• Title/Summary/Keyword: 해양관광목적지

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A Study on Maximization of Value of Dokdo as a Tourism Destination for Marine Education (해양교육 관광목적지로서의 독도의 가치 극대화 연구)

  • Lee, Woong-Kyu
    • Journal of Digital Convergence
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    • v.17 no.8
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    • pp.171-185
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    • 2019
  • The purpose of this study was to evaluate and maximize the value of Dokdo as a marine educational tourism destination. The purpose of this study was to contribute to the identification of Dokdo as a unique territory of Korea rather than a disputed territory by further activating Dokdo tourism. The revitalization of Dokdo tourism was reviewed and analyzed from the viewpoint that it is possible when Dokdo is recognized as a destination for marine educational tourism. As a result of reviewing various research papers, periodicals, and government documents published in Korea and abroad, it is necessary to emphasize on-site education such as patriotism, anti-Japanese consciousness, and historical awareness in order to maximize value as a marine educational destination of Dokdo. Points out that it is possible to differentiate from other tourist destinations. Second, it pointed out that Dokdo preserves and develops to maximize the resource value of various tourism resources it possesses. Third, it pointed out to develop specialized tourism resources that can be linked with Dokdo tourism. Fourth, it pointed out that Dokdo will maximize its development potential as a marine educational tourism destination. Fifth, it is pointed out that there is a need to improve the educational program related to Dokdo. Finally, I pointed out that I would like to develop a variety of marine educational tourism contents and tourism programs linked with Ulleungdo.

Brand Personality Scales and Images of Haeundae (해운대 브랜드 개성 측정 척도와 이미지)

  • Han, Kyung;Yhang, Wii-Joo
    • Journal of Navigation and Port Research
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    • v.34 no.8
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    • pp.635-640
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    • 2010
  • Based on the previous studies that argued Brand Personality Scale(BPS) developed by J.Aaker(1997), the results are not shown very suitable for all cases. Authors found out more suitable Brand personality Scale for Marine Tourism Destination. This study then is to verify a newly developed Marine Tourism Destination BPS, to apply the multiple regression to BPS and images for Haeundae, and then to confirm the relationship between a newly developed BPS and Images proven in the previous study.

A Study Interest Analysis on at the Coastal and Marine Tourism Destination through Value Frame Analysis -Songjeong Beach Centered- (가치프레임 분석을 통한 해양관광목적지 이해관계자 분석 -송정해수욕장을 중심으로-)

  • Cho, si-young;Lee, kwang-kug;Jun, jae-kyoon;Yhang, wii-joo
    • Ocean policy research
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    • v.33 no.2
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    • pp.123-145
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    • 2018
  • Maritime tourism destinations need to improve image as well as enhance competitiveness through development of new marine tourism attraction due to the decrease of the number of passengers. The maritime city is trying to combine dynamic marine leisure activities as an alternative. For this purpose, it is possible to realize clear marine tourism activation policy and improve the identity of local community through the accurate analysis of the interest of the stakeholder groups of local residents in Songjeong beach in Busan. In this study, we first analyzed the language network based on the expression language related to the conflict between the stakeholders of Songjeong beach. Second, we analyzed the individual characteristics of the structure of conflict frames of stakeholders and suggested solutions by comparing the differences and similarities between perception frames of conflict parties. Third, we distinguish and compare differences of perception among the conflict parties through the detailed frame type. Based on the relationship structure between the detailed frame types of the conflict parties, we suggested an alternative for conflict resolution by restructuring the conflicts and negative perceptions among the stakeholders.

