• Title/Summary/Keyword: 한국TV

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A Study on the Influence of Family Member's TV Channel Selection when Watching TV Four Member Family Study (TV 시청 시 가족 구성원에 따른 TV 채널 선택권 영향력에 관한 연구 - 4인 가족을 중심으로 -)

  • Lee, Jaedong;Shin, Donghee
    • Journal of Digital Contents Society
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    • v.15 no.2
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    • pp.181-189
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    • 2014
  • In this paper, using the demographic information of each member of a family, we figured out which member of a family has more influence on channel selection. We conducted an experiment which subdivide each breadwinners' income into 7 phases, and analysis the influence when they watch TV. The breadwinners' influence on TV channel selection is increased as breadwinners' income is getting higher. In the case of spouses, they have consistent influence on TV channel selection without reference to their breadwinners' income. We conducted another experiment which subdivide the youngest person's age in each family into 4 phases to watch the influence on TV channel selection. As the youngest person grows, they have more influence. With the experiments conducted in this paper, we could draw an interesting result, and this result is expected to provide good services such as content recommendation by considering the context of each family.

A Personalized Automatic TV Program Scheduler using Sequential Pattern Mining (순차 패턴 마이닝 기법을 이용한 개인 맞춤형 TV 프로그램 스케줄러)

  • Pyo, Shin-Jee;Kim, Eun-Hui;Kim, Mun-Churl
    • Journal of Broadcast Engineering
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    • v.14 no.5
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    • pp.625-637
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    • 2009
  • With advent of TV environment and increasing of variety of program contents, users are able to experience more various and complex environment for watching TV contents. According to the change of content watching environment, users have to make more efforts to choose his/her interested TV program contents or TV channels than before. Also, the users usually watch the TV program contents with their own regular way. So, in this paper, we suggests personalized TV program schedule recommendation system based on the analyzing users' TV watching history data. And we extract the users' watched program patterns using the sequential pattern mining method. Also, we proposed a new sequential pattern mining which is suitable for TV watching environment and verify our proposed method have better performance than existing sequential pattern mining method in our application area. In the future, we will consider a VoD characteristic for extending to IPTV program schedule recommendation system.

Research on TV Advertising in the Digital TV Environment (Digital TV 환경에서의 TV 광고 제작 연구)

  • 김종덕
    • Archives of design research
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    • v.12 no.4
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    • pp.201-209
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    • 1999
  • Feb. 11. 1997, Korean Government announced FM Radio Broadcasting and TV Terrestrial TV Broadcasting will be changed to digital format in year 2001, and all Korean Broadcasting except AM Radio and Microwave will be changed to digital format before 2010. In spite of IMF economic crisis, the Digitizing is the one of the hot issue in TV Broadcasting area. The narrow view of the Digitizing the Broadcasting is a technical development from the analogue to digital, but the extended view of it means not only the technical development but the revolution in the concept of TV and service area, relationship between sender and receiver, structure of TV Industry. Thus Digitizing the Broadcasting shifts paradigm and eventually it cause a big change in the advertising creative. The digital TV could be a very encouraging technical development for the consumers convenience because of the multiple choice in the channels and interactive services which leads us to the multimedia service through the TV . On the other hand, multimedia and multi-channel, interactivity implicate a big uncertainty and risk, This research paper is about the technical aspects and social aspects of digital TV and its influence of the marketing and TV advertising creative.

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An Analysis on the Value of Korea Professional Baseball as TV Contents (TV콘텐츠로서의 한국프로야구 가치분석)

  • Chung, Ji-Gyu
    • The Journal of the Korea Contents Association
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    • v.14 no.4
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    • pp.379-388
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    • 2014
  • This study analyzed the status of Korean professional baseball as TV contents utilizing ratings. For the purpose of the study, Korea professional baseball's relative status to other genres though ratings is investigated. For this study, ratings per minute for the whole cable TV channel viewer ratings in 2010 were analyzed, and the following is the result of comparing and analyzing ratings per genre and channel of cable TV. Among 11 genres, drama showed the highest rating, and entertainment, movies, kids, news/reports, sports, music, etc followed. Drama and entertaining channels showed the highest ratings and sports did not show any high ranking. However, when analyzing times for broadcasting Korean professional baseball separately, Korean professional baseball in both genre and channel showed the highest r ratings and it was significant statistically. Thus, it is considered that Korean professional baseball is the most valuable contents for the related cable TV times.

Reference Channel Input-Based Speech Enhancement for Noise-Robust Recognition in Intelligent TV Applications (지능형 TV의 음성인식을 위한 참조 잡음 기반 음성개선)

  • Jeong, Sangbae
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.17 no.2
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    • pp.280-286
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    • 2013
  • In this paper, a noise reduction system is proposed for the speech interface in intelligent TV applications. To reduce TV speaker sound which are very serious noises degrading recognition performance, a noise reduction algorithm utilizing the direct TV sound as the reference noise input is implemented. In the proposed algorithm, transfer functions are estimated to compensate for the difference between the direct TV sound and that recorded with the microphone installed on the TV frame. Then, the noise power spectrum in the received signal is calculated to perform Wiener filter-based noise cancellation. Additionally, a postprocessing step is applied to reduce remaining noises. Experimental results show that the proposed algorithm shows 88% recognition rate for isolated Korean words at 5 dB input SNR.

