• Title/Summary/Keyword: 확신 서비스

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Analyze Causal Relations between the 2019 International Horticulture Goyang Korea's Service Quality and Visitors' Perceived Value, Overall Satisfaction, and Loyalty (축제형 박람회의 서비스품질이 지각된 가치, 전반적 만족 및 충성도에 미치는 영향 - 2019고양국제꽃박람회를 중심으로 -)

  • Lee, Chan-Do
    • The Journal of the Korea Contents Association
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    • v.21 no.2
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    • pp.68-77
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    • 2021
  • The purpose of this study is to The exhibition's service quality was divided into three factors: event content, publicity, and empathy. First, the exhibition's service quality had positive effects on visitors' perceived value and overall satisfaction. Visitors' perceived value also showed a positive effect on their overall satisfaction. Second, each of visitors' perceived value and overall satisfaction had positive effects on their loyalty. Third, in effect decomposition, the total effect of the exhibition's service quality on visitors' perceived value was largest, followed by the service quality's total effect on their overall satisfaction and the service quality's total effect on their loyalty in order. In addition, statistically significant total effects were found between visitors' perceived value and overall satisfaction, as well as between visitors' perceived value and loyalty. As a result, mediating effects such as visitors' overall satisfaction had a positive contribution. Accordingly, statistically significant effects were confirmed in the relationships between all endogenous and exogenous variables.

The Service Quality of Home Trading System: Its Impact on Customer Satisfaction and Loyalty (증권회사 홈트레이딩 시스템(HTS)의 서비스 품질과 고객만족에 관한 연구)

  • Chang, Dae-Sung;Noh, Yong-Hwi;Kim, Doo-Bock
    • Journal of the Korea Society of Computer and Information
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    • v.17 no.7
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    • pp.175-184
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    • 2012
  • The purpose of this study is to investigate the home trading system (HTS) of the security companies in order to examine the critical factors of HTS service quality and the effect of these factors on HTS customer satisfaction and loyalty. The results show : (1) the quality factors of HTS are assurance, reliability, tangible, responsiveness, and empathy, (2) and these quality factors significantly affect customer satisfaction on HTS and customer satisfaction and loyalty to the security company. (3) Also, customer satisfaction on HTS plays an important role in improving customer satisfaction and loyalty to the security company.

The Effect of Emotional Labor Behavior of Employee at Geriatric Long-Tern Care Facilities on Job Burnout and Service Quality: Moderating Effect of Emotional Leadership (노인요양시설 종사자의 감정노동행동이 직무소진과 서비스품질에 미치는 영향: 감성리더십의 조절효과)

  • Yun, Myeong Hwa;Kim, Jin Sook
    • The Journal of the Convergence on Culture Technology
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    • v.5 no.4
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    • pp.99-104
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    • 2019
  • The purpose of this study is to investigate the effect of emotional labor behavior of employee at geriatric long-term care(LTC) facilities on job burnout and service quality focusing on the emotional leadership of superior to improve the working environment of LTC employee and provide the high-quality service to seniors. First, it is appeared that between emotional labor behaviors deep acting has a negative effect on job burnout, in contrast surface acting has a positive effect on job burnout. and, emotional labor behavior has positive influence on service quality. Second, self efficacy has partial mediating effect of tangibility, reliability, assurance and empathy on service quality only for the deep acting between emotional labor behaviors. Third, between emotional labor behavior, emotional leadership has moderating effect on emotional depletion and deterioration of personal accomplishment. In contrast, moderating effect of emotional leadership is not appeared on surface acting and depersonalization. In conclusion, further study is required to improve service quality of elderly in LTC facility and working environment of LCT facility workforce.