Comparative Analysis of Tourism Competitiveness between Korean Metropolitan Cities as Marine Tourist Destinations (해양관광목적지로서 광역 도시간 관광경쟁력 비교분석에 관한 연구)

  • Joo, Yhang-Wii
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2004.04a
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    • pp.161-166
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    • 2004
  • Competitiveness to some countries or cities plays a important role as a determined factor in me recent age of international globalization. In view of tourism studies, the potential to develop some regions depends on its own abilities to use and maintain the economic advantages of cities in providing tourism products and services. In spite of this importance of competitiveness, a few research has been done in Korea. Therefore, the purpose of this study is to analyze the comparative competitiveness between coastal metropolitan cities in Korea- Busan, Ulsan, and Incheon, to develop the tourism index and find out urban differences. As a result, the findings of this study will contribute to implementing the promotion of tourism and the network between other cities and attracting the domestic and international tourists.

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International Tourist Attitudes Analysis for the Theme Park Development in Busan (주제공원개발을 위한 외래 관광객 성향분석에 관한 연구 - 부산광역시를 중심으로 -)

  • 황영우;양위주
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • 2003.05a
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    • pp.121-125
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    • 2003
  • A theme park plays an important role as a preferred facility for attracting international and domestic tourists. Many local autonomies try to establish theme parks within their own territory. Busan Metropolitan City also places emphasis on hosting an outstanding theme park, and to be identified as the tourism destination toward the world city in 21st century. The purpose of this paper is to suggest tourism policy and management strategy based on the literature review and survey analysis to international tourists. First, it is needed to supply low land price to reduce construction cost and to invite investors. Second, the theme park has to have an attractive theme and new events for repeaters Third, infra structures related to the theme parks are necessarily provided for high accessability. Finally, more priority is placed on public relation for citizen and service education of the industry.

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The Commercialization Ways of Wellness Tourism and the Problems of Healing Tourism in Gangwon Province Model (강원도형 치유관광의 과제 및 웰니스 상품화 방안)

  • Kim, Sang-Yoon
    • Journal of the Korea Convergence Society
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    • v.10 no.7
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    • pp.317-323
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    • 2019
  • Amid the recent growing social demand for wellness culture and healing tourism, I, through a literature survey and case study, reviewed the conditions of healing tourism in Gangwon-do as a destination of healing tourism, and examined the development project of Gangwon-do type healing tourism and commercialization of the wellness perspective. According to the survey, it was found that the Yeongdong area in Gangwon Province had excellent healing-based conditions in virtue of abundant natural resources, but it was found that it was necessary for local governments to cooperate in order to prevent overlapping investments and create synergy effects by connecting with one another as development contents or business items of healing tourism projects overlap or remain in the planning stage. In the case of Goseong-gun, which was reviewed as the main site, it has high potential as a silver-healing tour and if the County seeks a wellness merchandising strategy for each healing tourism target based on a therapy program linked with local specialized resources, and effectively links and specializes regional strengths in Gangwon-do's Yeongdong region, it is expected to become a regional success story of operating the development of the local tourism for silver and health-oriented tourists.

A Development of Navigation Routes Recommendation System with Elements Analysis of Marine Leisure Activities (해양 레저 활동을 위한 요소 분석 및 항로 추천 시스템의 개발)

  • Kim, Bae-Sung;Hwang, Hun-Gyu;Shin, Il-Sik;Lee, Jang-Se;Yoo, Yung-Ho
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.20 no.7
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    • pp.1355-1362
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    • 2016
  • Recently, the marine leisure are being emphasized with improving the quality of life style by increased income and spare time. Also, there is a increasement of people's interest in marine leisure activities. But resources and facilities do not grow in proportion to the quantitative growth of the current marine leisure industry. Besides, a leisure ship operator tends to choose a simple or familiar route of the local area rather than a new leisure routes which are not explored due to lack of accessible areas information. This paper proposes a routes recommendation system in order to solve above problems based on marine resource database. The databases have been constructed through investigation and analysis of navigational information such as environmental conditions including weather conditions and sea status, field of marine leisure activities, tourist attractions and natural landscape, and marine leisure prohibited areas. Therefore we have developed and implemented the route recommendation system that provides various information necessary to route operation of leisure boats.