• Journal of the Korean Society for Aviation and Aeronautics
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• v.22 no.4
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• pp.15-24
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• 2014

Low Cost Carrier(LCC)s in Asia Pacific market are expected to record high growth due to the expansion of Open Sky Policy among Korea, Japan, China and South East Asia. As everybody is aware of, LCC is not only saving flight cost but also creates differentiating business model by reducing unnecessary services such as F&B and in-flight duty free sales services. Booming LCCs in Asian market will cause not only Incheon airport but also other local airports in Korea to compete heavily to attract LCCs. For example, Air Asia Group with more than 200 fleet has expanded its alliance network throughout Asia. Therefore this paper has researched a new business model operating a LCC terminal for the hub airport competitiveness. According to analysis result of case study, it was found out, considering increasing airline demand next decade, Incheon airport and other domestic airports in Korea had better change an existing terminal into a LCC Terminal(LCCT) to differentiate airport services and expand its hub network. That is because of economic feasibility, first of all, of securing hub and spoke networking capabilities with airlines and finally of developing commercial facilities customizing LCC passengers' demand.

• Proceedings of the Korean Society of Computer Information Conference
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• 2021.01a
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• pp.5-6
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• 2021

교통수단으로서의 항공기 이용 고객의 증가로 인해 객실 내에서 제공되는 기내 서비스는 항공사의 경쟁력을 결정하는 중요한 요소 중 하나이다. 그러나 현재와 같이 승무원이 비행 중 기내식 등의 서비스 제공을 위해 카트를 직접적으로 이동시키며 제공하는 서비스는 여러 불편한 요소로 인해 서비스의 질을 감소시킬 수 있다. 이를 위해 본 논문에서는 카메라 센서와 초음파 센서를 이용하여 기내에서 활용 가능한 서비스용 스마트 카트를 설계한다. 설계하는 스마트 카트는 승무원의 이동에 따라 대체 거리를 측정해 사용자와의 일정 거리를 유지하는 동시에 승객의 호출 신호에 따라 승객의 자리로 자동 이동하여 서비스 제공이 가능하게 하는 것을 목표로 한다. 기내 서비스용 스마트 카트는 승무원의 노동 강도 감소와 더불어 항공기 객실 서비스의 질적 향상에 기여할 뿐만 아니라 저가 항공사의 경비 절감에도 기여할 수 있다.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.20 no.8
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• pp.594-603
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• 2019

This purpose of this study is for an Airline company to discover and utilize new knowledge because knowledge and information are considered core tools for achieving high performance and competitive advantage, and achieving high performance and competitive advantage will surely determine the long-term survival of airline companies. Therefore, this study aims to reveal the causal relationships among different types of organizational culture, the knowledge sharing activities and the effectiveness of organizational work by airline members from a holistic viewpoint. The results of analysis are as follows. First, when examining the effects of the organizational culture types of airline members on knowledge sharing, a creative innovation culture, a relational group culture and a hierarchical orientation culture all showed positive effects on knowledge sharing. Second, the knowledge sharing by airline members showed a significant positive effect on the effectiveness of organizational work. Third, the creative innovation culture, the relational group culture and the hierarchical orientation culture all showed positive effects on the effectiveness of organizational work. Fourth, knowledge sharing did not have a mediating effect on the relationship between organizational culture and the effectiveness of organizational work.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.21 no.11
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• pp.715-727
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• 2020

For the empirical analysis in this study, 335 cabin crews from large airline companies and budget airlines were interviewed using self-reporting questionnaires. The data was analyzed using the SPSS 23.0 and AMOS 23.0. First, of the organizational culture types, the relationship-oriented culture, hierarchy-oriented culture, and task-oriented culture were found to have negative impacts on job stress. Second, the innovation-oriented organizational culture, relationship-oriented culture, and hierarchy-oriented culture were found to have positive impacts on empowerment. Third, empowerment was found to have a negative impact on job stress. Fourth, as for the mediating effect of empowerment, the innovation-oriented culture, relationship-oriented culture, hierarchy-oriented culture, and task-oriented culture were verified to be all significantly mediated by empowerment in their relationship with job stress. As a result, it was shown that cabin crews of airline companies found their work more fun, interesting, and valuable in an organizational structure that was more oriented toward flexibility, rather than the hierarchical, task-oriented cultures that are more focused on control and order. It was also found that empowerment was a mediating factor in the relationship between organizational culture and job stress.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.23 no.1
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• pp.14-23
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• 2015