Verification of the effectiveness of Taekwondo Dojang service quality on satisfaction using meta-analysis : (Focusing on the satisfaction of customers and trainees) (메타분석을 활용한 태권도장 서비스품질이 만족에 미치는 영향력 효과검증: 고객, 수련생 만족을 중심으로)

  • Choi, Kyung Hwan;Yeo, Hyeing Il
    • The Journal of the Convergence on Culture Technology
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    • v.7 no.3
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    • pp.231-239
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    • 2021
  • The purpose of this study is to verify the effectiveness of service quality on satisfaction factors, and to provide practical information on the management of Taekwondo Dojang nationwide, which are facing difficulties due to the decrease in trainees and COVID-19. In this study, 11 studies were selected from January 2010 to December 2020. The conclusion is as follows. First of all, it has been confirmed that the overall influence of Taekwondo dojo service on satisfaction is moderate. Second, the effectiveness of low-quality service on satisfaction (painting, customers, trainees) was the highest, and there was no significant difference between the factors in order of confidence, response, empathy and reliability. Third, the quality, effectiveness and satisfaction of the satisfaction type were the greatest, and the satisfaction of the trainees was the coating and customer satisfaction.

The Study on the satisfaction of educational services of technology transfer agents' registration (기술거래사 등록교육 서비스 만족도에 관한 연구)

  • Kim, Hye-Sun;Lee, Jae-Il
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.7 no.1
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    • pp.153-164
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    • 2012
  • Recently, as the one way of open Innovation management, Not a company's sole activity, but technology development and infrastructure buildup between companies for the synergistic effect of technological innovation, and technology transfer commercialization is needed. For a successful technology commercialization, it needs many experts like technology transfer agents, A technology transfer agent can be qualified with finishing its registration education course over 40 hours on the basis of the article 14 of law on the Promotion of Technology Transfer and the article 21 of the enforcement. After the 2010 revision of notice, the incorporated company, the Korea Technology Transfer agents has conducted the registration education. Until now, educations were conducted twice in January 2011 and November 2011. Accordingly, this study is necessary to improve the education service's quality and seek remedy through the in-depth evaluation of the present basic education service's quality. The results are as in the following. First, the service quality affect the satisfaction of the education service's quality positively. It is identified that the details of service quality of flexibility, reliability, responsiveness, conviction, and sympathy influence the education service satisfaction positively. Second, the education service satisfaction affects the attitude positively after completing the course. Third, service quality affects the attitude after completing the education course, Also it is identified that the details of service quality of flexibility, reliability, responsiveness, conviction, and sympathy influence the attitude after education completion. It is expected that this research may be used as the basic information for establishing education improvements and be helpful in establishing the technology transfer agents' registration education strategy. Through a continuous research, it is also expected that technology transfer markets are accelerated and qualified technology transfer agents are trained.

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A Study on the Relationships between Emotional Intelligence of Consultant and Consulting Service Quality (컨설턴트의 감성지능이 컨설팅 서비스품질에 미치는 영향에 관한 연구)

  • Kim, Doo-Yul;Lee, Sun-Kyu;Kang, Eun-Gu
    • Journal of Digital Convergence
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    • v.11 no.7
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    • pp.41-50
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    • 2013
  • This paper aims to examine the effects on the relationships between Emotional Intelligence of Consultant and Consulting Service Quality. To accomplish these purposes, The questionaries of 260 were inspected to the PM have received consulting experience at the companies. The collected data were analyzed with SPSS 17.0 for Windows. This study used the statistical techniques such as descriptive analysis, reliability analysis, discriminant analysis, factor analysis, correlation analysis and multi regression analysis. Emotional Intelligence of Consultant presented a meaningful result(+) with Consulting Service Quality. but self emotional appraisal didn't present a meaningful result with Consulting Service Quality. and Emotional Intelligence of Consultant didn't present a meaningful result with tangible.

A Study on the Evaluation of the Logistics Service Quality of Container Terminal Operators (컨테이너터미널 운영사의 물류서비스 품질 평가에 관한 연구)

  • Park, Eun-Kyoung;Kim, Hyun-Duk;Lee, Kwang-Bae
    • Journal of Korea Port Economic Association
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    • v.25 no.1
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    • pp.47-62
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    • 2009
  • The paper attempts to identify the Logistics Service Duality of Container Terminals and to test the model by using of the Analytic Hierarchy Process(AHP). Also, the research assess the practical competitiveness of Container Terminals in Kwangyang by Fuzzy technique. To conclude, we can make the following observations: (1) we classifies the Logistic Service Quality into five attributes such as Tangibility, Reliability, Responsiveness, Assurance, Empathy, (2) Assurance is drawn to the most important attribute, (3) There is a significant disparity between the operators and the users in the relative importance of the Logistics Service Quality Attributes of Container Terminal, (4) In the result of analysis of the terminals' competitiveness, C Terminal is extracted as the most superior operator. In Addition, we hope to provide useful contribution to increase Gwangyang container terminal's competitiveness and offer some insight in further research.

