: about 40% of total households are willing to contribute positive amount for restoration; better awareness of environmental issues leads to higher willingness-to-pay.

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The Effect of Physical Environments in the Comprehensive Health Examination Center on Medical Service Value, Satisfaction and Switching Barrier (종합검진센터의 물리적 환경이 의료서비스가치와 만족도, 전환장벽에 미치는 영향)

  • Kim, YongTae;Chae, BongSik;Hwang, BokJu
    • Journal of Service Research and Studies
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    • v.9 no.4
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    • pp.63-80
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    • 2019
  • This study presents strategic implications for enhancing the competitiveness of the comprehensive health examination center through the study of its impact on the switching barrier with medical service value and medical service satisfaction as parameters. In order to achieve the purpose of this study, a total of 324 questionnaires were analyzed for customers who received health examinations at the general examination center. Covariance structure analysis was performed to test hypotheses and causal relationships. The results showed that the physical environment had a significant effect on the medical service value and medical service satisfaction. The value of medical service also had a significant effect on medical service satisfaction. The value of medical service was found to affect the transition barrier, but the satisfaction of medical service did not affect the transition barrier. The implications of this study are that physical environment has a significant effect on medical service value and medical service satisfaction. Therefore, modern medical equipment should be equipped with the latest medical equipment to minimize accurate examination and misdiagnosis through modernization of medical examination center. In addition, since the value of medical service has a significant effect on the switching barrier, it is necessary to establish a plan to enhance the value of medical service. We need to promote sustainable customer retention and creation of new customers through differentiated screening items and cost advantages over competitors. In addition to check-up services, efforts should be made to enhance the value of services such as strengthening medical communication and medical complex cultural spaces, and at the same time, establish an organizational culture of customer-first examination centers through the placement of excellent personnel and continuous education.

Perceived Consumption Value and Purchase Behavior of Upcycling Cosmetics According to Environmental Values (환경가치관에 따른 업사이클링 화장품의 지각된 소비가치 및 구매행동)

  • Jae-Nam Lee
    • Journal of the Korean Applied Science and Technology
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    • v.41 no.2
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    • pp.208-218
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    • 2024
  • Domestic cosmetics companies are striving to protect the environment and solve environmental problems through ESG management. This study analyzed the relationship and influence between the perceived consumption value and purchasing behavior of upcycling cosmetics according to environmental values for MZ generation women in Seoul and Gyeonggi Province. In addition, based on the research results, it was intended to provide basic data for product development and marketing strategies related to upcycling cosmetics. First, all variables were found to be positive (+) correlation. Second, it was found that the higher the environmental value, the higher the perceived consumption value of upcycling cosmetics. Third, it was found that the higher the environmental values, the higher the purchasing behavior. Therefore, it is hoped that it will induce a positive consumption value for upcycling cosmetics, and that the cosmetics industry will be helpful as basic data for the development of related products and the establishment of differentiated marketing strategies.

The Effects of Perceived Value of Chinese Consumers on the Purchase Intention of New Energy Vehicles: Focusing on the Mediating Effect of Innovation (중국 소비자의 지각된 가치가 신에너지 자동차의 구매의도에 미치는 영향: 혁신성의 매개효과를 중심으로)

  • Jin, Chunhua;Kim, Yong-Ho
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.197-203
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    • 2022
  • This research emphasized the importance of consumers' perceived value and verified the mediating effect of innovation in the effect of consumers' perceived value on the purchase intention of new energy vehicles. To verify this, a survey was conducted on Chinese consumers. The verification results are as follows. First, it was verified that environmental value, social value, quality value, and economic value, which are sub-factors of perceived value, all have a significant positive effect on innovation. Second, it was found that innovation had a significant positive effect on purchase intention. Third, it was proved that innovation have partial mediating effects in the relationship between environmental values, social values, quality values, economic values, and purchase intention. Finally, the implications of this study result and future research directions were discussed.

A Case Study of Water Companies' Response to Environmental Changes (환경변화에 따른 물기업 대응 사례 연구)