This study applied the network text analysis to reveal the scope and trends of low cost carrier studies. We analyzed low cost carrier research published in Korean journals and news articles. The results showed that there are three clusters in terms of research topics. First dimension consists of articles investigating growth in the low cost carrier industry. The second dimension is associated with service characteristics. The last dimension has strong ties organizational and human resource dimension. We run Krkwic, Krtitle, Netdraw, and Ucinet 6.0 to conduct the network text analysis. This study suggests the direction of low cost carrier research in the future.

• Journal of Information Technology Services
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• v.17 no.3
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• pp.1-16
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• 2018

There exist a number of studies pertaining to the determinants of customer satisfaction between low-cost and full-service carriers in the airline industry. Most studies measured service quality using SERVQUAL based on a survey method. This study offers a new perspective by employing a big data analytic approach using SNS data, which reflects the immediate response of customers as well as trends in real time. This study chose eight factors from TripAdvisor's customer review site as determinants of customer satisfaction and compared the differences between low-cost and full-service airlines. The factors analyzed were seat comfort, customer service, cleanliness, food and beverage, legroom, entertainment, value for money, and check-in and boarding. Additionally, ratings from domestic and foreign customers were compared. The findings show that customer service and value for money are significant factors in satisfaction with low-cost airlines while all variables except legroom and entertainment are significant for full-service airlines. The results show that SNS-based data and analysis of big data are important for improving decision-making effectiveness and increasing customer satisfaction in the airline industry.

• Journal of the Korean Society for Aviation and Aeronautics
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• v.21 no.4
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• pp.112-118
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• 2013

Air travel demand has recently been growing and establishment and operation of low-cost carriers have been increased. Against this backdrop, low-cost carriers need to figure out diversified customer demand for low-cost carriers and ways to maximize marketing efficiency before applying it to the field so that they can attain superiority to large carriers in increased intensified competition. Low-cost carriers need to be differentiated from other carriers for the purpose of improving profits. Toward this end, this study conducted analysis on importance and satisfaction with carrier choice using IPA with regard to low-cost carrier customers. In conclusion, the paper accurately examined advantages and disadvantages of low-cost carriers compared to general carriers based on results of IPA analysis and suggested managerial strategies to enhance competitiveness based on division into four parts including maintenance and enforcement (1st quadrant, Delay compensation, Booking rapidity, Check rapidity, Crew service, refund service, baggage service, punctuality, transit services, airlines images), concentrated improvement (2nd quadrant, price, Convenience of seat), passive administration (3rd quadrant, Boarding service, cabin cleanliness, flight schedule, whether local crew on board, meal service, in-flight entertainment service), and enhanced satisfaction (4th quadrant, duty-free service, Variety of routes), so that practical suggestions could be presented to employees working in the field.

• Journal of the Korea Convergence Society
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• v.9 no.4
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• pp.373-380
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• 2018

The purpose of this study was to identify the importance and performance ranking and differences in inflight meal service quality. Data were collected from A airlines passengers. In order to secure the validity and reliability of the measurement tools, exploratory factor analysis were conducted, accordingly meal, service, cleanliness were deduced. IPA results are as follows. First, the quadrant I consisted of meal flavor, meal quality, meal menu, balanced diet, korean food availability, cleanliness of dishes, cleanliness of crew clothes. In the II quadrant, appropriate temperature, appropriateness of meal distribute time, cleanliness of the meal were found. So, the airline managers should have the most interest in these attributes and had to improve first. The quadrant III showed meal quantity, liquor diversity, polite attitude, immediate response to the meal, knowledge of the meal, meal freshness. Lastly, the quadrant IV showed a variety of beverage and special meal order. It is considered that resource allocation is necessary for minimizing the amount of resources invested to the quadrant IV, and then it should be allocated the quadrant II, which is high in importance but low in performance.