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A Study on the Relationship between Perceived Value and Customer Response Regarding Service and Food Quality at Five-Star Hotel Restaurants (레스토랑의 서비스와 음식 품질에 대한 지각된 가치와 고객 반응간의 관계 연구)

  • Park, Ki-Hong;Choi, Soo-Keun;Choi, Yong-Kyu
    • Culinary science and hospitality research
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    • v.15 no.2
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    • pp.70-83
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    • 2009
  • The purpose of this research was to examine the relationship between restaurant service and food quality, perceived value and customer response at five-star hotels. In this study, the survey was conducted, and the subject of that survey was visitors of five-star hotel restaurants in Seoul. From 16th of March to 31st of March in 2008, 300 copies of questionnaire were distributed, and 273 were collected from them. 202 copies, excluding insincere ones, were used for the analysis. The result of this study showed that reliability and food quality had the highest effect on the perceived value, and to raise customers' response, the assessment of reliability and assurance should be made before emphasizing the overall service quality of restaurants, and it should be recognized that the food quality has a high effect on the perceived value of customers, which seems to be the most effective strategy to improve customers' response. The result of this research is useful in providing practical information on how to understand the factors for the assessment of the restaurant service quality and how to approach customers.

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The Importance-Performance Analysis on the Service Quality of Local Cultural Festivals(Based on Pyeongchang Hyoseok Culture Festival in 2013) (지역문화축제의 서비스품질에 대한 중요도-성취도 분석(2013 평창효석문화제를 중심으로))

  • Lee, Je-Yong
    • The Journal of the Korea Contents Association
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    • v.14 no.5
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    • pp.411-424
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    • 2014
  • This study tries to establish the evaluation standards of the service quality of local cultural festivals in an effort to identify public awareness of those festivals. Also, based on the importance-performance importance-performance analysis on the service quality, this research is aimed at finding ways to enhance service quality and to improve operation plans in more efficient ways for the maximization of visitors' use of festivals. Ultimately, the current study seeks to make a contribution to improving the quality of local cultural festivals. The results of the correspondence t-test analysis of importance and performance revealed that significant differences were found in following items of five factors; 1) in the responsiveness factor, the presence or absence of rest space, facility guide, communication, and installation of public restroom/cleanliness 2) in the certainty factor, food prices and staff members' kindness 3) in the reliability factor, all items including festival pamphlets (to the festival venue), guidance facilities/signposts, hospitality, schedule information, and quick responses 4) in the tangibility factor as well, all items such as the awareness of local culture, benefits, and storytelling 5) in the empathy factor, diversity of events and festival contents.

A Study on the Effects of Consulting Service Quality and Participation on the Effect of Consulting Expertise on Business Performance (컨설팅 서비스 품질과 참여도에 미치는 영향 요인)

  • Choi, Yong-Kuk;Hong, Woo-hyung;Kim, Sang-Bong
    • Journal of Digital Convergence
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    • v.16 no.4
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    • pp.117-126
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    • 2018
  • The purpose of this study is to investigate the effect of the consulting firm's professionalism on the business performance of the consulting client firm, the quality of the consulting service quality and the consulting participation of the service company. The purpose of this study is to find out how to improve the quality and participation of consulting firms. The results of this study can be summarized as follows: respondent, empathy, tangibility, certainty, and reliability have a significant influence on the hypothesis that the consulting firm's expertise will affect the management performance through mediating service quality. In addition, it was confirmed that the higher the participation of client firms, the more significant the management performance was. In order to further improve management performance through consulting, active involvement of client firms is suggested. It is believed that studying the characteristics that can increase the participation in the future can lead to meaningful implications.