  • Kim, ShangMoon;Lee, HwaRyeong
    • Proceedings of the Korea Water Resources Association Conference
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    • 2022.05a
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    • pp.70-70
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    • 2022
  • 도시화와 산업화, 그리고 인구 증가 등은 우리사회에 기후변화라는 재앙으로 다가오고 있다. 그리고 이러한 기후변화는 기업에 영향을 미치어 경영환경의 불확실성을 높이고 있다. 즉, 기후변화는 기업이 경영함에 있어 물 공급의 부족 등과 같은 물리적 리스크를 제공하는가 하면 요구 기술의 변화, 시장의 변화 등 전환 리스크(transition risk)로 작용하여 기존 제품 및 서비스의 생존을 어렵게 하는가 하면 기업의 자산 가치에 변화를 주고 있다. 이에 본 연구는 기후변화로 인한 시장환경 변화에 글로벌 기업들이 어떻게 대응하고 있는가를 검토·시사점을 제시하였다. 기후변화가 기업에 미치는 영향은 단순히 위기로만 다가오지 않는다. 기후변화는 기업에게 물부족 등의 물리적 위험과 사회적 규제, 새로운 기술 수요 등 리스크로써 영향을 미치는 한편 탄소 시장 형성 등의 기회로도 작용하고 있다. 이에 글로벌 기업들은 위기이자 기회인 환경의 변화에 대응하여 'ESG 성과 측정'을 도입, 대응하는 사례가 증가하고 있다. 사례로는 투자기관인 골드만삭스에서 기후변화 대응을 정부규제, 이해관계자, 경쟁환경 변화 등 3가지 관점에서 대응하는가 하면 독일계 화학회사인 BASF는 기업의 사회적 가치를 ESG 요소의 관점에서 평가하여 매년 발표하고 있다. 한편 국내 기업으로는 SK그룹이 대표적인데, 동사는 사회적 가치 평가 결과를 임직원 핵심성과지표(KPI)에 반영함으로써 경영현장에서도 사회적 가치를 고려하도록 시스템화하고 있다.

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POLICY & ISSUES 기획특집_3 - 기업 가치사슬 전반에 대한 온실가스 평가의 의미와 기업의 대응

  • Mun, Seong-Chun
    • Bulletin of Korea Environmental Preservation Association
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    • s.398
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    • pp.16-19
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    • 2012
  • 기업 가치사슬에서 발행하는 온실가스 평가란 원료 구매, 제품의 생산, 판매 단계 등 기업 활동 전반에 걸쳐 기업 활동이 기후변화에 미치는 영향을 온실가스 배출량으로 산정하는 것을 말한다. 온실가스 배출원을 기업의 활동 경계를 기준으로 하여 Scope1, Scope2, Scope3으로 나누어진다. 이중 Scope3는 기업이 직접 배출하지 않더라도 기업 가치사슬에서 간접적으로 배출되는 온실가스에 연관된 영역이다. Scope3의 영역은 기업이 직접 관리할 수 없어 본질적으로 감축이 어렵다. 하지만 앞으로 국가 수준보다는 기업 수준에서 배출량을 제한하는 규제가 더욱 강화될 전망이며, 이에 따라 기업이 Scope3도 산정에 포함해야 하는 시점이 다가오고 있다.

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Economic Valuation of an Urban Green Space Using Double-Bounded Dichotomous Choice CVM (이단계 이선 가상가치평가법을 사용한 도시녹지의 경제적 가치평가)

  • Hong, Sung-Kwon;Kim, Jae-Hyun;Jo, Hyun-Kil
    • Journal of the Korean Institute of Landscape Architecture
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    • v.32 no.6 s.107
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    • pp.1-13
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    • 2005
  • 본 연구는 서울시 도시녹지를 1평을 늘리는 것에 대한 시민들의 지불의사금액(WTP)을 이단계 이선 가상가치법으로 계산함으로써 도시녹지의 경제적 가치를 평가하고, WTP에 영향을 미치는 변수들의 종류와 영향력 정도를 밝히기 위해 수행되었다. 지불도구는 기금이었으며, 'fat-tail problem'없이 WTP를 계산하기 위해 생존분석을 사용하였다. 분석 결과, 서울시민들은 생활녹지 1평을 늘리는데 약 23,400원을 기부할 용의가 있었다. WTP에 영향을 주는 변수는 자연환경태도(NEP), 구조적 제한요소, 소득 및 환경보전을 위해 편리함을 양보할 의사이었다. 본 연구의 결과는 도시녹지의 개발 또는 보존과 관련된 정부의 의사결정이나 도시녹지 관련 예산 확충을 요구할 수 있는 기본 자료로 활용할 수 있을 것이다.

The Role and Importance of Core value for Customer Satisfaction and Sustainablity Management (소비자만족과 지속가능 경영을 위한 기업의 핵심가치의 역할과 중요성 -L-그룹 사례를 중심으로)

  • Kim, Sung-Gun;Lee, Jae-Jin
    • Journal of Digital Convergence
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    • v.11 no.5
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    • pp.211-223
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    • 2013
  • In today's rapidly changing business environment, "core value" has been emerging for companies to survive as "going concern" and respond to the conditions of the market environment and prosper together as the uncertainty about the future grows. LG Way states the contents to achieve "Number 1 LG" which is the vision of LG through achieving "Do it the right way and concentrate to what we can do best" which is the LG behavior methods through "value creation for customers" and "management of human dignity" which are LG corporate philosophy. It provides directions of various management activities and institutional development and also provides the foundation of core competencies. the core value provides the future directions in an uncertain business environment and plays an important role in maintaining a continuous going concern through members of the organization and the growth of the organization. Therefore, in order for the core values to be shared among the members of the company, the chief executive officer of the company should present a clearer core value. By conducting continuous monitoring if the members have properly settled, they should be able to conduct going concern by the core value acting as the source of competitive advantage of the company.