Association of Health Indicators with Excessive Television Viewing among Elementary School Students in Seoul, Korea (서울시 초등학생의 과잉 텔레비전 시청과 관련된 건강지표)

  • Shin, Sun-Mi
    • Journal of the Korean Society of School Health
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    • v.26 no.2
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    • pp.104-113
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    • 2013
  • Purpose: The aim of this study was to investigate prevalence and ecological characteristics of excessive television viewing among elementary school students in Seoul. Methods: Secondary data, representative sample of 11,082 subjects in Seoul was used. After prevalence of the excessive television viewing was identified by using factor analysis, 6 main factors explaining the ecological indicators was founded. After identifying prevalence of the excessive television viewing, by using factor analysis, we found 6 main factors explaining the ecological indicators. After categorizing factors into socio-psychological and lifestyle characteristics, we were investigated the odds ratio of excessive television viewing per characteristics by using multiple logistic regression. Results: The prevalence of excessive television viewing was 29.7% among the elementary school student in Seoul. The prevalence were higher in male, higher grade, and non-South of the Han River. Socio-psychological indicators which expressed excessive television viewing were annoying or bullying, scolding from teacher, depressed mode, thought for a runaway from home, an experience of diet, and negative body image. Life style indicators were a lower intake of fruit and vegetables, a higher intake of Ramyun and soft drink, a worse life style of hand washing, and wearing safety equipment. Conclusion: Lifestyle of television viewing was the comprehensive results from family, school, and society rather than a personal preference. Therefore, it is necessary to educate the hazard of excessive television viewing, to reenforce the students' health competence, to activate a safe leisure program as an alternate of television viewing, and to develop a recommendation.

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Effects of Presentation Modalities of Television Moving Image and Print Text on Children's and Adult's Recall (TV동영상과 신문텍스트의 정보제시특성이 어린이와 성인의 정보기억에 미치는 영향)

  • Choi, E-Jung
    • The Journal of the Korea Contents Association
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    • v.9 no.7
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    • pp.149-158
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    • 2009
  • Major purpose of this study is to explore effect of presentation modalities of Television and print on children's and adult's recall. So An experiment was conducted by comparing children's and adults' recall of information stories presented in three different modalities: "television moving Image1(auditory-visual redundancy)", "television moving Image2(auditory-visual redundancy)" and "print text". Results indicated that children remembered more infornation from the television moving Image than from print versions regardless of auditory-visual redundancy. But for the adults advantage of television was only found for information that had been accompanied by redundant pictures in television moving Image, providing support for the dual-coding hypothesis.

A Study on the Broadcast Access Policy for the Disabled in the Convergence Environment (방송·통신융합 환경에서 장애인 방송 접근 정책에 관한 연구)

  • Yi, Minsang;Sung, Wookjoon
    • The Journal of the Korea Contents Association
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    • v.20 no.5
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    • pp.635-643
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    • 2020
  • This study aims to suggest ways to improve the dissemination of TV for the blind and deaf in the convergence environment of broadcasting and communication. As candidates for improvement of the project, it presents three alternatives: ①built-in set-top box in the TV, ②converting to a smart TV, and ③the development of specialized functions for the disabled in the set-top box. Through interviews with pay-TV and TV industry experts and disability experts, their opinions on each alternative were collected. To promote alternatives, this study suggests: collaboration between governments and companies, provision of incentives for participating companies, and revision related law and broadcasting technology standards.

An Analysis for the Characteristics of Digital TVs in CES in the View of Technology Growth and Substitution Curves (기술 성장 및 대체 곡선 관점에서의 CES 출품 Digital TV의 특성 분석)

  • Kim, Do-Goan;Shin, Seong-Yoon;Jin, Chan-Yong
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.17 no.6
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    • pp.1336-1341
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    • 2013
  • Through reviewing the characteristics of digital TVs, which have emerged in CES since 2005, in the view of technology growth and substitution curves, this paper is to provide a prediction on the next generation's multi-media on smart environment. As a result, digital TV has been developed on the flow of its technology growth curve from the early version in 2005 to smart digital TV in 2013, which emphasizes the key word "connected", and it has already come to the market puberty.

Software Platform Design and Implementation for Interworking between Smart TV, PC and Smart Phone (스마트 TV, PC, 스마트 폰 간의 상호 연동을 위한 소프트웨어 플랫폼 설계 및 구현)

  • Kim, Min-Jae;Min, Sang-Won
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.37B no.9
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    • pp.831-836
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    • 2012
  • To provide convenient life, we consider the situation of using the smart phone to control smart TV and PC in home and office. In this paper, we design the interworking platform between smart TV, smart phone and PC, and implement their applications. Our smart phone application controls the smart TV and PC, where our smart TV application communicates with the smart phone and PC can be booted by the login and password information given form our smart phone application. We hope that our platform design and application implementation will be contributed to be a foundation of interworking between various smart devices in the near-future real smart life.