• 한국항공운항학회:학술대회논문집
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• 2016.05a
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• pp.287-292
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• 2016

본 논문에서는 카페테리아 복리후생의 기본개념의 고찰과 함께 국내 및 국외에서 활용되고 있는 카페테리아 플랜에 대한 사례연구를 통해 A항공사(航空社)를 중심으로 새로운 종업원 복리후생제도 도입을 제시하고자 한다. 복리후생제도 도입방안은 다음과 같다. 첫째, 선택적 복리후생제도에 대한 종업원들의 공감대를 형성하는 것이다. 항공사는 대체로 노동조합이 잘 발달되어 있는 편이고 종업원들의 학력수준도 높은 편이다. 따라서 사내교육 등을 통하거나 노조 설명회를 통하여 전반적인 사회변화에 따른 다양한 선택적 복리후생제도의 효율성, 종업원 니즈에 대한 충족도의 우수성, 저가항공사의 난립에 따른 필연적 M&A 등이 발생할 경우를 대비하여 필요하다는 점, 종업들의 원가에 대한 이해(cost contiousness)가 높아질 수 있다는 점, 등에 대해 알리고 이해를 시킬 필요가 있다. 둘째, 기존에 일률적으로 제공되고 있는 우대탑승제도는 종업원마다 매년 일정한 한도가 부여되지만 티켓을 소비하는 횟수는 각각 다르다. 또한 항공업의 특성상 성수기로 인해 원하는 시간에 원하는 곳을 갈 수 없다는 큰 문제점이 발생하고 곧 니즈 욕구에 대한 불만족으로 직결 한다. 우대탑승 제도에 부여된 항공 티켓 지원은 비수기나 여유 있는 좌석상황에 따라 소비할 수 있기 때문에 종업원의 만족도는 높지 않게 나타난다. 따라서 종업원의 수혜수준을 종업원이 스스로 선택할 수 있게 함으로써, 사원 스스로의 니즈에 맞게 복리후생 계획을 세울 수 있게 하는 카페테리아플랜 즉 선택적 복리후생제도의 도입의 검토가 필요하다. 이런 선택적 복리후생제도는 종업원의 측면에서 좀 더 자신의 상황과 요구에 부합하는 복리후생을 수혜함에 따라 만족도가 증가하고, 스스로 복리후생을 선택함으로써 동기를 부여하는 측면의 의의가 있다. 그러나 현 기업의 능력과 종업원 의식에 대한 정확한 분석 및 이해가 없는 외부 성공사례의 도입은 지금까지 우리나라 많은 기업들의 경영기법 도입사례와 같이 일과성으로 끝나는 위험성도 크다. 따라서 보다 깊은 자기 성찰을 통한 제도의 수용과 이를 부분적으로 개선 및 보완하여 적용할 줄 아는 지혜가 무엇보다도 우선되어야 할 것이다.

• Journal of Korea Society of Industrial Information Systems
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• v.19 no.2
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• pp.137-145
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• 2014

The paper is to investigates how influence service quality satisfaction, trust and repurchase intention using SERVPERF instrument in airline industry. This study will contributes to provide development strategies how to expense market and strength relation between customer to FSC and LCC by an empirical study. This study uses computer software of SPSS 20.0 and AMOS 20.0 for study analysis. The LCC should strengthen the price competitiveness, as well as it needs to establish a strategic management distinguishing service quality from other airline. The airline will has improved service quality of reliability and tangibles since improve service of reliability and tangibles. This study will provide strategic insights and information on service quality in airline industry.